The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Claire Pelletreau
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Oct 29, 2020 • 1h 1min

Greatest Hits: Erika Lyremark's Provocative X-Factor

Erika is the mastermind behind DailyWhip, where she dishes out business advice for bold women. Showing early entrepreneurial skills when she let her brother throw a pie in her face for $5, Erika wheeled and dealed her way through high-school, earned degrees in Women Studies and Apparel Design, spent 9 years swinging around a stripper pole, went on to co-create a multi-million dollar commercial real estate investment company, and now helps women create, sell, and market their products & services. Erika documented her experiences in her best-selling book Think Like A Stripper, lauded by Dan Pink as "a smart and provocative read", while Shark Tank's Barbara Corcoran says "Erika will not only whip you into shape with her wit, humor, and no-nonsense advice but show you how to bounce back from failure and become the confident sales superstar you're meant to be." This week on the Get Paid Podcast, Erika joins us to chat about how being a stripper shaped her brand, channeling confidence, and leaning into her provocative side through her business. This Week on the Get Paid Podcast Our mutual love of Gossip Girl Business lessons from stripping Building a business that let her lean into her provocative side How to keep yourself challenged in your business without breaking the business? Creating Contact Superheroes to vanquish your inner Negative Nelly Being a binge meditator "Our businesses can only grow as much as we grow" Resources Mentioned: Mariah Coz Sarah Ancalmo Ashman Star Monroe Triplexpert Think Like A Stripper Connect with Erika Lyremark: Website Instagram Step up Your Facebook Ads Game This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot. Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Oct 22, 2020 • 1h 22min

Greatest Hits: Tasha Cochran's Side Gig Made 6 Figures Before She Quit

Tasha is the wealth expert and business strategist behind One Big Happy Life, where she helps people grow their income and learn to spend intentionally so they can live their dream life today while also building wealth along the way. What started off as a couple of YouTube videos about curly hair, has grown into a social following of over 170,000, and amassed over 10 million views on her YouTube show, all while working full time as a banking and finance attorney. On today's episode of the Get Paid Podcast, join Tasha as we chat about the 2017 YouTube Ad Apocalypse, why entrepreneurs overspend, and how she's helping families build intergenerational wealth. This Week on the Get Paid Podcast The 6-Figure Side Gig Should you start a membership platform? But what about the churn!? Building intergenerational wealth How a $100 check planted the seed for an empire The 2017 YouTube Ad Apocalypse Why entrepreneurs overspend How to prioritize work when time's scarce What a personal finance blogger's cash flow looks like Being a nasty woman Tackling trolls Resources Mentioned: Amy Porterfield Goal Digger by Jenna Kutcher The Life Coach School Podcast by Brooke Castillo Connect with Tasha Cochran: YouTube Instagram The Most Important Training for Course Creators If you're like me, you've heard the talk: "Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot". But, that's not true at all. I've made $50,000 in revenue with Mariah Coz's evergreen funnel strategies. Now, you can walk through her entire system in her free class: 'How To Sell More Courses With An Evergreen Sales Funnel'. It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Oct 15, 2020 • 1h 9min

