

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Claire Pelletreau
Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire's attempt to pull back the curtain on the reality of running an online business. All these people pulling in "six figures" - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly "solopreneurs" or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You'll discover how different entrepreneurs get paid and what it costs them to bring in that money.
Episodes
Mentioned books

Dec 22, 2022 • 1h 19min
Greatest Hits: Kaneisha Grayson on Hitting 7 Figures and Reducing Your Revenue Goal
Kaneisha Grayson is the founder of The Art of Applying®, the world's largest Black-owned graduate admissions consulting firm and the world's largest woman-of-color owned graduate admissions consulting firm. The Art of Applying® has directly helped 1000+ nontraditional applicants get into the world's top business, public policy, and law programs with over $20 million in merit scholarships to pay for it. Kaneisha is a graduate of Harvard Business School and Harvard Kennedy School. She is also the author of Be Your Own Boyfriend, an avid slow traveler, and the host of Scale Your Joy, the only podcast that teaches high achievers with fancy degrees how to craft a business and life they love. She lives in Austin, Texas with her rescue pup Lady Zadie. "I dropped out of school before I went to Harvard." - Kaneisha Grayson This Week on the Get Paid Podcast: The thrill of receiving royalty checks. Going from giving dating advice to helping people prep grad school applications. What can you do if you get grant money and can't finish the project you got money to do? Is bold pricing from the start worth it in the long run? Using anonymous forums to bring in clients. What does Kaneisha have to do with the beginning of BSchool? The compare and despair feeling of watching the people around you succeed quickly while your success takes longer to show up. The steps Kaneisha took to get her business from $80K per year to the million dollar + mark. The important skill Kaneisha's business education totally lacked, even as a Harvard Grad. Having a million dollar business year during the worst year of your life. Is it possible to get part-time/freelance employees invested in the success of a solopreneur's company? Mentioned in this podcast: River City Youth Foundation Laura Roeder Chris Guillebeau BSchool Jenny Blake Connect with Kaneisha Grayson: Kaneisha.com The Art of Applying Be Your Own Boyfriend Scale Your Joy Podcast 5 Money Mistakes Episode, Scale Your Joy Podcast Kaneisha Grayson on Instagram Kaneisha Grayson on TikTok Kaneisha Grayson on YouTube Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Dec 15, 2022 • 1h 3min
2022 Year in Review: Two 6-Figure Launches
We've brought back fan-favorite guest interviewer Braden Drake to help Claire review the highs and lows of Claire Pelletreau Inc in 2022! In this episode: all the numbers, lessons learned, projections for the next year, and how Claire made money in her business are discussed in the tiniest detail. This Week on the Get Paid Podcast: How to get Claire's attention in the DMs Converting Get Paid Marketing from evergreen—what will help you deliver your program best Claire's biggest objection about The Lead Lab and Get Paid Marketing Claire's monthly sales, slow months and months they killed it as a business Slush funds and how Claire's saved the business Higher price point, fewer students? A 450k year All you need to know about Claire's launches Two 6 figure launch year! Will there be a live event in the near future? How Claire spent her launch revenue Mentioned on This Podcast: Braden Drake on Instagram Coaching with Stacey Boehman Life Coach School with Brooke Castillo Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Get your free marketing self-audit tool. Now, it's time to go get yourself paid.

Dec 8, 2022 • 42min
How My Brain Sabotaged My Business for 8+ Years
Stop apologizing for selling. Stop pleasing people! This past year I realized I had a lot of breakthroughs I needed to experience, specifically with my mindset toward my own business. The moment I was able to name a really precise belief aloud (which I'm still working on), it made a world of difference in my bank account and confidence in my offering. Absolute transparency here, I had an unhealthy obsession with my client results and never truly believed in my offers. In today's episode, I'll be sharing all about how I've intentionally worked on my thought creation. Bonus, we'll have a practical session where I show you how I get chosen to ask my questions every damn time in a crowd and get coached live without the awkwardness attached to that feeling. Mentioned in this episode: Coaching with Stacey Boehman Life Coach School with Brooke Castillo Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Get your free marketing self-audit tool. Now, it's time to go get yourself paid.

