The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

What are the things that have driven my business forward? What have been my biggest learning opportunities? What was the single biggest decision that I’ve ever made in my business and personally? What mindset issues do I think are holding me back? Since you loved my recent Q&A episodes, I wanted to tackle a few questions that I was initially afraid to answer, but were of great importance and led to some deep and (hopefully extremely helpful) insights.  In this episode, we’re going deep. I’m going to talk about the benefits of building an automated sales system via an evergreen sales funnel, which is something that has ultimately allowed me to focus on the most important areas of my business. Not only am I sharing what has made my business successful, but I’m going to be talking about some of the mindset issues that I’ve had to overcome, things I could have done better, and what I need to address in the future. Mentioned in this episode: Maya Elious on Instagram Chilpreneur book by Denise Duffield Thomas ConvertKit Conference Jessica Eley, my mindset coach on the Get Paid Podcast Mariah Coz’s Evergreen Engines Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Are podcasts essential for all businesses? What role does tech play in my business?  How have I successfully been able to reduce the amount of client work and focus on growing my business? After being asked so many great questions I had to do a Round 2. That’s why I’ve taken another bunch of your hottest questions and done my absolute best to answer them as honestly as I can. I’m going to be talking to you about a nice blend of personal and technical topics. I’m going to be giving you my best advice, as well as a behind-the-scenes look at how I stay productive and focused on the things that really matter to me and my business. Tune in to find out: Have I always been courageous or have I had to build to it? Is podcasting really for every business? What tech has really helped me in my business? What changes in tech have had the most impact on what I do? What’s my next step? Do I have a long-term plan? Who do I look to for mentoring? What does my typical day look like? Have I stopped doing coaching and client work? If you’ve enjoyed these Q&A episodes, then stay tuned as there will be another solo episode coming soon where I attempt to answer a few of the much trickier questions that discuss the best decisions I’ve made in business and the mindset issues I’ve had to overcome. Mentioned in this episode: Deadline Funnel to help convert more of your leads into customers   Instapage landing page platform Screenflow for video editing Rachel Rogers Podcast Connect with me:   Website Instagram The Most Important Training for Course Creators    If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies.    Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Do I get nervous when asking personal questions on money? What’s the best place to start with ads if your audience is tiny? Do you A/B test every ad? Is it possible to have success with FB ads with low spend on a low ticket product? Since I’ve been getting a ton of excellent questions lately, I thought it would be a great time to do a Q&A. On today’s episode, I’ve taken some of your hottest questions and done my absolute best to answer them as honestly as I can. I’m going to be talking to you about a nice blend of personal and technical topics, including: How I deal with nerves when asking personal questions on this podcast, Advice for new online business owners, How I go about financial  planning, The importance of A/B testing, How to go about ads if your audience is small, My thoughts on daycare, Two methods you can be successful with on Facebook Ads with a low ticket product, My thoughts on moving abroad at this phase of my life, Advice for high ticket sales. Also, since many of your questions have gone unanswered and I had such a blast doing this episode, stay tuned for Round 2 coming up soon. Mentioned in this episode: Sophia Bera, my financial planner from Gen Y Planning Ramit Sethia’s I Will Teach You To Be Rich book Tony Rulli and I talking tripwires on the Get Paid Podcast My Facebook Live stream on Self Liquidating Funnels 104 Why you attract customers that won't pay (and what to do about it) Jereshia Hawk on the Get Paid Podcast Lattice Hudson Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.

Cami Farey is a web design expert, coach, and course creator who teaches ambitious entrepreneurs how to create a website that sells, 10x your email list with JV Webinars, and bring your big ideas to life online.  Over the years, she’s had the honor of changing the game for award-winning photographers, coaches, copywriters, healers, designers, and so many more. This Week on the Get Paid Podcast   Why Cami decided to make the shift from service provider to course creator Why running an agency would be Cami’s worst nightmare The benefits of pre-selling a course before you build it Why it helps to “show your work” Converting 19 out of 150 people on her first webinar Should you be in front of the camera in your course? The challenges of creating a course and balancing client work The perils of not actively growing your list A behind-the-scenes look at how JV (joint venture) webinars work Why you shouldn’t offer a bundle with your JV partner How Cami modified her JV pitch for a “colder” audience Growing her list from 250 to 4,500 very “warm and qualified” leads in under a year Cami shares her ambitious ideas for growth Mentioned in this episode: Cami’s Simple Sight Blueprint course Mariah Coz’s The Accelerator course Mariah Coz’s Webinar Rockstar course Marie Forleo’s B-School online training program Remit Sethi Cami’s FREE 10x your email list with Joint Venture Webinars checklist Connect with Cami: Website Instagram   The Most Important Training for Course Creators    If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies.    Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.