Greatest Hits: Eman Zabi Deals With Blatently Racist Prospects

Eman Zabi started a copywriting business in the upstairs bedroom of her parents' house in Qatar. Now the founder and copywriter behind The Scribesmith, Eman and her team work with entrepreneurs launching courses and membership platforms. Eventually, she realized that her love of research meant that her skills were best suited to the launch space. With a background in neuromarketing, international politics, and economics, Eman and her team take a strong research-driven approach to create copy that maximizes ROI, or as they like to say, gets clients an air-punching bottom line. Eman now lives in Vancouver with her cat (Scribesmith's Chief Officer of Cuddles), traveling every other month, drinking copious amounts of tea, and complaining about how it doesn't rain enough. This week on the Get Paid Podcast Eman joins us to chat about investing in mentorship and building relationships, and what being a young, brown, Muslim woman in business can sometimes feel like. "I think there's so much noise in our industry and there's nothing I would hate more to be than to be adding to it. So until I have something that's different and can an impact, I don't see the point in creating a course" — Eman Zabi This Week on the Get Paid Podcast When time-based retainers are a bad idea (and when they're great) [4:18] Eman's origin story [8:35] Why Eman invested in mentorship from the get-go [16:24] Why having a unique name pays off (Eman and Claire's meet cute) [19:40] Milking the climb up Kilimanjaro [21:21] Showing up and doing the work to build relationships [22:49] Why Eman was nervous about having a personal brand [34:29] Being Muslim and a business owner [46:46] Moving to Canada for the squirrels [50:53] A crash course in immigrating to Canada [51:28] Building a small team [57:28] Having systems in place before shit hits the fan [1:02:28] Resources Mentioned: Eight Mindset Shifts that Have Dramatically Changed My Business The Copywriter Club Podcast Copyhackers Kira and Rob's Accelerator Kira's Episode on GPP 10x Emails How Not to Travel Like a Basic Bitch Connect with Eman Zabi: Website Instagram Facebook The Most Important Training for Course Creators If you're like me, you've heard the talk: "Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot". But, that's not true at all. I've made $50,000 in revenue with Mariah Coz's evergreen funnel strategies. Now, you can walk through her entire system in her free class: 'How To Sell More Courses With An Evergreen Sales Funnel'. It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Oct 8, 2020 • 1h 1min

Greatest Hits: Jasmine Star's Business Isn't Her Baby

Jasmine Star is a photographer and business strategist from Newport Beach, California. She dropped out of law school and became an internationally recognized entrepreneur, later to become the founder of Social Curator, a social media marketing membership for business owners. Harnessing her chutzpah and hustle, Jasmine empowers entrepreneurs to build a brand, market it on social media, and create a life they love. Some days you'll find her featured in Forbes, Entrepreneur, and INC magazine, most days you'll find her in sweatpants scrolling Instagram, but her favorite days are spent with her dog and her high-school sweetheart, eating tacos. This week on the Get Paid Podcast Jasmine joins us to chat about being unemotional about her business, scrapping a 6-figure course, and building a business that people want to buy. "People's opinions don't pay my bills. People liking my content, liking my social posts, don't pay my bills. What pays my bills is serving a very small audience in a very refined way. " — Jasmine Star This Week on the Get Paid Podcast Viewing things in metrics of time and not money [4:31] Money mindset and being "girl in the hood with immigrant parents" [9:37] The "fun" fund [12:30] Having a crisis of confidence when she started teaching courses [22:02] Working from 4:30 AM - 6:30 PM every day [34:03] "Just stop being so fucking precious" about content [35:14] You define what success means for you [46:47] "My business is a machine, not a baby" [53:50] Resources Mentioned: Built to Sell: Creating a Business That Can Thrive Without You by John Warrillow The Story of Jasmine + JD: Featuring Amy Porterfield Connect with Jasmine Star: Website Social Curator Facebook Instagram Twitter LinkedIn YouTube Podcast Finally dipping your toes in the ads water? Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You'll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. Enroll now to save more than 30% on the 2020 price. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Oct 1, 2020 • 1h 19min

Greatest Hits: Shinah Chang's High Paying Job Was Suffocating Her

Shinah is a whiskey-loving, curse-word slinging, Harvard-trained former corporate attorney who left everything behind to find her passion. Shinah spent her entire life on the straight, "proper" path. She went to an Ivy League college, then a prestigious Law School, then worked her butt off as a corporate attorney for a big international law firm. But, after one too many days of uninspiring work and nights of sleeping under her desk, she decided she had to reclaim her life! She quit her corporate law job and explored so many creative avenues - knitting, woodworking, drawing, graphic design. But CALLIGRAPHY is what she fell in love with. Shinah needed plenty of inspiration along the way, but the usual sugary, fluffy stuff about beauty and dreams didn't reflect what she was really feeling. So she created Crooked Calligraphy to spread creativity, courage and honest, gritty life inspiration through calligraphy. Crooked Calligraphy has worked with huge brands like Disney, Anthropologie, Jo Malone, and Dom Perignon, but Shinah's favorite work is teaching calligraphy and encouraging her students to look at their fears in the face and move toward a life that will make them happy. This week on the Get Paid Podcast, Shinah joins us to chat about how she gave up her career as a lawyer to start her calligraphy business, being a model minority, and what a professional calligrapher makes. "I had to do all of the exploration, the trying, the failing, and the learning along the way in order to be ready for calligraphy." — SHINAH CHANG This Week on the Get Paid Podcast What a professional calligrapher makes [04:51] "Tiger moms" [09:44] Being the model minority [15:50] Burning out and quitting her job as a lawyer [31:35] Finding and monetizing calligraphy [40:24] Creating and launching her first online course [48:56] Resources Mentioned: Joy Luck Club Billions Caitlin Bacher Shinah's Calligraphy tools Connect with Shinah Chang: Website Instagram YouTube The Most Important Training for Course Creators If you're like me, you've heard the talk: "Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot". But, that's not true at all. I've made over $50,000 in revenue with Mariah Coz's evergreen funnel strategies. Now, you can walk through her entire system in her free class: 'How To Sell More Courses With An Evergreen Sales Funnel'. It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Sep 24, 2020 • 1h 26min

