

The Real Word
The Real Word
Welcome to The Real Word, hosted by real estate professionals and entrepreneurs Byron Lazine and Nicole White. Each week, Byron and Nicole share their word on current industry news, discuss rackets flooding the industry, and shout out a marketeer of the week.
Episodes
Mentioned books

May 21, 2024 ⢠35min
The Biggest Opportunity Zillowâs Touring Agreement Presents | The Real Word 319
Byron Lazine and Nicole White revisit the Zillow non-exclusive home touring agreement, review a Jared James video, and respond to more comments and questions from real estate agents.
Watch the Part 1 Real Word episode (#317) on the Zillow touring agreement: https://www.youtube.com/watch?v=Rx9BSOUMozU&t=22s
Watch Part 2 (Episode #318): https://www.youtube.com/watch?v=0j6gD3rWIrg
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
________
1000watt Brand & Marketing Summit â Use the discount code BAM for 15% off the ticket price: https://1000watt.net/events/summit/
________
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine:
https://www.instagram.com/byronlazine
Connect with Nicole White:
https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://nowbam.com/zillows-dirty-and-obvious-plan/
Timestamps:
00:00â00:38 Intro
00:38 Topic: Zillow touring agreementâPart 3
01:58 Disclaimer
02:29 First ever BAM article: âZillowâs dirty little secretâ
04:36 Zillowâs one page touring agreement (image of one-page agreement)
05:52 âIâm gonna pose a questionâŠâ
08:46 The question: âWhatâs the difference between an open house & an open home touring agreement?â (Jared James video)
09:43 Jared James video and commentary (11:00)
13:57 Tool to get buyers off the sidelines (Comment from realestate_doggie)
14:47 Nicoleâs response to Byronâs question
16:32 Comment from the real sam d: "It doesnât happen often & sheâs not wrong..."
19:14 "Do I think open houses are the biggest opportunity?"
22:46 Comment by gevabarable: âI still donât get how you sign a touring home agreementâŠâ
24:34 Comment from johnnymerkle7728 and response from MrBayAreaRealEstate
26:48 âPeople should have flexibility to cancel agreementsâŠâ
29:57 Comment by amandaj.miller7624: âBeen in the business for yearsâŠsigning buyer agent agreement majority of the timeâ
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
ðð¢ðð«ð«ð ðð§ððð«ðððð¢ð¯ð: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat â https://get.sierrainteractive.com/bam
âââ
#Zillow #buyeragent #openhouse

May 14, 2024 ⢠37min
Agents Speak Out Against Zillow's Touring Agreement | The Real Word 318
Byron Lazine and Nicole White respond to comments on last weekâs episode covering Zillowâs non-exclusive touring agreement and discuss why, ultimately, what matters is not what agents are used to or what they prefer but what the consumer wantsâand the right question for agents to ask.
Watch last week's episode of The Real Word (#317) to hear Byron's and Nicole's response to Zillow's new touring agreement: https://youtu.be/Rx9BSOUMozU
Watch last weekâs Knowledge Brokers Podcast episode with Realtor.com CEO Damian Eales:
https://www.youtube.com/watch?v=OACmX0EKwAk&t=1823s
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
________
BAM Webinar: The Brand Building Opportunity of a Lifetime â https://us02web.zoom.us/webinar/register/3517151139085/WN_hXEEG49ORwmnc3lCRBLXTQ#/registration
1000watt Brand & Marketing Summit â Use the discount code BAM for 15% off the ticket price: https://1000watt.net/events/summit/
________
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter:
https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine:
https://www.instagram.com/byronlazine
Connect with Nicole White:
https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://nowbam.com/zillow-introduces-non-exclusive-touring-agreement-in-response-to-nar-settlement/
https://notoriousrob.substack.com/p/in-which-i-explain-things-to-anthony
Timestamps:
00:00â00:35 Intro
01:26 Notorious ROB article-debate w Lamacchia
02:15 Topic 1: Reacting to comments from last week on zillow touring agreement
02:54 Nicoleâs response as to whether they were too in favor of Zillow in their last episode
05:07 I donât understand where people confuse facts withâŠ
06:48 This test might give agents an opportunityâŠ
07:11 Another comment: âWhatâs insane is touring a home withoutâŠâ
09:37 Agents listen up: Your opinions on whether or notâŠ
15:41 We all agree buyer consultations are great⊠If you force feed it you might be pushing that buyer away
17:41 Southwest55Plus comment: âIf every real estate company canâŠwe will have a messâ
18:54 Agents always get wrapped up⊠Who does the consumer want to work with?
21:03 Another comment from Southwest55Plus & Byronâs response
24:20 Other comments and responses
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
ðð¢ðð«ð«ð ðð§ððð«ðððð¢ð¯ð: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat â https://get.sierrainteractive.com/bam
âââ
#Zillow #buyeragent #realestateagents

