The Speaking Club: Mastering the Art of Public Speaking

As a coach the measure of your success is student and client results. That’s why I’m always reviewing my systems, processes and tools to ensure that they lead people down the simplest and quickest path to success by delivering the right teaching and coaching at the right time.  Whilst each person I work with has their own personal goals, ultimately, I believe your success as a speaker comes down to your ability to engage, influence and motivate your audience to take the action you want. With that in mind, I’ve noticed whilst working with my students, that there are additional elements required for speaking success that need to be in place before any of the other systems, processes and tools that I teach can be put into effective use.   As a result I’ve created a new success path, which enables me and my students to identify where they are on their speaking journey and what they need at that point to move forward to their intended goal.  I wanted to share that success path with you, so that you can evaluate your own position and the gaps you need to fulfil to achieve your own speaking goals. Enjoy! What you’ll discover: The three essential assets you need before you start The core skills that make you stand out Why you need a talk creation process The final piece of the puzzle   Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com www.saraharcher.co.uk/club Podcast Episodes: Episode 133  Episode 7 Episode 9 Episode 80 Thanks for listening! To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

As you know...there is one thing you can be sure of as a speaker, (whatever platform you’re using) and that is… ...if you make your audience snooze, you lose! There are some more obvious places like the beginning and end of your talks where you probably know that you need to grab people’s attention, but there are traps all the way through your talk that you can fall into and lose engagement. During recent coaching sessions, a few of my students had parts of their talk where audience engagement would drop and we worked through these, so that their message would land as planned.  To make sure your talks come alive for your audience I wanted to share a few of the big mistakes, so that you can avoid them too.  What you’ll discover: The information trap Why the facts don’t speak for themselves The power of one Why you should time travel with your audience  The danger of loose ends Enjoy!   Resources: https://www.saraharcher.co.uk/masterclass https://www.hotflushrebels.com https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com https://www.ratethispodcast.com/tsc   Thanks for listening!   To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

Tamara Glick has spent almost 20 years helping people express their personal brands through their wardrobes and their words. It’s an important aspect of your message, especially when you’re trying to get people to buy your stuff, (whether that’s an idea, change, cause, product or service), because they need to know, like and trust you first. Yet so many of us don’t have a clue where to start, or don’t give our personal brand the attention it deserves. On this show, Tamara will be sharing exactly what your personal brand is, what ingredients go into it and what you should be paying attention to, so that you get the results that you want. We’ll be looking at the mistakes to avoid and how your brand interacts with your audience and customers at the various touch points of their journey with you.  If you want to up your brand game, so that more people fall in love with you and your message, then listen up! Enjoy!    What you’ll discover: What makes up a personal brand and why it’s important. Different examples of personal brands in action from influencers today.  What turtlenecks signify! The steps you should take to determine your brand and how you should look? The different ways gender affects a personal brand. Why you should stop hiding and be fully expressed even if you don’t feel your body looks the way you would want it to. What ‘smasual’ means in relation to personal dress. How ‘working from home’ could affect your personal brand. Why you must be careful in choosing your style icon. What the different touch points for your personal brand are and what you need to pay attention to at each of these. Why speakers should be intentional about their brand and wardrobe. What you need to take into consideration in relation to your style and brand when you’re speaking online.  Three tips for building a capsule wardrobe that will help you  shine. All things Tamara Glick: Website: https://tamaraglick.com Freebie: 15 Video Call Spoilers and How to Fix Them Instagram: @TamaraGlick LinkedIn: Tamara Glick Books: I Should Have Honour by Khalida Brohie The Creative Habit by Twyla Tharp Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com Thanks for listening! To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

If you follow me you will know that I want you to be provocative with your audience. I want you to shock them and challenge them so that they pay attention and continue to be engaged with your message.  When you speak you achieve that both with what you say and how you’re  delivering it. How you use your voice, expressions, energy, body, video or props to convey the purpose and emotion of your message are incredibly important parts of the equation, but in this show, I’m focusing on the content aspect of your message. I’m going to give you some tips on how to find the stuff that will open up people’s eyes to new possibilities, that will shift perspectives AND will help to position you as a leader in your niche. I hope you enjoy the show!  What you’ll discover: The three ‘p’s to power Why you need to start with what matters to you. The content quartet you need to identify. How to find them What to do next Enjoy! Resources: https://www.saraharcher.co.uk/masterclass https://www.hotflushrebels.com https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com https://www.ratethispodcast.com/tsc   Thanks for listening! To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

