The Practice of the Practice Podcast | Innovative Ideas to Start, Grow, and Scale a Therapy Practice
Where business growth meets the cutting edge of psychology. Designed for therapists, counselors, coaches, and wellness professionals, this show explores the art and science of helping people—while building a thriving practice. Hosted by consultant and author Joe Sanok, you’ll hear conversations with world-class academics, top-performing athletes, and leading mental health experts on everything from psychedelic-assisted therapy, mindfulness, CBT, and ACT, to the psychology of peak performance and the future of mental health care. Alongside deep dives into therapeutic approaches, you’ll also gain practical strategies for marketing, business systems, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your thinking, or grow your impact, this podcast helps you stay at the forefront of mental health and business.
Latest episodes
Jun 3, 2025 • 52min
Productivity: The Future of Listening with Greg McKeown | POP 1213
In this discussion, author Greg McKeown, known for his New York Times bestsellers Essentialism and Effortless, shares insights on prioritizing what truly matters in life. He delves into the art of deeper listening, highlighting its transformative impact on relationships. The conversation also touches on intergenerational connections, advocating for mindful legacy planning. Greg emphasizes empathetic listening as a tool for shifting mindsets and fostering meaningful interactions across both personal and professional realms.
May 29, 2025 • 35min
Mindfulness: How to Use Polyvagal Theory to Treat Trauma with Dr. Arielle Schwartz | POP 1212
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
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May 28, 2025 • 34min
Polysecure: Attachment, Trauma, and NonMonogamy with Jessica Fern | POP 1211
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Polysecure: Attachment, Trauma, and NonMonogamy with Jessica Fern | POP 1211 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 27, 2025 • 28min
Productivity: Resilience Research with Retired Special Operations Doctor Dan Pronk | POP 1210
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Productivity: Resilience Research with Retired Special Operations Doctor Dan Pronk | POP 1210 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 22, 2025 • 36min
Mindfulness: Top 5 Most Cited Clinical Psychologist in the World Dr. Steven C. Hayes | POP 1209
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Mindfulness: Top 5 Most Cited Clinical Psychologist in the World Dr. Steven C. Hayes | POP 1209 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 21, 2025 • 32min
TIME Magazine Named Dr. Alan Roth a Guardian of Healthcare | POP 1208
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post TIME Magazine Named Dr. Alan Roth a Guardian of Healthcare | POP 1208 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 20, 2025 • 40min
Productivity: Are You Feeding Your Brain Enough Creativity? With Todd Henry | POP 1207
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Productivity: Are You Feeding Your Brain Enough Creativity? With Todd Henry | POP 1207 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 15, 2025 • 38min
Mindfulness: What We Get Wrong with Trauma and the Nervous System with Dr. Frank Anderson | POP 1206
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Mindfulness: What We Get Wrong with Trauma and the Nervous System with Dr. Frank Anderson | POP 1206 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 14, 2025 • 35min
The Future of Dying with Dr. Ira Byock | POP 1205
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post The Future of Dying with Dr. Ira Byock | POP 1205 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
May 13, 2025 • 38min
Productivity: Learning How to Learn with Dr. Barbara Oakley | POP 1204
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […]
The post Productivity: Learning How to Learn with Dr. Barbara Oakley | POP 1204 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