Are you thinking of launching your own course? Or, maybe you’re already an ace at course creation but you’re struggling to find the right people to buy. If you’re running a service-based business, you may have many people telling you “just create a course and run ads to it.” While that all sounds great, it’s not that simple. In this episode, I’m going to be talking you through the greatest hurdle that you need to overcome again and again, which is growing your audience. I want you to have realistic expectations as to how long it’s going to take and what you need to do. To grow your audience, you can build organic traffic, which takes time and effort from the outset. Or, you can pay for traffic with ads, which requires a certain amount of technical understanding. The majority of business owners opt for a mix of both organic and paid traffic. Both methods can yield a lot of success, but you do need to have a good idea of what you’re doing. Mentioned in this episode: My free Facebook Ad Budgeting Calculator Money Lab Mariah Coz’s The Accelerator program Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram,  which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.

Is it possible to run a successful business while balancing motherhood? Hell yeah! Although it’s never going to be easy. If you’re currently reviewing the question of daycare, thinking of having kids, or you’re planning your maternity leave then this episode will hopefully help a lot as we’re trying to plan and prepare for our second child. When expecting my first baby, my business was still a baby. We were living in Argentina and I’d recently launched this very podcast. When my daughter was born, things were hectic and life was tough. After relocating to Philly we eventually decided daycare would provide the best solution, allowing me to contribute to the family’s finances while getting back to my business. This wasn’t an easy decision and I had a ton of guilt to contend with (which I’ve gotten over for the most part). While we’ve had our ups and downs, there’s been one thing that eventually allowed me to balance motherhood and business. And that’s my husband (or the relationship we’ve cultivated over time). But, there’s a little more to it than that... In this episode, I’m going to be sharing some details of the hardships of parenthood and the widely discussed topic of balancing work and family. I’m also going to be breaking down the moves I made in the business and the decisions that we made as a couple in order to optimize our lives as entrepreneurs while maximizing our effectiveness in parenthood. Mentioned in this episode: Arianna Taboada talks maternity leave prep and repurposing on The Get Paid Podcast Connect with me: Website Instagram The Most Important Training for Course Creators    If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies.    Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.

If you’re someone who’s putting yourself out there, creating a personal brand, and connecting with potential customers, you’re going to find this episode particularly interesting.   I’ll be going through the 7 key skills that I think are essential if you want to set your business up for success. Here’s a quick summary:   Be remarkable: You have to be compelling, interesting, and stand out from the crowd.   Be able to sell: I used to get scared when it came to asking for a sale. Things were awkward and it took time to get comfortable with it.   Write things that move people to take action: It doesn’t matter whether it’s social media posts, video scripts, or emails, the words you write have to motivate the reader to take the action you want them to take.   Be comfortable out in public: When a big opportunity comes along, you want to already be comfortable talking to others about your profession.   Tune out the noise and keep trying new things: It doesn’t matter if the noise is from those around you or your own “inner voice.” You need to learn to stay focused on what matters.   Be willing and interested in doing mindset work: It took me nearly four years of being in business, but when I finally met with a mindset coach I realized what I’d been missing out on.   Have a willingness to be coached: Even though I figured a lot of things out on my own, opening myself to the idea of being coached helped to scale my business and fast-track my success.    While not everyone’s situation is the same, I believe these are the seven things you need to maximize your chances of being successful.   Do you agree with my list or are there some things you would change? After listening to the episode, please feel free to publish your list on social media and share the link with me.      Mentioned in this episode: Shanté Cofield, The Movement Maestro Chillpreneur book by Denise Duffield-Thomas  Tarzan kaye’s FREE Elegant Email Scripts Collection Denise Duffiled-Thomas on the Get Paid Podcast Jessica Eley on the Get Paid Podcast Mariah Coz’s Accelerator program Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram,  which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

