Multifamily Collective Podcast

In this episode of the Multifamily Collective, Mike Brewer discusses what it means to be a true practitioner in today’s AI-driven world. With artificial intelligence weaving its way into every industry, property management leaders must empower their teams to use tools like ChatGPT, Claude, and other LLMs. Mike discusses how, whether you realize it or not, your team members leverage AI daily—streamlining workflows, creating new efficiencies, and driving innovation. Instead of fearing this shift, Mike suggests that leaders should embrace the fact that their people are out there using AI tools, similar to how they use social media or podcasting platforms. The real win comes from uniting these individual efforts, giving teams the freedom to explore, and turning their discoveries into best practices that can propel your business forward. When you harness the collective power of these AI practitioners, you’re not just keeping up—you’re accelerating past the competition, delivering value to residents, partners, and investors alike. Ready to empower your AI practitioners? Like this video, subscribe, and join the conversation about the future of property management. Don’t miss out on insights that could transform your business! For more content like this please visit, https://www.multifamilycollective.com Also, please visit: https://www.multifamilymedianetwork.com

In this episode of the Multifamily Collective, Mike Brewer talks about the evolving landscape of organizational charts. With the rise of large language models (LLMs) and AI, how businesses structure themselves is set to change drastically. Instead of siloed departments like HR, marketing, and operations, we’re looking at a future where AI integrates data across all functions, creating new, cross-departmental insights and driving more informed decision-making. Mike explores how these LLMs don’t require vast data sets to be effective—they can extrapolate from smaller data pools, leveraging both internal and external sources through APIs. This shift could flatten organizational structures, erasing the need for traditional roles like CEO, CFO, and COOs as we know them today. Plus, Mike shares insights on how the first multi-million dollar company driven purely by AI is already a reality, hinting at the incredible potential ahead. If you’re ready to embrace the future of property management, hit that like button, subscribe, and turn on notifications. Don’t miss out on the latest insights that will help you stay ahead of the curve! For more content like this please visit, https://www.multifamilycollective.com Also, please visit: https://www.multifamilymedianetwork.com

Ever feel like anxiety is that scared little kid inside you keeping you from stepping into the spotlight? You're not alone. In this episode of Multifamily Collective, Mike Brewer shares a story about the "scared little kid" inside all of us that often surfaces in high-stress social settings. Whether you're at a multifamily conference or leading a PropTech discussion, social anxiety can strike anyone—even those who seem the most confident. Inspired by a story shared by Billy Oppenheimer about musician John Mayer, Mike talks about how Mayer used therapy to overcome stage anxiety, using a technique of inviting his inner child on stage with him. Mike encourages us to do the same in our own leadership journeys. It's not about ignoring fear, but embracing it. Whether you're an introvert struggling at networking events or a leader trying to navigate social-heavy environments, acknowledging anxiety and moving forward is key to thriving in the multifamily space. If this message resonates with you, please like and subscribe for more leadership insights and personal growth tips. Also, please share your own experiences with anxiety in the comments below! For more content like this, please visit, https://www.multifamilycollective.com Also, please visit: https://www.multifamilymedianetwork.com

Ever feel like you need a moment to breathe, even in endless hustle? You're not alone. Let's discuss why taking time for yourself is crucial in today's fast-paced world of multifamily and PropTech. In this episode of Multifamily Collective, Mike Brewer shares a candid moment about slowing down in a whirlwind of business. Inspired by a post from Andrew Bowen of Optic, Mike discusses the importance of recharging, especially for introverts navigating social-heavy environments like conferences or networking events. Finding time to reset is critical, Whether connecting with nature or simply stepping away from the noise. Mike also touches on the impact of stress and cortisol levels, highlighting how necessary it is to recharge to be a more effective leader and positively influence multifamily operations. If this resonates with you, hit that like button and subscribe for more insights on leadership, PropTech, and the multifamily industry. Don’t forget to share your thoughts in the comments! Find more videos like this at https://www.multifamiilycollective.com or https://multifamilymedianetwork.com

What does leading a growing multifamily company take while balancing purpose, people, and performance? In this episode, I chat with Tony Julianelle, CEO of Atlas Real Estate, about navigating the challenges of growth, leadership, and technology in the evolving world of property management. Let’s dig in! In this episode, Tony shares his journey from a 20-year career in mortgage finance to leading Atlas Real Estate, a company managing thousands of multifamily units across multiple states. We discuss the key challenges of transitioning from a corporate giant like Wells Fargo to an entrepreneurial venture, how leadership and values shape the organization, and the importance of maintaining operational efficiency while embracing PropTech innovations. Tony also breaks down Atlas’s decision-making framework, built around its core values, ensuring it responsibly serves residents, employees, and the broader community. Plus, we explore his thoughts on using data to drive decisions, supporting property managers, and fostering a culture of growth and well-being within the organization. If you're passionate about leadership in multifamily, technology in real estate, or scaling businesses while keeping people at the center, this conversation is for you! If you enjoyed this conversation, be sure to like this video and subscribe to the channel! Stay tuned for more insightful discussions with industry leaders shaping the future of multifamily and real estate. Multifamily leadership, PropTech, property management, Atlas Real Estate, Tony Julianelle, data-driven decisions, real estate operations, operational efficiency, real estate scaling, leadership in real estate, property technology, Mike Brewer, real estate trends, single family rental, business growth #Multifamily #PropTech #Leadership #AtlasRealEstate #PropertyManagement #RealEstateTrends #OperationalEfficiency #DataDriven #BusinessGrowth #SingleFamilyRental #MikeBrewer #TonyJulianelle #RealEstate