Lynn Ruth Miller has had a tumultuous life!  She’s survived a challenging childhood, numerous personal disappointments, and many near death experiences and now she’s 86 and going strong! Over the past nine decades she has been a teacher, writer, and TV presenter, but despite three degrees including one in journalism from Stanford she never managed to get her dream job as a journalist...but in the end she found something better.  Today, she is the oldest female comedian on both sides of the Atlantic and she is still going strong. In this show, Lynn shares the ups and downs of her journey and how she overcame fear and learned to love herself. She also gives lots of tips for speaking, humour and storytelling, including how you should relate to your audience so that your talks have greater impact.  She’s quite a character and I’m sure you’re going to love the show. Enjoy! What you’ll discover: The art of comedy. What scared Lynn before doing her first comedy class at 70 and why she did it. The impact that being able to tell a joke has had on Lynn’s life.  Tips for constructing jokes when you’re speaking. Why you need to bring your talks down to a human level when you speak. How Lynn uses personal stories when she’s speaking to make things sticky for her audience. Why you must never say “it was a beautiful day”  How systems and formulas underpin creativity. The challenges that Lynn has faced as an older female comedian.  How Lynn overcame terrible fear in her fifties.  The importance of finding your authentic voice and when Lynn found hers.  What Lynn considers is the most important thing you need to do as a public speaker.  How and why Lynn reads the audience. Lynn’s tips for storytelling in speaking. Why you should love what you do.  All things Lynn Ruth Miller: Website: http://www.lynnruthmiller.net  Facebook Instagram: @lynnruth82 Lynn’s Facebook Live  Lynn’s Books: Getting the Last Laugh by Lynn Ruth Miller Starving Hearts by Lynn Ruth Miller Other Books: Cry the Beloved Country by Alan Paton How Green was My Valley by Richard Llewellyn Resources: https://www.saraharcher.co.uk/masterclass https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.saraharcher.co.uk https://www.standoutpitch.com https://www.hotflushrebels.com Thanks for listening! To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn.  To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

Whatever kind of speaker you are, platform, motivational, corporate leader, podcast host, online entrepreneur or influencer...there are two attributes that will have a big impact on your success. These two things are admired by audiences when they are present, and most commented on when they’re not.  They are also two of the things that are most desired by experienced and novice speakers alike and most requested by my students as developmental goals.  Ironically, these two attributes are nebulous, difficult to define and can be subjective...but then I’m always up for a challenge! In this show I’ll share these two attributes, with my definitions, so that you’ll know whether you have them and what’s next to get them if you don’t! I hope you enjoy the show! What you’ll discover: The two most desired attributes of a great speaker Why they matter How you know if someone has them as a speaker My top three tips for what to do if you don’t Enjoy! Resources: https://www.saraharcher.co.uk/masterclass https://www.hotflushrebels.com https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com Thanks for listening! To share your thoughts:     leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

I truly believe that speaking is marketing, because no matter whether it’s a project, change, idea or a product or service...you’ve got to sell it to get people buying in or buying your stuff. As speakers we have to be great copywriters too… because the words that we speak have to be relatable and compelling. Combined with storytelling, humour and performance skills, these words have to inspire and motivate our audience to say ‘yes’ and take action. Besides the marketing that we do with our talks on our ‘stage’, whether that’s online, or in front of a ‘live’ audience, we need to use the power of marketing to get the opportunities to speak to audiences in the first place. Given all this, I would urge you to hang on every word of my guest on this episode… Brian Kurtz.  He’s been a pioneer of direct response marketing for the last 40 years, and he’s worked with and been mentored by some of the legends in this arena.  He’s also been speaking about direct response marketing for over 30 years, and in this show he’s sharing some of the biggest lessons he’s learned from those legends with you.  Enjoy!  What you’ll discover: Exactly what direct marketing is and why Brian fell in love with it.  The importance of tracking results and using them as your guide to success. Why speaking to the right audience is the most important for direct marketing and speaking. How Brian created a $40,000,000 turnover from books that were gathering dust on bookshop shelves. How Brian cracked infomercials after 15 years and made $200,000,000 from selling books! The $900 book written in 1966, that led me to find Brian and why it has lessons that are relevant for both speakers and marketers today. Why Brian created ‘Overdeliver’ and how he nearly died the day after it was published.  What it means to ‘fish without bait’ in marketing. The power of contribution in creating powerful relationships and growing your business.  The three most important aspects of direct marketing to use in your business. Why speaking is an important skill set and strategy for a direct marketer to have.  The reason it’s important to know your strengths and weaknesses as a speaker.  The most important things you can do as a speaker to make sure your message lands.   All things Brian Kurtz: Websites: Https://www.overdeliverbook.com Https://www.briankurtz.net Https://www.thelegendsbook.com   Facebook: @briankurtz LinkedIn: https://www.linkedin.com/in/brian-kurtz-a1934/ https://www.thedolectures.com   Books:  Breakthrough Advertising by Eugene Schwartz  The Alchemist by Paula Coehlo Give and Take by Adam Grant The Fountainhead by Ayn Rand   Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com   Thanks for listening!   To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn.   To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