May 7, 2024 ⢠33min
Is Zillowâs New Touring Agreement Beneficial To The Industry? | The Real Word 317
Byron Lazine and Nicole White discuss Zillowâs non-exclusive touring agreements, what each one likes and doesn't like about the from, and the NAR practice changes set to go into effect August 17, 2024.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine:
https://www.instagram.com/byronlazine
Connect with Nicole White:
https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://nowbam.com/zillow-introduces-non-exclusive-touring-agreement-in-response-to-nar-settlement/
https://nowbam.com/nar-practice-changes-set-to-go-into-effect-august-17-2024/
https://www.nar.realtor/the-facts/nar-settlement-faqs?narmail=CEOMessage&date=04-29-2024&user=1155937&itid=9710534
Timestamps:
00:00â00:53 Intro
03:00 Topic 1: Zillowâs new touring agreement
05:11 âHereâs what I like about the formâŠâ
06:40 What Nicole likes about it
08:22 âNow I know they donât have an agentâŠI can win that business.â
09:12 âWhere I get a little worriedâŠâ
13:04 âHereâs Zillowâs positionâŠâ
14:04 Topic 2: NAR FAQ #53 & extension (going off of Zillow touring agreement)
14:25 âThis shows you how much of a fricken gripâŠâ
15:55 âNAR will not dictateâŠâ
17:11 The term of the agreement is up to you & the consumer (no restrictions)
20:01 âHereâs what I think is insaneâŠâ
22:19 âWhich agents should say, âI want to meet more ppl on home toursâ?â
24:55 How Zillowâs touring agreement can help build trust
26:17 âIf you know youâre exceptionalâŠyou should be motivated to meet more people on their terms.â (Otherwise, "you're putting them in danger")
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
ðð¢ðð«ð«ð ðð§ððð«ðððð¢ð¯ð: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat â https://get.sierrainteractive.com/bam
âââ
#zillow #narsettlement #nationalassociationofrealtors

Apr 30, 2024 ⢠30min
72% Of Agents Think This About NAR | The Real Word 316
Byron Lazine and Nicole White discuss last weekâs unfiltered BAM interview with NAR president Kevin Sears, Inmanâs survey asking agents if NAR is good for the industry, and 55,000 home sellers receiving a refund from Opendoor.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
BAM WebinarâKeep Your Clients for Life: https://us02web.zoom.us/webinar/register/1817140992875/WN_JMtmou3VSyKx9Yanc9bU8w#/registration
Kevin Sears Interview With BAM: https://youtu.be/RolUHg3B940
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine:
https://www.instagram.com/byronlazine
Connect with Nicole White:
https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://www.marketwatch.com/story/nearly-55-000-home-sellers-to-receive-62-million-in-refunds-from-opendoor-76cbe6a9
Timestamps:
00:00â00:32 Intro
00:33 Racket #1âRecap of Kevin Sears Pod
06:35 Racket #2âInman Surveys Agents on if NAR Is Good For Industry
20:09 Racket #3â55,000 Home Sellers Receive Refund From Opendoor
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
ðð¢ðð«ð«ð ðð§ððð«ðððð¢ð¯ð: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat â https://get.sierrainteractive.com/bam
âââ
#nationalassociationofrealtors #narsettlement #inman

