The FMCG Guys

Making the right change at the right time in the context of a fast-moving world is more important than ever. Akanksha Bindal, General Manager International at Pernod Ricard India, knows a few things about making the right call at a good moment. From starting her career at P&G as a regional sales manager to going international and leaving the "mothership", her learnings are worth being heard. Tune into the show to learn about: Akanksha's leadership journey Transitioning in a fast changing world What are the right steps to take when transitioning Career and Leadership lessons learnt along the way

Paola Peretti is the Chief Digital Officer at Fresh Cosmetics, part of LVMH. With an impressive career at the likes Mars, Moncler, Electrolux and Conde Nast, she joins the podcast to speak about: Prioritising her values and personal life while reaching the C-Level The difference between product categories: FMCG, Retail, Cosmetics and more! eCommerce: Direct vs. Key Accounts The importance of having trusted leaders and investing in learning

Matthew Dodge is the Managing Director International (EMEA + APAC + LATAM) at Brooks Running, one of the leading and fastest growing players in the performance running category. In this Episode, you'll learn about: – Matthew's unique career story: from lawyer to General Manager – A North American Leading in Europe – The Brooks Story: how a 100+ year old company has recently become a category leader – The Brooks Go-to-Market strategy – Specialists' as brand ambassadors and putting the Runner at the Centre

Did you know that you can find Colgate toothpaste in over 200 countries? Ann Tracy, after an international career mainly in Supply Chain, has taken helm of the Sustainability Agenda in the Personal, Home and Pet care behemoth. We invited her to the podcast to learn about: Ann's path from Supply Chain into Sustainability Why Sustainability has become increasingly strategic to Colgate-Palmolive and other FMCGs Swords and Shields: from being reactive to being proactive Colgate-Palmolive's big "Ambition Pillars": 11 actions and 50 targets

We've discussed Retail Media thoroughly on the show, bringing different Retailers' voices such as Tesco, Albert Heijn or Boots. But what are brands doing about it? In this episode, you'll hear first hand how Haleon (GSK's Consumer Health Spin-off) is approaching the topic. Through the voice of their Global team, with Steve sitting in the US and Diane in the UK, you'll learn about: The particularities of Digital Commerce Media for a Consumer Healthcare company Deploying global media strategies into local markets How to bring Sales and Marketing together for a common media effort Managing Data in a complex environment

Linkedin Live session with eCommerce expert Stefan Wenzel. Part 1: current Shifts in Omni-channel retail: - Away from brick & mortar and the decline of wholesale - How online players are pushing their marketplaces rather than their wholesale business - The (forced) evolution of into Direct to Consumer. Part 2: impact of these changes on companies and what type of talent you need for each of the mentioned channels: - Wholesale Sales - Direct to Consumer Management - Merchant Watch live replay here.

Gonzalve Bich is the Chief Executive Officer of BIC, the iconic brand and company in stationary, lighters and shavers. In this episode, he joins Efrain and Daniel to explain how he's guarding the brand's legacy while innovating to make it future-proof through: Gonzalve's role as a CEO: being strategic while having his finger on the pulse Fostering innovation across all levels of the organization Portfolio innovations at BIC like temporary tattoos The future at BIC and the wider FMCG industry Follow The FMCG Guys on LinkedIn

Want to know what the latest Consumer Goods company results mean? Peter and Bryan from The CPG Guys will join us to go over the main players' results. Join us for a fun and informative chat!

Tom Langley is the Head of Retail Media at John Lewis Partnership, the owner of Waitrose (Supermarket) and John Lewis (Department Store). He joined Christina and Daniel to explain the Partneship's approach to Media in Premium categories, covering: How FMCG Brands can position themselves by investing in Waitrose Media Retail Media in Department Stores How under-invested premium categories like Electricals, Home or Fashion will evolve Building an ecosystem of partners and suppliers as a Best Practice

Kristof Neirynck is the CMO and General Manager Western Europe at Avon. He joins Christina and Daniel to share how he's transforming a brand with a huge legacy to make it succesful in the future. Tune in to learn about: Kristof's Career Path prior to joining Avon Transforming a company's cutlure Avon's B2B2C business model in the 21st century How Avon is getting ready to be succesful in the future Book Recommendation: Jim Collins - From Good to Great