“If you’re choosing your SEO vendor based upon price, it’s probably not gonna work out for you…not in 2024. There is no cheap and easy solution.”On this week’s episode Maria talks with founder and CEO of iLawyer Marketing, Mike Perez. They discuss the popular question, “Is SEO dead?”, why you shouldn’t upset Google, their no a-hole policy, and share some secret tips and tricks.Highlights04:42 Google’s AI policy09:55 SEO mistakes21:48 How to improve your SEOGuest Mike Perez (@ilawyermarketing on Instagram) is the founder and CEO of iLawyer Marketing. Mike has been working in law firm marketing for more than 20 years. Over that time, he has spent over 40,000 hours on SEO and digital marketing related activities.You can get in touch with Mike at https://www.ilawyermarketing.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you._____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“My mom always said, “The greatest thing that can ever happen to you in life, is to fall in love with the right person.” It happened, for me and Nancy ”On this week’s episode Maria talks with attorney and partner at Romano Law Group, John Romano. They discuss the new generation of lawyers, optimism in the workplace, the secret to parenting, work-life balance and reveal the profession that tips best.Highlights04:22 The ultimate optimist17:44 Life’s biggest disappointment41:18 Saint NancyGuest John Romano (@romanolawgroup on Instagram) is a partner at Romano Law Group. He is a civil trial advocate board-certified by the Florida Bar, the National Board of Trial Advocacy, and the American Board of Professional Liability Attorneys. He lectures across America on trial advocacy and tort and criminal law, has authored three textbooks, and has published more than 100 articles in national publications or papers for national presentation.You can get in touch with John at https://romanolawgroup.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.Podcast MentionsMovie: Pollyanna (1920)Movie: Pollyanna (1960)Book: Pollyanna by Eleanor H. PorterBook: Don’t Sweat the Small Stuff by Richard Carlson_____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“Sometimes you’re in the minority of the vote. Sometimes you’re in the majority. But you gotta respect the vote, respect everyone’s opinions, make sure everybody really feels heard in what’s being said and collectively at the end of the day move forward in the right direction together.”On this week’s episode Maria talks with attorney Scott Mansfield. They discuss how to form positive client relationships, the ups and downs of partnerships, how best to increase conversions, a few of Google’s best kept secrets and what it’s like being a cop while attending law school.Highlights01:18 Client relationships03:07 Let’s be cops16:57 What Google wantsGuest Scott Mansfield (@scottmmansfield on Instagram) is a founder of Mansfield Melancon Cranmer & Dick Injury Lawyers. For the consecutive years of 2018-2022, Scott was ranked by his peers among the Super Lawyers – Louisiana Rising Stars. The Rising Stars list recognizes less than 2.5% of attorneys in Louisiana. Prior to attending law school, Scott served his community as a commissioned deputy sheriff.You can get in touch with Scott at https://www.mmcdlaw.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.Podcast MentionsSoftware: FilevineSoftware: Lead DocketSoftware: VinetegrateSoftware: PeriscopeSoftware: Domo_____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“The problem is, people can be very successful and then they get to my stage of my life and you look up and you say, “Is that all there is?””On this week’s episode Maria talks with attorney, founder of Parris Law Firm and 16 year mayor of Lancastor, R. Rex Parris. They discuss what it’s like working with family, how social media impacts elections, a few of Rex’s favorite books and the unusual way he found an executive coach. Highlights04:26 Childhood trauma23:09 Social media’s impact on politics29:53 The smartest person in the roomGuest R. Rex Parris (@mayorrrex.parris on Instagram) and his wife, Carrol, founded the Parris Law Firm in 1985. In that time Rex has obtained dozens of seven-, eight- and nine-figure verdicts and settlements. He has also served as the mayor of Lancaster since 2008. During his initial terms as Mayor, Rex spearheaded the restoration of Lancaster, resulting in an 84% reduction in gang violence and a 37% decrease in serious crime. Lancaster also became the first city in the world to achieve "net zero" status.You can get in touch with Rex at https://parris.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.Podcast MentionsBook: The Anxious Generation - Jonathan HaidtBook: Fates and Furies - Lauren GroffBook: The Illusion of Conscious Will - Daniel M. WegnerBook: Determined: A Science of Life without Free Will - Robert M. SapolskyBook: Mindset: The New Psychology of Success - Carol S. Dweck_____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“As a kid I was very argumentative… and now, I hate arguing. I guess my form of arguing is to hopefully develop a case that’s so overwhelmingly on my side that there’s really nothing to argue.”On this week’s episode Maria talks with trial lawyer Jordan Strokovsky. They discuss his latest big verdict, why ego is a good thing, the need to argue, having a growth mindset and Maria gives Jordan some SEO advice.Highlights00:41 27 Million23:15 Maria’s Advice28:05 Growth MindsetGuest Jordan Strokovsky (@jordanstrokovsky on Instagram) is a trial lawyer serving the catastrophically injured in a diverse range of cases including medical malpractice, birth injury, truck accidents, fires, explosions, plane crashes, premises liability, product liability, workplace injuries, toxic torts, civil rights, car accidents and sexual assault. Most recently, Jordan obtained one of the largest medical malpractice awards in Pennsylvania history—a $30,321,145.60 recovery against Temple University Hospital where his client’s leg was amputated.You can get in touch with Jordan at https://actionafterinjury.