Apr 22, 2024 ⢠30min
The Central Problem Plaguing Real Estate | The Real Word 315
Byron and Nicole break down the latest trends in real estate training, discussing the importance of ethical practices and agent management. They delve into the effectiveness of training, the ethics of accepting gifts, and how feeling appreciated can impact business relationships. They also explore the practicalities of fee structures and the strategic silence of corporations on agent counts.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine: https://www.instagram.com/byronlazine
Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://notoriousrob.substack.com/
https://nowbam.com/is-nar-hiding-membership-data/
Timestamps:
00:00â00:53 Intro
02:55 Notorious R.O.B.âs response to the question, âWill 6% commissions end?â
06:21 Amateurs & marginal agents vs. pros (referencing the Swanepoel Danger Report)
14:53 The important takeaway from the U of M event (per Notorious R.O.B.)
16:03 Reddit post from a homebuyer: âDo we tip him?â
18:55 Nicoleâs response to that question (âHey, can I offer you a tipâŠ?â)
21:27 Why has NAR removed its membership data?
26:18 Stay tuned for BAM interviews lined up at T3 Sixty
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
ðð¢ðð«ð«ð ðð§ððð«ðððð¢ð¯ð: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat â https://get.sierrainteractive.com/bam
âââ
#realestateagents #commissions #nationalassociationofrealtors

Apr 9, 2024 ⢠26min
New Ruling Allows DOJ To Reopen NAR Investigation | The Real Word 314
Byron Lazine and Nicole White discuss the green light for the DOJâs continued investigation into NAR commission rules, a timeline of facts, and a related article by Notorious ROB.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
BAM Camp D.C. â Early Bird Pricing extended! https://brokeagentmedia.lpages.co/bam-camp-dc/
BAMfest: A FREE Virtual Festival for real estate agents: https://brokeagentmedia.lpages.co/bamfest/
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine: https://www.instagram.com/byronlazine
Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://nowbam.com/new-ruling-by-u-s-court-of-appeals-allows-the-doj-to-reopen-nar-investigation/
https://nowbam.com/what-the-real-estate-industry-can-learn-from-the-doj-lawsuit-against-apple/
https://notoriousrob.substack.com/p/dont-call-it-a-comeback-doj-wins
Timestamps:
00:00-00:36 Intro
00:37 Racket #1: New Ruling Allows The DOJ To Reopen NAR Investigation
07:40 Racket #2: Donât Call It A Comeback: DOJ Wins In DC Circuit (Notorious ROB)
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
âââ
#dojustice #nationalassociationofrealtors #narsettlement

Apr 2, 2024 ⢠45min
Commission Scripts, Barbara Corcoran's NAR Comments, & Agent Counts | The Real Word 313
Byron Lazine and Nicole White discuss real estate head counts under pressure, Barbara Corcoranâs comments on the NAR settlement, and the Kevin Sears interview with Jared Jamesâbefore roleplaying how to discuss the NAR settlement when the topic comes up in conversation.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
BAM Camp D.C. â Early Bird Pricing extended! https://brokeagentmedia.lpages.co/bam-camp-dc/
BAMfest: A FREE Virtual Festival for real estate agents: https://brokeagentmedia.lpages.co/bamfest/
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine: https://www.instagram.com/byronlazine
Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://www.resiclubanalytics.com/p/real-estate-agent-head-counts-will-pressure-even-commissions-hold-steady
https://nowbam.com/why-barbara-corcoran-says-the-nar-settlement-is-not-a-big-deal/
https://nowbam.com/nar-president-kevin-sears-on-nars-decision-to-settle-the-dojs-role-va-buyers-nar-dues/
Timestamps:
00:00-00:39 Intro
00:40 Racket 1: Real Estate Agent Head Counts Will Be Under Pressure
17:40 Racket 2: Barbara Corcoranâs Comments on NAR Settlement
25:08 Racket 3: Kevin Sears Interview With Jared James
31:11 Roleplaying NAR Settlement When Brought Up In Conversation
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
âââ
#realestateagents #barbaracorcoran #nationalassociationofrealtors

Mar 19, 2024 ⢠33min
NAR Blindsides Big Brokerages In Lawsuit Settlement | The Real Word 312
The podcast discusses the NAR settlement terms, brokerages excluded, an article on the settlement by Notorious ROB, and a commission lawsuit seeking $4.7 billion. The episode explores key details and implications of the settlement, reactions from brokerages, and challenges in the real estate market landscape.

