The Real Word

The Real Word
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Oct 2, 2020 • 29min

Episode 140: Zillow the Brokerage, The Social Dilemma + an Artificial Surf Park

This week on The Real Word, Byron and Nicole discuss Zillow’s latest announcement, Netflix’s docudrama, and America’s largest artificial surf park.  Racket 1: It’s happening: Zillow announced they will hire agents as employees: https://bit.ly/36kuwi0 Read Jay Thompson’s take: https://bit.ly/36kuDdq Racket 2: Netflix’s new documentary discusses the dangers of social media. Here’s how it relates to your business: https://bit.ly/3kXPbfK Marketeer: A new mixed-use development project in Florida could be the next ‘10x idea’ https://bit.ly/3jkT0es Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Sep 23, 2020 • 27min

Episode 139: Referral Fees, Markets in Trouble + TikTok for Business

This week on The Real Word, Byron and Nicole discuss disclosing referral fees, housing markets in trouble, and TikTok for your business.  Click here to watch the full episode -> bit.ly/realwordep139 Racket 1: Should agents be required to disclose their referral fees? We’d love your input on this one, comment below! http://bit.ly/agentreferralfees Racket 2: The pandemic has affected markets in different ways. These 10 markets may be in trouble:  http://bit.ly/10housingmarketsintrouble For the rest of the country, is this a housing bubble that will eventually burst? http://bit.ly/Rebubble Marketeer: TikTok may eventually become the new Instagram. Are you learning how to use it for business? http://bit.ly/tiktokforBusiness Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Sep 16, 2020 • 27min

Episode 138: Buyer Agent Behavior, Broadband + Cluttercore

This week on The Real Word, Byron and Nicole discuss buyer agent behavior that needs to stop, the importance of high-speed internet, and a new design trend.  Racket 1: Do you agree that these are buyer agent behaviors that need to stop? http://bit.ly/buyeragentbehaviors Racket 2: Broadband speeds and cell phone service is impacting property values. Is this a priority for your buyers: http://bit.ly/broadbandinequeties Marketeer: Is cluttercore a new design trend? http://bit.ly/cluttercore Follow Nicole on The Social REdesign!  Facebook: https://www.facebook.com/thesocialredesignnw Instagram: https://www.instagram.com/thesocialredesign/ Website: https://thesocialredesign.com/ Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Sep 10, 2020 • 21min

Episode 137: Fall Market, Airbnb + Gen Blue

This week on The Real Word, Byron and Nicole discuss fall market activity, Airbnb bookings, and Coldwell Banker’s virtual conference.  Racket 1: With low mortgage rates and high buyer demand, is fall the new spring in real estate? http://bit.ly/fallisthenewspring Racket 2: More people are blending living and travel, shown by an increase in Airbnb long term bookings. http://bit.ly/airbnblongtermbookings Marketeer: Katie Day shares what is new for Gen Blue 2020, Coldwell Banker’s virtual conference. http://bit.ly/genblueconference Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Sep 3, 2020 • 23min

Episode 136: Bidding Wars + Negotiation

This week on The Real Word, Byron and Nicole discuss negotiations and strategies for winning bidding wars.  Watch the full episode ➡️ bit.ly/realwordep136 Racket 1: Bidding wars are on the rise in many rural areas. Make sure you know how to handle them: http://bit.ly/biddingwarstrategies Racket 2: Do you avoid these words during a negotiation? http://bit.ly/negotiatingwordstoavoid Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Aug 26, 2020 • 26min

Episode 135: When to Walk Away, Buyer Beliefs + Jerry Seinfeld's Opinion Piece

This week on The Real Word, Byron and Nicole discuss when buyers should walk away from a property, buyer beliefs, and Jerry Seinfeld's thoughts on New York City.  Racket 1: Agents need to keep their clients' best interests in mind and know when it's time to walk away. http://bit.ly/whentowalk Racket 2: Which of these buyer beliefs are not true? http://bit.ly/Buyerbeliefs Marketeer: Jerry Seinfeld stands up for New York during a time when many are fleeing. http://bit.ly/jerryseinfeldnyc Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Aug 20, 2020 • 25min

Episode 134: Foreclosures, Seller Beliefs + Themed Airbnbs

This week on The Real Word, Byron and Nicole discuss mortgage delinquencies, outdated seller beliefs, and Blockbuster’s themed Airbnb. Racket 1: As mortgage delinquencies climb, people are wondering if a rise of foreclosures will take place in 2021. Bloomberg article: bit.ly/bloombergmortgagedeliquences Realtor Magazine article: bit.ly/realtormortgagedeliquences Racket 2: Do these eight seller beliefs hold true today?  bit.ly/8sellerbeliefs Marketeer: Blockbuster’s last standing store may start a new trend with a themed Airbnb. bit.ly/blockbusterairbnb Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron + Nicole on Instagram: 
instagram.com/byronlazine instagram.com/nicolewhiterealtor
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Aug 12, 2020 • 23min

Episode 133: Brad Inman’s Keynote, Client Behavior + Instagram Reels

This week on The Real Word, Byron and Nicole share takeaways from the Inman Connect keynote speech, how client behavior is changing, and Instagram’s new feature.  Racket 1: Brad Inman gave a short but powerful speech to kick off Inman Connect last week. https://bit.ly/inmanconnectkeynote Racket 2: New behaviors are emerging as buyers search for homes amidst the pandemic. https://bit.ly/buyerbehavior2020 Marketeer: Ryan Serhant shows how agents can use Instagram Reels: https://bit.ly/igreelsforrealtors Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Aug 5, 2020 • 23min

Episode 132: Inman Connect, Agent Traits + VR Deals

This week on The Real Word, Byron and Nicole discuss Brad Inman’s upcoming talk, traits real estate agents should possess, and a VR record deal in Aspen.  Racket 1: Brad Inman is kicking off Inman Connect with a talk from the heart. Join us next week to recap his speech! https://bit.ly/wasisnow Racket 2: What are the most essential traits for real estate agents? https://bit.ly/reagenttraits Marketeer: In Aspen, VR helped sell this record deal in record time. https://bit.ly/aspenrecorddeal Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Jul 29, 2020 • 27min

Episode 131: Future of Urban Living, As-Is Properties + Zoom Rooms

This week on The Real Word, Byron and Nicole discuss predictions for urban real estate, what to look for when buying as-is, and Zoom Rooms. Racket 1: The CEO of The Raisner Group predicts urban real estate will reach new heights despite the pandemic. What are your thoughts? https://bit.ly/urbanre Racket 2: With a competitive market, more buyers are willing to buy as-is. What should these clients know? https://bit.ly/buyingasis Marketeer: More listing descriptions are highlighting ‘Zoom Rooms.’ Is this the new home office? https://bit.ly/Zoomrooms Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have a Marketeer nomination? Let us know! Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/

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