

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Aug 21, 2024 • 37min
Optimizing Your Website to Get More Clients with Whitney Bateson | POP 1058
Shouldn’t you offer opt-ins to new clients who visit your website? Why should you use your client’s language on your homepage? What is AI’s role in designing, streamlining, or editing […]
The post Optimizing Your Website to Get More Clients with Whitney Bateson | POP 1058 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 20, 2024 • 31min
How Entrepreneurial Women Can Think Bigger with Andrea Liebross | POP 1057
Do you only start to think big when you are frustrated with the present situation? What do big thinkers do when they take action? How can you own and hone […]
The post How Entrepreneurial Women Can Think Bigger with Andrea Liebross | POP 1057 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 19, 2024 • 31min
Attracting and Keeping Top Talent with HR Huntsman | POP 1056
How can leaders retain their top talent? Why is talent retention sometimes more important than client conversion? What does a leader need to do to create a culture that is […]
The post Attracting and Keeping Top Talent with HR Huntsman | POP 1056 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 17, 2024 • 30min
There’s a Difference Between Scaling and Growth with Rob Bier | POP 1055
What is the important distinction between “growth” and “scaling” in business? Why should you structure your systems from the conversations that happen between you and your key staff? How can […]
The post There’s a Difference Between Scaling and Growth with Rob Bier | POP 1055 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 17, 2024 • 33min
Kevin Cannella Started a non-profit to Fund Psychedelic Therapy | POP 1054
What are the common barriers to clients accessing psychedelic-assisted therapy? How can everyday therapists make this modality more accessible to the people who need it but cannot afford it? Why […]
The post Kevin Cannella Started a non-profit to Fund Psychedelic Therapy | POP 1054 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 15, 2024 • 41min
Better Mental Performance with Brandon Epstein | POP 1053
How do you unlock your full potential to learn how to continually change your life for the better? What happens when you combine your awareness with intentional focus? Can you […]
The post Better Mental Performance with Brandon Epstein | POP 1053 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 14, 2024 • 29min
Positioning Yourself Through Writing a Book with Stephanie Chandler | POP 1052
Why should you always keep track of the questions that your clients and audience ask you? Why is writing a prescriptive nonfiction book the best idea for current trends? How […]
The post Positioning Yourself Through Writing a Book with Stephanie Chandler | POP 1052 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 13, 2024 • 34min
Parental Estrangement and How to Work with Family Custody Issues with Randy Flood | POP 1051
What do therapists need to know about divorcing families? Why should you be very careful when agreeing to write a letter to the judge? How can you make sure to […]
The post Parental Estrangement and How to Work with Family Custody Issues with Randy Flood | POP 1051 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 12, 2024 • 35min
Sarah Cook is an Autistic Creative who was Diagnosed a Year Ago | POP 1050
Have you or has anyone in your life been diagnosed late with autism, OCD, or ADHD? Why is curiosity so important in therapy? How does a diagnosis, even a late […]
The post Sarah Cook is an Autistic Creative who was Diagnosed a Year Ago | POP 1050 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 10, 2024 • 29min
Iranian Refugee Payam Zamani on Crossing the Desert: Embracing Life’s Difficult Journey | POP 1049
Why do moments of crisis make people stronger? What is the simple secret to living intentionally and with integrity after overcoming trauma? How can you learn to find joy intentionally? […]
The post Iranian Refugee Payam Zamani on Crossing the Desert: Embracing Life’s Difficult Journey | POP 1049 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.


