INspired INsider Podcast

Dr. Jeremy Weisz
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Jul 30, 2019 • 11min

[RETAILX Series] Advertising on Amazon with Franz Jordan Co-Founder of Sellics

Franz Jordan is the Co-Founder of Sellics which is a powerful all-in-one tool that combines everything sellers need to be successful on Amazon. Sellics evolved from Franz’s first company Marketplace Analytics, a German data analytics company that was the first of its kind to focus on Amazon SEO back in 2014. You can manage and optimize your Sponsored Product campaigns entirely in the Sellics PPC Manager. Other features include a profit dashboard, keyword ranking optimizer, competitor monitoring, and much more. Companies such as Bosch appliances, Lego, and Brita are some of the businesses that use Sellics.  Here’s a glimpse of what you’ll learn:  [0:22] Jeremy welcomes his guest, Franz Jordan.  [2:20] How does Sellics come up with the right keywords for users? What other features do they offer?  [4:30] Common mistakes ecommerce sellers make.  [6:20] Make sure to review the performance of your ads!  [8:00] Tends that Franz sees in the ecommerce industry.  [10:00] A proud moment from the journey.  In this episode… Did you know that one of the biggest trends in the ecommerce industry is advertising on Amazon? It’s true! From Prime Day to Black Friday and everything in between - more and more businesses are seizing the opportunity to advertise on one of the worlds largest platforms. On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader, Franz Jordan. In his conversation with Jeremy, Franz opens up about keywords, how to make the most out of advertising on Amazon, common mistakes that ecommerce leaders make, and much more! Have pen and paper ready - you’ll need them for this fascinating episode featuring Franz! When was the last time you were able to get your product or service in front of millions of people ready to buy something? The truth is - most ecommerce sellers are terrible at marketing and advertising their business. Franz Jordan encourages ecommerce sellers to make the most of their efforts by advertising on Amazon. It may sound complicated and above your skill level, but that is where businesses like Sellics steps in! You can learn more about Sellics and the awesome team that Franz has developed by visiting the link to their website located in the resources section.  Do you ever find yourself wondering if you are making mistakes that could be easily avoided? Business leaders who are ready to go the distance take the time to examine and seek out input on what they are doing wrong in their business. Looking for fault and blindspot is never easy - but the best way to improve is to quickly root out the weak spots or at least shore them up. In his conversation with Jeremy, Franz Jordan discusses several common mistakes that ecommerce sellers make every day. If you are in the ecommerce industry and you are ready to up your game - make sure to check out this helpful episode!  Resources Mentioned on this episode www.sellics.com Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 25, 2019 • 27min

Building a Healthy Company Culture with Jason Myers Co-Founder of Bold Commerce

Jason Myers is a co-founder of Bold Commerce - a software development company that provides industry-leading eCommerce solutions for the world's most innovative brands. With a team of over 250 professionals who live and breathe ecommerce - Bold Commerce is making a significant contribution to the ecommerce marketplace.  Here’s a glimpse of what you’ll learn:  [0:35] Jeremy welcomes his guest, Jason Myers.  [2:50] Jason talks about the apps they’ve developed at Bold Commerce.  [6:15] How often do Jason and his team host hackathons? What are they like?  [8:30] Focusing on a healthy company culture.  [11:50] What is the builder’s code?  [14:20] How did Jason meet and partner with his co-founders?  [17:10] What is the hiring process like at Bold Commerce?  [19:25] Creating customer solutions.  [25:00] A proud business moment for Jason.  In this episode… How do you develop and nurture a healthy company culture? Does it come from the top-down, mission statements, or something completely different? How do you encourage a healthy company culture without mandating it? On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader, Jason Myers. In his conversation with Jeremy, Jason opens up about the apps developed at Bold Commerce, why they sponsor “Hack-a-thons,” how they’ve created a healthy company culture, and much more. You’ll want pen and paper ready as you dive into this fascinating episode featuring Jason’s story! When was the last time you were truly impressed by an organization's culture? We are not talking about the vending machines, the dog-friendly work-environment, or beer on tap but the deep-rooted company culture. Let’s face it - even if a business looks fun to work for - that doesn’t mean that the culture is healthy! A healthy culture occurs when team members act in the same positive way when their leader is present as they do when they are absent. You don’t drift into healthy company culture - you have to prioritize it and fight for it! Many leaders teach that culture starts from the top. When it comes to the creation of a business - you’ll find that the culture often takes on the traits of the founder or in Bold Commerce’s case - the founders. Bold Commerce prides itself on its healthy company culture is because the four founders have a robust and positive working relationship. You can’t have disfunction at the top of an organization and hope that it won’t spread! How would you describe the culture at your company? Where can it improve?  What is the legacy that you’ll leave behind? Were you able to accomplish great and worthwhile achievements in your career? Did you build something that will last beyond your lifetime? Too often, business leaders get so focused on making their idea a reality that they fail to see how their actions are impacting those around them. Jason and the leaders at Bold Commerce are hyper-aware to the needs and abilities of their team. He says the proudest moment in his career is witnessing how his organization has provided stability for his employees. What can you learn from Jason’s story?  Resources Mentioned on this episode Bold Commerce Twitter - @JasonNMeyers Shopify Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 23, 2019 • 6min

