
All It Takes Is A Goal
Jon Acuff is the New York Times bestselling author of ten books, including his most recent, All it Takes is a Goal.Published in dozens of languages, his work is both critically acclaimed and adored by readers. When he's not writing, Acuff can be found on a stage, as one of INC's Top 100 Leadership Speakers. He's spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Range Rover, Microsoft, Chick-fil-A, and Comedy Central. Known for his insights wrapped in humor, Acuff shared the stage with an American Icon when he opened up for Dolly Parton at the Ryman Auditorium.Jon lives outside of Nashville, TN with his wife Jenny and two daughters.
Latest episodes

10 snips
Apr 14, 2025 • 14min
ATG 225: Success or a Story: The Mindset That Helped Me Survive an Empty Room
Explore a transformative mindset that frames every goal as either a success or a story worth sharing. Hear about a live event that flopped and the valuable lessons learned from an empty room. Discover how perseverance through disappointing moments can lead to personal growth. This engaging conversation encourages listeners to embrace both wins and failures, reminding us that both outcomes offer unique narratives in our journeys.

Apr 7, 2025 • 13min
ATG 224: Fuel vs. Water: How to Protect Your Dreams
Explore the dynamics of friendships and how they impact your dreams. Discover the importance of surrounding yourself with 'fuel friends' who inspire growth versus 'water friends' who may dampen ambition. Learn how to distinguish between helpful support and toxic relationships. Delve into the necessity of nurturing ideas before sharing them and recognize the difference between boredom and burnout. This discussion encourages you to seek meaningful connections that challenge you while providing motivation in your pursuit of success.

6 snips
Mar 31, 2025 • 15min
ATG 223: The Power of Encouragement: A Gift for Two
Discover the transformative power of encouragement and how it enriches both the giver and the receiver. Hear a delightful personal story that illustrates the unexpected ways encouragement shows up in everyday life. Get insights into an upcoming live event aimed at personal development, tackling career, health, and relationships. Learn why fostering connections through uplifting others can lead to stronger bonds and improved well-being. Join the journey towards a more remarkable life!

Mar 24, 2025 • 13min
ATG 222: I'll Feel Awesome After
Starting something new can feel daunting, but you don't need to feel great to begin. The discussion highlights finding joy in the challenging journey, like writing a book or running in tough weather. Visualizing success helps maintain motivation, transforming dreams from black and white to vibrant technicolor. Plus, action fosters momentum and progress. Embrace the messy middle, and remember that feeling awesome often comes after taking the leap.

Mar 17, 2025 • 12min
ATG 221: Hills Pay The Bills
Facing challenges can feel daunting, but they are essential for growth. The host shares a tumultuous travel experience that underscores how obstacles enhance life's journey. Through the metaphor of hills, listeners are encouraged to embrace difficulties as opportunities for strength and resilience. Personal anecdotes highlight that the climb often leads to the most rewarding experiences. Discover how reframing hard moments can transform your perspective and prepare you for greater heights.

Mar 10, 2025 • 13min
ATG 220: Fear Gets A Voice, Not A Vote
Fear loves to run its mouth. It shouts worst-case scenarios, whispers doubts, and reminds you of every past failure. But here’s the deal—fear gets a voice, not a vote. In this episode, we’re talking about how to manage the soundtracks fear plays in your head and how to make sure it doesn’t get a say in your decisions. Because if you’re waiting to feel 100% fearless before you take action, you’ll be waiting forever. Let’s flip the script and move forward anyway.In This Episode:Make sure to follow me on Instagram and share with your friends!Keep up with my book list on GoodReads!Sign up for my newsletter, Try This!Book me to speak at your event or to your team!My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.Grab my books, Soundtracks and Finish, today!Episode Artwork Photo by Markus Spiske on Unsplash

5 snips
Mar 3, 2025 • 16min
ATG 219: 4 Lessons I Learned Spending 1,000 Hours Outside
Discover the unexpected wisdom gained from spending 1,000 hours outdoors. Learn about setting simple, achievable goals and the power of incremental progress. Embrace the unpredictability of life while pursuing your dreams. Experience relatable stories that emphasize personal growth, resilience, and community engagement. This journey proves that fresh air and a mindful approach can significantly enhance your well-being and relationships.

Feb 24, 2025 • 13min
ATG 218: Frustration or Fuel: Your Choice
Feeling frustrated about finances? You're not alone! A young man named Anderson learns to turn his money woes into motivation for his duck hunting dreams. Discover how listing your desires can shift your mindset and fuel your journey to success. Small sacrifices can pave the way for big achievements. Embrace challenges as opportunities and take actionable steps towards personal growth. It's all about whether you choose frustration or fuel!

8 snips
Feb 17, 2025 • 19min
ATG 217: 7 Reasons Most People Never Choose Remarkable
Why do so many people settle for average? Procrastination plays a huge role in preventing remarkable living. Discover the seven main reasons that hold individuals back from pursuing greatness, from societal pressures to lack of awareness. It's emphasized that every choice made can steer you towards a remarkable life. Embracing uniqueness not only elevates personal goals but also fosters community. Get ready to redefine what’s possible and make bold choices!

14 snips
Feb 10, 2025 • 14min
ATG 216: The Choices You Make, Make You
After years of travel, the speaker shares insights on choosing airlines, emphasizing the values behind these choices. They highlight how our daily decisions reveal true priorities, from career paths to weekend activities. Aligning actions with intentions is crucial for success, especially in health and finances. With relatable examples, listeners are encouraged to reflect on their choices and strive for intentionality in pursuit of their goals. An inspiring workshop in Tennessee aims to further guide others toward personal success.
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