We’ve been on a bit of an audience building kick lately in our conversations with Dickie Bush about Twitter, with Tori Dunlap about TikTok.Today you’ll meet a long-time listener of the show who built her audience on Facebook.Chantal Lavergne is the founder of FunSensoryPlay.com, which started as a Facebook page in early 2020 — and that’s important because that’s years after the supposed death of organic Facebook page reach.Since then she’s grown the page to nearly 80,000 followers using some specific and proven engagement strategies, and turned that following into a business with multiple revenue streams.Tune in to The Side Hustle Show interview to learn: how Chantal came up with the idea to start a sensory fun Facebook page how she has grown her audience so fast by creating an “ecosystem” the multiple income streams she’s created for her business Full Show Notes and PDF Bonus: Zero to 50,000 Followers in 12 Months: How to Build and Monetize an Audience on Facebook

Tired of toiling away on social media for lackluster results? Tori Dunlap earned her first 200,000 TikTok followers in just a couple weeks, and has added another 1.4 million since then.All that attention has helped her turn a healthy 6-figure business into a multi-7-figure operation. Tori is the founder of HerFirst100k.com and host of the Financial Feminist podcast, where she helps women become more financially confident.She argues that TikTok is the best social media platform on which to grow a targeted audience right now.For a start, TikTok has more than a billion monthly active users and is still seen as an up-and-coming social media platform where you can easily connect with your target audience.In addition to the huge user base, Tori explained that "there are more consumers than creators," which gives content creators like you an edge. Tune in to The Side Hustle Show to learn: how to get started on TikTok and what type of content works best how Tori creates viral videos that helped her gain more than 1.6 million followers in 13 months the ways she's driving TikTok traffic to affiliate offers and paid products Full Show Notes PDF Bonus: How to Grow and Monetize a TikTok audience: 1.6M Followers in 13 Months

If you’re looking to add some time-leveraged cash flow to your bottom line, two of the best options are investing in rental real estate and buying small businesses.Both are viable options, and to help you figure out if either or both of these investment options are right for you, it’s time for another Side Hustle Showdown.For the debate, I’ve invited back two Side Hustle Show favorites: Chad Carson is the owner of over 100+ properties and the author of Retire Early with Real Estate. Codie Sanchez is the owner of several so-called “boring” small businesses, including a laundromat and a podcast production service. (In Chad's first appearance, we covered 5 low-cost ways to get started in real estate. With Codie, we explored how to grow and monetize an email newsletter.)Tune in the week to learn: what kind of portfolios Chad and Codie have built up how you can get started buying real estate and small businesses some of the creative financing options available the mistakes they made along the way and more Full Show Notes: Side Hustle Showdown: Buying a Business vs. Investing in Real Estate

Online arbitrage is the process of buying inventory from one site to resell on another (usually Amazon).To help school me on this side hustle is Chris Grant, a longtime Amazon seller and the founder of ClearTheShelf.com and OAChallenge.com.Chris has been involved in the online arbitrage space for the last 10+ years and is currently selling $75,000-80,000 per month.In this episode, Chris explains the systems he’s built and the tools he uses to help him find more “winners”, minimize the risk of losses, and how anyone can make money with this side hustle in just 1-2 hours a day.Tune in to The Side Hustle Show interview to learn: Where Chris finds inventory to sell on for profit The tools and tech he uses to automate and streamline his product sourcing How he minimizes risk on the downside and some hacks for finding discounts when buying in bulk Full Show Notes: Online Arbitrage: Make Money with Amazon FBA from Home

Few words will get as polarizing a response among freelancers and side hustlers as Upwork.Depending on who you ask, it’s either a fantastic platform to connect with well-paying gigs and quality clients … or it’s a hopeless, desperate race to the bottom, overly-competitive bloodbath with no chance of success.Like a lot of things, the truth is probably somewhere in the middle, and a lot of your outcome will depend on your strategy and how well you show up.Upwork is the world’s largest freelance marketplace. The platform booked $2.5 billion worth of work last year, so there's no shortage of cash flowing — if you know how to get it flowing toward you.To help is do that, I invited 2020's most popular guest, Chris Misterek, back to the show. Chris is a web design pro who’s booked over $80k worth of work through Upwork. (We’re going to focus on Upwork but these same rules apply for other freelance platforms as well, like Fiverr or Thumbtack — so get ready to set yourself up for success.)Tune in to The Side Hustle Show interview to learn: how you can set up your Upwork profile for success why Chris says niching down will help you secure more jobs how to pitch clients the right way to increase your chance of landing your ideal jobs Full Show Notes: $80k on This Site: How to Get More Freelance Gigs