What impact does your upbringing have on your relationship with money? By the time you listen to this episode, I will have already begun maternity leave. With our second child on the horizon, my husband and I had been pondering an important question: What’s the best way to go about raising your kids when it comes to money? Should you step back and let your kids figure things out for themselves? Or, is it better to set them up and help them with things like college and housing? I didn’t become financially literate until I reached my thirties. When I was a child, my parents rarely discussed money and, even though we weren’t poor, I recall having a slight distaste for people that had an abundance of money. Before listening to this podcast, please understand that I don’t have all the right answers when it comes to your kids and money. I merely wanted to add to the discussion by sharing my story and talking through my current thought process. What are your views on the subject? I’m keen to find out. Feel free to publish them on social media and share with me. Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram,  which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

What figure comes to mind when you think about growing your business? The number most people talk about is revenue. And, when you’re focused on growing revenue, this is what drives the business decisions you make.  During my last launch, however, I had an epiphany. There I was, getting ready to sell a valuable course on evergreen with a low price offering of around $300. If I sold 100, that would make me $30,000 – which is nothing to sneeze at, right? But then I thought about my mentors and the people that I respect (such as the many fabulous guests we have on this show). They’d be quick to tell me “don’t sell anything for less than $5k.” This made me question myself: what am I doing launching a course that’s selling for $300? If I want to go from a $300k business to a $500k business, an extra $30k barely moves the needle. But, should revenue growth be the most important driver in my business? I thought long and hard about it. And, when I considered what’s really important to me and my family, I had a great epiphany that led to this mindset shift. I’ll be sharing all the details with you in this episode.   Mentioned in this episode: Fantastic business coach, Jenny Shih Connect with me:   Website Instagram Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram,  which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.

Trudi Lebron is a straight-up BAD-ASS. The former teen mother of two and high school “opt-out” is now a business coach and impact strategist specializing in supporting entrepreneurs and multi-million dollar executives in the personal development and transformation industry. Trudi helps her clients co-create inclusive, impactful communities, and prepares them to scale in our shifting social climate.   Trudi was one of the first experts in the industry to train on diversity, equity, and inclusion specifically geared for the coaching industry. After 15 years of experience in the non-profit, social justice, and education sectors, she became a full-time entrepreneur in 2016. Now she’s shaping the conversation on how the coaching and personal development industry must rethink impact.   Trudi holds a BA in Theatre, a Master’s in Psychology with a specialization in strategic planning for social change, and has completed her coursework for her Ph.D. in Social Psychology. She is an international coach, speaker, and co-host of the five-star-rated podcast, That’s Not How That Works, a show about race, diversity, equity, and inclusion in the coaching industry. She was also recognized as one of Connecticut’s 40 under 40 in business in 2016 by the Hartford Business Journal.   This Week on the Get Paid Podcast   How Trudi gets paid by helping businesses design impact, diversity, equity, and inclusion initiatives into the way they work Working with “high-risk” youth and becoming effective in diversity and inclusion programs Trudi’s business vision and why she doesn’t want to stay small What is an impact measure? How to identify what your values are and what you need to stand by your decisions How Trudi handles a prospective client who wants to consult their partner before investing Tackling tough topics and growing an audience of over 50,000 on her podcast Six-week sprints and seventh-week sabbaticals Creating the Activate Facebook Group and The Amplified Mastermind Bringing in $300,000 a year and transcending social classes Mentioned in this episode: That's Not How That Works podcast Sean McCabe’s Seventh Week Sabbatical blog Trudi’s Amplified Impact Mastermind  Connect with Trudi Lebron: Website Trudi’s Activate Facebook Group Instagram Twitter Step up Your Facebook Ads Game   Today’s episode is brought to you by our Free Facebook Ads Masterclass. The 5 ad formula that sells online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don’t blame them. It isn’t easy! That’s why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind.    Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here.   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram. Visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.