

MSP Business School
MSP Business School
A podcast geared to Technology Service Providers where we bring you strategies and tactics to grow your business and build a winning culture.
This podcast helps MSPs and MSSPs accelerate their business through strategies, tips, and tactics for driving sales, marketing, and account management.
Join our host, Brian Doyle, every Tuesday!
This podcast helps MSPs and MSSPs accelerate their business through strategies, tips, and tactics for driving sales, marketing, and account management.
Join our host, Brian Doyle, every Tuesday!
Episodes
Mentioned books

Aug 10, 2021 • 31min
Will Ominsky, Nerdio: Getting Your MSP PartNERD
When new technologies arise, like the new Windows 365, it can help to have a partner who understands how to shape the technology to fit the needs of your clients. Will Ominsky of Nerdio comes on the show to share how they assist MSPs to leverage new technologies quickly, early, and easily.

Jul 27, 2021 • 25min
Roundtable: Selling Security Starts with Understanding Risk
Security is the hot topic these days, with MSPs desperately trying to add that extra “S” by starting a new arm inside their existing organization or by outsourcing to partners. But how do you sell security to clients, especially those whose IT budgets are already pretty tight? For this roundtable discussion, hosts Brian Doyle, Tim McNeil, and Robb Rogers deep dive into tactics you can use to help your prospects and customers understand the importance of adding security.

Jul 20, 2021 • 41min
Jay McBain, Forrester: The Exciting Future for Innovative MSPs
Jay McBain is the principal analyst for global channels at Forrester, one of the most influential global research and advisory firms in the world. Jay is a recognized expert in the future of channels (he was named the 2021 Channel Influencer of the Year by Channel Partners Magazine), and in this episode he sits down with the guys to talk about how to determine who should be in your network and how to take advantage of the exciting changes we’re seeing in the industry.

Jul 13, 2021 • 35min
Michael Crean, Solutions Granted: Getting the Second "S" in MSSP
Too many times we see an MSP slap an extra “S” in their description and think they’re good to go when it comes to security and compliance. In this episode, Michael Crean of Solutions Granted walks us through the main differences between an MSP and an MSSP, showing that it takes a little more work to provide the security your clients need.

Jul 6, 2021 • 19min
Roundtable Discussion: Bad News Doesn't Get Better With Age
In this episode of MSP Business School, hosts Brian Doyle, Tim McNeil, and Robb Rogers sit down to discuss how MSPs handle issues and how to best approach your clients when conflicts and problems inevitably arise. They talk about how to get in front of a problem, reminding us that “bad news doesn’t get better with age,” and that the best way to ensure your client feels taken care of is to communicate early and often.

Jun 29, 2021 • 31min
James Pelham, TMB Systems – When a Pandemic Hits and You Sell to Hotels
What do you do when a pandemic hits and your clients are almost exclusively in an industry that shuts down completely? Senior Account Manager James Pelham from TMB Systems – a UK-based MSP that specializes in hospitality (and specifically hotels) – shares the ups and downs of the past sixteen months, giving us a glimpse into the rollercoaster ride experienced by the hospitality industry during lockdown and the shifts made by TMB to make sure their clients made it through the storm.

Jun 22, 2021 • 33min
Sean Lardo, OIT – The Benefits of Vendors as Partners
Sean Lardo is the VP of Partner Development at OIT, an organization that specializes in telecommunications and distributed networking. Having started as an MSP working with clients in many different industries, Sean understands the unique needs of OIT’s partners in the MSP industry. In this episode, Sean and the guys discuss how partnering with your vendors can help your MSP reap great benefits and rewards.

Jun 15, 2021 • 23min
Roundtable: "Hire the Talent, Train the Skill"
In this episode of MSP Business School, hosts Brian Doyle, Tim McNeil, and Robb Rogers sit down to discuss the challenges that MSPs typically face when hiring sales professionals. They take us on a deep dive into the sales recruiting process, why MSPs struggle with it, and the game-changing approach Tim and Robb implement in their own business.

Jun 8, 2021 • 27min
Gary Jones, VCPI "When Ransomware and Automation Lead to Amazing Growth
You don’t often think of ransomware and growth in the same sentence, but for Gary Jones and VCPI, an attack a few months before the pandemic was the catalyst for a whole new approach to security. Add in a healthy dose of automation, and this episode is packed with unconventional ways to expand your MSP and deepen your client relationships.

Jun 1, 2021 • 28min