[Sweet and Snack Show Series] Delivering Delicious Candy with Carrie Abbott Founder of Newfangled Confections

Carrie Abbott is the founder of Newfangled Confections - a contemporary return to blast-from-the-past candy with a dash of love and nostalgia-based in Indianapolis, IN. Carrie’s modern take on grandma’s candy dish favorites is inspired by fond childhood memories that included many trips with her grandfather to Hook’s Drugstore in the late 1970s. Here’s a glimpse of what you’ll learn:  [0:41] Carrie joins the podcast to talk about Newfangled Confections.  [1:50] How did Carrie end up as a small business owner?  [2:50] The challenge of keeping the right amount of inventory on hand.  [4:00] Milestones from the journey.  [5:00] Closing thoughts.  In this episode… Do you remember that one driving factor that led you to your career? Does that decision still bring a smile to your face or have you made a pivot in your career since then? On this episode of Inspired Insider, you’ll hear from innovator and business leader Carrie Abbott. In her conversation with Jeremy, Carrie opens up about how she got started creating delicious candy, why she decided to start her own business, challenges she has faced along the way, and much more. If you’d like an inside look at how one woman built a successful business from the ground up - this is the episode for you!  There is something so special about taking your skill and bringing it to the masses. Carrie Abbott loved making confections and candies for years, but it was just recently that she ventured out as a small business owner. After boxing up some leftover peanut and chocolate candies from a wedding, she catered - Carrie sent the leftovers to friends and family as a gift. To her surprise - the leftovers were a hit, and the idea to start her own confectionary business was born. While it isn’t easy, Carrie is committed to using her talent to create delicious candy. What can you learn from Carrie’s story?  How do you react to challenges that come your way? Do you find yourself rising to the occasion or do you struggle with finding the right approach? Too many leaders are lost when it comes to finding the right way to lead their organizations - especially entrepreneurs. They get so focused on getting the business off of the ground that they fail to adequately plan for the next stage of their business's growth. Thankfully, leaders like Carrie Abbott are leading the way by taking the time to select a Chief Operating Officer to help share the leadership workload. Since hiring a COO - Carrie has been able to focus on aspects of the business that will help sustain their growth. Make sure to check out the link to Newfangled Confections located in the resources section! Resources Mentioned on this episode www.Newfangledconfections.com Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 18, 2019 • 1h 5min

