

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Nov 12, 2025 • 31min
How Dakarai Larriett’s Wrongful Arrest Sparked a Push for Police Accountability | POP 1295
How would accountability look if power were guided by integrity instead of control? What if storytelling could serve as both documentation and a path toward reform? What pushes you to […]
The post How Dakarai Larriett’s Wrongful Arrest Sparked a Push for Police Accountability | POP 1295 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 11, 2025 • 22min
Building Great Lakes Online Counseling Week 1 with Joe Sanok | POP 1294
If you were to start a practice this month, what are the first essential things you would need to do? Is it possible to work in a successful practice for […]
The post Building Great Lakes Online Counseling Week 1 with Joe Sanok | POP 1294 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 10, 2025 • 29min
GPBC25 Series: Building a Thriving Practice in a Saturated Market with Jill Williams | POP 1293
How might your practice evolve if you built it from who you are, not just what you offer? Why are clarity and depth the keys to standing out in a […]
The post GPBC25 Series: Building a Thriving Practice in a Saturated Market with Jill Williams | POP 1293 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 7, 2025 • 19min
When to Start a Group Practice? With Joe Sanok | POP 1292
Are you always coming back to the idea of launching your own private practice? Which essential markers do you need to focus on to know when to take that next […]
The post When to Start a Group Practice? With Joe Sanok | POP 1292 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 6, 2025 • 1h 3min
How Joe Thinks Through Private Practice, Business, and Life with Wendy Pitts Reeves | POP 1291
What if your practice wasn’t an identity to protect, but a tool designed to serve your life? How much stronger could your business become if you built alongside people whose […]
The post How Joe Thinks Through Private Practice, Business, and Life with Wendy Pitts Reeves | POP 1291 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 6, 2025 • 24min
Freedom for Your Practice: from Infancy to Maturity | GP 300
What if maturity in business wasn’t about doing more, but finally doing less, with intention? How much freedom could you unlock if you built systems that supported you instead of […]
The post Freedom for Your Practice: from Infancy to Maturity | GP 300 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 5, 2025 • 29min
GPBC25 Series: Structure with Soul – Building Systems that Support People with Jennifer Froemel | POP 1290
What is the secret ingredient to building better systems in your business? What if your systems didn’t just organize your practice, but nurtured the people who keep it alive? How […]
The post GPBC25 Series: Structure with Soul – Building Systems that Support People with Jennifer Froemel | POP 1290 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 4, 2025 • 22min
How to Figure Out What to Pay People with Joe Sanok | POP 1289
How can paying your team well be a strategic investment? How much smoother could your practice run if staff compensation matched both value and vision? What would retention look like […]
The post How to Figure Out What to Pay People with Joe Sanok | POP 1289 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Nov 3, 2025 • 33min
The Art of Storytelling with Kabie Stein from Here:Say | POP 1288
What could it do for your practice if you honed the art of listening? What if the most powerful stories aren’t the dramatic ones, but the ordinary moments we learn […]
The post The Art of Storytelling with Kabie Stein from Here:Say | POP 1288 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Oct 31, 2025 • 29min
GPBC25 Series: Dynamic Marketing to Ensure Your Referrals Never Slow Down with Jaime Mills | POP 1287
How can you market your practice without burning out or breaking the bank? Why is successfully growing your referral base less about pressure and more about presence? How can you […]
The post GPBC25 Series: Dynamic Marketing to Ensure Your Referrals Never Slow Down with Jaime Mills | POP 1287 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.


