Last week on the podcast we talked about what it takes to have a profitable 5-day challenge - but we're not ALL talk on this show. (I mean I guess we are since it's all talking, but anyway....) On this week's eipsode we take you behind the scenes of a 5-figure membership launch we used doing a 5-day challenge.  When you tune in you're going to discover... -> How we positioned our challenge to generate maximum sign ups! -> How we got a 7.8% conversion rate (and all the juicy launch stats your heart desires). -> The simple ad that got us a 4-5x return on ad spend.   So tune into this week's episode for all this launch-y goodness.

Zach has taught hundreds of students, and thousands of people how to run profitable 5-day challenge launches for digital products. On this episode Zach breaks down his profitable 5-day challenge launch system including... The importance of a clear challenge topic The entire framework for running a profitable challenge The important sales emails every challenge should have And more... Tune in to learn what it takes to launch profitably with a 5-day challenge!

How do you go from Social Media Posts to paying customers?  That's the key question - and today on the podcast we're talking all about the customer journey from first touch to paying customer. Tune in to learn how to turn eyeballs into customers!

Did you know that Zach runs a candle company with his partner Simon? Well today, he's taking you behind the scenes and beyond just pouring wax to share the crossover lessons between selling a physical and a digital product! During this episode you'll discover: How OFFERS are the key to success in any business The importance of MENTORSHIP to success The relevance of ROI and METRICS to scaling And so much more... Tune in to learn how candles and course collide!

As the year comes to a close - we see a common question emerging from our audience (that's YOU!). Should I be advertising through the end of the year? In theory a simple question, but in practice the answer varies based on your unique business. In this episode we'll help you decide if you should be advertising, where to focus your money if you do, and important things to consider before you start your ads. Let's get into it!

Join Zach as he walks you through a simple 5-email sequence you can use to nurture new leads and get them into your offers.  When you tune in you're gonna learn... The EXACT flow that Zach uses to move people into his corner of the internet  How to write the emails so that people engage with your content and buy your offers A simple strategy to grow your socials while you grow your list. So tune in and create a flow that engages, nurtures, and converts new leads!

Join Zach as he walks you through how to plan your 2022 for success - by quarter.  Learn how to... Analyze your current offers (and ideas) to get the best results in the new year Create an "at a glance" of your plans that takes up just one page of paper Turn your ideas into a clear action plan that helps you reach your goals. All that (and more) when you tune into this week's episode.  

Wondering what's going on with launches these days? Want to know how to change and adapt to get results? In this episode of the Not Your Average Online Marketing Podcast I talk about the major trends we're seeing with course launches, how to adapt to them, and what they mean for you! Tune in to learn how to crush your launches into 2022 and beyond!

In this episode of the Not Your Average Online Marketing Podcast Zach breaks down the results from the bootcamp he ran in the month of October to grow his Membership. You'll get a real look at the numbers (revenue, sales, conversion rates, etc) from his promo and learn what worked well and what didn't. Also expect an overview of how to run your own 5-day bootcamp in this training too! Listen in!

You've probably heard that a low ticket offer is a great way to build your list, generate customers, and fill your list with PAYING LEADS... but are those leads really worth more? In today's episode we break down the truth, the myths, and the realities of trying to grow your list with only a low ticket offer via ads and organic marketing. Hint: It takes more than one stream of leads to grow. Tune in to learn what the best practices are for paying leads, when they work, and when they don't.