The Real Word

The Real Word
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Apr 2, 2021 • 46min

Learn from the Leader of the #1 Large Team in New Jersey | The Real Word Confessionals Episode 3

Real Word Confessionals: the questions that never get asked, to tell the story that is seldom told. Subscribe to The Real Word Channel → https://www.youtube.com/channel/UCTTM...​ On the second episode, Byron Lazine and Nicole White talk with Jill Biggs of the Jill Biggs Group in Hoboken, NJ. Tune in to her answers to these five questions: - What’s something that overwhelms you? - What do you think about most often? - How have your faults hindered your success? - What is a business trend that you said would go one way that went the complete opposite direction? - What is one thing you would change in the real estate industry? Connect with Jill on Instagram: https://www.instagram.com/jillkbiggs​ Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/​ https://www.instagram.com/nicolewhiterealtor/ #JillBiggsGroup #Cityliving #RealEstate
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Mar 30, 2021 • 22min

76 All-Cash Offers, Roaming Cat + Eviction Ban | The Real Word 167

This week on The Real Word, Byron and Nicole discuss when the market is expected to cool down, a neighbor’s listing that revealed a roaming cat, and how landlords are dealing with the eviction ban. Subscribe to The Real Word Channel → https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ?sub_confirmation=1 Racket 1: With properties receiving numerous offers, people are wondering when the market will slow down. https://www.cnn.com/2021/03/29/success/when-will-housing-market-cool-off-feseries/index.html Racket 2: A cat was spotted in a neighbor’s listing photos: https://www.wfla.com/news/animals/man-checks-neighbors-real-estate-listing-spots-his-cat-lounging-on-bed/ Marketeer: With the extension of the eviction ban, landlords are selling properties: https://www.cnbc.com/2021/03/29/covid-eviction-ban-forces-some-landlords-to-sell-properties.html Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ TIMESTAMPS: INTRO 00:00 - 00:37 RACKET 1 00:38 RACKET 2 13:04 RACKET 3 16:19
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Mar 25, 2021 • 39min

1.6 Million on TikTok: Zachary Foust | The Real Word Confessionals Episode 2

Real Word Confessionals: the questions that never get asked, to tell the story that is seldom told. Subscribe to The Real Word Channel → https://www.youtube.com/channel/UCTTM...​ On the second episode, Byron Lazine and Nicole White talk with Zachary Foust of Loft Realty based in Delaware. Zachary Foust is absolutely killing it on social media, capitalizing on the TikTok algorithm and he shares his tips plus which platforms are important for you to use. He's a marketer who sells Real Estate. Read that again. Tune in to their answers to these five questions: - What’s something that overwhelms you? - What do you think about most often? - How have your faults hindered your success? - What is a business trend that you said would go one way that went the complete opposite direction? - What is one thing you would change in the real estate industry? Connect with Zach on Instagram: https://www.instagram.com/Zachary.loft​ Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/​ https://www.instagram.com/nicolewhiterealtor/ #ZacharyFoust #LoftRealty #RealEstate
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Mar 23, 2021 • 35min

Agents as Employees, Generate Listings + TikTok | The Real Word 166

This week on The Real Word, Byron and Nicole discuss the status of real estate agents as independent contractors, how to generate more listings, and who's crushing TikTok.  Subscribe to The Real Word Channel → https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ?sub_confirmation=1 Racket 1: Will real estate agents remain independent contractors? https://www.inman.com/2021/03/16/is-independent-contractor-status-for-real-estate-agents-coming-to-an-end/ Racket 2: We all know inventory is low. Here are 11 ideas to generate more listings: https://www.inman.com/2021/03/21/low-inventory-11-ways-to-generate-more-listings-asap/ Marketeer: Zachary Faust is one agent who is crushing TikTok: https://vm.tiktok.com/ZMeDj4MF1/ Connect with Byron Lazine + Nicole White on Instagram:
https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/
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Mar 19, 2021 • 53min

The Broke Agent and an Agent for Drake | The Real Word Confessionals Episode 1

Real Word Confessionals: the questions that never get asked, to tell the story that is seldom told. Subscribe to The Real Word Channel → https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ?sub_confirmation=1 On the premiere episode, Byron Lazine and Nicole White talk with two powerhouse (and hilarious) content creators in the real estate industry: Eric Simon and Matt Lionetti. You probably know Eric as The Broke Agent, whose memes are all too relatable for those in the industry. Matt is an award-winning real estate agent and content creator. Together, they host and produce the Over Ask Podcast. Tune in to their answers to these five questions: - What’s something that overwhelms you? - What do you think about most often? - How have your faults hindered your success? - What is a business trend that you said would go one way that went the complete opposite direction? - What is one thing you would change in the real estate industry? Connect with Eric and Matt on Instagram: - The Broke Agent: https://www.instagram.com/TheBrokeAgent/ - Matt Lionetti: https://www.instagram.com/matt.lionetti/ - Over Ask Podcast: https://www.instagram.com/overaskpodcast/ Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ #OverAsk #Podcast #RealEstateMemes
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Mar 16, 2021 • 19min

Rising Rents, Financing Alternatives + Becoming Drake's Agent | The Real Word 165