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you._____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“The underlying fallacy that I’ve always lived with in my life is from the time I was very young, and I think it’s true for everybody, is we have this really really well developed idea of what has to happen for us to be ok. We define our win and everything else is less than win. ”On this week’s episode Maria talks with trial attorney Joe Fried about chasing financial stability, how your energy affects others, how working with a mindset coach can change your life and why you are just as deserving of happiness as the next person.Highlights24:53 Financial stability28:23 I am worthy35:15 Energy awarenessGuest Joe Fried is a trial attorney and founding partner of Fried Golberg LLC. Joe is known as one of the principal founders of truck accident law as a unique field and is credited with developing many of the best practices used by lawyers nationally in truck accident investigation and truck accident litigation.You can get in touch with Joe at https://www.friedgoldberg.comListen to Joe’s previous podcasts:20. Courage and Intention: How Radical Honesty Creates Stronger Attorneys38. Rewrite Your Sticky Notes: Fostering Intentional OptimismHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you._____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“This area of practice is very underserved…and if you just dig in a little bit and figure out the systemic problem, that corporate neglect…you can get a ton of information about what’s actually going on at that nursing home without even filing a lawsuit.”On this week’s episode Maria talks with managing partner of Smith Clinesmith, Dawn Smith. They discuss what it takes to specialize in elder abuse law, tips on creating great business processes, how to parent with ChatGPT and why small talk is the worst.Highlights10:03 Growing an elder abuse law firm22:26 ChatGPT parenting31:26 Losing your ice creamGuest Dawn Smith (@dawnsmithlaw on Instagram) is managing partner at Smith Clinesmith. Dawn has garnered widespread recognition as one of the top attorneys in her field and nursing home law. Her expertise and track record of success have earned her the prestigious distinction of being among the top trial attorneys in the country.You can get in touch with Dawn at https://fightingelderabuse.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.Podcast MentionsSoftware: TrainualSoftware: GuruSoftware: Attorney ShareBook: Dopamine NationVideo: Huberman - Multitasking_____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“We pledge to donate to the community, in one fashion or another, at least $100 thousand a year.”On this week’s episode Maria talks with trial attorney Rick Albuquerque. They discuss pivoting from traditional marketing to community involvement, the state of bullying in New Jersey, what it takes to coordinate over 100 events a year and whether there is ROI in grassroots.Highlights03:43 Bullies vs school boards08:29 Giving back16:38 Field Of DreamsGuest Rick Albuquerque is an attorney and shareholder at the firm of D’Arcy Johnson Day. He is certified by the Supreme Court of New Jersey as a Civil Trial Attorney, a distinction held by less than 2% of New Jersey attorneys. Richard has been named a “Super Lawyer” by New Jersey Monthly Magazine.You can get in touch with Rick at https://www.djdlawyers.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you._____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“A twenty minute phone call might only take two minutes because they have some context as to what’s happening.”On this week’s episode Maria talks with founder of Hona, Manny Griffiths. They discuss Manny’s product Hona, a legal case tracker for clients. Including the improvements it can make to your company, its cost, ROI and plans for the future.Highlights01:22 What is Hona?08:40 Hona implementation11:32 The future of HonaGuest Manny Griffiths is the founder of Hona. A platform that simplifies attorney-client interaction.You can get in touch with Manny at https://www.hona.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.Podcast MentionsUse discount code LawRank at Hona.com for 15% off recurring fees and 20% off one time implementation fee_____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok

“There are some telltale signs that there may well be trafficking occuring at your property…There are things that you can look at…if you are doing even the slightest bit of, let me see what’s going on here.”On this week’s episode Maria talks with trial attorney and founder of Benoit Law Firm, Dexter Benoit. They discuss the fight against human trafficking, telltale signs to look for, the prevalence of trafficking in the United States and recent legislation passed in North Carolina.Highlights03:09 Fighting human trafficking08:18 Signs of human trafficking15:52 Human trafficking in the U.S.Guest Dexter Benoit (@dexbenoit on Instagram)is the founder and managing partner of Benoit Law Firm. In 2014, Dexter was named Panel Member of the Year by the Mecklenburg County Bar Association for his personal injury representation of clients in and around Charlotte. When he isn’t in the office or the courtroom, Dexter is actively involved in several organizations committed to assisting those victimized by other’s negligence.You can get in touch with Dexter at https://www.benoitlawfirm.comHost Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you._____LawRank grows your law firm with SEOOur clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.Subscribe to us on your favorite podcast appRate us 5 stars on iTunes and SpotifyWatch us on YouTubeFollow us on Instagram and TikTok