Nonprofit Nation with Julia Campbell

We know that nonprofits do amazing work. Every single day, they deliver life-changing programs, research, and more to impact communities, regions, and the world. Philanthropy supercharges nonprofits to go forward — but it’s often about more than money. It’s about trust. It’s about storytelling. It’s about big relationships. It’s about doing the right thing. It’s about meaningful conversations. The concept of servant-leadership inspires all this and more - and that is the focus of a new book on philanthropy, The Nonprofiteer’s Field Guide: 30 Practical Ways to Boost Philanthropy Through Servant-leadership. My guest today is the author of this book and long-time nonprofit professional, Evan Wildstein.In this episode, Evan and I discuss: What a “nonprofiteer” is and who falls in this categoryThe concept of “servant-leadership” and why nonprofits should embrace itHow servant-leadership is different from other forms of leadership, and how nonprofits can incorporate it in their own fundraising work Trends in the sector and how to adaptAbout Evan WildsteinEvan Wildstein is nonprofiteer with over twenty years of experience in fundraising, strategy, and operations. In addition to his work in social impact, Wildstein has coached organizations on board development and talent growth, commissioned operas, and produced learning initiatives. He writes regularly for several nonprofit publications and is the author of the recently published book, The Nonprofiteer’s Field Guide: 30 Practical Ways to Boost Philanthropy Through Servant-leadership. Connect with Evan on LinkedInEvanWildstein.com Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Volunteer recruitment is the #1 challenge volunteer managers report facing.In this episode, I speak with Geng Wang, CEO and Founder of Civic Champs, a volunteer management and engagement platform. We discuss: How volunteering has changed since the pandemicThe latest volunteer recruitment trendsTips to recruit and retain the best volunteers How to leverage social media for recruiting volunteersAbout Geng WangGeng Wang is the CEO of Civic Champs, a volunteer management and engagement platform.As CEO, Geng leads our team of passionate change leaders to deliver software for nonprofit organizations that empowers them and their volunteers to more easily serve their communities. Prior to Civic Champs, Geng co-founded and sold two companies, RentJungle.com (an apartment search engine), and Community Elf (a social media management firm).  Geng is also a former McKinsey & Company consultant and is a graduate of Michigan State University and Harvard Business School.Connect with Geng Wang on LinkedInTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Fundraising does not have to feel like throwing spaghetti against the wall and hoping for the best.My guest this week is going to help us finally take the guesswork out of finding, cultivating & activating new donors — in proven and actionable ways.In this episode, we discuss:How to Attract New Funders And Donors to Fuel Your GrowthHow to fund growth How to Mobilize your board to be *real* ambassadors and meaningful thought partners to you and your team How to attract (instead of chasing!) increased revenue by deepening your thought leadership and expanding your networkAbout Brooke Richie-BabbageBrooke Richie-Babbage has spent the past 23 years working as a nonprofit leader and social entrepreneur.  She is the host of the Nonprofit Mastermind Podcast, and the founder and CEO of Bending Arc, a social impact strategy & digital content agency that partners with non-profit leaders and philanthropic institutions around the country to support the launch and sustainable growth of high-impact nonprofits.Connect with Richie on LinkedInVisit Richie's websiteTune in on The Nonprofit Mastermind PodcastEmail Brooke at: brooke@brookerichiebabbage.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In the last few years, bilingual social media content has emerged as a tool used to increase diversity and rights for minority groups. On Instagram, Twitter, Facebook, Snapchat, and other social platforms, organizations such as Tide Pods by Unilever have released bilingual images that support diverse communities. More recently, nonprofits have started to use bilingual social media content as a marketing tool and support communities by creating awareness and encouraging the involvement of people to take positive action. This is important because it gives back to communities that have been left out by mainstream culture for many years.My guest today is Maria Ochoa, Founder and CEO at Emprender Creative, an agency helping organizations realize their vision by providing bilingual marketing services with content that is culturally targeted, impactful, and relevant to the Latinx community. Maria has over 20 years of experience working with diverse populations in California and Illinois — advocating for individuals and groups. Her work in social media and content creation has allowed her to continue to serve and advocate for the most vulnerable members in our communities. In this episode, Maria and I discuss: How bilingual social media content helps promote diversity, equity, and inclusion in nonprofits How to use bilingual content in fundraising appeals and campaignsHow to start creating bilingual contentThe benefits of sharing bilingual content Which social media channels nonprofits should use to promote this contentAbout Maria OchoaMaria Ochoa is the founder of Emprender Creative, a bilingual social media agency dedicated to helping organizations bring their visions to life. With a focus on culturally targeted and impactful marketing services.  Her goal is to help nonprofits engage effectively with the Latinx community. Maria holds a B.A. in Sociology from Aquinas College and a Master’s in Leadership Studies from North Central College. With over two decades of experience, Maria has advocated for diverse populations across the United States and Latin America. Through social media and Meet Maria Ochoa, the passionate founder behind Emprender Creative, a bilingual social media agency on a mission to bring organizations' visions to vibrant life. Maria's focus is all about crafting culturally targeted and impactful marketing services, with a special emphasis on helping nonprofits engage effectively with the Latinx community.Connect with Maria on LinkedInFollow Maria on InstagramOther links:https://www.emprendercreative.com/https://www.emprendercreative.com/post/how-bilingual-social-media-content-helps-promote-diversity-equality-and-inclusion-in-nonprofits Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Shane Bailey, Head of Gaming & Streaming for Cure Cancer, shares his expertise on integrating gaming into nonprofit fundraising. He discusses how livestreams have transformed charity work, raising millions in just a few years. Shane highlights the success of Game On Cancer, which has garnered over $1M AUD through strategic partnerships with gamers. Nonprofits can attract younger donors by leveraging platforms like Twitch and employing innovative fundraising strategies. He emphasizes the importance of authentic connections with the gaming community to drive meaningful donations.

