

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Sep 2, 2024 • 31min
How to be a Leader in a post-AI World and The Age of Wonder with Terence Mauri | POP 1068
Why do you need to come out of industrial-age thinking and approaches to work? How are you spending your attention and focus? Why should you regularly “Marie Kondo” your work? […]
The post How to be a Leader in a post-AI World and The Age of Wonder with Terence Mauri | POP 1068 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 31, 2024 • 27min
SHIFTS: 6 Steps to Transform Your Mindset and Elevate Your Leadership with Dr. Sam Adeyemi | POP 1067
What are the common habits of successful people? How do you take new insights and integrate them into your approach to work and life? Why must leadership always be others-centered? […]
The post SHIFTS: 6 Steps to Transform Your Mindset and Elevate Your Leadership with Dr. Sam Adeyemi | POP 1067 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 30, 2024 • 33min
Finding and Keeping Quality Clinicians (and Handling Turnover) with Melissa Schneider | POP 1066
What’s a good practice to find and retain great staff? When are the best times in the year to start taking applications? Why should you start looking for people at […]
The post Finding and Keeping Quality Clinicians (and Handling Turnover) with Melissa Schneider | POP 1066 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 29, 2024 • 28min
Will Taking Insurance Help You Scale Your Private Practice? With Melissa Schneider | POP 1065
Have you personally investigated what it looks like to work with insurance? Or have you avoided taking insurance because of rumors you’ve heard? Why is going in network with insurance […]
The post Will Taking Insurance Help You Scale Your Private Practice? With Melissa Schneider | POP 1065 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 28, 2024 • 28min
The Zip Code Of Your Practice Matters and How to Do a Competitor Analysis with Melissa Schneider | POP 1064
Why does where you open your practice matter? What is the step-by-step process for finding a location’s sweet spot when opening a practice? How do you conduct a competitor analysis […]
The post The Zip Code Of Your Practice Matters and How to Do a Competitor Analysis with Melissa Schneider | POP 1064 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 27, 2024 • 40min
The Future of Neurofeedback and Research with Dr. Andrew Hill | POP 1063
Why should therapists and neurofeedback professionals work together? How does the biopsychosocial approach shed more light on what’s ailing a client and new ways to resolve it? Can you integrate […]
The post The Future of Neurofeedback and Research with Dr. Andrew Hill | POP 1063 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 26, 2024 • 32min
Three Ways to Improve Your Marketing with Peter Lewis | POP 1062
Do you want some quick tips on how you can get over the initial jitters of filming social media content? Are you working with remote marketers on a budget? Why […]
The post Three Ways to Improve Your Marketing with Peter Lewis | POP 1062 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 24, 2024 • 40min
The Value of Being Different and the Meaning of Life with Silicon Valley Investor Mike Maples Jnr. [One of Joe’s favorite interviews ever!] | POP 1061
Are you making your daily choices with intention and awareness? When last did you allow yourself the chance to experiment without being attached to the outcome? Why does good capitalism […]
The post The Value of Being Different and the Meaning of Life with Silicon Valley Investor Mike Maples Jnr. [One of Joe’s favorite interviews ever!] | POP 1061 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 23, 2024 • 29min
How to Think About Intakes and Sales with Dr. Yaniv Zaid | POP 1060
What do you feel commonly stops you from marketing or speaking about your business? How can you increase the success of your client intakes? Why is telling stories an important […]
The post How to Think About Intakes and Sales with Dr. Yaniv Zaid | POP 1060 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Aug 22, 2024 • 28min
Selling on Amazon and Starting a Podcast with Dr. Beverley Boothe | POP 1059
Do you have an idea you want to explore? How does one go from experimenting with a new idea to selling it online? Are you trying to reinvent the wheel […]
The post Selling on Amazon and Starting a Podcast with Dr. Beverley Boothe | POP 1059 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.


