Nonprofit Nation with Julia Campbell

Can social media really be done in 20 minutes per day? Yes, it can. And I’ll show you exactly how in this free training on Tuesday.  This free training will work best for nonprofits that are doing some work on social media but feel like it’s taking over their entire day and taking away from their other responsibilities.If you can't attend live, register to get access to the recording and slides. What we'll cover:> Social media trends nonprofits need to consider as we enter 2022> The four areas of social media management> How to schedule your 20 minutes per day> Tools to help you streamline➡️ Register here! See you then. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

You may think the first step in building a corporate relations program is prospecting and calling businesses. But what about truly understanding the problem that you are solving, and the community that you serve? Creating effective corporate relationships is more than just a financial transaction. Many corporations seek to build holistic relationships with nonprofits to pursue social change. Tammy Charles, a self-proclaimed "social change geek" (love that!) is on a mission to help nonprofits initiate, develop, and sustain their corporate relationships by producing strategic alliances that not only drive revenue but innovation and social impact.  She has raised over $10 million in financial and nonfinancial capital in her career in nonprofit and consulting through building cross-sector partnerships, creating innovative business models, and helping organizations develop and craft clear strategies and goals. Here are some of the topics we discussed:Ways in which you can build authentic relationships with the people and communities that you serveHow to position your organization for major corporate investments and partnershipsHow to start building your corporate relations strategy Why nonprofits have to pivot away from events and galas into more innovative strategiesA Tammy quotable:  "Be willing to build relationships with the people that you're serving, Build authentic relationships. Have coffee with these amazing people. Take the time to get to know them and their stories. And when you do, you'll realize that the the solutions lie within them."Connect with Tammy: https://twitter.com/tamcharliehttps://www.linkedin.com/in/tammycharles/https://www.instagram.com/tammcharlie/Website: www.iamtammy.comDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Nonprofit leaders and staff alike face unique challenges that often place a strain on their mental health. With everything that we have our plates, how can we prioritize wellness? How can we create safe places at work to have these conversations, even when we may be struggling ourselves? My guest this week is Ian Adair - TEDx and keynote speaker, 3 time nonprofit CEO, recognized leadership and nonprofit management expert, and author. Ian brings an honest and open first-hand perspective to the topic of mental health, having faced his own anxiety and depression, and having watched family members face addiction and suicide attempts. He wrote the book Stronger Than Stigma, A Call To Action - Stories of Grief, Loss, and Inspiration to share stories of ordinary people in extraordinary situations and help break down stigmas around mental health issues.  Here are some of the topics we discussed:How leadership has changed in the last two years due to demographic shifts and employee expectations (and what nonprofits need to consider)Ways to support emerging and established leaders in this "new normal"The inspiration for his book and the personal story behind his own struggleHow we can start to advocate for more mental health resources in the sector and in our own workplaces An Ian Adair quotable: "If leaders want to be supportive, start by normalizing conversations about mental health... The goal for leaders should always be to promote the acceptance and inclusion of those dealing with a mental health related issue and they can do this by just improving support systems. They can do this by spreading awareness when possible. They can do this by creating an environment of safety for discussions to take place." Connect with Ian: https://www.strategy27.com/https://twitter.com/ianmadairhttps://www.linkedin.com/in/ianadair2010/ His book - Stronger Than Stigma: A Call to Action: Stories of Grief, Loss, and InspirationIan's TEDx TalkDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels AmeriTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Click here to see what I have in store for 2022!In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world. Three billion people, around 40% of the world’s population, use social media – spending an average of two hours every day sharing, liking, tweeting and updating on these platforms. That breaks down to around half a million tweets and Snapchat photos shared every minute. Whew!  Not only is social media use showing no signs of slowing down, yesterday’s tried-and-true growth drivers are becoming increasingly obsolete, demographic shifts are resetting donor expectations, and the promise of technology to reach new supporters has never been more real. There is a lot on the plate of the modern nonprofit social media manager. It’s getting harder to manage the chaos, avoid burnout, and do your work more effectively and efficiently without losing your mind.To help you get focused, I recommend adopting these five habits in the New Year.All the links mentioned in this episode are inside this blog post: 5 Habits of Successful Nonprofit Social Media Managers in 2022Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard Cause Enablement, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

