The Aspiring Solopreneur

As solopreneurs, we often wear all the hats and that can make it tricky to balance keeping clients happy while protecting your time and energy. But here’s the secret: setting clear expectations and boundaries doesn’t just help you; it makes your clients happier in the long run too.In this episode, we’ll cover practical strategies for creating win-win scenarios with your clients. If you’ve ever felt drained, overwhelmed, or even resentful in client relationships, stick around—this one’s for you!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access LifeStarr Intro

With the new year approaching, it's important to remember that setting boundaries for yourself and your business is not only OK but it's also encouraged! Which, is why we re-released this episode. Enjoy!On this episode of The One-Person Business Podcast, we discuss aligning values, setting boundaries, and achieving true balance in both personal and professional realms. Our guest, Lisa Couturier, brings over 25 years of invaluable experience, guiding high-performing individuals towards a more fulfilling and harmonious life.We discuss:Signs that indicate an imbalance caused by a lack of boundariesHow someone can develop better self-awareness to establish appropriate boundariesStrategies for effectively communicating and negotiating boundaries with othersHow someone can strike a balance between maintaining boundaries and being flexibleHow boundaries relate to setting and achieving personal goalsPotential negative consequences of setting overly rigid boundariesCultural or societal influences that affect how individuals perceive and set boundariesHow technology and social media impact the establishment of boundaries in modern lifeHow a person can identify when they need to reassess or readjust their existing boundariesPlus so much more! Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access LifeStarr Intro

Let’s be honest—marketing can feel overwhelming. Between ads, fancy software, and endless advice telling you to “invest big to get big,” it’s easy to think effective marketing is out of reach if you’re not rolling in cash.But here’s the truth: You don’t need a massive budget to make a massive impact. In today’s short episode, we’re breaking down the myth that marketing has to be expensive. We’ll show you how to tackle the struggles that so many solopreneurs face—like figuring out where to start, finding tools that don’t break the bank, and making your message stand out without spending a fortune.Because marketing isn’t about how much you spend—it’s about how smartly you spend your time and energy. So if you’ve been holding back because you think you can’t afford to market your business, think again. Let’s change that today.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access LifeStarr Intro

Today, we're diving into a topic that could completely reshape how you think about scaling your business: franchising. Whether you're looking to grow beyond your one-person operation or dreaming of building a business that operates like clockwork without you in the driver's seat 24/7, franchising might just be the game-changer you need. And who better to guide us through the ins and outs of this strategy than Mike Andes? Mike is a franchising expert and the founder of Augusta Lawn Care, a company that’s taken the franchise model and turned it into a platform for empowering entrepreneurs. He’s here to share his secrets on how solopreneurs can harness the power of franchising to scale their businesses without losing that personal touch. So grab a notepad—because this episode is packed with insights that could spark your next big move!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out LifeStarr Intro!Access LifeStarr Intro

In today's sound bite episode, we’re tackling a topic that hits home for every solopreneur: taking time off. As a solopreneur, your time is your currency—stepping away from work can feel like a trade-off between relaxation and revenue, or between recharging and losing momentum.But here’s the thing: burnout isn’t good for business, and neither is running on empty. So, how do you balance the need to step back without feeling like your business is stepping backward? Stick around, because in this episode, we’ll share actionable strategies to plan your time off and manage client expectations!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Intro!Access SoloSuite Intro

Today’s episode is one you cannot miss if you’ve ever wondered, “How do I get noticed in a crowded market?”Well, one of the ways to do that is through PR, or public relations, and getting media attention, but if you’re like us, that is an intimidating world and for many it seems like it’s reserved for larger companies, but that simply isn’t true.No media experience? No problem. We have Simone Sauter on the show today who helps solopreneurs, coaches, and consultants, be impactful through PR without the big price tag.We discuss things like:First steps to getting noticed and securing your first featureThe biggest misconceptions solopreneurs have about getting featured in media or on podcasts, and how they can overcome themHow solopreneurs can identify and craft their own personal stories for impactCommon mistakes solopreneurs make when trying to build visibility through mediaPlus so much more, so be sure to tune in!

Are you a solopreneur looking for a way to stand out, connect deeply with your audience, and build authority in your niche? Podcasting might be the perfect strategy for you! In this short episode, we’re diving into why creating a podcast can be a game-changer for your business. From amplifying your personal brand to building trust and even generating leads, we’ll explore how solopreneurs can leverage this powerful medium to grow their impact—and their bottom line.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Intro!Access SoloSuite Intro

On this episode of The One-Person Business Podcast, we go on a journey into the world of business podcasting, guided by George B. Thomas's expertise and passion. Listeners gain practical tips, inspiration, and a comprehensive understanding of how to create a successful and impactful podcast in the dynamic business landscape.We discuss:The role having a brand plays in business podcasting - Spoiler alert, it's mandatory!A pyramid for business podcasting that can help set solopreneurs up for success - Gain insights into the progression from creating buzz to establishing a loyal following.How to get out of your own way and just get started with podcasting (we know, it's intimidating!)The biggest mistake business owners make when they create podcasts and what it should look like when it's done rightPlus so much more!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Intro!Access SoloSuite Intro

Hosting events has been an absolute game-changer for lead generation and building genuine connections. Joe and Carly are huge fans of taking something as simple as a webinar, giving it a little makeover, and calling it an “event.” Trust us, it makes a world of difference! When you frame it as an event, it instantly feels more exciting and engaging—not just for your audience but for you too.Events create real value for participants and foster a sense of community that’s hard to replicate. There’s just something special about coming together, sharing ideas, and making connections that stick. That’s why we are always encouraging solopreneurs to lean into hosting events. It’s the perfect way to connect with your audience, build relationships, and show that human interaction is way more powerful than just another piece of content.So tune into this episode to find out more!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Intro!Access SoloSuite Intro

With Thanksgiving coming up, we are re-releasing a previous episode to focus on time with family. We hope you all have a wonderful holiday!OK, if we're being honest, the topic for today’s episode is just as much for us as it is for you. We have been behind the scenes creating some awesome products for solopreneurs, and as the marketing gal (Carly) for LifeStarr, it’s been up to me to develop a launch plan.It’s been a little stressful because we want to get it just right. Now, we are offering more than courses, but those are definitely included, so when we looked at our inbox to see that there was a gal interested in being on our show who helps course creators make a lucrative living without launching, we just knew we had to respond immediately and get her on here.Caitlin Bacher is the CEO of Scale with Success®, a company dedicated to teaching coaches and course creators how to turn their online courses into a 7-figure business without launching. Her company has rapidly grown to over $11m in revenue over the last few years with no signs of slowing down.We discuss things like:The surefire way to sell more courses without launchingHow to double your course sales In 30 daysThe biggest mistake that course creators face as they make the transition from launching to selling their course on auto-pilot.The biggest difference between a course that flops and one that makes millionsPlus so much more. So be sure to tune in!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite Intro gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Intro!Access SoloSuite Intro