Building a Brand from the Ground Up with Josh Elizetxe Founder of Snow

Josh Elizetxe is an Internet advertising veteran and successful serial entrepreneur. Last year, over 100,000,000 people interacted with websites and brands owned by Josh's parent company. He serves on the board of the Phoenix Coding Academy and the Fleischer Scholars Program. Josh is a sought-after company advisor and Angel Investor in the software (SaaS), e-commerce, and advertising technology industries. With an uncanny focus on data-driven strategy, his work has resulted in over $1 Billion in proven enterprise value tracked since 2009.  Here’s a glimpse of what you’ll learn:  [2:20] Jeremy welcomes his guest, Josh Elizetxe.  [4:20] Josh talks about his background and what led him to consider changing his name.  [11:30] What was it like securing the trademark for Snow?  [15:00] Josh talks about mentors and influences in his career.  [27:00] How has Josh expanded the Snow brand?  [31:15] Why dental health is so important.  [34:40] Josh talks about Snow’s marketing efforts.  [39:15] How has Josh addressed the funding piece for Snow?  [43:00] Securing celebrity endorsements.  [50:30] A low moment in Josh’s career.  [56:20] Proud moments in Josh’s career.  [59:50] Josh shows off the Snow package.  In this episode… How do you go from a good idea to a thriving and growing brand that’s making waves? Wouldn’t it be nice to get an inside look at how a brand was built from the ground up? Good news - you’ve come to the right place! On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator, Josh Elizexe. In his conversation with Jeremy, Josh opens up about why he created Snow, how he’s built and expanded the brand, challenges he has faced along the way, and much more. Have pen and paper read, you don’t want to miss a minute of this powerful episode featuring Josh’s story!  Who has helped you in your career? Did you have a family member who you could go to for business advice? Were you fortunate enough to find a mentor who could help guide you in your professional development? Josh Elizetxe is thankful to have made the right connections with the right leaders who encouraged him to pursue his entrepreneurial ambitions. While Josh can point to one or two key mentors he has been able to connect with in person - there are a ton who mentored him from afar. Don’t let your inability to get in the room with someone keep you from learning from them - watch their talks and read their books!  When it comes to building a brand - you’ve got to think of the long game. Do you just want to build something that can turn a quick profit or do you want to build something that will go the distance? Josh could have put all his efforts into making a quick and easy brand dedicated to oral health, but he opted to take the road less travelled - a specific brand focused on premium products. Learn from Josh’s example and build the brand that you can be proud of! What can you learn from Josh’s story?  One of the best ways you can grow a brand that can soar past your competitors is to become an expert at marketing. Seriously! If you know your audience inside and out and you know how to communicate to them - you’ll be unstoppable. Unfortunately, too many business leaders take the easy route and neglect the benefit that great marketing can have on their business. What are you waiting for? Dig deep and get to know the folks you want to serve with your product or service - if you approach them with the language they use - they’ll reward you for it!  When you build something like a premium oral care brand - you take pride in how the business runs - Josh Elizetxe is no exception. While he could have gone through multiple rounds of external fundraising efforts with Snow - Josh decided to bootstrap the company. What does it take to build a business that is so independent and self-funded? According to Josh, it takes a compelling vision to stay on mission and headed in a specific direction. With his solid start - Josh is now able to reach out to specific investors who can help him take his business to the next level of growth.  Resources Mentioned on this episode https://www.trysnow.com/ Tuft & Needle Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 16, 2019 • 12min

[One Question] Tools to Create a Successful Ecommerce Business with Joseph Abitbol (SellerLocker) & Franz Jordan (Sellics) 

Joseph Abitbol is the co-founder of Seller Locker - a Fulfilled By Amazon (FBA) Pick & Pack fees manager and reimbursements solution company.  Franz Jordan is the founder of Sellics - an All-in-One Amazon software platform that powers both small to medium businesses and enterprises to scale their success on Amazon. Here’s a glimpse of what you’ll learn:  [0:48] Jeremy welcomes his guests, Joseph Abitbol (SellerLocker) & Franz Jordan (Sellics)  [1:20] The problem with multiple SKU’s.  [3:00] You should have a campaign for every single product.  [3:45] Joseph talks about how SellerLocker helps Amazon sellers.  [5:30] Franz explains the value that Sellics brings to the marketplace.  [7:40] Profitability or sales velocity?  [11:00] Closing thoughts.  In this episode… Have you ever wanted a peek into what it takes to run a successful ecommerce business in 2019? On this episode of Inspired Insider, you’ll hear from entrepreneurs and business leaders - Joseph Abitbol (SellerLocker) and Franz Jordan (Sellics). Whether it’s running an ecommerce business or finding a group of leaders to resource - there is something for everyone in this helpful episode. In their conversation with Jeremy, Joseph and Franz open up about which is best to focus on - profitability or sales velocity, how their companies offer unique solutions, and much more. Don’t miss a minute of this fascinating episode featuring Joseph and Franz!  What is the best way to manage your seller account on Amazon? Is there a way to cut through all the complexity to find an easy solution? Let’s face it - there are a lot of variables when it comes to running campaigns and product listings on Amazon. Thankfully, there are two innovative businesses that are dedicated to helping business leaders like you.  SellerLocker offers the marketplace's first Fee Auditor tool, which checks FBA Pick & Pack fee discrepancies in your account on your current merchandise, based on the correct fee rates, and puts together cases you could claim for reimbursement. It also tracks all future fluctuations for potential cases as well. Sellics combines everything you need to manage and grow your Amazon business in one integrated software. They have seven features that work together to help you become more successful on Amazon. All you need to scale your Amazon Business — integrated in one tool. Tune into this episode of Inspired Insider to hear more from Joseph and Franz as they discuss the helpful and unique offerings each of their organizations bring to the ecommerce community! Resources Mentioned on this episode Sellics.com | Sellics | All-in-1 Amz Tool‎ Seller Locker - Amazon Inventory & Fee Management tool Intro Music by Kidd Russell   Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 11, 2019 • 1h 11min