Today’s guest has gone from zero to almost 50k followers in the last 12 months and has turned that newfound attention into a 6-figure online business.This is impressive in itself, but what’s even more impressive about this story is that Dickie Bush has built his audience on Twitter.You know, that social media platform that's always just ... been there. One of several platforms that I’d kind of written off.In fact, in 8 years and 450 episodes, we’ve never done a dedicated conversation on Twitter as an audience-building platform.Dickie has been a frequently-requested guest over the last few months. He’s a former college athlete turned portfolio analyst. But on the side, he’s the creator of Ship30for30.com, a cohort-based online course that helps you build an online writing habit.Dickie opens up enrollment for Ship 30 for 30 every 6 weeks, and in the last enrolment, he had 476 students paying $350 each.That’s $166,600 in gross revenue.If you’ve been focusing on YouTube, Instagram, or TikTok, you may be missing out. In this episode, Dickie explains why Twitter is the perfect platform for quickly building an engaged audience.Tune in to The Side Hustle Show interview to learn: why Dickie uses Twitter and says it’s the best platform for building an audience how he writes tweets that go viral and attract followers why he opted to build a cohort-based course over evergreen content Full Show Notes: Growing a 6-Figure Side Hustle in 12 Months

What's the best way to write a bestselling book? Ask a hundred people and you'll get 100 different answers.Sure, I've had some book launch success before, and have certainly learned a lot about self-publishing since my first title in 2012. But there are always new and different tactics to try, and you never really know how audiences and algorithms are going to react.You can check out my latest book at 1K100ways.com. I asked several fellow authors "What's your #1 book launch or book marketing tip?"Here are their answers.Full Show Notes and PDF Checklist: 16 Marketing Tips for Books (and Other Products) From Bestselling Authors

I want to introduce a concept I call The Side Hustle Snowball.If you've heard about Dave Ramsey's "Debt Snowball" framework, this may sound familiar.Here's how The Side Hustle Snowball works:You itemize out your expenses and then aim to come up with side hustle income to cover them, starting with the smallest and working your way up.Once you reach the bottom of your list, you don't need your job anymore!In this episode, I'll share 11 of our real household expenses and how we zero those out with side hustle income.Full Show Notes: The Side Hustle Snowball: Erase Your Expenses One Extra Income Stream at a Time

Some ideas just won't die. This project was one of them.My latest book is called $1K 100 Ways, and it features 100 case studies from the Side Hustle Nation community on how to earn an extra $1000 or more in your spare time.The first flicker of the idea came into my head way back in early 2015. This is the story of how it finally came to life.Full show notes

Today we’re diving into the easy wins — the quick updates you can make to your websites to drive more traffic and sales.To help me out on that topic is Mushfiq S., a side hustler who has been building, buying, growing, and selling websites since 2008, all on the side from his full-time career.During that time he’s done over 175 transactions and has a wealth of knowledge on what it takes to make money and build equity online.You can think of it a little like flipping houses — trying to find these undervalued fixer-upper projects, and making 'em shine.Only it’s better suited to those who are more comfortable creating content than they are replacing countertops and cabinets -- and your upfront costs may be a lot lower too.You can find out more about Mushfiq over at TheWebsiteFlip.com and EasyWins.io where you can buy a copy of his “easy wins” spreadsheet listing the things he does to fix up sites he purchases.Tune in to The Side Hustle Show interview to learn: where Mushfiq finds “distressed assets” he knows he can fix up and flip for a profit the buying criteria he uses to find the best deals some of his best “quick wins” that have the biggest impact on a site’s revenue Full Show Notes: Easy Website Wins: Marketing and Monetization Lessons From 175 Website Flips