
Forte Growth
Forte Growth, where inspiration, motivation, and success stories collide! Join us on a journey into the minds of remarkable individuals who have achieved great things online and offline.
Latest episodes

Jan 7, 2024 • 57min
Jake Boly – The art of creating authoritative reviews on That Fit Friend
Episode #16 of Forte Growth with Jake Boly, founder of That Fit Friend.
Jake Bowley is not your typical SEO expert focused on building niche websites. Instead, he takes a different approach, centering his work around writing comprehensive reviews based on hands-on testing and personal experiences. It's almost like a review site, but with a distinctive twist that sets it apart from traditional SEO strategies.
James speaks with Jake about his review process, how he goes about conducting his tests and crafting in-depth reviews that convert. Discover the order in which he creates his content, his strategic use of quizzes, and the balance between informative content and affiliate marketing.
Find out more and follow Jake:
https://www.x.com/Jake_Boly
https://thatfitfriend.com
Join Forte Growth's exclusive Facebook group:
www.facebook.com/groups/fortegrowth/
Brought to you by Forte Analytica. An agency dedicated to link building: www.forteanalytica.co.uk
#fortegrowth #digitalmarketing #podcast #marketing

Jan 2, 2024 • 54min
James Camp – Pivet from niche sites & become small media publishers!
Episode #15 of Forte Growth with James Camp, a serial online entrepreneur.
James de Lacey speaks with James Camp, an ex-Googler turned successful entrepreneur and mentor. James has an impressive track record, having achieved multiple exits from his own companies and investing in content sites and startups.
Find out more and follow James:
www.x.com/jamesoncamp | www.nanoflips.com
Brought to you by Forte Analytica. An agency dedicated to digital PR and link building: www.forteanalytica.co.uk #fortegrowth #digitalmarketing #podcast #marketing

Jan 2, 2024 • 59min
Jared Bauman – Maximizing side hustles + leveraging YouTube
The 'niche-famous' Jared Bauman of 201 Creative explains how he makes $3k/mo with his side hustle! 🤑
James de Lacey, our host, gets into the nitty gritty of everything Jared does to make money online with this great interview!

Jan 2, 2024 • 51min
Alex Cooper – Saying goodbye to niche sites
Episode #13 of Forte Growth with Alex Cooper, AKA WP Eagle.
James de Lacey speaks with Alex about his portfolio of websites, developing his own WordPress theme, a 5-figure exit in 2021, and his plans towards moving away from building niche sites.
Find out more and follow Alex:
www.x.com/wordpresseagle | www.wpeagle.com
Brought to you by Forte Analytica. An agency dedicated to link building: www.forteanalytica.co.uk#fortegrowth #digitalmarketing #podcast #marketing

Dec 27, 2023 • 50min
Pre New Year with Gareth Boyd and James de Lacey
James de Lacey speaks with Gareth Boyd, co-founder of Forte Analytica.
This was recorded a day before Christmas Eve. James and Gareth cover a wide variety of topics from SEO, ecommerce, paid traffic and building a business away from content-purpose sites.
We cover some great opinions and share our thoughts of 2023 and plans for a big year ahead in 2024.
We hope everyone had a great Christmas with family and friends, and Happy New Year! LFG!
Brought to you by Forte Analytica. An agency dedicated to link building: www.forteanalytica.co.uk#fortegrowth #digitalmarketing #podcast #marketing

Dec 21, 2023 • 56min
Jason Mills – Sneaky Reddit marketing tactic = insane affiliate revenue
Episode #14 of Forte Growth with Jason Mills, founder of The Affiliate School.
James de Lacey speaks with Jason Mills on his 2 sites that got hit by the recent HCU update, explains why he thinks they got slapped and what he is doing to recover.
Jason goes on to reveal what he has been doing on Reddit and making bank!
Find out more and follow Jason:
www.x.com/nichejason | www.theaffiliateschool.co.uk
Brought to you by Forte Analytica. An agency dedicated to link building: www.forteanalytica.co.uk#fortegrowth #digitalmarketing #podcast #marketing

Nov 23, 2023 • 50min
Sammie Ellard-King – Building brand assets at scale in competitive niches
Episode #12 of Forte Growth with Sammie Ellard-King, the founder of Up The Gains, a UK-based financial website.
James de Lacey speaks with Sammie on building Up The Gains, branching out from focusing purely on Google search traffic.
This is an episode filled with tonnes of valuable insight from someone who started as a "niche site" and wasn't affected by the recent Google updates.
Find out more and follow Sammie:
www.x.com/ellardking | www.upthegains.co.uk
Brought to you by Forte Analytica. An agency dedicated to link building: www.forteanalytica.co.uk#fortegrowth #digitalmarketing #podcast #marketing

Oct 24, 2023 • 1h 6min
Cyrus Shepard – Inside info on working for Raterhub
Cyrus Shepard, Google Quality Rater with Raterhub, shares insights on website quality including common issues, the role of quality raters, and the impact of algorithm updates. They discuss benchmark websites, adjusting display ad settings, and reviewing Boyd's Hampers website. They also touch on fake reviews, optimizing for featured snippets, and the power of unique internal links in SEO.

Oct 17, 2023 • 1h 2min
Kasra Dash – Google doesn't ignore bad links!
Kasra Dash, owner of 600+ R&R sites, discusses link building, toxic links, disavowing links, and his casino/gambling affiliate sites. They also cover the importance of Google My Business profiles, toxic links' impact on rankings, entering the casino industry, interlinking and user experience, and optimizing acquired domains.

Oct 12, 2023 • 43min
Kyle Roof – The helpful content update and no talk of EEAT!
Kyle Roof, founder of POP and High Voltage SEO, discusses the Helpful Content Update, page experience, language to show experience, dupe content, and KGI keyword technique. The podcast explores topics such as duplicate content in AI-generated content, enhancing content with extra sections and trigger terms, the role of stories in product reviews, and the influence of authority and longevity on Google rankings.
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