

B2B Growth
Sweet Fish
Sharing lessons learned from the best content on the internet with B2B marketers.
Episodes
Mentioned books

Aug 2, 2020 • 28min
#BTC 35: How to Do Original Research with Your Podcast w/ Timothy Bauer & James Carbary
In this episode of the #BehindTheCurtain Series, Timothy Bauer & James Carbary talk about how you should be doing original research for your podcast. Want to get your copy of James' book, Content-Based Networking? It's available on Amazon now: http://bit.ly/content-basednetworking If you want it in audiobook format, just search Content-Based Networking or James Carbary on Audible.

Aug 1, 2020 • 9min
#Culture 5: Multiplying Leaders: A Leadership Development Model That Scales
In this episode, host Blake Bozarth, talks about 5 keys to Multiplying Leaders in your organization. The #Culture series is hosted by Blake Bozarth, Founder & CEO of CoThryve. To hear more episodes like this one, subscribe to B2B Growth on Apple Podcasts, Spotify, or wherever you listen to podcasts.

Jul 31, 2020 • 38min
1307: How to Bring Together Brand, Demand and Experience to Generate Growth W/ Lisa Sharapata
In this episode we talk to Lisa Sharapata, VP of Demand Generation, and Content Strategy at 6sense. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

Jul 30, 2020 • 43min
#CX 63: Moving Past Vanity Metrics w/ Chris Hicken
In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Chris Hicken, cofounder and CEO at 'nuffsaid, about product usage as a vanity metric and what we should be tracking instead to better understand and better serve our customers. Listen to more CX conversations on Ethan's podcast, The Customer Experience Podcast by clicking through one of the following links to your favorite podcast player: Apple Podcasts Spotify Sticher Google Play Google Podcasts

Jul 29, 2020 • 41min
#Revenue 5: Navigating the Funding Stage and Beyond: Real World Insights From a Tech CEO w/ Michael Litt
Host John Grispon sits down with Ernst and Young Entrepreneur of the Year, Michael Litt, Co-Founder and CEO of Vidyard. Walking through his journey in detail, Michael shares valuable insights and lessons learned as he took Vidyard from concept to funding, to their current spot at the top of the video hosting pile. What we talked about: The crucial role of video in today’s business climate The journey from concept to company Navigating the investor process

Jul 29, 2020 • 55min
#CEO 9: CEO Rule Number 1 — When You Go In, You Must Go All In. w/ Dip Patel
Walking away from a promising career at Lockheed to attend MIT was definitely not in the original plan. But for Dip Patel, it was only the beginning. We discuss his perspective as an immigrant coming to the US from Africa, and how having the steel to jump off of a promising career path led to some thrilling discoveries, and may just power the world. No, really! Dip is passionate about solving the world’s energy crisis. His team at Soluna is building large scale green energy plants (starting with a 900 MW Facility in Morocco) to power zero-carbon data centers which will solve the challenges associated with the green energy supply chain. Dip Patel, CTO at Soluna What we talked about: The journey from immigrant to MIT to CEO If you aren’t “all in” you aren’t doing it right Hopping off a career path to pursue your dreams

Jul 29, 2020 • 20min
1307: 3 Keys to Supply Path Optimization in Programmatic Advertising w/ Dan Greenberg
In this episode we talk to Dan Greenberg, Founder & CEO at Sharethrough. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

Jul 28, 2020 • 3min
#NewPodcast: Business Optimization
Business Optimization is a podcast dedicated to businesses across Canada. Join us as we talk to builders, property managers, business owners, industry experts and thought leaders who share best practices and strategies on driving business efficiencies, and growing your business! This podcast is brought to you by Reliance™. For over 50 years Reliance has been providing essential services for a wide range of Business customers including heating, cooling and air quality, water heaters, water purification, maintenance, protection plans and more. When you need help you can trust, “Call on Reliance." In this episode of the #NewPodcast series, we share a part of the episode - Introducing Business Optimization Check out the new show in your favorite podcast player: Apple Podcasts

Jul 28, 2020 • 20min
1305: The Numbers You Have to Know (to Prove Marketing's Impact) w/ Garrett Mehrguth
In this episode we talk to Garrett Mehrguth, President and CEO at Directive. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

Jul 27, 2020 • 31min
1304: How Adobe Pulled Off a Massive Virtual Event in 25 Days w/ Sergio Claudio
In this episode we talk to Sergio Claudio, Global Head of Adob Enterprise & Commercial Experience at Adobe. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.


