The PR Breakdown with Molly McPherson

A rocket full of high-profile women launched into space, but the real spectacle might’ve been the PR machine that sent it there. From Katy Perry floating with a daisy to Oprah crying on the ground, every moment of Blue Origin’s all-women flight felt like it was choreographed to go viral. It looked empowering on the surface, but the optics raised a bigger question: when the narrative feels off, who gets to push back—and how?This episode is a smart, strategic walkthrough of how to correct the record without igniting a firestorm. Using a therapist-backed framework from relationship expert Dr. Abby Medcalf, this breakdown lays out the emotional and tactical roadmap to tell someone they’re wrong in a way they’ll actually hear. Because calling out the spin doesn’t have to burn everything down—if you know how to land the message.What You'll Learn:The three-step framework for correcting someone without causing a blow-upWhy even seasoned communicators get stuck defending bad storiesHow to separate honest feedback from ego-driven pushbackWant More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...

In this episode the spotlight is on the unexpected exit of Cristobal Tapia de Vere, the brilliant mind behind the haunting score from the hit HBO series, The White Lotus. This episode examines the emotional and professional tensions that simmer beneath the surface of creative collaborations. Shifts in tone and style aren't just about art—they're about personal identity and control. When those elements clash, trust and communication often become the collateral damage.Gain insight into how personal grievances can mutate into public challenges, especially in high-stakes environments. This episode serves a lesson about  defaulting to raw emotion in times of conflict while offering the key to maintaining strong, resilient relationships.Key Takeaways:Ego and Emotional Decisions: Personal emotions can heavily influence professional outcomes, especially in creative endeavors.Private vs. Public Disputes: Addressing disagreements internally before they become public spats is crucial for maintaining professionalism.Identity and Compromise: Balancing artistic integrity with audience expectations can lead to creative clashes and severed partnerships.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...

A communication breach within the Trump administration sparked a series of missteps that turned a minor error into a major reputational crisis. Powerful figures panicked, opting for denial rather than transparency, revealing the pitfalls of crisis management. The discussion delves into the psychological impact of denial on decision-making and the ethical responsibilities of journalists covering sensitive information. Lessons on accountability and the need for robust communication strategies emerge as vital takeaways for leaders in high-stakes situations.

Dive into the calculated media strategy of Meghan Markle as she navigates the complexities of public perception. Explore the tension between her polished content and actual emotional connection. The podcast dissects the concept of strategic vulnerability, questioning if it fosters real engagement or simply skirts deeper truths. With insights on relatability versus authenticity, listeners are invited to reflect on the risks of manufactured intimacy in today’s influencer culture.

The controversy swirling around Disney’s live-action Snow White runs the gamut from casting backlash to political tension. Rachel Zegler’s modern spin on the iconic princess ignited debates over “wokeness,” while leaked photos of diverse actors playing dwarfs gave way to CGI stand-ins, triggering questions about authenticity. Meanwhile, Gal Gadot’s pro-Israel stance and Zegler’s pro-Palestine comments added extra fuel to the fire, turning a simple fairytale remake into a cultural flashpoint.Disney’s cautious marketing approach suggests an attempt to manage the uproar, but critics wonder if transparency and proactive engagement might have quelled the blowback. The movie itself is drawing early praise, which raises the question: does good storytelling prevail over controversy, or do larger social debates overshadow the final product?The media tool I use to track stories, monitor coverage, and help clients get their message in the right hands. Click here to learn more. Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...

In this episode, Molly McPherson takes you behind the scenes of crisis management, starting at SXSW. She reveals how this one single word came up in a week of speaking engagements. A word that can strip away layers of trust, ignite public outrage, and transform everyday moments into high-stakes dramas.Listen to real-world examples that reveal this word—from the controversial campaign to save a beloved local beaver to the corporate shakeup at Target over shifting DEI commitments. Tune in for an incisive look at how one word is fueling headlines and reshaping public perception in today’s backlash-centric media landscape.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...

The 2025 Academy Awards weren’t just about golden statues—they were a golden opportunity to survive a PR crisis. From a rumored affair between two co-stars, resurfaced blackface performances to the growing debate over artificial intelligence in filmmaking, this year’s Oscars put the industry’s ethical dilemmas front and center. How did major nominees handle the heat? Taking a closer look at how these Hollywood players navigated public backlash and owned—or avoided—their past decisions. These moments aren’t just about damage control; they’re reshaping how audiences view performance, ethics, and storytelling itself. So, can artistry exist without controversy in a world that’s always watching? Let’s unpack it in this episode.The media tool I use to track stories, monitor coverage, and help clients get their message in the right hands. Click here to learn more. Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...

Explore the silent triggers that spark crises and how they can impact decision-making. Fear, identified as a core motivator, shapes public response during challenging times. Gain insights into the importance of empathy in crisis management. Real-world examples illustrate how to navigate tumultuous situations effectively. Discover strategies to maintain and protect your reputation when everything seems at stake.

Uncover the fascinating world of celebrity stories and the hidden forces at play. Discover the key players like publicists and journalists who meticulously shape narratives. Delve into Meghan Markle's strategic rebranding and her impact on public perception. Analyze the behind-the-scenes dynamics during high-profile events like Ryan Reynolds and Blake Lively's SNL appearance. Explore how trusted sources wield influence over gossip and reputation, revealing the complexities of fame in today's media landscape.

In this episode of 'The PR Breakdown,' Molly delves into the intricate PR maneuvers and power plays behind the rift between Taylor Swift and Blake Lively. Taylor Swift reportedly feels used in the ongoing legal tussle between Blake Lively, Ryan Reynolds, and Justin Baldoni. The episode covers the strategic leak by Swift's team to distance her from the drama, involving lawsuits over defamation, sexual harassment, and privacy invasion. McPherson explains why timing and reputation management are crucial in such high-profile disputes, and predicts the impact of this crisis on the careers and personal lives of those involved.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.mediaClick here to subscribe to Molly's live events. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson ...