In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Chris Hicken, cofounder and CEO at 'nuffsaid, about product usage as a vanity metric and what we should be tracking instead to better understand and better serve our customers. Listen to more CX conversations on Ethan's podcast, The Customer Experience Podcast by clicking through one of the following links to your favorite podcast player: Apple Podcasts Spotify Sticher Google Play Google Podcasts