Your major gifts strategy may be leaving millions on the table. And it’s probably holding you back from the impact you know your organization could make.You have - or you are developing - relationships with ultra-high-net-worth individuals, but they’re not stepping up to the level you need. But in truth, the person who needs to step up is you.Asking for a lot of money from a rich person face-to-face can be intimidating. Especially when you have worked so hard to build these relationships.My guest this week is Julie Ordoñez, founder of Courage Lab and Nonprofit Courage Lab Podcast, and a major gifts coach to thousands of nonprofits. Julie knows that wealthy donors aren’t mind readers, and they don’t write million-dollar checks on a whim. They’re people like you and me. And they need a leader to show them what it takes to make their mark and leave a legacy.In this episode, Julie and I discuss: Keys to a culture of generosityWhat should fundraisers & development teams be focused on right now when it comes to individual givingCourage in nonprofit leadership Why character development is crucial to make our missions and visions a realityHow to ask more from the donors you have rather than constantly chase brand new donorsAbout Julie OrdoñezJulie Ordoñez is a major gifts strategist and coach on a mission to equip leaders with the courage to ask for more and raise multi-billions to solve the world’s most pressing issues.With 14 years of experience in major gifts, Julie was top 1% performer at United Way of Greater Los Angeles among 90 FTEs, and at LIFT as well as New Story raise $2.5M in her first 12 months in the role in 2022. She has coached and trained over 200 nonprofit executives and major gifts teams since 2018.She’s the founder of CourageLab, a 6-week major gifts training for leaders to get the courage and strategy to ask for more and raise major gifts and the host of the top-rated podcast Nonprofit CourageLab which hit #3 on the US nonprofit charts in Sept 2022.Connect with Julie on LinkedInFollow Julie on Instagram julieordonez.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Social Media for Social Good Academy is open for enrollment - click here for more information! How is technology shaping your fundraising strategy this year? What challenges are fundraisers facing in 2024 - and where are the opportunities?  From leveraging data analytics to optimizing online donation processes, this episode explores some of the emerging tech-driven approaches that can elevate fundraising efforts.Join me for an episode diving into the dynamic intersection of technology and fundraising in 2024. My guest is Melaina Chromy, PR & Communications Manager at Qgiv. Before coming to Qgiv, she worked as a director of annual giving and used her digital marketing savvy to lead several successful giving days. When she's not coordinating brand awareness campaigns, she can be found binge-watching Parks and Rec and taking photos of everyone else's pets.We talk about the recent data released on fundraising effectiveness, and shed light on the trends and insights that fundraisers need to navigate the evolving landscape.Connect with Melaina on LinkedInGet your free "This Is My Fundraising Shirt" t-shirt! Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

My guest today is Sterrin Bird, Senior Director, Nonprofit Industry Advisor, Salesforce. Sterrin is a nationally recognized leader in the nonprofit community, with nearly three decades spent working with some of the most prestigious organizations in the country, including UCSF Medicine, Duke Medicine, American Red Cross, United Way and the March of Dimes. She was a Chief Development Officer for 30 years In addition she founded her own consulting practice in 2010. Sterrin partners with organizations to ensure they can access the affordable creative support and counsel necessary to scale their operations — and their impact. She’s conducted more than two-dozen capital campaigns throughout the United States with combined fundraising goals in excess of $5.5 billion. In 2020, she joined Salesforce as a Nonprofit Industry Expert.In this episode, Sterrin and I discuss: Why AI is not going to replace us (most of us!)Trends in the AI space that nonprofits need to knowHow nonprofits can use this technology to save time and do better workPitfalls and challenges in using this new technology for good The future of tech in the sector and how nonprofits can get ready for the next waveHow we can use predictive and generative AIDoes cybersecurity seem like a terrifying topic? Well have no fear. This episode is sponsored by RoundTable Technology - the Nonprofit IT Partner. For the eighth year in a row, they are offering a free webinar to teach you and your staff exactly the steps to make your IT more secure in the New Year.RoundTable Technology is a managed IT and cybersecurity services organization focusing almost exclusively on the nonprofit sector, with over 200 nonprofit clients. So make it your New Year’s resolution to get your entire staff FREE cybersecurity awareness training.Head over to NonprofitIT.com/best-ever to save your seat now. Here’s to a wonderful 2024!Connect with Sterrin on LinkedInOther resources:Building a Data Management StrategyDonor-Centric Fundraising GuideNonprofit Trends Report<<<Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Join Eva Taylor and Laura Zubick from Hootsuite's Social Impact Team as they delve into nonprofit social media trends for 2024. They share insights on crafting content that fosters long-term support and navigating the evolving landscape of social media. Discover the role of AI in strategy, the importance of building relationships beyond fundraising, and which platforms hold the most promise for ROI. You'll also learn about effective content strategies, audience engagement, and the need for clarity in objectives for impactful nonprofit campaigns.

Matt Scott, CEO of CauseMic and author of 'The High Growth Nonprofit,' shares his remarkable journey from increasing Team Rubicon's revenue from $275k to $51 million. He discusses transformative strategies for nonprofits to double their revenue in three years through a growth mindset and bold thinking. Matt emphasizes the importance of strategic fundraising, efficient systems, and engaging boards to adopt innovative solutions. Get insights on making better cases to donors and leveraging a one-page strategic plan for impactful growth.