This week on The Real Word, Byron and Nicole discuss rising rent prices, alternative home financing, and how Matt Lionetti stands out from the crowd. Racket 1: Rent prices continue to rise, even throughout the pandemic. What does this mean for the housing market? https://www.inman.com/2021/03/16/rent-prices-continue-to-soar-across-us-corelogic/ Racket 2: Home financing is changing. Are the alternatives better than a 30-year mortgage? https://www.inman.com/2021/03/16/a-sea-change-is-coming-to-home-financing/ Marketeer: A winner on and off the field: https://www.instagram.com/tv/CL4WNMOD0zo/?utm_source=ig_web_copy_link Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ TIME STAMPS intro 00:00-02:09 Racket 1 02:10 Racket 2 07:53 Racket 3 14:15 #ctrealestate #therealword #byronlazine
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Mar 10, 2021 • 21min

Opendoor's Expansion Plans, Google Alerts + Viral Listings | The Real Word 164

Opendoor's Expansion Plans, Google Alerts + Viral Listings | The Real Word 164 This week on The Real Word, Byron and Nicole discuss Opendoor’s expansion plans, Google Alerts for your business, and a viral listing. Racket 1: Opendoor plans to double its total markets in 2021, and that’s just a start to their expansion plans: https://www.inman.com/2021/03/04/opendoor-reveals-ambitious-expansion-plans/ Racket 2: Are you using Google Alerts to stay on top of your business? https://www.inman.com/2021/03/10/how-google-alerts-can-help-you-stay-on-top-of-your-business/ Marketeer: This realtor took made ‘the worst house on the street’ go viral: https://www.tampabay.com/news/real-estate/2021/02/25/meet-the-tampa-realtor-behind-this-viral-honest-house-listing/ Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ TIME STAMPS intro 00:00 - 01:45 Racket 1 01:46 Racket 2 09:12 Racket 3 15:26
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Mar 3, 2021 • 28min

Zillow Shareholder Letter, Compass Acquisitions + Direct Mail | The Real Word 163

This week on The Real Word, Byron and Nicole discuss Zillow’s Shareholder Letter, Compass acquisitions, and direct mail. Subscribe to The Real Word Channel: https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ Racket 1: The Zillow Shareholder Letter is further proof that the single agent is dead. https://s24.q4cdn.com/723050407/files/doc_financials/2020/q4/Exhibit-99.3.pdf Racket 2: Compass has grown rapidly over the past few years. Here’s what they paid to do so: https://www.inman.com/2021/03/02/heres-what-compass-paid-for-its-biggest-acquisitions/ Marketeer: Direct mail still works in the digital world, as long as you do it right. https://www.inman.com/2021/02/28/direct-mail-marketing-isnt-dead-heres-how-to-do-it-right/ Behind the Mastermind: https://www.facebook.com/jmlucki/videos/10106188394983659/ Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ TIMESTAMPS Intro 00:00-01:24 Dear shareholders From Zillow. 01:25 Zillow Acquisitions Revealed 12:07 Is Direct Mail Dead?! 19:19
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Feb 23, 2021 • 22min

Instashowing vs. ShowingTime, Redfin acquires RentPath + Kardashian-West Assets | The Real Word 162

Instashowing vs. ShowingTime, Redfin acquires RentPath + Kardashian-West Assets | The Real Word 162 This week on The Real Word, Byron and Nicole discuss the new showing platform Instashowing, Redfin’s acquisition of RentPath, and the Kim Kardashian - Kayne West divorce. Subscribe to The Real Word Channel: https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ Racket 1: Since Zillow acquired ShowingTime, some agents are looking for a new showing platform, and Instashowing is getting a lot of attention. https://www.inman.com/2021/02/12/interest-in-instashowing-soars-is-it-the-next-showingtime/ Racket 2: Redfin plans to acquire RentPath for $608 million, aiming to increase traffic and lead generation. https://www.housingwire.com/articles/redfin-makes-its-big-rental-play-with-rentpath-acquisition/ Marketeer: An inside look at Kim Kardashian and Kayne West’s assets. https://www.forbes.com/sites/maddieberg/2021/02/19/inside-the-assets-of-the-kim-kardashian-kanye-west-divorce/?sh=245cf90529a3 Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ Timestamps Instashowing interest soars. 01:34 Redfin Rental Play. 08:42 Kim & Kanye: Into the assets 15:45
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Feb 18, 2021 • 23min

Stop blaming Zillow, Buyer's Regret + Buyer Letters | The Real Word 161

This week on The Real Word, Byron and Nicole discuss Brad Inman’s reaction to Zillow acquiring ShowingTime, buyer’s regret during the health crisis, and fair housing policy regarding buyer letters. Subscribe to The Real Word Channel: https://www.youtube.com/channel/UCTTMiZF0wRlmME_ap5EqfnQ Racket 1: Everyone is talking about Zillow’s latest acquisition, including Brad Inman. He calls on people to stop blaming Zillow and start blaming broker-owners. https://www.inman.com/2021/02/15/dont-blame-zillow-blame-your-leaders/ Racket 2: The buyer’s market is competitive across the country. Is this causing people to rush their decisions? https://www.realtor.com/news/trends/these-people-rushed-to-buy-homes-during-covid-now-they-regret-it/ Marketeer: Buyers have been securing homes with letters to emotional sellers, but they could be a liability: https://www.nar.realtor/fair-housing-corner/love-letters-or-liability-letters Connect with Byron Lazine + Nicole White on Instagram: https://www.instagram.com/byronlazine/ https://www.instagram.com/nicolewhiterealtor/ TIMESTAMPS RACKET 1 01:20 RACKET 2 11:20 RACKET 3 17:14

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