Doing Your Research and Crafting the Best Message with Renowned Direct-Response Marketer Stefan Georgi

Stefan Georgi regularly charges 50-100K for a single sales letter and is a sought after copywriter and runs a group of the who’s who of direct response companies that include people from Agora, Natural Health Sherpa, and some other 9 figure health companies. Here’s a glimpse of what you’ll learn:  [2:45] Jeremy welcomes his guest, Stefan Georgi.  [5:15] Stefan talks about what he’s learned from his wife, Laura.  [7:30] Mentors and peers who have impacted Stefan.  [12:00] Stefan opens up about his work with Justin Goff.  [15:00] Testing headlines.  [17:45] What is the best way to use video on a sales site?  [19:30] Stefan explains what RMBC is.  [22:20] Research is the key to good copywriting.  [27:15] Expanding on the RMBC process.  [31:40] How Stefan helps businesses get their message out.  [33:20] Common mistakes that most brands make.  [37:45] Who is the ideal client for Stefan’s call center services?  [40:40] How did Stefan end up starting his own supplement company?  [46:15] Stefan shares some sales copy success stories.  [52:10] What Stefan learned from his father.  [58:45] Proud professional accomplishment from Stefan’s career.  [1:01:50] A low moment from Stefan’s career.  [1:04:00] How to get a copy of Stefan's Sales Letter Outline and more.  [1:09:00] Closing thoughts.  In this episode… Have you poured a lot of time and effort into the primary message of your business? If you had to sum up your message in a concise sentence or phrase, could you? On this episode of Inspired Insider, you’ll hear from business leader and entrepreneur, Stefan Georgi. In his conversation with Jeremy, Stefan opens up about his career as a direct-response marketer, how he tests headlines, common mistakes most brands make, challenges he has faced in his career, and much more. You don’t want to miss a minute of this powerful episode featuring Stefan’s unique insights!  Who has helped you on your career trajectory? Have you had the fortune of networking with well-connected leaders who have mentored you or have you had to chart your own course through trial and error? Thankfully, Stefan Georgi had some pivotal mentors and peers who invested in his growth over the years. Stefan isn’t shy about giving credit where credit is due - he’s also dedicated to giving back and investing in the next generation of leaders. What can you learn from Stefan’s approach to business and leadership?  Did you know that video is the fastest growing medium for getting your message to the public? It’s true! Just take a look at the rise of YouTube, Facebook Live, and Instagram. More and more - the primary messaging platform for many businesses is the use of video. Do you have a plan to adapt with the new media wave, or will you get stuck in the past? It all comes down to who you are trying to reach! If your target audience is retiring boomers, the best option might not be video - but if you are trying to reach stay-at-home moms then you might be on the right track!  Crafting a compelling and memorable message is no small task. Do you think the likes of Nike’s “Just Do It” message was developed overnight? Too often, we take these memorable messages for granted and fail to appreciate the hard work that goes into finding the right message for an audience. In his career as a direct-response marketer - Stefan has learned that the key to crafting the right message is to research your audience. Do you know their likes and dislikes? Do you know how they describe their everyday problems and passions? If you can learn how your target audience communicates - you are well on your way to crafting the right message.  Let’s face it; life has a way of forcing us to slow down and pay attention - this can be in the form of the perfect sunrise or unexpected news. The real question is - what will you do when things get dialled up in your life? Will you rise to the occasion or will you shrink and retreat? When Stefan heard the news that his father was ill and wouldn’t have long to live - he made sure to rise to the occasion and make the most of the time he had left. Remember - all of your success and fame won’t mean anything if you don’t take the time to care for your loved ones!  Resources Mentioned on this episode Stefan’s website www.Redoxconsulting.com Copy & Funnel Accelerator TURTLE PEAK Justin Goff Free Copy Of Stefan's Sales Letter Outline + His Private T&C Mastermind Presentation Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 9, 2019 • 12min

