The FMCG Guys

Sebastian Micozzi, Global SVP Digital Marketing & Transformation at Bacardi is our guest in this episode. He joined Daniel to share his thoughts on: The evolution of Branding Digital's impact on Marketing and FMCG Finding leaders in Digital & Marketing Going into General Management from Marketing

We are back with another episode of #TheSocialCorner hosted by Rafael Schwarz. During the pandemic marketing teams learned to use #influencers as content creators due to their production autonomy and engaging content. In this episode Rafael is sharing practical tips, best practices and insights to leverage all types of influencers purely for their #content creation capabilities. Powered by The FMCG Guys and TERRITORY Influence (Bertelsmann Group).

Sid Baveja, Founder and CEO of Humanery,is our guest this week. We are also accompanied by guest co-host George Argyropoulos. Tune into this conversation to learn about: Sid´s background and going from corporate to entrepreneur The Self-Care for Men category Humanery's business model What are the next steps of the business

After the Easter break we are back with another episode of #TheSocialCorner hosted by Rafael Schwarz. Marketing teams are still at large neglecting the passion of their brand lovers and fail to involve them as #content creators or brand advocates. In this episode Rafael is sharing practical tips, best practices and insights to better nurture #brandlovers and turn customers into advocates. Powered by The FMCG Guys and TERRITORY Influence (Bertelsmann Group)

Simeon Siegel, a top voice in today's Retail scene (Dubbed "one of the more intellectual students of retail on Wall Street" by WWD), sat down with Daniel at Shoptalk for this full-length episode to go over: The current post-pandemic Retail Scenario Brands going back to Wholesale Excess inventories Leadership churn and challenges

Ian Simpson from Sensor Tower joins us to explain how he helps his Consumer Goods clients win through understanding their competitors' retail media performance data. You can learn more about Sensor Tower's Retail Media Intelligence Here.

Itay Kahana from Watchful joins us to tell us how monitoring the experience in your competitors Digital Store can help you win online.

From working in a Plant to Managing a Region; from Supply Chain to Sales through Marketing and from Shampoo to Plant-Based Fish Alternatives, Christine Mei is a Leader that's seen (practically) it all. Tune into this episode to hear her story: growing up in Texas, working in P&G Plant as a graduate, going to China in the early 90s, changing industries, going back to the US… and much more!

William Margaritis sat down with Daniel at Shoptalk in Vegas to go over the tech updates that most impressed him at Shoptalk last week, as well as going into the Retail vs Wholesale debate.

We are back with another episode of #TheSocialCorner hosted by Rafael Schwarz, reviewing concrete use cases for #ChatGPT. How well does this #AI application perform in daily agency life? can it help editorial teams speed up some standard tasks or get them started on some creative work? With all the buzz and excitement about #ChatGPT it is time to put it to the test. More insights and updates next Thursday, powered by The FMCG Guys and TERRITORY Influence (Bertelsmann Group)