Disruptors

Rob Moore
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Jul 28, 2020 • 6min

RANT: Why “I’ve Tried That, it Didn’t Work” is Lying to Yourself [Business, mindset, entrepreneur, disruptors]

Have you ever found yourself saying “I’ve tried that, and it didn’t work!” then today’s podcast is just for you as Rob discusses how to change your business outlook and why impatience can be detrimental on your journey. In this short yet sweet episode, Rob considers the importance of analysing how long you have tried something, before judging whether or not it was a success, changing your mindset to “I tried that but it didn’t work...yet.” and why focusing on the end result, will distract you on your journey to success.  KEY TAKEAWAYS   When you or people you know say ‘I’ve tried that, and it didn’t work.’ ask them, did you really try it properly? If they planted a seed in a garden would they come back the next day and say it didn’t work if there was no tree?   You need to look at how long somebody tried something before you can judge whether it did or didn’t work. If you catch yourself quitting and thinking something doesn’t work after a short period of time, you may want to instead say ‘tried that, didn’t work this time, need to test, tweak and improve.’   Whilst a bit of impatience is pretty good as it allows you to hustle away and get stuff done, patience is vital. Too much impatience will eventually lead you to self-sabotage and squander.   Something will organically grow at its own pace, you can become impatient with the process but this will not force it to grow any quicker. All you can do is be persistent, consistent and patient, follow a process and a system and focus on the process rather than the outcome, too much focus on the outcome will distract you from the process.    Before you give up on something, check how long you have been working on it. Sometimes it is wise to give up on things that are broken and outdated, if you’ve been trying to grow something for years and years, giving up on this then becomes a strength and not a weakness.  BEST MOMENTS “If you find yourself saying ‘tried that didn’t work’ then are you repeating that pattern.” “You need to grow the roots before you see the shoots.” “Focus on the process rather than outcome.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 26, 2020 • 1h 2min

JP Sears: Ultra Spiritual Comedian & Internet Sensation [Business, mindset, entrepreneur, disruptors]

It is not very often we have the same guest more than once on the TDE podcast, but today we’re breaking our own rules and are joined by American spiritual life coach, stand-up comedian and internet sensation who boasts a following of over 1 million on his youtube channel, JP Sears. Together they discuss how doing things that scare you will expand your comfort zone, how the true warriors in life are those who have the biggest tolerance for fear and while it’s great to learn from others, it is important to be conscious of the miracle of our own self.   KEY TAKEAWAYS Sometimes your plans come from a more limited consciousness, sometimes your plans can be ego-based or based on your expectations that you have gathered throughout life. Having that level of consciousness isn’t great, it is sleepy and you don’t want your life trajectory to come from that. When you live in the moment and you say yes to doing new things when it feels right, you will achieve better results. When we do things that scares us, that expands us out of our comfort zone. Fear and your comfort zone don’t go together, do things that scare you. The goal is not to achieve something new, it is to do something that scares you, when we train ourselves to do scary things then we can do the scary stuff much more easily when it counts the most. Having a purpose is a feeling, it is a sense of fulfilment. Having a purpose and being fulfilled is something that money can’t buy, status can’t give you and that nobody can give to you, you earn it by typically doing something that scares you that feels meaningful and purposeful. Usually, people don’t find their purpose within their comfort zone. The thought process that “money is bad” is the unspiritual part of the spiritual world, from there once we clear that blockage, then you can be authentic with money. Some people think if they’re following the path of their heart and spirit they are going to be earning millions.  The true warrior in life, business and creativity isn't the one without fear, the true warrior is someone who does things that scare them and someone who has the biggest tolerance for fear. A disruptive entrepreneur is someone who is incredibly in touch with their intuition, their heart and their internal personal power. Which they then go about expressing in the world, as opposed to a mimicking entrepreneur. We want to learn from others, but we also want to be conscious of the miracle of our own self.   BEST MOMENTS “Do something that scares you that simultaneously feels purposeful.”   “I’ve got a purpose statement, a mission statement which is intellectual words and something that is meaningful, the true purpose is beyond the mental concept, it is a feeling.”   “I don’t think we need to let go of fear, we need to let go of avoiding fear.”   “When I see people getting angry at me, for supporting Black Lives Matter that strengthens me.”   ABOUT THE GUEST JP Sears is an American life coach and internet comedian. He is known for his satirical parodying of veganism, gluten-free fads, new age beliefs, social justice warriors and other "modern hippy" topics with his video series Ultra Spiritual. He is the author of the satirical book How to Be Ultra Spiritual: 12-1/2 Steps to Spiritual Superiority. He gave a talk on TEDx titled "Saying YES! to your Weirdness" that was uploaded to the channel TEDxTalks on 19 July 2017.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://www.youtube.com/user/AwakenWithJP https://awakenwithjp.com/ https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 23, 2020 • 17min