[One Question] Why You Should Focus on Great Customer Service with Eddie Lichstein Managing Partner of Rejoiner

Eddie Lichstein is the managing partner for Rejoiner - an email marketing agency. Eddie is also the co-founder of Autoplicity - an auto parts and supplies store which sells a variety of new parts and accessories for cars and trucks, both foreign and domestic.  Here’s a glimpse of what you’ll learn:  [0:40] Jeremy introduces his guest, Eddie Lichstein.  [1:50] What is Rejoiner?  [3:50] Why do business leaders like to use Rejoiner?  [5:00] Eddie shares a customer success story.  [7:00] Who should use Rejoiner?  [9:30] Why taking care of your customer is key.  [11:00] Closing thoughts.  In this episode… What is the best way to ensure that customers keep coming back to your business? Should you focus on the quality of your product or service? Should you focus on creating great customer service? On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader Eddie Lichstein. In his conversation with Jeremy, Eddie opens up about why he partnered with Rejoiner, how the service helps customers, why providing great customer service is so important and much more. You don’t want to miss a minute of this engaging episode featuring Eddie’s story!  Imagine what it would look like to have a top-notch marketing team dedicated to getting and keeping your customers connected to your business. Does it sound too good to be true? It doesn’t have to be! Eddie Lichstein was so impressed with the concept of Rejoiner that he went from customer to managing partner! He saw that Rejoiner was on to a brilliant business model - take the complexity out of in house marketing and put it in the hands of experts. Since Eddie partnered with Rejoiner, the business has only grown - now they serve more clients than ever before. Make sure to check out the link to Rejoiner in the resources section at the end of this post.  Did you know that one of the best ways to stand out from your competition is to provide great customer service? It’s true! From Amazon to REI, businesses have learned that treating a customer with care the first time increases their chances of becoming a repeat customer. You don’t have to spend a fortune to make sure your customer experience is great - just treat them like you’d like to be treated. Focusing on customer service might sound like an elementary aspect of building a business, but you’d be surprised at how many businesses miss this critical component! What can you learn from Eddie’s story with Rejoiner and their focus on providing great customer service?  Resources Mentioned on this episode Rejoiner Autoplicity Edward Lichstein - Co-Founder - Autoplicity.com | LinkedIn Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 4, 2019 • 58min

The Myth of the “Big Break” and other Lessons Learned with Manuel Suarez Founder of Attention Grabbing Media (AGM)