What does it really take to start and to lead a nonprofit? How can we overcome the fear that comes with asking people for money? What about the "haters" - the people that will never believe in what you do? Let's learn from one of the best. Rachel Muir is one of my absolute favorite people. Her confidence in her voice is always inspiring, as is her journey to where she is today. When she was 26 years old, Rachel Muir founded the nonprofit Girlstart in her living room, with $500 on a credit card. Girlstart is a non-profit dedicated to empowering girls in STEM.Several years later, Rachel had raised over 10 million dollars and was featured on Oprah, CNN, and the Today show. OPRAH! Right now, Rachel has one of my favorite email newsletters in the sector, with frequent pop culture references, animated GIFs, and lots of passion that translates right through the screen. She loves helping fundraisers raise more money and delight their donors.Here are some of the topics we discussed: Her story of starting a nonprofit from scratch - and meeting OprahRachel's advice for those who want to lead their own nonprofitHow to overcome fear of fundraising Ways that you can find your voice and be the leader you are meant to be  A Rachel Muir quotable: "If you are a fundraiser and you are overworking yourself and not taking a break to do their interesting quirky things you love that fuel you - remember that those things are good for your sanity and they are also part of what makes you fascinating to your donors." Connect with Rachel:https://twitter.com/rachelmuirhttps://www.linkedin.com/in/rachelmuir/https://www.facebook.com/RachelMuirFundraisingBe sure to visit https://www.rachelmuir.com  where she has a*ton* of guides that are free for fundraising rock stars -> https://www.rachelmuir.com/guidesDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard Cause Enablement, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Does your nonprofit marketing reinforce damaging stereotypes, myths, and misconceptions? How can our marketing exploit the suffering of those we are trying to serve? What can nonprofits do to be more intentional about showcasing a diversity of voices and perspectives in our communications?    Enter Monti Hill, community builder and agent of transformational change in communities (and sometimes graphic designer). Monti will show us how to effectively integrate the community's voice into marketing so we are not doing unintentional harm by not centering community and racial equity.As a lifelong community builder, Monti Hill has learned that every community deserves a representative who can articulate, lead, and cultivate conducive change. Creating for the Culture is a motto that has helped her work with businesses, nonprofits, and political candidates throughout Missouri, Illinois, Texas, and Memphis over the last several years—ensuring that the community's voice is always and at the center of transformational change. Here are some of the topics we discussed: How can traditional nonprofit marketing strategies reinforce stereotypes and do damage in the long-run? What is the potential harm created by not centering community and racial equity in our communications? What are some principles for community-centered marketing?Real-life examples of community-centered marketing designs and storytelling effortsConnect with Monti:https://www.linkedin.com/in/montrinaa-hill-63297352/ https://www.instagram.com/monti.hill/Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard Cause Enablement, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

I believe that we are all influencers - in small or large ways. The first step is to be courageous enough to believe it. Courage doesn't mean being fearless - it's often taking a necessary next step or asking an uncomfortable question. But how can we build our courage, and up level our influence to make a bigger impact? My guest this week is Maryanne Dersch, who has been praised for her "effervescent badassery with endless important info for all." She's a fundraising expert who has led her coaching clients and students to change their mindset and experience success.  Maryanne specializes in helping nonprofit leaders increase their influence and be the change agents they have always wanted to be without feeling rejected, ineffective or pushy. She is the author of Courageous Communication: How Codependence Is Making Your Nonprofit Brand Boring and What to Do About It and the founder of the Up Level Your Influence leadership program. Maryanne is leading a movement to change the word "nonprofit" to "human investment company" - which she feels more accurately reflects the contributions of the sector. (I agree!) Here are some of the topics we discussed:Our favorite karaoke songs and why this relates to courage (a quick tangent) How to get leadership to see that new ideas are not threatening (and even a good thing)How to create change without drama and chaosTips on how we can up level our own influence, in our lives and in our jobs Connect with Maryanne: https://twitter.com/maryannederschhttps://www.instagram.com/maryannehighheeldiva/https://www.maryannedersch.com/Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and  talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard , Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