Caffeine Cast: The Time Management LIE (& What it Really: 3 Things) [Business, mindset, entrepreneur, disruptors]

If you often find yourself wondering where the hours of the day went, and wish to get better at managing your time, then don’t miss today’s episode as Rob discusses the three areas of time management many people overlook. Learn how to prioritise your key result areas and income-generating tasks, how to manage your energy so that you do not often find yourself unmotivated or distracted as well as learning to analyse your daily cycle of emotions, and cut yourself loose from external distractions which could be filling your head with overwhelming noise and distraction.    KEY TAKEAWAYS  Time management area number one is ‘what are you prioritising?’ if you are prioritising admin and low-value tasks and other peoples emergencies then you are wasting time. If you are prioritising your highest value area, your key result areas and your income-generating tasks, then you are managing your time you have well.    Energy is huge. You can have a key life area and a high-value task on your to-do list, but if you are feeling emotional, tired and distracted you will fight that all day and with each task that you are doing, whether it is a high priority or not.    If you are emotional, or volatile with your emotions and often get overwhelmed causing you to become drained, then your time is going to be distracted and wasted. It is wise to know how you feel in your daily cycle learning about the times of the day you have more energy than other parts of the day.   Knowing your values and knowing your key result areas in your career that will bring you the highest value and focusing on the most of the time, will energise you because it is important to you and will have a self-fulfilling prophecy of getting more done. Once you have completed your tasks you will get a compounding energetic effect.   Having your mind consumed with ranges of different emotions can affect your productivity levels. How much time is occupied in your head? If there are several hours a day consumed with negative emotions and distractions with external situations, that will, in turn, obliterate the hours in your day.  BEST MOMENTS “Time management is a big myth, you can’t manage time you can only manage yourself.”   “ You can only do one thing well, now. It doesn’t actually matter what you’ve got next and tomorrow because that is not real until it’s now and you can only do one thing now”   “There is only really one thing we should talk about with time management and that is how much noise is in your head?”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 21, 2020 • 17min

RANT: Why Imposter Syndrome Does NOT Exist (& What You Really Are) [Business, mindset, entrepreneur, disruptors]

Do you ever feel like you’re not as good as others in your industry? Or you think you won’t succeed at something, so why bother? Today Rob discusses imposter syndrome and everything that it isn’t. Rob explains the detriments of labelling your inner fears as an imposter and how this can cause them to become your reality, how comparing yourself to industry leaders when you are just a beginner will create self-doubt and why nobody is better at being you than you.    KEY TAKEAWAYS  We need to be careful of these labels that we put on ourselves because we can end up manifesting a reality that isn’t a reality, it is a fear which then becomes a reality. Imposter syndrome is where you are your own worst critic, you put yourself down and constantly tell yourself you can’t do something or that others are better than you.    Starting something new, or being a beginner at something should be one of the most exciting times. When you start your business or are beginning to scale, be clear on who your ideal client or demographic is.    You can always train, coach inspire and mentor and create products and services for people who are not quite yet at your level. You only need to be a level or two above them. When you compare yourself to people that have been in the industry many years more than you, you then feel insignificant and that is where you get your imposter syndrome.    Learn that it is okay to say “I don’t know” and learn to say that you cannot offer a service that a client requires. When you learn to embrace these things, then you give yourself permission to be yourself. To say you have imposter syndrome is to say you are not comfortable being yourself.    The reason it is impossible to be an imposter to yourself is that nobody is better at being you than you. Flaws, failing and all you are the best version of being you. All imposter syndrome feeling is, is useful feedback for you to check-in that you are being yourself in your product or service and ensuring that you are being true to yourself.    BEST MOMENTS “Don’t label it imposter syndrome, simply just say that you are new on your journey.”   “Who says you shouldn’t do something? If you want to start a new passion or profession and you have a message you want to get out to the masses, by saying you can’t do it that is like saying nobody can be a beginner, that nobody has the right to start.”   “Surely, what we are all searching for in life is to be comfortable with ourselves.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 20, 2020 • 10min

How to Execute a Wildly Successful Launch [Business, mindset, entrepreneur, disruptors]

HOW TO CREATE A WILDLY SUCCESSFUL LAUNCH Join Rob for his premium live event where he shares his marketing and sales knowledge for 90% off his usual training fees!  Join him this wednesday with this link!  tiny.cc/launchyourbook [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 19, 2020 • 44min

Denise Austin: How to Stay Relevant for 5 Decades & Build a Vast Personal Brand [Business, mindset, entrepreneur, disruptors]

Staying relevant for over 40 years in an ever-changing industry can be challenging but with the power of a strong personal brand, anything is possible. Today’s guest, fitness entrepreneur and personal branding expert, Denise Austin shares her advice on building a brand, creating and monetising valuable content, adapting your audience over time and how you too, can live a happy and healthy balanced lifestyle.   KEY TAKEAWAYS Content is king. By being independent and by owning everything you can, you will be able to monetise your content and build your brand much easier. You can’t do everything all at once. You need to prioritise and compartmentalise as your work, business and life ebbs and flows in order to have an even work-life balance. In order to reach a balanced lifestyle, you need to focus on the different phases of your life and not stretch yourself, whether that’s focusing on being a parent, on launching your business or pivoting your business.   The fitness industry has evolved from TV to online and from paid to free. Advice is more expansive and accessible than ever and has changed from DVD workouts to YouTube nutritional plans, despite the core advice not necessarily changing, the way in which it is advertised and consumed has.   Advice on social media can come from anybody but it’s important to do your due diligence on their background, their education and what makes them qualified to give fitness, health and nutritional advice. A successful person is someone who is comfortable with who they are, enjoys their life and is happy and healthy. Success is not defined by money but by the chance of sharing it with loved ones. You don’t have to have a focus on money in order to be successful in business. You have to enjoy what you do and to ensure you keep ongoing. BEST MOMENTS “Your audience can adapt over time. In the fitness industry as Denise aged, her audience changed and she found a new niche.” “Posture is the key to a healthy body” “There are 640 muscles head-to-toe and you need to keep them moving because oxygen = energy” “They’ll love you for who you are, just be yourself” “I sold negotiated three 30 second ad slots on over 500 episodes of TV over 24 years and used it as free marketing and PR to sell fitness DVD’s and at one point owned 35% of the exercise DVD market share.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   ABOUT THE GUEST: Denise Austin is an American fitness instructor, author, and columnist, and a former member of the President's Council on Physical Fitness and Sports she has been teaching classes, producing fitness shows, creating exercise videotapes, and writing books and columns on exercise and staying fit. Examples include Shrink Your Female Fat Zones, Pilates for Every Body, and Eat Carbs, Lose Weight. In 2002, she was named as a member of the President's Council on Physical Fitness and Sports and began her second term in 2006. Austin had a long-running exercise television program Getting Fit with Denise Austin on ESPN2, reruns of which can currently be seen on ESPN Classic and Altitude Sports and Entertainment.disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 16, 2020 • 23min