Greatest Hits: Sarah Noked on Burning Down Her Agency

Sarah Noked is an Executive MBA graduate, Certified Online Business Manager® and Digital Marketing Strategist with more than 10 years' business experience in the online space. Her agency helps online entrepreneurs conquer their growing pains to scale the team-based business of their dreams – with systems, processes, automation, and smart delegation. When she's not working in her agency supporting 6 and 7-figure entrepreneurs scale their businesses, she is a Certified OBM® Trainer accredited by the International Association of Online Business Managers, she helps other Online Business Managers, Virtual Assistants, and Corporate escapees build fulfilling and lucrative online careers as Certified Online Business Managers®. This week on the Get Paid Podcast Sarah joins us to chat about why your business needs an OBM, scaling your agency, and the dos and don'ts of building your team. "I hire... people that I would like to shoot the shit with at a bar." — SARAH NOKED This Week on the Get Paid Podcast What the heck is an OBM? [3:48] Sarah's unique agency-internship model [6:25] How moving to Israel sparked Sarah's journey as a VA [10:44] The focus bleed [21:17] Hiring full-time employees [25:55] Why she's shifting away from an agency model [39:38] What Sarah would change about how she ran her agency the first time [1:00:25] Living in a kibbutz and raising a family in Israel [1:08:14] Resources Mentioned: B-School by Marie Forleo Tina Forsyth International Association of Online Business Managers Launch by Jeff Walker Team Growth Formula by Sarah Noked Clockwork: Design Your Business to Run Itself by Mike Michalowicz Val Geisler Sarah's SOP templates especially for GPP listeners Connect with Sarah Noked: Website Instagram Free Facebook Ads Masterclass Today's episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn't easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Sep 10, 2020 • 43min

The Best Decisions I've Made In Business

What are the things that have driven my business forward? What have been my biggest learning opportunities? What was the single biggest decision that I've ever made in my business and personally? What mindset issues do I think are holding me back? Since you loved my recent Q&A episodes, I wanted to tackle a few questions that I was initially afraid to answer, but were of great importance and led to some deep and (hopefully extremely helpful) insights. In this episode, we're going deep. I'm going to talk about the benefits of building an automated sales system via an evergreen sales funnel, which is something that has ultimately allowed me to focus on the most important areas of my business. Not only am I sharing what has made my business successful, but I'm going to be talking about some of the mindset issues that I've had to overcome, things I could have done better, and what I need to address in the future. Mentioned in this episode: Maya Elious on Instagram Chilpreneur book by Denise Duffield Thomas ConvertKit Conference Jessica Eley, my mindset coach on the Get Paid Podcast Mariah Coz's Evergreen Engines Connect with me: Website Instagram Step up Your Facebook Ads Game This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot. Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Aug 27, 2020 • 1h 2min