You have a voice and you need to use it.  If you're not at the table, you're going to be on the menu. But how can nonprofits effectively stand up for their missions, their budgets, and their clients in the legislative and political arenas? Are the words ""advocacy" and "lobbying" dirty words?  My guest this week is Bethany Snyder, the founder of Snyder Strategies, a boutique consulting firm she formed to share and leverage her deep understanding of the advocacy world with nonprofit and membership-based organizations.What I love about Bethany is that she's on a mission to do advocacy differently - no smoke-filled backrooms with shady characters making sketchy deals. Bethany has been on all sides of the advocacy world - as a grassroots advocacy director, a lobbyist, a consultant, a communications director, and a US Senate staffer. She knows how to engage your donors and volunteers and turn them into lifetime advocates and donors. Here are some of the topics we discussed:Why and how education is different than advocacy and lobbyingHow to show up and stand up for the issues that you care about and the problems that you aim to solve (and why it's not lobbying)The idea of people-centered advocacy and what makes it revolutionary? How can nonprofits get started? What do they need to know when they're just starting out?A Bethany Snyder quotable: "I think that we can wholeheartedly argue that the nonprofit sector is uniquely positioned to help make these critical decisions on policy, because we are closer to the people who are getting the services."Connect with Bethany:Twitter:   https://twitter.com/bethanysnydermn LinkedIn:   https://www.linkedin.com/in/bethanysnyder/ Facebook:  https://www.facebook.com/SnyderStrategies/ Do Advocacy Differently: https://www.snyderstrategies.me/do-advocacy-differently Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard , Facebook, GoFundMe Charity, Meals on Wheels America, the Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Nonprofits tend to be trapped in complacency and married to the status quo.  But what does it mean to lead in a time when the only constant is change? How can we exist in and manage teams when our realities continue to be upended? How can we galvanize movements if we ourselves aren't taking care of our mental, physical, spiritual, and emotional health? In the latest episode of Nonprofit Nation, Julia sat down with fundraising and leadership expert Kishshana Palmer to give us an injection of truth, energy, and edification. Kishshana is an adjunct professor at Baruch College, a Certified Fundraising Executive (CFRE), a BoardSource Certified Governance Trainer (CGT) and an AFP Master Trainer. She is the founder of Kishshana & Co., author of Hey, I’m New Here , podcast host of Let’s Take This Offline, and founder of The Rooted Collaborative ™. She is passionate about ensuring that women — particularly women of color — are seen AND heard in philanthropy, a sector we built but do not lead. Here are some of the topics we discussed:How to lead in a time when the only constant is changeImportant characteristics of resilient leadersWays to balance personal and professional wellness and wellbeingHow to keep talented people in your organization Why social justice is integral to the work we ALL do (no matter your mission)A Kishshana quotable: "When change is the only constant, folks who are really leading are clear, are vulnerable, are learning, and they are most definitely listening - they know how to read the virtual room."Connect with Kishshana:https://www.linkedin.com/in/kishshanapalmer/https://www.facebook.com/kishshanapalmerhttps://www.instagram.com/kishshanapalmer/https://twitter.com/kishshanapalmerhttps://therootedcollaborative.com/about/Let's Take This Offline: The Podcast for Everyday LeadersDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard , FacTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

There are more than 10 million nonprofits and non-governmental organizations worldwide. Nonprofit organizations account for 5-10 percent of the United States' economy and about 10 percent of U.S. employment.Nonprofits can be a force for good in the world, whether they are organized as charitable institutions, civic leagues, social welfare organizations, or social advocacy groups. They can tackle a variety of issues, ranging from healthcare to animal welfare to arts and culture. In a world where societal problems are aggravated by the pandemic, nonprofits give assurance that there are people ready to help those who are in need.Just in time to help you tweak and improve your year-end fundraising campaign, my guest this week is the small nonprofit whisperer, Sandy Rees. Sandy shows founders and leaders of small nonprofits how to fully fund their dream so they can make the difference they want to make in the world. She has helped dozens of small nonprofits go from “nickel-and-dime fundraising” to adding 6 figures to their bottom line. As the host of Fundraising TV,  she shows her students how to find ideal donors, connect through authentic messaging, and build relationships that stand the test of time, so that fundraising becomes easy and predictable.Here are some of the topics we discussed:The biggest mistakes Sandy sees when people start a nonprofit - minefields to avoidActionable ways that even the smallest nonprofits can adjust their fundraising strategy The 3 pieces of the fundraising puzzle you need to get right How to combat the dreaded "overhead myth" and raise the money that you need to accomplish your missionConnect with Sandy: www.GetFullyFunded.com https://www.facebook.com/groups/FundraisingforFoundershttps://www.facebook.com/getfullyfundedhttps://www.instagram.com/getfullyfunded/ Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts