

Getting2Alpha
Amy Jo Kim
Wanna innovate faster and smarter? Getting2Alpha pulls back the curtain on how breakthrough innovators bring their ideas to life - and delivers actionable tips to help you bring innovative ideas to life. You’ll meet luminaries who've created genre-defining hits - and rising stars who are shaping the future. Listen in and get inspired to innovate smarter and increase your odds of success.
Episodes
Mentioned books

Oct 4, 2024 • 42min
Mark Jacobstein: From Game Exec to Venture Builder
Mark Jacobstein is a renowned figure in the gaming and tech universe, with three decades of experience building and leading companies at the forefront of new technologies.Having transitioned from a successful career as a Game Executive to becoming a Venture Builder, Mark offers a unique perspective on innovation and leadership. Listen as we explore his journey from the gaming world to venture building and the lessons he's learned along the way.

Oct 4, 2024 • 30min
Ryan Douglas: FDA approves Digital Therapeutics SDK
Ryan Douglas is the co-founder of DeepWell DTx, a digital therapeutics venture lab dedicated to creating immersive experiences that address mental health challenges.Recently, DeepWell DTx achieved a major milestone: the U.S. Food and Drug Administration cleared five mental health apps, including DeepWell's software development kit (SDK). This marks the first time digital therapeutics have been approved for medical use, paving the way for games to be reimbursed through medical insurance.

Sep 3, 2024 • 28min
Gina Pell: Community is the new social
Gina Pell, a digital media pioneer, runs an exclusive Facebook group with 27K members and a private professional women's network featuring world-class leaders, from early-stage entrepreneurs to Fortune 500 executives.Gina has built companies, audiences, and communities. She observes a significant shift happening online that will impact us all. Discover why she believes social media is transforming into something the world truly needs, especially now.The What Alliance: https://www.thewhatalliance.co/What Women: http://thewhatlist.com/

Jul 30, 2024 • 42min
Julie Dirksen: Design for Behavior Change
Julie Dirksen, a learning strategy consultant and author of 'Design For How People Learn,' shares her insights on effective behavior change in education. She highlights the importance of learner motivation and discusses her collaboration with the United Nations to integrate behavioral science into training. Delving into the Combi model, she explores capability and opportunity in fostering change. Additionally, Julie reveals how AI and VR are revolutionizing learning environments by providing personalized feedback and immersive experiences.

Jul 18, 2024 • 1h 1min
Mike Maples: Pattern Breakers
Mike Maples is a pioneering Silicon Valley investor who founded Floodgate Ventures in 2005, introducing the concept of seed investing. He achieved major successes with early investments in Twitter, Twitch, and Lyft.His curiosity about what it takes to create a world-changing startup led him to explore how revolutionary ideas often appear crazy at first. This journey inspired his new book, "Pattern Breakers," where he delves into the dynamics of breakthrough startups shaping the future.

Jun 19, 2024 • 26min
Jillian Ahrens: Designing Digital Therapeutics
Jillian Ahrens is the CPO at Realized Care, a digital therapeutics company specializing in VR solutions. She was formerly Associate Director of Product R&D at Pear Therapeutics, where she led a project developing a CBT-based AI chatbot.Discover what Jillian learned at Pear about patient engagement with AI chatbots, and how she's taking those lessons into her cutting-edge work delivering digital therapeutics for chronic pain.

Mar 13, 2024 • 1h 6min
Ryan Douglas: Immersive Digital Therapeutics
Ryan Douglas is the co-founder of DeepWell DTx, a digital therapeutics Venture Lab focused on creating immersive experiences that address mental health concerns.Ryan has created numerous medical devices, along with several profitable startups. He has deep experience with the regulatory landscape for digital therapeutics, and is pushing to get digital therapeutics accepted by the medical community.Check out the video here: https://youtu.be/xuXe-HtmBMk

Nov 10, 2023 • 59min
Starr Long: Creating Ultima Online
Long before World of Warcraft, there was Ultima Online, the first MMO. How did this highly innovative & influential game come to be? And what can we learn from its successes and failures? Starr Long is a game designer and producer who directed the team that built Ultima Online, the first popular Massively Multiplayer Online game. In this in-depth interview, you'll learn how a theater major became a game designer, how Ultima IV blew player's minds, and the shocking things players did early the development of Ultima Online.Check out the video here: https://youtu.be/nzlNq_yiO2Y

Sep 14, 2023 • 38min
Samuel Hulick: User Onboarding
Samuel Hulick, a renowned UX consultant and leading authority in user onboarding, operates the well-known website useronboard.com. Through this platform, he expertly deconstructs the initial experiences of popular apps and services, showcasing his insights into effective user onboarding processes.Check out the video here: https://youtu.be/YFFw5u_Aq-s

Aug 31, 2023 • 25min
Jason Hreha: Building Habit-Forming Products
Jason Hreha, a behavioral scientist and co-founder/CEO of Persona, discusses the importance of understanding users and building solutions through habit formation. He explores the application of behavioral science to product design and the benefits of habits for businesses. The podcast also emphasizes the need to choose the right behavior and the importance of providing a great user experience in utility apps.


