

Selling In The Motor Trade
Simon Bowkett
Simon Bowkett, from Symco Training, shares tips and ideas on selling in the motor trade from a sales and aftersales perspective, as well as interviews with industry leaders sharing some of their best practices.
To find out more visit www.symcotraining.co.uk
To find out more visit www.symcotraining.co.uk
Episodes
Mentioned books

Apr 29, 2021 • 47min
SMT405: Paul de Vries
A very interesting interview with Paul de Vries from DCDW based in the Netherlands. Paul discusses how he has improved his dealers conversion of digital enquiries in the current pandemic. https://symcotraining.co.uk/podcast/ (c) 2021 Symco Training Ltd.

Apr 22, 2021 • 10min
SMT404: Distance Sales - Part 1
Always go for the appointment!

Apr 15, 2021 • 11min
SMT403: Advanced Qualification Part 2
Find out what selling your customer has done to themselves. https://symcotraining.co.uk/podcast/ (c) 2021 Symco Training Ltd.

Apr 8, 2021 • 17min
SMT402 : Advanced Qualification Part 1
We need to understand what the gap is in the customer's current situation to secure a sale. https://symcotraining.co.uk/podcast/ (c) 2021 Symco Training Ltd.

Apr 1, 2021 • 11min
SMT401: Psychology of a Sale - Part 2
We a look at conditioning a bit more and discuss the differences between men and women.

Mar 25, 2021 • 39min
SMT310: Darren Bedford
Darren discusses his journey in the motor trade, and of course his top tips!

Mar 18, 2021 • 11min
SMT309: Psychology of a Sale
In this episode we look at a process called conditioning and how it can be used throughout the whole sales process.

Mar 11, 2021 • 31min
SMT308: Colin McAllister - Customer and Staff Satisfaction
Colin joins us again for an interesting discussion around customer and staff satisfaction.

Mar 4, 2021 • 47min
SMT307: David Martin
David has been an inspiration to me for a long time and continues to be. I'm sure his interview will motivate you as well.

Feb 25, 2021 • 9min
SMT306: Tyre Sales
Explain how much the tyre is worn to your customer not just in mm but in percentages or use another item to explain it, ie the thickness of a credit card.