
The Practice of the Practice Podcast | Innovative Ideas to Start, Grow, and Scale a Therapy Practice
Where business growth meets the cutting edge of psychology. Designed for therapists, counselors, coaches, and wellness professionals, this show explores the art and science of helping people—while building a thriving practice. Hosted by consultant and author Joe Sanok, you’ll hear conversations with world-class academics, top-performing athletes, and leading mental health experts on everything from psychedelic-assisted therapy, mindfulness, CBT, and ACT, to the psychology of peak performance and the future of mental health care. Alongside deep dives into therapeutic approaches, you’ll also gain practical strategies for marketing, business systems, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your thinking, or grow your impact, this podcast helps you stay at the forefront of mental health and business.
Latest episodes

Dec 18, 2024 • 42min
Ashley Mielke’s 7-Part Series: Preparing for the Sale of Your Group Practice – Part 2 | POP 1142
How do you navigate the transition from practice owner to practice seller and beyond? What are some of the essential steps for preparing your group practice for a successful sale? What are a few best practices for maximizing your business’s sale value? In this podcast episode in Ashley Mielke’s 7-Part Series, she discusses preparing for […]
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Dec 17, 2024 • 32min
Ashley Mielke’s 7-Part Series: Journey to Selling My Group Practice – Part 1 | POP 1141
How does a therapist navigate the emotional journey of selling their group practice? How can you prepare to sell your practice? Interested in hearing more about a fellow therapist’s guide to exiting your practice? In this podcast episode of Ashley Mielke’s 7-Part Series, Ashley discusses her journey to selling her group practice | Part 1. […]
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Dec 13, 2024 • 32min
What You Got Wrong with Mindfulness with Diana Winston | POP 1140
What are some of the best practices for integrating mindfulness into a client’s therapy? Why should the therapist have some personal experience with mindfulness tools before recommending them to their clients? How do you reconnect with the present moment when you are feeling overwhelmed? In this podcast episode, Joe Sanok speaks about what you got […]
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Dec 12, 2024 • 35min
Hosting Retreats in Bali, Mexico, and Montana with Jenna Morris | POP 1139
Do you want to transform your passion for wellness into a successful retreat? What is the art of planning and marketing wellness retreats? How can you create emotional safety and community in your wellness retreats? In this podcast episode, Joe Sanok speaks about hosting retreats in Bali, Mexico, and Montana with Jenna Morris. Podcast Sponsor: […]
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Dec 11, 2024 • 41min
Your Business Will Template with Robyn Miller, Ph.D. | POP 1138
What happens to your clients if you are no longer there? How can you ensure your client care by drawing up a professional will? Why do professional wills matter for mental health professionals? In this podcast episode, Joe Sanok speaks about your business will template with Robyn Miller, PhD. Podcast Sponsor: Therapy Notes As a […]
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Dec 10, 2024 • 33min
Optimizing Your Tax Situation with Alexis E. Gallati | POP 1137
What does every practitioner need to know about mastering the art of ethical tax deductions? Would you like to know some essential tax planning strategies for private practice owners? Did you know that you can legally use your home as a lease for your business to save on tax? In this podcast episode, Joe Sanok […]
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Dec 6, 2024 • 30min
Building a Stronger Team with the I, We, It Approach with Samara Zelniker | POP 1136
Do you want to unlock your team’s potential? Are you committed to creating a workplace culture based on real communication and empathy? How can practicing emotional intelligence transform your leadership style? In this podcast episode, Joe Sanok discusses building a stronger team with Samara Zelniker by using the “I, we, it” approach. Podcast Sponsor: Therapy […]
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Dec 5, 2024 • 57min
How to Overcome Limiting Beliefs about Money in Private Practice with Ashley Mielke | POP 1135
How does practicing gratitude and generosity fuel financial success in private practices? What is an easy way to shift your financial mindset for the better? Have you felt held back from mental fears around money, and how can you release them to allow yourself to experience success? In this podcast episode, Ashley Mielke addresses limiting […]
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Dec 4, 2024 • 48min
Defining Your Group Practice’s Unique Brand, Purpose, and Vision with Ashley Mielke | POP 1134
Does defining and clarifying your brand purpose transform your practice? Which strategies are the best for crafting your unique brand identity? How can you align your team with your practice’s core values for greater impact and community service? In this podcast episode, Joe Sanok and Ashley Mielke discuss how to define your group practice’s unique […]
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Dec 3, 2024 • 57min
Profit First and Money Management with Ashley Mielke | POP 1133
How can therapists take control of their finances with the Profit First system? Do you need some helpful financial literacy for therapists to build a sustainable practice, with the Profit First method? What is the process of transforming your therapy practice into a financial powerhouse? In this podcast episode, Ashley Mielke speaks about “Profit First” […]
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