Mar 12, 2024 ⢠26min
Up to Date Realtor Expenses Revealed (NAR Salaries) | The Real Word 311
Byron Lazine and Nicole White discuss how much the National Association of Realtors (NAR) paid its executives and independent contractors in 2022, NARâs Hulu series, and the request by law firms for the Sitzer/Burnett plaintiffs for $82M in attorney fees from the settlement payout.
ððððšðŠð ð ðŠððŠððð« ðšð ðððð±: https://bamx.uscreen.io/pages/subscribe
Use discount code REALWORD for 10% off your annual subscription!
ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate
Connect with Byron Lazine: https://www.instagram.com/byronlazine
Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://nowbam.com/how-much-is-nar-paying-its-executives-and-independent-contractors-a-breakdown-of-compensation-from-2011-2021/
https://nowbam.com/firms-representing-sitzer-burnett-plaintiffs-request-82-million-from-settlement-payout-for-attorney-fees/
Timestamps:
00:00â02:05 Intro
02:05 Racket #1âNicoleâs take on NARâs Hulu series
04:59 Whatâs the impact/viewership of this show?
07:56 âMaybe this should have been trainingânot entertainmentâŠâ
10:07 Racket #2âHow much NAR is paying executives and independent contractors?
14:19 Hawas Marketing Group (spending on ineffective marketing vs lobbying efforts)
18:58 Racket #3âLaw firms for Sitzer/Burnett plaintiffs request $82M from settlement payout
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
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#nationalassociationofrealtors #marketingbudget #sitzerburnett

Mar 5, 2024 ⢠27min
NAR's New TV Commercials Exposed | The Real Word 310
Byron Lazine and Nicole White discuss the National Association of Realtors' (NAR) full consumer ad campaign, the Connecticut Realtors' SuperBowl commercial, NARâs First-Time Buyer TV series, and the difference between NARâs campaign and Homes.comâs Super Bowl ads
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ðððŠð¢ð§ððð«ðððð¢ð: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatâs what we do for you â https://remindermedia.com/bamsample/
Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
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Connect with Byron Lazine: https://www.instagram.com/byronlazine
Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/
This episode's sources:
https://www.nar.realtor/thats-who-we-r?narmail=CAC3%2F1%2F24&date=03-02-2024&user=4005647&itid=9166647
https://www.youtube.com/watch?v=UB0VHE4Ao-0
https://www.youtube.com/watch?v=fGz99trkmWs
https://www.youtube.com/watch?v=OurYYiwomm8
https://nowbam.com/how-much-is-nar-paying-its-executives-and-independent-contractors-a-breakdown-of-compensation-from-2011-2021/
Timestamps:
00:00â01:15 Intro
01:15 NAR full consumer ad campaign
02:27 NARâs Friday email to their members (March 1st, 2024 @ 8 pm)
07:27 NAR commercial #1 & reactions from Byron and Nicole
08:58 Commercial #2 (remote property tour)
11:00 Connecticut Association of Realtors Super Bowl commercial
13:30 The Gary Vee 101: âIâd be embarrassed to put that on my social mediaâŠ.â
15:40 Byronâs take on NARâs First-Time Buyer TV series (in its 4th season on Hulu)
19:59 Comparing the NAR commercials to the Homes.com Super Bowl commercials
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
âââ
BAM PARTNERS
ððšð¬ðð¢ð€ is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code âbam200â for $200 off the one-time implementation fee â https://www.mosaik.io/
ðð®ð¥ððð§ð: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY â https://www.vulcan7.com/bam/
ðð¢ð«ðð®ððð¬ð€: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee â https://myvirtudesk.com/contact?promocode=BAM200
ðð«ðšð©ððð«ðððŠ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE â https://signup.propstream.com/name
ðð¢ð¬ð®: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% â https://sisu.grsm.io/bam-pod-partners
âââ
#nationalassociationofrealtors #superbowlcommercial #marketing