Manuel Suarez is the founder of Attention Grabbing Media (AGM) which is a full-service, social media marketing agency. He runs and has successfully founded several 8 figure ecommerce brands. Manuel went on to help his father, Frank Suarez, into a leading force in the field of Alternative Medicine which turned into 7 different companies. After people learned what Manuel had done with his own brands many approached him for help. Here’s a glimpse of what you’ll learn:  [2:40] Jeremy introduces his guest, Manuel Suarez.  [4:50] Dispelling the myth of the “Big break” and exploring Manuel’s background.  [10:20] Going through the housing crisis and enduring bankruptcy.  [14:45] How did Manuel escape the attraction of drugs?  [21:30] Manuel talks about how he supported himself when he moved to the US.  [28:15] What led to the turn around of Manuel’s career?  [35:00] Manuel talks about his experience building a business on Amazon.  [37:20] Facebook Advertising is the wave of the future.  [42:00] Creating content and delivering value.  [47:00] Manuel talks about why he LOVES using Facebook Messenger.  [53:00] How to connect with Manuel.  [54:40] Get your message out there! In this episode… Do you ever find yourself looking at the horizon - searching for that “Big break” in your career? What if that big break never comes? How will you respond? On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader, Manuel Suarez. In his conversation with Jeremy, Manuel opens up about his struggle with drug addiction, how he ended up in the United States, what it takes to build an ecommerce business, challenges he has faced along the way, and much more. You don’t want to miss a minute of this fascinating episode featuring Manuel’s story!  When did you get your big break in your career? Are you still waiting for it? Too often talented men and women find themselves on the sidelines waiting with bated breath for an opportunity to prove themselves. The truth is - if you wait for your big break - chances are, it’ll never come. Don’t wait for opportunity and success to fall in your lap - go out and make it happen! If Manuel would have waited for the right moment to arrive - he would still be doing drugs in Puerto Rico. Thankfully, Manuel was able to break out this unhealthy mindset and change the course of his life for the better.  Can you imagine what it would take to go from the lowest point - addicted to drugs - to become a leader in the ecommerce and digital marketing community? The transformation that Manuel experienced sounds like something that only Hollywood could come up with, but it’s completely true! Manuel was stuck in a six-year pattern drug addiction and despair until his father called him on his 19th birthday. Manuel’s father guided him to find a solution to his pain and suffering - he packed up everything he had and moved to Mexico City. The plan worked, and Manuel was able to get completely free of drugs - to stay away from that life, Manuel chose to stay away from Puerto Rico altogether.  Did you know that the key to business success is grabbing the attention of your audience? From Nike to Apple - leading brands know that if you can keep people focused on your brand and talking about it - that’ll translate to sales. For years Manuel’s father wanted to build a media channel that would support his business selling supplements - unfortunately, this plan didn’t work out. Eventually, Manuel stepped in and suggested to start creating content for YouTube to gain traction and continue to build his father’s audience. The YouTube plan worked out, and the subscriber numbers skyrocketed!  These days - Manuel is focused on helping business leaders like you expand your reach and connect with your audience. From Manuel’s perspective - Facebook Advertising is the wave of the future. Gone are the days where commercials and billboards reign supreme - now is the era of marketing on Facebook and other social media channels. Does your business have what it takes to keep up with this new marketing trend? If you want to make sure your business stays ahead of the competition - reach out to Manuel and learn how to adapt his innovative approach!  Resources Mentioned on this episode AGMagency.com ManyChat M.Me/theninjamarketer The Facebook Marketing Ninja Podcast  www.manuelsuarez.com Rich Dad, Poor Dad Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jul 2, 2019 • 24min

[One Question] How to Excel and Strengthen Your Integrity with Renowned Direct-Response Marketer Stefan Georgi

Stefan Georgi regularly charges 50-100K for a single sales letter and is a sought after copywriter and runs a group of the who’s who of direct response companies that include people from Agora, Natural Health Sherpa, and some other 9 figure health companies. Here’s a glimpse of what you’ll learn:  [2:45] Jeremy welcomes his guest, Stefan Georgi.  [5:00] What Stefan learned from his father.  [9:30] Stefan reflects on the death of his father.  [11:45] Proud professional accomplishment from Stefan’s career.  [14:40] A low moment from Stefan’s career.  [17:20] How to get a copy of Stefan's Sales Letter Outline and more.  [22:45] Closing thoughts.  In this episode… Would people around you say that you are a person of integrity? Which is more important to you, integrity or success? What if you could have both over the course of your career? On this episode of Inspired Insider, you’ll hear from business leader and entrepreneur, Stefan Georgi. In his conversation with Jeremy, Stefan opens up about the impact his father had on his life, successes he has celebrated along the way, why he loves copywriting, and much more. You don’t want to miss a minute of this powerful episode featuring Stefan’s story!  Who had the biggest impact on your life growing up? Were you really close to your parents, a sibling, or a best friend? Maybe for you, it wasn’t until later in life when you found that special connection. For Stefan Georgi - that person was his father - he loomed large in Stefan’s life. Watching his father, Stefan, learned that great leaders are focused on the health of their integrity. What good will all of your success be if no one trusts you? The lesson of integrity has significantly impacted the way Stefan does business to this day - he also passing down those lessons to his children.  As you look back on your career - what do you think your legacy will be? Will people point to you as a leader who was willing to go to the bat for them, or will they have a more modest view of your impact? As mentioned above - Stefan was greatly impacted by the positive example of his father - reflecting on that, Stefan hopes to have a similar impact on people in his circle. The proudest career moment for Stefan is witnessing how his leadership has helped hardworking individuals lead a better life. As he continues to build his businesses, Stefan hopes to see his influence and grow and impact more people in a positive way. You can connect with Stefan by checking out the links located in the resources section at the end of this post.  Resources Mentioned on this episode Stefan’s website www.Redoxconsulting.com Free Copy Of Stefan's Sales Letter Outline + His Private T&C Mastermind Presentation Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
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Jun 27, 2019 • 43min