Ask Claire Anything: Round 2

Are podcasts essential for all businesses? What role does tech play in my business? How have I successfully been able to reduce the amount of client work and focus on growing my business? After being asked so many great questions I had to do a Round 2. That's why I've taken another bunch of your hottest questions and done my absolute best to answer them as honestly as I can. I'm going to be talking to you about a nice blend of personal and technical topics. I'm going to be giving you my best advice, as well as a behind-the-scenes look at how I stay productive and focused on the things that really matter to me and my business. Tune in to find out: Have I always been courageous or have I had to build to it? Is podcasting really for every business? What tech has really helped me in my business? What changes in tech have had the most impact on what I do? What's my next step? Do I have a long-term plan? Who do I look to for mentoring? What does my typical day look like? Have I stopped doing coaching and client work? If you've enjoyed these Q&A episodes, then stay tuned as there will be another solo episode coming soon where I attempt to answer a few of the much trickier questions that discuss the best decisions I've made in business and the mindset issues I've had to overcome. Mentioned in this episode: Deadline Funnel to help convert more of your leads into customers Instapage landing page platform Screenflow for video editing Rachel Rogers Podcast Connect with me: Website Instagram The Most Important Training for Course Creators If you're like me, you've heard the talk: "Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot". But, that's not true at all. I've made $50,000 in revenue with Mariah Coz's evergreen funnel strategies. Now, you can walk through her entire system in her free class: 'How To Sell More Courses With An Evergreen Sales Funnel'. It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Aug 13, 2020 • 39min

Ask Claire Anything: Round 1

Do I get nervous when asking personal questions on money? What's the best place to start with ads if your audience is tiny? Do you A/B test every ad? Is it possible to have success with FB ads with low spend on a low ticket product? Since I've been getting a ton of excellent questions lately, I thought it would be a great time to do a Q&A. On today's episode, I've taken some of your hottest questions and done my absolute best to answer them as honestly as I can. I'm going to be talking to you about a nice blend of personal and technical topics, including: How I deal with nerves when asking personal questions on this podcast, Advice for new online business owners, How I go about financial planning, The importance of A/B testing, How to go about ads if your audience is small, My thoughts on daycare, Two methods you can be successful with on Facebook Ads with a low ticket product, My thoughts on moving abroad at this phase of my life, Advice for high ticket sales. Also, since many of your questions have gone unanswered and I had such a blast doing this episode, stay tuned for Round 2 coming up soon. Mentioned in this episode: Sophia Bera, my financial planner from Gen Y Planning Ramit Sethia's I Will Teach You To Be Rich book Tony Rulli and I talking tripwires on the Get Paid Podcast My Facebook Live stream on Self Liquidating Funnels 104 Why you attract customers that won't pay (and what to do about it) Jereshia Hawk on the Get Paid Podcast Lattice Hudson Connect with me: Website Instagram Step up Your Facebook Ads Game This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot. Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
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Jul 30, 2020 • 1h 3min

From Service Provider to Course Creator: a Chat With Cami Farey

Cami Farey is a web design expert, coach, and course creator who teaches ambitious entrepreneurs how to create a website that sells, 10x your email list with JV Webinars, and bring your big ideas to life online. Over the years, she's had the honor of changing the game for award-winning photographers, coaches, copywriters, healers, designers, and so many more. This Week on the Get Paid Podcast Why Cami decided to make the shift from service provider to course creator Why running an agency would be Cami's worst nightmare The benefits of pre-selling a course before you build it Why it helps to "show your work" Converting 19 out of 150 people on her first webinar Should you be in front of the camera in your course? The challenges of creating a course and balancing client work The perils of not actively growing your list A behind-the-scenes look at how JV (joint venture) webinars work Why you shouldn't offer a bundle with your JV partner How Cami modified her JV pitch for a "colder" audience Growing her list from 250 to 4,500 very "warm and qualified" leads in under a year Cami shares her ambitious ideas for growth Mentioned in this episode: Cami's Simple Sight Blueprint course Mariah Coz's The Accelerator course Mariah Coz's Webinar Rockstar course Marie Forleo's B-School online training program Remit Sethi Cami's FREE 10x your email list with Joint Venture Webinars checklist Connect with Cami: Website Instagram The Most Important Training for Course Creators If you're like me, you've heard the talk: "Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot". But, that's not true at all. I've made $50,000 in revenue with Mariah Coz's evergreen funnel strategies. Now, you can walk through her entire system in her free class: 'How To Sell More Courses With An Evergreen Sales Funnel'. It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

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