Dec 1, 2022 • 55min
Molly Patrick: 1 Million Per Year with a $25 Membership
Molly Patrick is the CEO & co-founder of Clean Food Dirty Girl, an online company she founded with her wife Luanne Teoh. They're dedicated to helping people eat more plants while celebrating human imperfection. Through a candid and inclusive approach, they have built a thriving business and global community. Molly grew up in New Mexico on 5 acres of land. While her parents handbuilt their home out of mud, straw, and rocks, they lived in a teepee. They made do without electricity, plumbing, or hot water. Molly's rugged and unconventional upbringing made her innovative, appreciative, determined, and always humble. She has never eaten meat in her life and has been sober since June 14th, 2015. Molly lives in Hawaii with her wife and has a kick-ass virtual team. This Week on the Get Paid Podcast: How Molly and her wife built a $1m p/yr business with a $25 offer Scaling that membership based business with hardly any marketing The value in audience building BEFORE you ask for $$ Avoiding burnout by prioritizing creating content you love The gift in getting fired How their online business thrives on mainly organic traffic and word of mouth Overcoming personal challenges and how it helped the business boom Putting out offers that flop and persisting What happened when they let go of pushing a $2k program in favor of a $25 p/mo membership Growing a business with your spouse How they figured out what their audience really wanted Connect with Molly Patrick: Website Podcast LinkedIn YouTube Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Nov 17, 2022 • 1h 4min
Christine McCutcheon: Behind the Scene of a Profitable Ad Funnel
Christine is a Certified Children's Sleep Consultant, course creator and mom to 3 daughters who all look forward to sleeping through the night. That didn't happen by accident. In response to the sporadic sleep habits of her family, Christine took action and studied and tried whatever was available to get her then 4 month old to go to sleep peacefully. And, it worked! For a living, she now works with families of children aged 0-6 to teach them the tools and techniques to do the same with their little ones. Her kind but B.S. free approach has cemented her the reputation as the coach every sleep-deprived family needs. Today we talk about Christine's unique business model and what advertising efforts she puts in to bring in new parent clients throughout the year. This Week on the Get Paid Podcast: What sleep training is all about The value of working with a sleep coach Systems and support that works in Christine's business What prompted Christine to get into the sleep coaching industry How she's consistently gotten leads and grown her business When and why Christine started exploring ads Daily ROI she makes from ads Slow seasons for sleep consultants How Christine has refreshed her ads over the years Converting hate comments on socials to work in your favour Impact of tweaks on ads and online courses Connect with Christine McCutcheon: Website Live Webinar Facebook Instagram Email Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Nov 10, 2022 • 46min
BTS of My $186K Launch + What Made It So Easy
As promised, in today's episode I share everything we did to enroll 20 people in our $9K group program with less work or stress than I've ever put into a launch. Plus an important announcement: the price of our self-study course, Absolute FB Ads, is about to double! 😱 Join us for lifetime access to the course and the Facebook support group at its current price before 5pm Eastern on November 23rd! Visit clairepells.com/absolute for all the details and to join. Mentioned in this episode: Stacey Boehman's episode about PSPR 200K Mastermind Waitlist Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Nov 3, 2022 • 45min
Emmy Wu: Doubling Down on 1:1 Services
Today I talk to Emmy Wu, a storyteller and strategist who helps her clients use video to translate those "hard to explain" ideas into a message and brand that people instantly connect with. Guided by a balance of intuition and strong systems, Emmy has helped thousands of creative entrepreneurs build successful businesses by telling their stories. She comes from two decades of Hollywood film industry experience. She has worked with clients like MGM, Paramount Pictures, Subaru, and 'Real Housewives' to bring their vision to life on the big screen. She has found her place and deeper meaning in helping small online business owners who are making the world a better place. Today she goes into all the awesome and the less than awesome aspects of launching programs and running your own digital business. She eventually let go of doing things "the right way" and created her own approach to marketing herself. This Week on the Get Paid Podcast: How Emmy gets paid to help creative entrepreneurs to tell their stories with video Why Emmy left the film industry to start her own business What made her first $94k launch one of her easiest launches ever Why it's so hard to replicate what works on past launches What is means to find your own marketing strategy rather than following others The Golden Rule about changing your prices and what happens when you break it How Emmy leverages LinkedIn to find high-paying clients Why Emmy doesn't focus on social media or preach about creating constant content The choice to go from group coaching to 1:1 services Connect with Emmy Wu: Website Instagram Facebook Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Oct 20, 2022 • 1h 35min
Kathryn Morrison & Dorothy Johnson: Evergreen Funnels that Convert Cold Traffic
