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Getting2Alpha

Latest episodes

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Sep 14, 2023 • 38min

Samuel Hulick: User Onboarding

Samuel Hulick, a renowned UX consultant and leading authority in user onboarding, operates the well-known website useronboard.com. Through this platform, he expertly deconstructs the initial experiences of popular apps and services, showcasing his insights into effective user onboarding processes.Check out the video here: https://youtu.be/YFFw5u_Aq-s
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Aug 31, 2023 • 25min

Jason Hreha: Building Habit-Forming Products

Jason Hreha, a behavioral scientist and co-founder/CEO of Persona, discusses the importance of understanding users and building solutions through habit formation. He explores the application of behavioral science to product design and the benefits of habits for businesses. The podcast also emphasizes the need to choose the right behavior and the importance of providing a great user experience in utility apps.
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Aug 24, 2023 • 30min

Alfie Kohn: Thriving Beyond Competition

Alfie Kohn is an American author and lecturer in education, parenting, and human behavior. The author of fourteen books and hundreds of articles, he is a proponent of progressive education and a strong critic of competition and rewards. Kohn has been described by Time magazine as “perhaps the country’s most outspoken critic of education’s fixation on grades [and] test scores.”Check out the video here: https://youtu.be/Jqcw_0v8ooE
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Aug 4, 2023 • 44min

Adrian Hon: Making Zombies, Run!

Adrian Hon is an English writer and game designer, known for his expertise in alternate reality games and transmedia storytelling. As the CEO of Six to Start, he created the bestselling fitness game "Zombies, Run!" and authored books like "You've Been Played" (2022) and "A History of the Future in 100 Objects" (2020). He studied neuroscience at Cambridge, UCSD, and Oxford, and has spoken at TED, Long Now Foundation, GoogleX, and Disney Imagineering.Check out the video here: https://youtu.be/n8Nm7YEwfCI
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Jul 13, 2023 • 36min

Robin Allenson: Creating AI-powered Tools

Robin Allenson is a serial entrepreneur who studied AI at University of Edinburgh in the early 90s, and went on to found a series of AI-powered ventures. His current venture Similar.ai uses AI to automate the important and often laborious process of optimizing web sites for SEO. Check out the video here: https://youtu.be/H6P746iG2VM
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Jun 29, 2023 • 40min

Doug Hofstadter: Reflections on AI

Douglas Hofstadter is a professor of Cognitive Science and Comparative Literature at Indiana University in Bloomington. His research into cognitive science includes concepts such as the sense of self in relation to the external world, consciousness, artistic creation, literary translation, and discovery in mathematics and physics. His 1979 book Gödel, Escher, Bach: An Eternal Golden Braid won both the Pulitzer Prize for general nonfiction. His AI interests explore the subtlest and most slippery aspects of human intelligence, as embodied in deceptively deep analogy problems like ABC is to ABD as XYZ is to what?Check out the video here: https://youtu.be/R6e08RnJyxo
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Jun 1, 2023 • 48min

Dr. Julie Gurner: Unlocking Peak Performance

Dr. Julie Gurner is an executive performance coach with a Doctorate in Psychology. She has coached top-percentile executives, talent, and teams operating in fast-paced, competitive environments for over ten years, helping her clients unlock peak performance. She publishes the Ultra Successful newsletter on Substack.Check out the video here: https://youtu.be/YGFEerM6lwM
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May 23, 2023 • 41min

Joakim Achrén: Investing in Games

Joakim Achrén, “the gaming startup guy”, is a games investor, and founder of Elite Game Developers, which provides advice for game founders. He co-founded Next Games (which was acquired by Netflix), and worked as Director of Analytics at Supercell.Check out the video here: https://youtu.be/VEd3uedgY7g
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May 11, 2023 • 42min

Pavel Samsonov: Storyboarding for UX

Pavel Samsonov is a design architect and UX Practice Lead at Amazon Web Services (AWS) based in New York City. With a background in graphic design and a passion for human-computer interaction, Pavel has spent the last three years at AWS helping large companies adopt cloud computing and build innovative products using design methods. His professional accomplishments include being named a top UX designer by prominent industry publications, and his work has been featured in major design exhibitions and conferences worldwide. In addition to his work at AWS, Pavel is also a contributor to UX Collective, a prominent online publication in the design community.Check out the video here: https://youtu.be/XmCY_oSmL4U
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Apr 20, 2023 • 32min

Kevin Kelly: Excellent Advice for Living

Kevin Kelly is a writer, futurist, and Senior Maverick at Wired magazine. He co-founded Wired in 1993, and served as its Executive Editor for its first seven years. His books include The Inevitable, about future trends, and What Technology Wants, a theory of technology. He is founder of the popular Cool Tools website, which has been reviewing tools daily for 20 years. From 1984-1990 Kelly was publisher and editor of the Whole Earth Review, a subscriber-supported journal of unorthodox conceptual news. He co-founded the ongoing Hackers’ Conference, and was involved with the launch of the WELL, a pioneering online service started in 1985. Check out the video here: https://youtu.be/wXML1wXlVmI

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