Caffeine Cast How to FAIL in Order to SUCCEED [Business, mindset, entrepreneur, disruptors]

Do you fear failure and think this will limit your success? In today’s episode, Rob discusses how to embrace frequent failures and how these can enable your future success. Learn how failing small, frequently and fast allows your company to grow, the benefits of living vicariously through your mentors’ mistakes and why you should fail with grace and gratitude so that the world will respect and follow you.   KEY TAKEAWAYS Success is about frequent yet hopefully small failures. People often talk about getting better at success but they do not often talk about getting better at failure in order to succeed. Learn to fail small, fail often and fail fast. Create lots of different versions of your product and service for your consumer and learn from the failures of each one and update each version so that it improves on the previous version. If you have the ‘fix it’ mindset and not the growth mindset, you are going to embrace small and frequent mistakes in order to achieve big wins. It is a myth that you need to take big risks, it is wise to de-risk failure on an epic level and then have small, frequent actions. Get a mentor and leverage the mentor’s mistakes and failures, live vicariously through the failure of others and implement these into your business model. If your mentor has lived through their failure and blazed the trail, you can leverage the failure of successful people. Use sources such as podcasts, books and online courses. Fail with gratitude and grace, too many people are failing with anger and beating themselves up about it. Failure is how the world judges you, especially when you fail publicly. If you fail angry and bitterly, then you lose and the world just judges you whereas is you fail with gratitude and grace the world says ‘you are a leader and I will follow you.’ BEST MOMENTS “If you want to be successful, you have got to embrace failure.” “In the pursuit of doing things well and getting things right you are going to fail.” “Often, mistakes end up being something better.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 14, 2020 • 31min

RANT! How to Avoid BURNOUT AND Still get Loads Done [Business, mindset, entrepreneur, disruptors]

Are you the type of person who believes that the more hours you put in, the more successful you will become? Someone who works so hard, they end up burning themselves out? Well, today Rob discusses why you need to stop doing this. Learn today how taking your time, and making smart decisions will allow you to become more successful at a slower pace, how smaller, deep-dive working hours can maximise your impact and always remembering to appreciate what you have rather than what you want to do next.   KEY TAKEAWAYS: When scaling your business, you have got to think about timing, longevity, strategies and vision. All those things are not about pushing yourself harder, they are about taking your time, breathing it in and making smart decisions. Maintaining high-quality energy is vital. If you are burning out and your enthusiasm and passion have gone then you will end up pushing your business relationships away and they will not be inspired by you. You can’t maintain the quality of energy when working 12 hours a day. It is not the hardest workers that are the most successful right now, the new science is showing that the most successful business people are those who can recover and rest the quickest and the best. It is way better to work slower and more diligently and with more balances, four hours a day rather than twelve hours a day. You push people away when you are not in the flow, you blame other people, become defensive and take everything personally. Your resilience becomes weaker as you become more tired. According to Robin Sharma, five good deep dive hours of intense flow and focus working on key result areas is the maximum you need to do a day. You can use the remainder of your time to recover and get balance. You should try to leverage more and allow jobs to be done by others, trying not to work yourself into the ground. Every now and then you need to stop and appreciate what you have earned rather than constantly thinking about what you want next.   BEST MOMENTS: “It is a marathon not a sprint, and I know I would not have been open to that sort of commentary 15 years ago.” “What if you hustled and ground and made a million quid, and had no friends and no family left?” “If you want your company to change the world, you are not going to do that in a day, or a week or a year.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 12, 2020 • 54min

Random Episode Becomes an Outpouring of Emotion & Therapy [Business, mindset, entrepreneur, disruptors]

