Nonprofit Nation with Julia Campbell

According to a survey done by AFP and the Chronicle of Philanthropy, one in four women have experienced sexual harassment in their nonprofit work; 7% of men reported being sexually harassed on the job; and in 65% of the cases reported in the survey, the perpetrator of the harassment was a donor. What can we do as a sector to change the culture?My guest this week is proud feminist and fundraiser Liz LeClair. She brings more than 15 years of experience to her role as the Director of Major Gifts at the QEII Foundation in Halifax, Nova Scotia. Liz is a director with Certified Fundraising Executive (CFRE), and is the current Chair of the AFP Women’s Impact Initiative. In 2019, Liz published an op-ed with CBC on her experience being sexually harassed by a donor.  She is a co-founder of the National Day of Conversation, a day dedicated to raising awareness on sexual harassment of fundraisers.In this episode, Liz shares her personal story of sexual harassment as a fundraiser, and how she is working to bring these issues out from the darkness and bring them into the conversation.Here are some of the topics we discussed:Her story of sexual harassment in the workplace and her advice for others in this situationThe real reason nonprofits have trouble attracting a more diverse group of volunteers How we can be more outspoken advocates and actively demonstrate solidarity and support a movement towards equity and racial justice within the sectorHow to start having these difficult conversations with each other, and at our places of workA Liz quotable: “When you tell me to be nice you are asking me to give up my agency, my power, my opinion. White women, when you are okay calling out misogyny and sexism, but will not (or refuse to) call out racism in our sector you are a part of the problem.”Connect with Liz:Twitter: https://twitter.com/liz_hallett LinkedIn: https://www.linkedin.com/in/liz-leclair-cfre/Resources mentioned in this episode: Stop telling me to be nice Silence Is Complicity: What Is Unsaid Speaks Volumes One woman's frustrating, futile fight for justice after being sexually harassedCollecting Courage: Joy, Pain, Freedom, Love—Anti-Black Racism in the Charitable SectorDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online.Julia's happy clients include Mastercard, GoFundMe, Facebook, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Do you hate your email platform? Does your CRM database give you hives? But - even worse- does the thought of selecting, choosing, and learning a brand new tool or technology make you want to just quit altogether?Nonprofits of all sizes need a framework and strategies to make smart decisions about the systems that they're using and how they train people and their business processes. So many of us are often hesitant to start the process due to a paralyzing fear of doing it wrong. That's where the Accidental Techie comes in! My good friend, mentor, and nonprofit tech guru Maureen Wallbeoff has solutions to your technology problems. Maureen is nonprofit digital strategist and technology coach with more than 20 years of experience in fundraising, marketing, and digital engagement. Her proven methodology maps your nonprofit’s strategic and operational goals to the right platforms and processes – helping you make good decisions about the systems you use to engage your supporters.In addition to her 1:1 work with clients, Maureen is a sought-after speaker, and she has authored two guides on nonprofit engagement software. She also regularly blogs at her website and answers questions about nonprofit technology live every Friday afternoon on her Facebook Page.   Here are some of the topics we discussed:What nonprofits often get wrong with exploring technologyHow to evaluate nonprofit technology that could be right for your organization, like CRMsThree easy steps to taking control when you feel overwhelmed with your data and your tech Tips on managing and working in remote teamsA Maureen quotable: "It's really important for organizations of any mission, any size, any number of staff to actually do a little bit of reflection, before they start to move around. If you hate your dining room table, don't buy a new house." Connect with Maureen:https://meetmaureen.com/ https://twitter.com/meetmaureen https://www.linkedin.com/in/maureenwallbeoffhttps://www.facebook.com/accidentaltechie/Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Storytelling can be a huge struggle for nonprofits - especially when serving vulnerable populations and dealing with difficult-to-discuss topics, like end-of-life care. As nonprofit professionals, how do we start? Where do we get stories, if we are working on tough topics? How do we ensure that the stories are authentic and real, but don't exploit our clients? This week I invited award-winning storytelling and nonprofit Executive Director Madison Gonzales to share how she does effective storytelling at her organization and in her consulting work. Madison is the Executive Director at Morning Light, Inc., an Indianapolis-based nonprofit that fosters community programs in Indiana for the terminally ill, seniors, families and the home-bound.  She's also a National Public Speaker, Storyteller of the Year Award-Winner, Best-Selling Author of Dear Mirror, Events Manager, and Published Poet.  