Today marks the third episode of chatting with members who have made big things happen in Get Paid Marketing. My two guests today have something truly unique in common: They get people to enroll in their $3k programs through evergreen funnels without offering any discounts. Developing an evergreen program or scaling one right now? This is the episode for you. One of the major revelations in today's episode was the fact that neither Kathryn nor Dorothy have had horror stories with Facebook Ads. In fact, they're crushing it and loving it. So we'll get into that too. Meet Kathryn Morrison. She helps people who are equal parts strategy and intuition build wildly abundant and alive brands and businesses. As the founder of Brand Alchemy Accelerator, she brought her business to half a million dollars in revenue through all organic marketing. Her clients go from hiding in plain sight online to bigger than they ever imagined possible, with businesses full of happy, highly aligned clients. Meet Dorothy Johnson. She helps her clients get over their exes in 3 months or less. And, according to her amazing results, many of her clients are able to achieve total emotional freedom in a matter of weeks. Not only do they move on, they build a life BETTER than the one they had before. Dorothy's business boomed after she launched her very popular Get Over Your Ex Podcast where she teaches all of the things she wished had been available when she went through her own devastating breakup. This Week on the Get Paid Podcast: The difference between optimizing for warm and cold traffic Evergreen funnels that actually convert cold traffic The ideal attitude to have that will increase your likelihood of success with ads What it's like to get our messaging coach, Sarah Lucille's, eyes on your copy and completely transform your sales page Different possibilities for evergreen; from free webinars to a paid $17 challenge $21k ROI in funnels with a just $4k ad spent What it takes to excel in Get Paid Marketing Connect with Kathryn Morrison: Website Podcast Kingdom Creation Instagram Connect with Dorothy Johnson: Website Podcast Instagram Facebook >> Applications are opened for Get Paid Marketing. Head over to https://clairepells.com/waitlist to apply. Deadline is October 27th. Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Oct 17, 2022 • 1h 6min
Ayelet Marinovich & Laura Eigel: Make Zuckerberg Your Marketing Department
Do you have a podcast or looking to start one, then this episode is for you! I have two guests who are killing it with podcast ads and seeing a massive turnaround. Ayelet Marinovich, M.A., CCC-SLP, is a pediatric speech-language pathologist, parent educator, singer, and imperfect mother based in the San Francisco Bay Area. She is the founder and host of Learn With Less, where she provides educators and families with the confidence to support & connect with tiny humans – without having to buy a single toy! She is the creator of the Learn With Less® Infant & Toddler Curriculum, the basis for which is outlined in her bestselling books, Understanding Your Baby and Understanding Your Toddler. Laura Eigel, Ph.D., is the founder of The Catch Group, a leadership coaching firm accelerating women into the C-suite, the host of the You Belong in the C-Suite podcast, and the author of the best-selling book, Values First: How Knowing Your Core Beliefs Can Get You the Life and Career You Want. Known for her direct feedback and her passion for living a life guided by her values, she has been an HR executive at Fortune 50 companies, joined the C-suite as a Chief Learning Officer, and now coaches high-achieving women to build fulfilling lives inside and outside of the boardroom. This Week on the Get Paid Podcast: How you really automate your marketing and spending less time in your business Going forward with launching your main program during uncertainty (Pandemic anyone?) Ayelet and Laura's businesses before Get Paid Marketing Podcast ads, Facebook ads, and knowing what slight tweaks to make to targeting Very low maintenance podcast ads that attracted really ideal listeners How the GPM Marketing plans helped transform the direction of their businesses Just $3 a day for 3 days to get over 11,000 clicks on ads What it means for Facebook to be your "marketing department" Connect with Ayelet Marinovich Website Podcast Linkedln Instagram Connect with Laura Eigel Website Podcast Linkedln Instagram >> Don't forget to get on the Get Paid Marketing Waitlist. Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Oct 13, 2022 • 1h 4min
Robyn MacNeill & Christa Gurka: Subtle Messaging Shifts That Change The Course Of Your Business
There's a lot to celebrate today! This is my first time interviewing an alumnus and current member of my program, Get Paid Marketing. They let us know 1) how they get paid, 2) what they did to increase revenue in Get Paid marketing 3) where they're headed next. Robyn Macneil is an Identity Coach and Mentor of Coaches to high achieving women, gifted individuals, and intellectuals who've achieved success in their lives and now want to move into entrepreneurship. Robyn comes in with 13 years of coaching experience, simplifies the process, and helps her clients develop their coaching and business skills. The biggest transformation comes through the identity work they do with Robyn! They get clear on who they are and how their businesses can help them express that version of themselves most authentically in the world. Then we hear from Christa Gurka, a trained physical therapist who founded and built up a South Florida 7-figure (now 8-figure!) Pilates business, Pilates in the Grove. Because so many other studio owners wanted to learn how Christa helps run a multi-million dollar brick and mortar business while only coming into the studio when she wants to, in 2019 she expanded her practice to include online business mentoring for other women building boutique fitness businesses. She is on a mission to transform the boutique fitness & wellness industry one female business owner at a time. This Week on the Get Paid Podcast: How Robyn identified her most ideal client and the results it had on enrollment in her program How Robyn gets both her and her clients to take at least 2.5 months off every year, no matter what! Why Robyn decides to stop running a program or ads How Christa grew an 8 figure business with pilates (like it's no big deal) What Christa intended working on and what she ended up working on in Get Paid Marketing The reality of spending 6 figures on ads with zero conversions The impact of revamping messaging with a mindblowing business turnaround How Robyn made back her investment in Get Paid Marketing in 6 weeks! Live vs. evergreen webinars What was surprising about GPM for both Robyn and Christa Connect with Robyn MacNeil Instagram Website Facebook Connect with Christa Gurka Website Podcast Pilates in the grove Instagram Facebook Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Get on GPM waitlist. Now, it's time to go get yourself paid.