Rob is joined by entrepreneur, mentor and podcaster Spencer Lodge, recently voted as one of the most influential people in Dubai, UAE. Together, Rob and Spencer discuss how people continually judge others based on their social media profiles and the detriments this can cause, the importance of therapy and how talking to someone with no outside agenda can benefit your mindset and help you overcome your unresolved issues.   KEY TAKEAWAYS One thing that is pervasive on social media is that everybody is judging everybody. Social media users judge influencers or fellow users based on their content and how they perceive it. Judge someone when you have met them and spent a few hours on them, don’t judge someone from afar. We all have unresolved issues. If you care too much about what people think this may make you weak, vulnerable and needy, on the contrary, if you don’t care at all what people think of you that could make you a dictator, cold and uncompassionate. Asking for help and seeking advice from therapists can help you figure out who you are and why you are the way that you are.  People really do struggle when there are three areas of their life that have all gone wrong. If you are struggling in the three areas, focus on one area of your life to ‘fix’, which may relieve some of your stress and problems and allow you to focus on improving or resolving the other two areas of your life you deem to be ‘failing.’ When it comes to therapy, men, in particular, resist therapy more than they should. It doesn’t matter how severe your problems maybe, you just need to find someone outside of your environment that can hear you and be objective about anything that they give back. Being bullied or receiving hate can motivate you to become successful and you may compare yourself and your success to that of your bullies’. On the one hand, it is really motivating to prove people wrong. However, on the other hand, it is a bit of a vacuous pursuit. You are who you and your life is your own and there may be some emptiness in continually hitting checkpoints of success to prove people wrong.   BEST MOMENTS “People who judge people for their religion and not for who they are as a person I think they are missing who the person actually is.” “If we all didn’t judge someone until we spent a few hours with them, I think the world would be a much better place.” “My lowest times have been where I can’t add value.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   About The Guest Spencer Lodge is the Co-founder and Chairman of The Blue Sky Thinking Group, now valued at over 100 million dollars and has recently been voted as one of the Top 100 Most Influential People in Dubai. With over 25 years’ experience, he’s personally trained thousands of people during his career and has helped build some of the largest and most successful direct sales forces, delivering expert results for his clients. After dedicating his career to building businesses and training employees to achieve their full potential, Spencer decided it was time to spread his wealth of knowledge internationally, and the Make It Happen University was born. Through this online platform, Spencer shares his secrets to success and gives anyone who needs to create revenue including entrepreneurs and professional salespeople every tool they need to succeed. https://spencerlodge.libsyn.com/disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Jul 10, 2020 • 15min

BONUS: The 6 Stages of a Wildly Successful LAUNCH! [Business, mindset, entrepreneur, disruptors]

Discover the six stages that have been proven to create a successful event launch. Learn how important it is to have a short window of opportunity for your customers, how to create a ‘pre-pre-launch’ as well as ensuring your customers have all the key information they need to purchase before that highly anticipated launch date. KEY TAKEAWAYS When selling your product or service it is important to have a closing window. The problem with keeping it open is anyone knows they can get it any time and therefore there is no rush. If you have a short opening window for selling your product it is likely that you will sell more items in a shorter time frame. Having a “pre pre-launch” simply sows the seed and gets the idea into consumers’ mind. You may even ask your consumers for ideas for your new product to create interest. The pre-launch stage is where you are actually building up to the launch, you start from awareness, intrigue to desire and then to hunger. Then, when you open with a very limited window of opportunity hopefully the floodgates will open and sales will flow. Giving key information to your customers on the pre-launch is vital as things such as the logistics, the time limit and the details etc are important things to communicate with potential customers as the more they feel and the less they think on the day of your launch the more you are going to sell. You must close your window for selling your item when you promised to, and you can then begin to create a waitlist which builds anticipation for the relaunch or reopening of your product or service.   BEST MOMENTS “Scarcity or fear of missing out create urgency.” “You must have the hunger before you open.” “The shut is linked to the open, without the shut you don’t get the mass influx in the open.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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