You can have a great idea, product, or service, and be a great speaker, but if you don’t have clarity around who you're serving, their story and your mission message, then your business is built on sand. Yet so many of us miss this critical piece of the speaking and marketing puzzle. In this show, I’m going to cover why these things are so important, the thinking that stops people from creating this clarity and focus, and I’m going to be giving you the steps you need to take to find and define your mission message, customer, and their story.   I hope you enjoy the show! What you’ll discover: Why your mission message is critical to your business success. The reasons why people fail to get this vital piece of work done. Why you should think about who isn’t the right audience for you. How to discover your customer characteristics. The steps for defining your customer. What should be covered in your customer story. Your transformational statement. The questions that will help you discover your mission message. Enjoy! Resources: https://www.saraharcher.co.uk/interview https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com  Thanks for listening! To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn. To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

Patti Dobrowolski poured her heart and soul into her dream, and then watched it fall apart. She was so embarrassed by her failure that she decided she had to skip town and reinvent herself.  As a performance artist in New York, a throwaway question from a friend got stuck in her head and was the spark that ignited her true calling. To help people harness the power of visual goal setting to bring their dreams into existence.  Patti has since helped individuals and companies harness this power to get clarity and focus and to build the momentum they need to make it all happen. She has many, many examples in her own life, and in those of her clients that illustrate the power of her work and she’s going to be sharing those and how it all works on this show. Enjoy! What you’ll discover: How Patti envisioned her way onto Broadway. Why drawing a picture of your future is 42% more likely to bring it into existence.  Why you don’t need to be great at drawing to use this tool. How you can train your brain to work for you rather than become a victim to it.  Why you need to dial down your limiting beliefs and dial up your imagination.  The internal or external challenges Patti encountered getting the new concept off the ground.  The three keys to success, and how you can use them to achieve your dreams. How speaking fits into Patti’s work and how has it helped to grow her brand and business? Why you need to understand what your message is and why you’re different to everybody else. Your authentic self is one of the most important things you need to find as a speaker. Why you need to be discerning about the feedback you accept from other people. How TEDx is still a great platform for sharing your message especially if you’re a new speaker.  The most important thing Patti thinksa speaker can do to help their message land with an audience. All things Patti Dobrowolski: Website: https://www.upyourcreativegenius.com https://www.creativegeniusyou.com Facebook: https://www.facebook.com/upyourcreativegenius/ Twitter: https://twitter.com/PDobrowolski LinkedIn: https://www.linkedin.com/in/patti-dobrowolski-532368/ Patti’s TEDx Talk ‘Draw Your Future’ Patti’s TEDx Talk Creative Genius You’   Books:  Limitless by Jim kwik   Resources: https://www.saraharcher.co.uk/interview https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com   Thanks for listening!   To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn.   To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.

Many people have felt like the rug has been pulled away from underneath them with what has happened in 2020, but from adversity can come new opportunities that had never been on our radar before.  I want to talk to you today about one of those opportunities, and a strategy you may not have actively considered before for sharing your message. That is podcast interviews. Many people have seen the potential and begun utilising the incredible power of this platform to spread the word about their idea, product or service. BUT, if that’s not you, then I want to persuade you that now is the time to start! In this show I’m going to walk you through the compelling reasons for making podcast interviews one of your key speaking channels and marketing strategies from here on in. I’m also going to share the steps you need to take to start making it work for you. Enjoy! What I’m going to cover: The incredible statistics that make this strategy a ‘no-brainer’. The basics of what you need to have before you start approaching hosts. One of the key mistakes many people make when choosing podcasts to approach for an interview.  Why some things should always be personal…  Why you need to channel Jerry McGuire in your approach. What most people leave out of their strategy that’s costing them results.  The myth that could limit your impact.  Set yourself up for success.  Why you need to consider how to maximise the power of your interview.  The speaking tool you need to make sure you have with you.  A software that can help.  Thanks for listening! To share your thoughts: Leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out:  Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. See you next time. Resources: https://online.thespaceuk.com   https://www.saraharcher.co.uk/interview https://www.standoutpitch.com https://www.saraharcher.co.uk/challenge https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk https://www.matchmaker.fm