Not Your Average Online Marketing Podcast

If you've been thinking about growing your list this episode is for you.  We're talking about the importance of consistent listbuildling - and it's not just WHY listbuilding is so important, but how to do it! When you tune in you'll hear... -> The Importance of list growth for CONSISTENT business growth, not just instant sales -> The relevance of LCV (and what it is) -> How we grow our list consinstently and the strategies you can implement too. I can't wait to hear what you think of this weeks show!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Welcome to the Not Your Average Online Marketing Podcast! In this episode, I am talking to Marisa Cummings, an Incubator student, which is our group coaching program turned extraordinaire marketer over just a series of incredible launches and events. If you have been eyeing up our coaching program, you want to hear from one of our students, or you just want to have better launches, this episode is for you so stay tuned.    I am so excited because this is the first episode of the Not Your Average Online Marketing podcast where we have a guest. I wanted the first guest to be a student that is really crushing it.  Show Notes: [01:21] Marisa is an educator and artist who's been in the game for 15 + years. She has been in the coaching space since 2008.  [03:29] She helps artists who sell directly to their collectors online. She loves empowering artists in this area.  [05:51] As coaches, teachers, and mentors we have to show up and do our marketing part too.  [07:10] She did a paid 5-day challenge.  [09:13] It is not that our free students aren’t getting results and doing really amazing things. The paid people just show up at a higher capacity.  [14:54] Her paid launch has higher engagement, participation, interaction, quality of commitment, and buy-in from the potential members.  [16:15] As you serve people where you are, your confidence in yourself and the results you create for other people will expand.  [18:33] Art is when someone connects with you energetically. In order to get somewhere, you have to start somewhere. It takes time and practice to get good at what you’re doing.  [21:52] If you haven’t put in the time, energy, mastery, and transactional experience to charge what you want to charge, it is going to be hard.  [26:23] That lived and invested experience is what allows you to conceptualize your future. You don’t have that if you’re not open.  [27:21] It is important to find people that you find that connection with and you trust for coaching. Do your research and take your time deciding if it is the right next step for you.  [29:56] You’re not going to uplevel by yourself so find somebody like Zach that you can trust, that knows what they're doing, that has the experience, that has guiding people like you, and then when you go in be open about what that person is sharing.  [34:23] Marisa shares some results she has accomplished over the last 18 months.  [38:57] She played full out from day one, tried new things, grown and evolved, and that has made all the The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Want to know how we've taken our membership to 300 members and a six-figure run rate in just a few short months? Then this episode is for you! When you tune in you're going to learn: -> How we took our membership to its first 100 members in a couple weeks -> The power of consistent promotion to grow your membership -> The common pitfalls of membership (that we've experienced) and how to fix them -> Our 6-month promotional schedule to grow our membership to the six-figure run rate!   If you're ready to learn more about memberships (and what we've done to scale ours) you don't wanna miss this one!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

What can you learn when a launch goes (or is going) sideways? Can you save it? Should you call it? That's what today's episode is all about - setting yourself up for the maximum level of success with your launches. I'm going to take you behind the scenes of a launch we did that was, well tough, and share with you... -> How to pivot if a launch isn't going well -> Lessons to takeaway from a launch that missed the mark by 50% -> The importance of lead up to a luanch (even if you're short on time) So tune in, listen up, and enjoy!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Ever have a funnel that just won't convert? This episode is about my 15-minute process for uncovering WHY a funnel isn't working and the steps to fix it. When you tune in you'll learn... -> My SIMPLE system for mapping out my funnel to pinpoint why it isn't converting where you want it to -> The 4 BIGGEST FUNNEL KILLERS we see, and how to fix them -> Why your funnel will LIKELY FAIL at first, but what you can do to fix that fast Tune in, turn up, and get ready!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Have you ever wondered "how much should I spend on Facebook ads?" If so - this episode is for you... Tune in to learn... -> How much you should spend on Facebook Ads each month at a minimum -> How to determine your unique Facebook Ads Budgets -> The important metrics to consider when you run adsThe 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

In today's episode we're answering the question: What makes a GREAT and HIGH CONVERTING Freebie? When you tune in you'll learn... -> The 4 key elements of a high converting freebie -> How to choose the best format for your freebie -> The important steps to create a freebie that converts   So tune in, and enjoy the show!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Have you ever struggled to grow your email list? What if Facebook Ads could help you automate the growth of your business and email list... hint: they can! In this episode Zach breaks down his favorite way to grow his email list including... -> The type of Facebook Ads everyone should test to grow their list -> The importance of an email list beyond just sales -> The software needed to lower your leads costs So listen in and get ready to grow!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Last week on the podcast we talked about what it takes to have a profitable 5-day challenge - but we're not ALL talk on this show. (I mean I guess we are since it's all talking, but anyway....) On this week's eipsode we take you behind the scenes of a 5-figure membership launch we used doing a 5-day challenge.  When you tune in you're going to discover... -> How we positioned our challenge to generate maximum sign ups! -> How we got a 7.8% conversion rate (and all the juicy launch stats your heart desires). -> The simple ad that got us a 4-5x return on ad spend.   So tune into this week's episode for all this launch-y goodness.The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Zach has taught hundreds of students, and thousands of people how to run profitable 5-day challenge launches for digital products. On this episode Zach breaks down his profitable 5-day challenge launch system including... The importance of a clear challenge topic The entire framework for running a profitable challenge The important sales emails every challenge should have And more... Tune in to learn what it takes to launch profitably with a 5-day challenge!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run