Learn how to claim your power as a woman business owner by confronting bias head on, spotting signs of giving away your power, supporting others without 'saving the day', and the importance of constructive communication in business.

The podcast discusses overcoming perfectionism in work and life, embracing 'acceptable flaws' for mastery, becoming an imperfectionist for meaningful progress, why minimum viable product isn't ideal, and creating a minimum lovable product.

Exploring the shift from 'small business' to 'lean business' and how to maximize impact with a strong vision, ownership, and resource optimization. Learn about efficient resource management, prioritizing customer connections, and optimizing business efficiency through purpose and delegation.

Have you ever received a marketing message that made you feel worse about yourself AND the sender? That's toxic marketing. It leaves everyone poorer, including the industries themselves that become known for using it. Now as a business owner, you're looking for growth opportunities. And especially in challenging times you may find yourself considering marketing tactics that aren't exactly aligned with your brand values and voice. You know the ones: where someone makes big promises of guaranteed sales qualified leads and consultation calls. Don't let fear and desperation get the better of you. Before you embark on a marketing campaign that makes your spidey senses tingle, listen to this week's podcast. You will discover: How to market in a way that creates safety for your audience, rather than turning them off How to create stronger relationships through your marketing so people will want to hear from you A simple test to determine if your marketing is toxic or helpful For full show notes and transcript click here.

Learn how to create a culture of learning from mistakes, turn setbacks into momentum, and provide more value for customers. Embrace discomfort as a tool for personal and professional growth by reframing failures as learning opportunities.

Learn how to redefine success on your own terms, navigate life's moments with intention, recognize success and gratitude, and find fulfillment and well-being in your pursuit of success.

As a business owner or leader, your mindset is your secret weapon against stagnating growth, frustrating mistakes, and burnout. Erin and Steve recently discovered three gems they had been using to grow their business and are sharing them with you in today's episode. You will discover: A powerful technique to keep your creative juices flowing and avoid getting discouraged by failures or setbacks A way to measure the success of your business beyond the immediate outcomes Small changes you can make to your weekly schedule that will fuel your life and business with joy and purpose For the full show notes and transcript, visit the show notes page here.

If you're building a business, you probably already know all the metrics that you "should" be looking at: website visits, leads generated, percentage closed as sales, etc. But in so many businesses, the reality is much more, well, human and alive. It's more like a garden than a conveyor belt or a funnel.  So how do you know when you're on track if traditional metrics miss the heart of how your business works? This week's podcast will help you answer that question in a way that aligns with your vision and values.  You will discover: How to "delay disappointment" so that you don't lose momentum even in the face of poor metrics or setbacks An easy mindset shift that turns those email unsubscribes or floundering social media posts into sources of energy and creativity How to refocus on the metrics that contribute to your next Lantern and the overall vision of your business For full show notes and transcript visit the show notes page here.

Entrepreneurs and artists Erica and Kristen Williams discuss finding confidence to be creative, including signs of being on the right track, overcoming fear, creating opportunities from setbacks, finding identity and direction, scheduling creative time, collaboration process, overcoming creative challenges and fears, coaching and being a thinking partner, navigating challenges of social media, and the benefits of coaching.

If you're investing in coaching for yourself or your team, you want to make sure it actually helps you get the results you want. For a business, these include increased retention, happiness, and productivity for employees as well as greater revenue and profits for the company, all in alignment with your vision and values. It's a tall order, but when coaching is truly helpful, you will see growth in all those ways. Needless to say, not all coaching meet that bar.  This week's podcast will give you insights into how different coaching styles may or may not deliver the results you want and what to do about it. You will discover: Why a focus on action misses the deeper layers of motivation and can leave you worse off than you were before Why "mindset work" alone can start to feel repetitive and like it's missing the main point of the coaching How great coaching brings the two together to create real change in your life and business How to ensure that the coaching you receive embraces the whole picture of what success looks like for you For the full transcript and show notes for this episode, click here.