The Superabound Podcast

If you've ever wondered how to create a more diverse—not to mention profitable and fulfilling—team, this episode is for you. Malia Lazu is the visionary founder of The Lazu Group, and has spent her life supporting diversity and urban entrepreneurship everywhere from the streets of Boston as a community organizer to the C-suite at Berkshire Bank. In this wide-ranging podcast, Steve and Malia discuss key points found in her new book, From Intention to Impact, published by MIT Press. You will discover: Where to begin with DEI work at your business, even if you are a lean team, so you can both make more money and create a more just world What are the 3Ls and how they can help you authentically connect with any community you want to see reflected in your team How to navigate the pushback that emerges with real change, i.e. cries of reverse discrimination or lowering the bar, so you can create real impact while growing your business For the full show notes and transcript visit https://besuperabound.com/podcast/283-dei-that-makes-a-difference-with-malia-lazu

What do Marcus Aurelius, Lady Gaga, and Arianna Huffington all have in common? Regular journaling. We're not saying that writing in a notebook will help you become the next emperor, grammy winner, or media mogul. But there is power in the practice of self-reflection and discovery that journaling offers. Today we dive deep into the world of journaling with entrepreneur sisters Andrea and Trish Drynan, who recently released their own guide called The Journal Project: Weaving Wellness Into Everyday Living You will discover: Easy practices that will help you clear your mind and get a new perspective on your experience How journaling can help you achieve the results you want in your business and personal life, even if you're not a "journaling person" How to use journaling to move through difficult situations and the emotions that come with them How to have a fun and productive work relationship with family For a full transcript and show notes visit: https://besuperabound.com/podcast/282-the-journal-project

Learn how to successfully transition from a corporate job to entrepreneurship, debunking the myth of safety in traditional jobs. Explore strategies for managing both a job and business, focusing on financial readiness and mindset challenges. Discover the importance of mindset, partnerships, and coaching in the transition, emphasizing discipline and self-investment in managing a startup.

Learn how to claim your power as a woman business owner by confronting bias head on, spotting signs of giving away your power, supporting others without 'saving the day', and the importance of constructive communication in business.

The podcast discusses overcoming perfectionism in work and life, embracing 'acceptable flaws' for mastery, becoming an imperfectionist for meaningful progress, why minimum viable product isn't ideal, and creating a minimum lovable product.

Exploring the shift from 'small business' to 'lean business' and how to maximize impact with a strong vision, ownership, and resource optimization. Learn about efficient resource management, prioritizing customer connections, and optimizing business efficiency through purpose and delegation.

Have you ever received a marketing message that made you feel worse about yourself AND the sender? That's toxic marketing. It leaves everyone poorer, including the industries themselves that become known for using it. Now as a business owner, you're looking for growth opportunities. And especially in challenging times you may find yourself considering marketing tactics that aren't exactly aligned with your brand values and voice. You know the ones: where someone makes big promises of guaranteed sales qualified leads and consultation calls. Don't let fear and desperation get the better of you. Before you embark on a marketing campaign that makes your spidey senses tingle, listen to this week's podcast. You will discover: How to market in a way that creates safety for your audience, rather than turning them off How to create stronger relationships through your marketing so people will want to hear from you A simple test to determine if your marketing is toxic or helpful For full show notes and transcript click here.

Learn how to create a culture of learning from mistakes, turn setbacks into momentum, and provide more value for customers. Embrace discomfort as a tool for personal and professional growth by reframing failures as learning opportunities.

Learn how to redefine success on your own terms, navigate life's moments with intention, recognize success and gratitude, and find fulfillment and well-being in your pursuit of success.

As a business owner or leader, your mindset is your secret weapon against stagnating growth, frustrating mistakes, and burnout. Erin and Steve recently discovered three gems they had been using to grow their business and are sharing them with you in today's episode. You will discover: A powerful technique to keep your creative juices flowing and avoid getting discouraged by failures or setbacks A way to measure the success of your business beyond the immediate outcomes Small changes you can make to your weekly schedule that will fuel your life and business with joy and purpose For the full show notes and transcript, visit the show notes page here.