As a storytelling coach and consultant, it is Madison's mission to empower others to share their stories for impact and income. Here are some of the topics we discussed:Tips for small nonprofits on collecting stories, especially with a focus on difficult topics that people may not want to discuss openly Questions to start the conversation and encourage people to shareStrategies to get buy-in from other staff members around storytelling How she uses a three-part email story series at Morning Light (and gets great results)A Madison quotable:  "In just having conversations and taking a genuine interest, you might be surprised how many people just want the chance to tell their story." Connect with Madison: https://www.toldpoetry.com/ https://www.linkedin.com/in/madison-gonzalez-79bb78194/ Dear Mirror: A Poetic Journey of Self-Reflection and EmpowermentDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Julia's happy clients include Mastercard, GoFundMe, Facebook, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Social Media for Social Good Academy is OPEN for enrollment through February 7! To learn more and register go to www.SocialGoodAcademy.com. In my business I meet a lot of people with a lot of interesting opinions about social media.These opinions range from “It’s fantastic! I use it every day!” to “I don’t get it but I’m willing to learn” to “I hate it and I think it’s the downfall of society.”People certainly have the right to their opinion. If someone absolutely loathes the internet and all it represents, then I won’t waste my time discussing all the revolutionary and important uses for it. (Thankfully, these people are in the minority.)The social media converts and die-hards are fun to talk to because we are usually on the same page and have some ideas to bounce off of each other.But the ones that really interest me are the skeptics. So what should we do when we inevitably encounter a Social Media Skeptic?Here's my advice. Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

This is the audio recording of my webinar Social Media in 20 Minutes Per Day. To watch the video recording and get the slides, you can sign up at  www.SocialMediain20.com right now. Social Media for Social Good Academy is OPEN for enrollment through February 7! To learn more and register go to www.SocialGoodAcademy.com. Description: Can social media really be done in 20 minutes per day? Yes, it can. And I’ll show you exactly how in this free training.This training will work best for nonprofits that are doing some work on social media but feel like it’s taking over their entire day and taking away from their other responsibilities.What we'll cover:> Social media trends nonprofits need to consider as we enter 2022> The four areas of social media management> How to schedule your 20 minutes per day> Tools to help you streamlineI will also talk about how you can join Social Media for Social Good Academy, my five week intensive for nonprofit social media managers (even, and especially if, it's not your full-time job).Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Can social media really be done in 20 minutes per day? Yes, it can. And I’ll show you exactly how in this free training on Tuesday.  This free training will work best for nonprofits that are doing some work on social media but feel like it’s taking over their entire day and taking away from their other responsibilities.If you can't attend live, register to get access to the recording and slides. What we'll cover:> Social media trends nonprofits need to consider as we enter 2022> The four areas of social media management> How to schedule your 20 minutes per day> Tools to help you streamline➡️ Register here! See you then. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

You may think the first step in building a corporate relations program is prospecting and calling businesses. But what about truly understanding the problem that you are solving, and the community that you serve? Creating effective corporate relationships is more than just a financial transaction. Many corporations seek to build holistic relationships with nonprofits to pursue social change. Tammy Charles, a self-proclaimed "social change geek" (love that!) is on a mission to help nonprofits initiate, develop, and sustain their corporate relationships by producing strategic alliances that not only drive revenue but innovation and social impact.  She has raised over $10 million in financial and nonfinancial capital in her career in nonprofit and consulting through building cross-sector partnerships, creating innovative business models, and helping organizations develop and craft clear strategies and goals. Here are some of the topics we discussed:Ways in which you can build authentic relationships with the people and communities that you serveHow to position your organization for major corporate investments and partnershipsHow to start building your corporate relations strategy Why nonprofits have to pivot away from events and galas into more innovative strategiesA Tammy quotable:  "Be willing to build relationships with the people that you're serving, Build authentic relationships. Have coffee with these amazing people. Take the time to get to know them and their stories. And when you do, you'll realize that the the solutions lie within them."Connect with Tammy: https://twitter.com/tamcharliehttps://www.linkedin.com/in/tammycharles/https://www.instagram.com/tammcharlie/Website: www.iamtammy.comDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Nonprofit leaders and staff alike face unique challenges that often place a strain on their mental health. With everything that we have our plates, how can we prioritize wellness? How can we create safe places at work to have these conversations, even when we may be struggling ourselves? My guest this week is Ian Adair - TEDx and keynote speaker, 3 time nonprofit CEO, recognized leadership and nonprofit management expert, and author. Ian brings an honest and open first-hand perspective to the topic of mental health, having faced his own anxiety and depression, and having watched family members face addiction and suicide attempts. He wrote the book Stronger Than Stigma, A Call To Action - Stories of Grief, Loss, and Inspiration to share stories of ordinary people in extraordinary situations and help break down stigmas around mental health issues.  Here are some of the topics we discussed:How leadership has changed in the last two years due to demographic shifts and employee expectations (and what nonprofits need to consider)Ways to support emerging and established leaders in this "new normal"The inspiration for his book and the personal story behind his own struggleHow we can start to advocate for more mental health resources in the sector and in our own workplaces An Ian Adair quotable: "If leaders want to be supportive, start by normalizing conversations about mental health... The goal for leaders should always be to promote the acceptance and inclusion of those dealing with a mental health related issue and they can do this by just improving support systems. They can do this by spreading awareness when possible. They can do this by creating an environment of safety for discussions to take place." Connect with Ian: https://www.strategy27.com/https://twitter.com/ianmadairhttps://www.linkedin.com/in/ianadair2010/ His book - Stronger Than Stigma: A Call to Action: Stories of Grief, Loss, and InspirationIan's TEDx TalkDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard, Facebook, GoFundMe Charity, Meals on Wheels AmeriTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Click here to see what I have in store for 2022!In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world. Three billion people, around 40% of the world’s population, use social media – spending an average of two hours every day sharing, liking, tweeting and updating on these platforms. That breaks down to around half a million tweets and Snapchat photos shared every minute. Whew!  Not only is social media use showing no signs of slowing down, yesterday’s tried-and-true growth drivers are becoming increasingly obsolete, demographic shifts are resetting donor expectations, and the promise of technology to reach new supporters has never been more real. There is a lot on the plate of the modern nonprofit social media manager. It’s getting harder to manage the chaos, avoid burnout, and do your work more effectively and efficiently without losing your mind.To help you get focused, I recommend adopting these five habits in the New Year.All the links mentioned in this episode are inside this blog post: 5 Habits of Successful Nonprofit Social Media Managers in 2022Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard Cause Enablement, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

What does it really take to start and to lead a nonprofit? How can we overcome the fear that comes with asking people for money? What about the "haters" - the people that will never believe in what you do? Let's learn from one of the best. Rachel Muir is one of my absolute favorite people. Her confidence in her voice is always inspiring, as is her journey to where she is today. When she was 26 years old, Rachel Muir founded the nonprofit Girlstart in her living room, with $500 on a credit card. Girlstart is a non-profit dedicated to empowering girls in STEM.Several years later, Rachel had raised over 10 million dollars and was featured on Oprah, CNN, and the Today show. OPRAH! Right now, Rachel has one of my favorite email newsletters in the sector, with frequent pop culture references, animated GIFs, and lots of passion that translates right through the screen. She loves helping fundraisers raise more money and delight their donors.Here are some of the topics we discussed: Her story of starting a nonprofit from scratch - and meeting OprahRachel's advice for those who want to lead their own nonprofitHow to overcome fear of fundraising Ways that you can find your voice and be the leader you are meant to be  A Rachel Muir quotable: "If you are a fundraiser and you are overworking yourself and not taking a break to do their interesting quirky things you love that fuel you - remember that those things are good for your sanity and they are also part of what makes you fascinating to your donors." Connect with Rachel:https://twitter.com/rachelmuirhttps://www.linkedin.com/in/rachelmuir/https://www.facebook.com/RachelMuirFundraisingBe sure to visit https://www.rachelmuir.com  where she has a*ton* of guides that are free for fundraising rock stars -> https://www.rachelmuir.com/guidesDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include Mastercard Cause Enablement, Facebook, GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts