

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

4 snips
Jul 20, 2021 • 11min
I created a $100M empire...using this (TAM) formula | Ep 318
Unlock the secrets to business growth! Discover the concept of Total Adjustable Market (TAM) and learn three powerful strategies to expand your market: going upmarket, adjacent, or downmarket. Dive into the significance of strategic evaluation for overcoming customer acquisition hurdles. Explore the challenges of building a vertically integrated business while grasping TAM. Plus, gain access to a free Scaling Roadmap designed to guide entrepreneurs through their growth journeys!

Jul 15, 2021 • 10min
I always give away equity in my companies this is why | Ep 317
Discover the innovative concept of Phantom Equity, which aligns employee interests with company growth while providing a unique incentive structure. Learn how giving away equity not only benefits employees but also fosters loyalty and encourages them to contribute to the business's success. Dive into the potential downsides, including what happens if an employee leaves, and explore how this framework creates shared wealth for everyone involved.

4 snips
Jul 8, 2021 • 10min
Strategy For The Ultra Wealthy | Ep 316
Discover tax strategies that the ultra-wealthy use to maintain and grow their wealth. Learn how where you live can significantly impact your tax liabilities. Embrace a mindset that values long-term growth and personal freedom over fleeting savings. Transform your buying habits to align with those who have achieved incredible financial success. Dive into insights on wealth management and the potential pitfalls of short-sighted strategies.

17 snips
Jul 6, 2021 • 9min
The Belief System | Ep 315
Explore the essential belief system for successful entrepreneurs. Discover how conviction in sales affects outcomes, and learn the importance of understanding customer needs. With a focus on mindset, Alex emphasizes that true success stems from asking 'why' and combining sales skills with unwavering belief. The journey from making sales to building a thriving business hinges on a solid work ethic and genuine belief in what you offer.

4 snips
Jul 1, 2021 • 20min
7 Ways To Measure Business Value | Ep 314
Dive into the intriguing world of measuring business value! Discover criteria for evaluating an entrepreneur's worth, from contract values to owner earnings. Learn about assessing revenue over a business's lifetime and the significance of cash flow. Alex ranks these popular methods, revealing the best and worst practices. It's an insightful exploration that empowers you to understand the true metrics behind business credibility. Tune in for actionable lessons on navigating the entrepreneurial landscape!

12 snips
Jun 29, 2021 • 15min
When To Start A Business | Ep 313
Entrepreneurship is a tough ride, as Alex shares his journey from a secure job to facing the realities of business ownership. He highlights the importance of self-awareness and the mindset needed before making such a leap. Delve into the misconceptions about quick wealth after graduation and the value of patience in the entrepreneurial world. Alex emphasizes constant improvement and realistic expectations as keys to success while navigating the often unpredictable business landscape.

11 snips
Jun 24, 2021 • 13min
How the rich avoid paying taxes...MY strategy - Part 1 | Ep 312
Discover how the ultra-wealthy leverage tax strategies to maintain and grow their wealth. Learn the importance of choosing your residency for tax advantages. Explore advanced methods for tax-free wealth growth, including using assets and loans. Shift your mindset on taxes and financial planning to align with the strategies of the affluent. This discussion provides valuable insights on becoming financially savvy and making strategic decisions for long-term success.

Jun 22, 2021 • 12min
When Is It Time To Actively Invest | Ep 311
Timing is everything in investing! The discussion revolves around opportunity costs and the importance of saving for future investments. Listeners learn about asset loans and the value of investing time to grow income. Alex emphasizes skill development as a means to increase value and profit. It's a blend of strategic moves that could help entrepreneurs make smart financial decisions!

Jun 17, 2021 • 10min
Closing a Higher Percentage of Deals Through Belief | Ep 310
Conviction is key in sales and entrepreneurship. Understanding your belief system can significantly boost your closing rates. Alex highlights how deep belief in your product and connecting authentically with prospects makes all the difference. He shares equations illustrating how belief amplifies sales skills and emphasizes the need for strong work ethic. This insightful discussion helps entrepreneurs grasp the importance of asking 'why' to foster deeper connections and succeed in their endeavors.

4 snips
Jun 10, 2021 • 11min
What I learned after countless failed business partnership | Ep 308
Explore the essential elements of successful business partnerships, from defining roles to establishing clear exit strategies. Discover the pitfalls of improper structures and why communication is key in navigating conflicts. The discussion also highlights alternatives to traditional partnerships, such as performance-based agreements and revenue sharing. Learn valuable lessons about separation and maintaining professional relationships when parting ways with partners.


