The Content Cocktail Hour

On this episode of the Three C Podcast, presented by Fathom, Brett interviews Liz Prugh, VP of Marketing at Base and Founder of Pure Fandom. Brett and Liz were coworkers on the RFP team at ExactTarget years ago. Liz shares her journey going from bartending at P.F. Chang’s to writing TV recaps for Entertainment Weekly to becoming a successful marketer. She also shares valuable tips on live streaming.0:00 Intro 2:06 Conversation with Liz Prugh 6:30 Working together on RFP team 8:10 Pure Fandom 13:22 Passion projects 16:16 Leveraging live streams 17:28 Base 20:15 PLG, Product Leg Growth 25:17 Live streaming tips 31:16 Reaching customers 35:43 Outro Sign up to be on our waitlist!Follow Liz: | Twitter | Pure Fandom | Base Follow Fathom:| Website | Blog | Twitter | LinkedIn

Fathom presents the 3C Podcast - Curating Content Creators. On the first episode host Brett McGrath, Vice President of Marketing at Fathom, interviews Fathom CEO, Jonathan Gandolf, about the goals of this podcast, the problems and changes he sees in B2B marketing, and what it was like building a company from scratch remotely. 0:00 Introducing Brett McGrath and Fathom 5:32 Conversation with Jonathan Gandolf 7:00 Goals of podcasting 9:30 Authenticity as a business strategy 11:45 Starting a business remotely 14:25 Problems in B2B Marketing 24:44 Distributing content 27:12 Leadership inspiration 30:00 What is success 31:37 Outro Sign up to be on our waitlist! Follow Fathom:| Website | Blog | Twitter | LinkedIn Follow Jonathan:| Twitter | LinkedIn Follow Brett:| Twitter | LinkedIn

Follow Fathom: Website | Twitter