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Beyond the Inbox

Latest episodes

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Nov 8, 2023 • 30min

Steven Sashen from Xero Shoes: Leading the Barefoot Movement, Revolutionizing the Footwear Industry, How Minimalist Shoes Improve Performance and Health, and More

In this episode of Beyond the Inbox, join us as we have a fascinating conversation with Steven Sashen, the founder of Zero Shoes. Steven shares his insights on the importance of natural motion and form in running, challenging traditional beliefs about footwear. Discover the drawbacks of cushioned shoes, the benefits of allowing your body to move naturally, and the impact of proper alignment on performance and comfort. Steven also delves into the psychology behind challenging preexisting beliefs and the role of timing in bringing about change. Tune in for an enlightening discussion with Steven Sashen on rethinking footwear and embracing natural motion. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Oct 31, 2023 • 31min

Marc Lafleur from truLOCAL: 5 Years to $16.8M, Building a Purpose-Driven Brand, The Value of Continuous Learning in Entrepreneurship, and More

In this episode of Beyond the Inbox, host Sam is joined by Marc Lafleur, the founder of True Local. Marc shares his insights and experiences as an entrepreneur, discussing the importance of purpose, the power of marketing, and the value of building a strong team. He also delves into the concept of finding one's life purpose and its role in driving success. Tune in to gain valuable knowledge and inspiration from Marc's entrepreneurial journey. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Oct 24, 2023 • 31min

Leah McHenry from Mythologie Candles: Crossing $2.5M in Sales in 15 Months, Creating a Paid Community for Dedicated Fans, The Success Behind 4,000+ 5-Star Reviews, and More

In this episode of Beyond the Inbox, Leah McHenry, the founder of Mythology Candles, joins us to share her journey as both a musician and an entrepreneur. Leah discusses how her experiences in the music industry have influenced her marketing strategies, emphasizing the power of vulnerability and connection in building a brand. She also highlights the importance of prioritizing tasks that truly move the needle and shares insights on creating a paid community for dedicated fans. Join us as we explore the fascinating intersection of music and marketing with Leah McHenry. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Oct 17, 2023 • 33min

Orion Brown from The Black Travel Box: Championing Diversity in Travel, Breaking Barriers in the Personal Care Industry, Celebrating Diversity Through Innovative Products and More

In this episode of Beyond the Inbox, host Sam welcomes Orion Brown, the founder of The Black Travel Box. The episode begins with Sam asking Orion to describe the mission behind Black Travel Box and how a trip to Japan led to its formation. Orion explains that Black Travel Box is a personal care products company specifically focused on the needs of travelers of color. She shares that her own experiences and the desire to feel and look her best while traveling inspired her to create products tailored to the unique needs of this demographic. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Oct 11, 2023 • 30min

Candace Cui from ZBiotics: Releasing the Worlds first Genetically Engineered Probiotic, Building Trust Through Content Marketing, and More

In this episode of Beyond the Inbox, I’m joined by Candace Cui, a growth marketer at Biotics. Candace shares insights into the development and launch of their innovative product, Z Biotics. She discusses the importance of customer education and transparency in the health and beauty industry, as well as the role of content marketing in building consumer trust. Candace also dives into their omnichannel approach to branding and the challenges of addressing objections in a market saturated with similar products. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Oct 3, 2023 • 33min

Vino Jeyapalan from Kabo: Bringing Human-Grade Dog Food to Dog Owners, Dragon's Den, 3PL Logistics, and More

In this episode of Beyond the Inbox, Vino Jeyapalan, the founder of Kabo, a leading fresh dog food company in Canada, joins the host to discuss his entrepreneurial journey and the growth of his business. Vino emphasizes the importance of executing ideas and finding ways to scale and delegate tasks. He shares his approach to documenting processes by creating standard operating procedures (SOPs) using Google Docs or recording himself to ensure clarity and facilitate delegation. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Sep 26, 2023 • 30min

Sarah Vilenskiy from Blossom Essentials: How to Scale a Skincare Brand

In this episode, Sarah Vilenskiy, the founder of Blossom Essentials, joins us to share valuable insights into her marketing strategies. She discusses her approach to Facebook advertising, email marketing, and influencer marketing. Sarah emphasizes the importance of content organization and provides advice for ecommerce founders on self-care and mental health. Tune in to learn more about Sarah's journey and the growth plans for Blossom Essentials. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Sep 19, 2023 • 32min

Scott Brown from Paddle Smash: Creating a Revolutionary Outdoor Game, Capturing retailers' attention, Increasing Brand Recognition, and More

In this episode, Scott Brown, co-founder of Paddle Smash, joins the show to discuss the journey of bringing their outdoor game to market. Paddle Smash combines elements of pickleball and Spikeball, targeting the pickleball-loving parent niche. Scott shares insights into their marketing strategy and the role user-generated content plays in driving brand awareness and customer acquisition. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Sep 12, 2023 • 34min

Isabel Aagaard from Last Object: Eliminating Single-Use Products, Building a Sustainable Household Brand, The Importance of Collaborative Design, and More

In this episode of Beyond the Inbox, Sam interviews Isabel Aagaard, co-founder and CEO of Last Object, a sustainable brand that creates reusable alternatives to single-use items. Isabel shares the journey of Last Object, the company's marketing strategies, and the future of sustainability. The episode covers Last Object's expansion from creating reusable cotton swabs to other eco-friendly personal care products, the brand's marketing strategies like Facebook and Instagram ads, TikTok reels, and Google ads, and collaborations with eco-friendly brands. Isabel emphasizes the importance of creating sustainable products that are practical and beautiful. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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Sep 5, 2023 • 28min

Jake Karls from Mid-Day Squares: Disrupting a $140 Billion Chocolate Industry, Releasing a Hershey “Diss Track,” Mandating Group Therapy for Co-Founders, and More

In this episode, co-founder of Mid-Day Squares, Jake Karls, shares his insights on building a brand that's authentic and relatable. He emphasizes the importance of storytelling, authenticity, and product-market fit in building a loyal fanbase. Karls also talks about the challenges of running a business with family members and how in-house therapy sessions have been essential to maintaining healthy partnerships and scaling the business. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.

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