Is your team zoning out during training? You might be missing one key ingredient—entertainment! Let’s talk about how to transform boring content into unforgettable lessons. In today’s episode, I reflect on a powerful lesson from the  @MultifamilyLeadership  Multifamily Innovation Council—the importance of “infotainment” in training. Sure, policies and procedures are crucial, but how do you ensure your team retains that information? By linking education with entertainment, you create emotionally charged learning moments. Think about it: when we’re engaged, we remember. Training should inspire, whether through powerful storytelling, humor, or high-energy delivery. Elevate your team's emotional state and watch them learn and apply those lessons to win in every aspect of your business. Ready to elevate your training game? Hit that like button and subscribe for more leadership, training, and innovation tips in the multifamily world. Let’s keep growing together! For more content like this, please visit https://www.multifamilycollective.com Also, please visit https://www.multifamilymedianetwork.com P.S. This is worth a watch - https://www.youtube.com/watch?v=dmTSehfZqKU from  @KylaScanlon 

Got too much on your plate? Trust me, you’re not alone. Let’s discuss how to break the cycle of overwhelm, starting with mastering the art of saying “no.” In today’s episode, I share practical tips for managing overwhelm when everything is a priority. First things first: get comfortable saying no to new tasks. Then, pick one thing and knock out the first step. It’s all about building momentum through little wins. Whether buried in projects or struggling to create content, breaking the cycle starts with a single action. Ready to get unstuck? If this helped, hit that like button and subscribe for more tips on leadership, productivity, and staying focused in the multifamily world. One step at a time, we’ve got this! For more content like this, please visit https://www.multifamilycollective.com Also, please visit https://www.multifamilymedianetwork.com

Automation is coming for multifamily, but it won’t work without one critical thing—clean data. Are you setting your properties up for success or for failure? Today’s episode explores why clean data is the cornerstone of successful automation in multifamily operations. Whether it's your property management system or CRM, dirty data leads to bad decisions made by humans or AI. As multifamily centralizes and integrates more tech, data input must be accurate. From using sensors to limiting manual data entry, we’ll discuss how to streamline operations and ensure your data supports—not sabotages—your property’s future. If you're ready to future-proof your properties, remember to hit that like button and subscribe for more insights on PropTech and multifamily leadership. Clean data is just the beginning—let’s build smarter together! For more content like this, please visit https://www.multifamilycollective.com Also, please visit https://www.multifamilymedianetwork.com

Imagine greeting a prospect at your leasing office with all their information at your fingertips—sounds like the future, right? But is the trade-off for convenience worth the potential invasion of privacy? In this thought-provoking episode, I bring up the topic of facial recognition and AI-powered tech inspired by a recent newsletter from  @ReasonTV  From Harvard students hacking Meta glasses to PIM Eyes and Clearview, we explore this tech's remarkable but potentially controversial applications in the multifamily space. How far is too far when it comes to personal data, and what does it mean for property management? There’s a line somewhere—let's figure out where. What do you think? Are we crossing a line, or is this just where the future is headed? Let me know your thoughts in the comments, and don't forget to like and subscribe for more discussions on PropTech and the future of multifamily leadership! For more content like this, please visit https://www.multifamilycollective.com Also, please visit https://www.multifamilymedianetwork.com

Real Estate Strategy and Scaling with Robert Pereira: Insights from ARC Multifamily Thinking about scaling in the multifamily real estate market? In this episode, I sit down with Robert Pereira from ARC Multifamily to discuss strategic growth, managing interest rate shifts, and seizing opportunities in today's market. In this value-packed episode, Robert Pereira of ARC Multifamily joins Mike Brewer for an in-depth conversation on navigating the current real estate landscape, from interest rates to the challenges and opportunities in value-add properties. Learn how Robert's team is capitalizing on the right markets, the critical importance of local expertise, and why disciplined buying is key to long-term success. With over 2,300 units and plans for continued growth, Robert shares essential lessons on building a property management company and how to scale effectively without compromising on quality. Whether you're a seasoned investor or just entering the multifamily space, this episode offers actionable advice on making smart investments in 2024 and beyond. If you enjoyed today’s episode, hit the like button, subscribe to the channel, and make sure to visit multifamilycollective.com for more expert insights in real estate!