The Real Word

This week on The Real Word, Byron and Nicole discuss Brad Inman’s opinion piece, the position of Airbnb owners, and Tarek El Moussa’s real estate agent.  Racket 1: Are realtors a line of defense against banker greed?  bit.ly/realtorslineofdefense Racket 2: Airbnb owners are weighing their options: sell now or wait for travel to start up again. bit.ly/shouldairbnbsell Marketeer: This Flip or Flop star’s home sold off-market for over asking price, thanks to the Marketeer of the week Heather Rae Young: bit.ly/tareksellshome Know someone who deserves to be a Marketeer? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/

This week on The Real Word, Byron and Nicole discuss what agents shouldn’t be doing, Opendoor’s return to contact free selling, and a Marketeer that reminds us of MTV Cribs. Racket 1: In this Inman article, the author shares 12 things agents should stop doing. Do you agree with the list? bit.ly/OC_stopdoingthis Racket 2: Opendoor is returning to two markets to test out “Sell Direct” and “Home Reserve.” bit.ly/OC_contactfreeselling Marketeer: Bud Mastropaolo is this week’s Marketeer with a Cribs-style listing video: bit.ly/OC_901cliff Know someone who deserves to be a Marketeer? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/

This week on The Real Word, Byron and Nicole discuss why Realogy is suing Madison Dearborn Partners and SIRVA Worldwide, 3 benefits for buyers amid the pandemic, and how John Krasinski is inspiring agents. Racket 1: Realogy’s $400M deal with Madison Dearborn Partners and SIRVA Worldwide is falling apart, and Realogy is suing: bit.ly/400Mrealogydeal Racket 2: Amid the current health crisis, homebuyers may benefit: bit.ly/covidhelpingbuyers Marketeer: Tim Macy’s SGN San Antonio took off organically on YouTube: bit.ly/SGNsanantonio Know someone who deserves to be a Marketeer? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine instagram.com/nicolewhiterealtor

This week on The Real Word, Byron and Nicole discuss the advice from the CEO of Coldwell Banker France, scumbag landlords, and how to show your clients you care.  Racket 1: As France nears the end of lockdown, founder and CEO of Coldwell Banker France and Monaco says real estate activity is increasing: bit.ly/frenchREleader Racket 2: Not all landlords are helping their renters. Some are requesting sex in place of rent: bit.ly/sexforrent Marketeer: Reaching out to clients to show you care is the best marketing (and human) move right now: bit.ly/keepspiritsup Who else is innovating in these times? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/

This week on The Real Word, Byron and Nicole discuss an option for luxury homeowners, tenant rent payments, and Zillow’s options for Virtual Open Houses. Racket 1: Luxury homeowners who are ready to sell are turning to auctions: bit.ly/autionssurge Racket 2: As of April 5, a third of tenants had not paid rent: bit.ly/tenantsnotpayingrent Marketeer: Real estate agents can add a virtual open house link to listings on Zillow: bit.ly/virtualopenhouselink Who else is innovating in these times? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram: instagram.com/byronlazine instagram.com/nicolewhiterealtor

This week on The Real Word, Byron and Nicole discuss the cities best prepared for a fallout, what NAR is doing for its members, and an innovative way to get people involved in 3D home tours.  Racket 1: These 10 cities are best prepared to handle an economic storm: bit.ly/bestpreparedcities Racket 2: NAR is funding two months of TeleHealth for members in need. Learn more here: bit.ly/narfundstelemedicine Marketeer: Broker James Jensen is turning 3D virtual tours into scavenger hunts: bit.ly/homescavengerhunt Who else is innovating in these times? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram: 
instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/

This week on The Real Word, Byron and Nicole are joined by Brian Faye, mortgage lender. The three discuss changes in the real estate and mortgage industries over the past few days.  Inman articles: Let’s Officially Cancel April Fools’ Day: bit.ly/cancelaprilfools Feds say real estate is an ‘essential business’: bit.ly/REessential 66 High Street 3D Tour: 66highst.com Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron Lazine + Nicole White on Instagram: instagram.com/byronlazine instagram.com/nicolewhiterealtor Connect with Brian Faye: Website: nehmloans.com Facebook: facebook.com/brian.faye.58

This week on The Real Word, Byron and Nicole discuss options for homeowners to delay payments, Zillow pressing pause on iBuying, and the message KCM is sharing.  Racket 1: If you are a homeowner affected by the situation, you may be able to delay mortgage payments for up to a year. Learn more about what Fannie Mae and Freddie Mac are doing to help ease the financial burden: bit.ly/defermortgagepayments Racket 2: Zillow, along with Opendoor and Redfin, is suspending homebuying for the time being. Is this for the safety of consumers or to preserve capital? bit.ly/zillowsuspendshomebuying Marketeer: In the midst of fear-based messages, KCM is sharing reassuring news: bit.ly/kcmmessage Do you have a Marketeer nomination? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor

This week on The Real Word, Byron and Nicole discuss the global pandemic, how it is affecting the real estate industry, and how to support your local community.  Racket 1: New restrictions across the country are creating a culture change in the industry: bit.ly/cvculturechange Racket 2: Gary Keller gives four pieces of advice to navigate the changes in the market: bit.ly/garykellersadvice Marketeer: Be aware of your messaging during the coming months. What are you doing to support the local community? BombBomb is offering its video platform to teachers for free: bit.ly/bombbombforteachers The Residences at 66 High Street: 66highst.com/ Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/

This week on The Real Word, Byron and Nicole discuss a new feature to identify noisy homes, the listing price of a former Zillow CEO’s property, and a listing parody.  Racket 1: Realtor.com is introducing a new feature to gauge noise levels for individual properties. Do you think this is a racket? bit.ly/noisyhomes Racket 2: Spencer Rascoff, former Zillow CEO listed his Los Angeles home for nearly $8M above the Zestimate. bit.ly/zestimatevslisting Racket 3: With 50 shares and over 15,000 views, this Grease parody is the Marketeer of the week: bit.ly/greaseparody Do you have a Marketeer nomination? Let us know! Subscribe to our channel: bit.ly/realwordsubscribe Connect with Byron + Nicole on Instagram:
 instagram.com/byronlazine/ instagram.com/nicolewhiterealtor/ Watch The Rackets on Instagram: instagram.com/therackets