How to Test a Product and Bring it to the Marketplace with Mark Aramli Founder of BedJet

Today we have Mark Aramli the inventor and founder of BedJet. Bedjet is the world’s first rapid cooling and heating system just for your bed. Mark started his career working on the space suit for NASA. He was responsible for helping engineer elements relating to heating and cooling of the interior space suit environment for the astronauts. Mark’s career has included collaborating with BMW on their first zero-emissions hydrogen powered 7-series sedan, working with Capstone Turbine Corporation, and even portable power systems for the U.S. Army and Marines. Here’s a glimpse of what you’ll learn:  [2:30] Jeremy introduces his guest, Mark Aramli.  [4:00] Mark talks about working with the Harmon Brothers.  [7:00] Why Mark doesn’t spend much money on brand awareness.  [9:15] Who is the target audience for the Bedjet?  [11:30] Mark describes the Bedjet and explains how it has evolved.  [16:10] How did Mark validate the Bedjet?  [18:10] Mark talks about his experience with using the Kickstarter platform.  [21:20] Taking the Bedjet to Shark Tank.  [27:50] The difference between working with retail and direct to consumer.  [32:30] Mark talks about using Amazon’s Fulfilled by Amazon (FBA) program.  [34:50] How does Mark keep knock-offs at bay?  [39:20] A low moment in business for Mark.  In this episode… What does it take to test a product, produce it, and bring it to the marketplace? Is there a best approach that most business leaders use or is it all up to chance? On this episode of Inspired Insider, you’ll hear from business leader and innovator, Mark Aramli. In his conversation with Jeremy, Mark opens up about how he came up with the idea for the Bedjet, why he decided to appear on Shark Tank, what it took to validate the Bedjet, and much more. You don’t want to miss a minute of this fascinating episode featuring Mark’s story!  Where does an innovative idea like the Bedjet come from? From the complexity and the amazing technology involved, you’d think that the idea for a device like the Bedjet came from a technology firm. The truth is - the Bedjet was born out of Mark’s desire to tinker around with a device that would solve his personal dilemma of temperature control in his bed. After he landed on a prototype - Mark decided to get wider input by sending the device to his friends and family - they agreed, Bedjet was a hit!  Once he had the product figured out - Mark had to go to work getting the product exposure in the marketplace. Running a small startup - you can imagine that Mark’s brand awareness budget was almost $0. Thankfully, they were able to get a Bedjet into the hands of the brilliant and talented marketing agency - The Harmon Brothers. In just a few months - Mark had a fun, entertaining, and engaging video he could use to promote the Bedjet. You can view the video that helped put the Bedjet on the map the Bedjet website! As a small startup - Mark took every opportunity he could to raise awareness of the Bedjet and connect with more people who would enjoy the product. The desire to improve the Bedjet’s visibility led Mark to several rounds of funding on Kickstarter. With the successful Kickstarter campaigns, the Bedjet got on the radar for the folks at Shark Tank. The funny thing is - Mark had never even seen an episode of Shark Tank before the show contacted him! Jumping at the chance to appear on Shark Tank - Mark packed his bags and attended the tapping - all to no avail. The Sharks were convinced that the Bedjet would bomb - thankfully - they were wrong.  Even though the Sharks didn’t believe in the Bedjet - Mark knew better. He was convinced that the Bedjet was the solution that many people all over the world needed to make sleep a more enjoyable experience. Today, the Bedjet is selling like never before. The Bedjet is listed on Amazon, but Mark has been pouring more resources in his direct to consumer efforts, and he’s seen it pay off! Mark’s story goes to show you that you don’t need the stars to align to bring a successful product to the marketplace - you just have to make something people want!  Resources Mentioned on this episode www.Bedjet.com The Harmon Brothers on Inspired Insider Intro Music by Kidd Russell   Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers.  It may or may not involve Elvis costumes - See video  Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

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