At 29, Brian decided that a life in Public Accounting was not for him! He quit his job and went to California to look for a new business idea and to surf. He soon noticed that there were no sheepskin boots in California, so he and a friend brought six pairs from Australia to test and so, “UGG” was born. Top 3 Value Bombs: 1. You have to have a certain amount of ignorance to be a good entrepreneur because if you knew all the obstacles ahead of you, you will never start a business. 2. You have to capture the image of what you want your target market to feel, the more you put emotions to your visuals the more successful you can be. 3. The most disappointing disappointments will become your greatest blessings. Check out and get Brian’s book or his audio book - The Birth of a Brand Sponsors: ZipRecruiter: A new year is the perfect opportunity to take your business to the next level by hiring the right people, and right now you can try ZipRecruiter for FREE at ZipRecruiter.com/fire! Thinkific: Sign up for one month free on Thinkific’s most popular plan, Thinkific Pro, PLUS leverage over $1,000 worth of training bonuses! Visit Thinkific.com/fire and start building your online course business today!

Brandon is an Emmy Award-winning producer and co-host of Success in Your City, a TV series on a mission to redefine the meaning of success. He is a keynote speaker, podcaster, producer, and author and the publisher of the magazine Accelerant in 2017-2018. Top 3 Value Bombs: 1. If you want to create a show, find a great director cinematographer, an editor, find great stories as your content and share it with the world through your show. 2. Having your own show gives you instant credibility, more likely to have people to hire you, it will lead you to more speaking opportunities, getting paid to speak, high speaking fees, opportunity to be a mastermind coach. 3. Get your story out, you may be best at what you do but if people do not know about you, how are they going to know how to hire you. Creating a video is the best way to tell a story and publish it. We are re-defining what it means to be a success - SuccessInYourCity Sponsors: The Marketing Secrets Podcast: My buddy Russell Brunson - founder of ClickFunnels - is on a mission to help get entrepreneurs unstuck so they can get back to changing the world! Check out his podcast at MarketingSecrets.com! Thinkific: Sign up for one month free on Thinkific’s most popular plan, Thinkific Pro, PLUS leverage over $1,000 worth of training bonuses! Visit Thinkific.com/fire and start building your online course business today!

Brendan is a business and digital strategist for Fortune 500 corporations, brands, and celebrities. He thrives on helping his clients find and engage new audiences that reward relevant content, products, and services with their attention and spend. Top 3 Value Bombs: 1. Have the mindset of testing and learning. Don’t get complacent. 2. Visualize your core customer. Know what hook point will make somebody stop what they’re doing and share your content. 3. Go where the traffic is. Don’t try and create it from scratch. Get Brendan’s book for FREE - One Million Followers Sponsors: Eight Sleep: Get $150 off your purchase of the Pod by Eight Sleep when you visit EightSleep.com/fire today! Thinkific: Sign up for one month free on Thinkific’s most popular plan, Thinkific Pro, PLUS leverage over $1,000 worth of training bonuses! Visit Thinkific.com/fire and start building your online course business today!

John is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, Duct Tape Selling, The Commitment Engine, and SEO for Growth. Top 3 Value Bombs: 1. Believe that your life is a work in progress. 2. Live and learn and then re-calibrate. 3. Every day read something that may inspire you and take the challenge question. Even if you do not have the answer yet, one day it will unravel.  Put in the reps so you can remain strong. Check out the website and learn more - What it Means to be a Self-Reliant Entrepreneur Sponsors: The Marketing Secrets Podcast: My buddy Russell Brunson - founder of ClickFunnels - is on a mission to help get entrepreneurs unstuck so they can get back to changing the world! Check out his podcast at MarketingSecrets.com!   ZipRecruiter: A new year is the perfect opportunity to take your business to the next level by hiring the right people, and right now you can try ZipRecruiter for FREE at ZipRecruiter.com/fire!

Gideon Shalwick loves helping entrepreneurs get their message out to large, global audiences using the power of video. His company, Splasheo.com, makes it easy to create super engaging videos, ready for social media domination! Top 3 Value Bombs: 1. Attention and engagement is what you need to get with video marketing strategy. 2. One way to come up with content is to get out of your own head and get into the heads of your audience. Feel what they are feeling and try to figure out what it is that they are struggling with. 3. When you build connection with your audience and they keep on watching your video content, you are going have an influence; your message is going to get out there. Sign up for a free trial just for friends of JLD! Plus, get $99 worth of credits FREE - Splasheo.com/fire Sponsors: The Marketing Secrets Podcast: My buddy Russell Brunson - founder of ClickFunnels - is on a mission to help get entrepreneurs unstuck so they can get back to changing the world! Check out his podcast at MarketingSecrets.com! F45: F45 is one of the world's fastest-growing fitness networks, and they’re inviting YOU to join them. Inquire today about owning your own F45 Franchise at F45invest.com/fire!

Gen. Douglas MacArthur served in the United States military for 52 years. On April 19, 1951, he delivered this farewell address to Congress. Sponsors: Thinkific: THE best platform to create, market, and sell your online courses, and right now you can sign up for 1 month free on the Thinkific Pro plan, PLUS leverage over $1,000 worth of training bonuses FREE! F45: F45 is one of the world's fastest-growing fitness networks, and they’re inviting YOU to join them. Inquire today about owning your own F45 Franchise at F45invest.com/fire!

Tabita is the CEO of three companies where she helps her clients reinvent their businesses and sell 5- and 6-figure offers with integrity, ease and creativity. Top 3 Value Bombs: 1. Start with something that you are passionate about. 2. You have to keep your mindset and emotions intact, otherwise you are not going to attract clients that you want and you are not going to generate revenue that you need for your business to flourish. 3. If it is not happening in your time, just keep going and you will get there. Check out where the pioneers reinvent humanity - Tabita's Website Sponsors: F45: F45 is one of the world's fastest-growing fitness networks, and they’re inviting YOU to join them. Inquire today about owning your own F45 Franchise at F45invest.com/fire! ClickFunnels: Ready to build your first sales funnel without having to hire an entire tech team to help? With ClickFunnels, you can! Visit EOFire.com/click to start your free 14-day trial today!

Jeff is the Founder of the  rapidly expanding SoCal-based superfood brand, everbowl.™ He is a serial entrepreneur, focused on disruptive start-ups and revenue-driving innovation to grow and sustain successful brands leveraging vertical integration and a philosophy of making friends and having fun! Top 3 Value Bombs: 1. Experience is the most overrated pre-qualification for a new company. Experience is great but no one has it until you get it and you can get it by jumping in. 2. When you know the right people who can get you the right introductions or make the right opportunities available to you, that can exponentially move your company forward. 3. Take a moment, look at what you are doing and reflect on how can you Vertically Integrate certain elements of the company. Follow Jeff on Instagram - Jeff's Instagram Sponsors: Thinkific: THE best platform to create, market, and sell your online courses, and right now you can sign up for 1 month free on the Thinkific Pro plan, PLUS leverage over $1,000 worth of training bonuses FREE! ClickFunnels: Ready to build your first sales funnel without having to hire an entire tech team to help? With ClickFunnels, you can! Visit EOFire.com/click to start your free 14-day trial today!

This speech was given as the commencement address to graduates of The University of Texas at Austin, May 17, 2014. Sponsors: Thinkific: THE best platform to create, market, and sell your online courses, and right now you can sign up for 1 month free on the Thinkific Pro plan, PLUS leverage over $1,000 worth of training bonuses FREE! F45: F45 is one of the world's fastest-growing fitness networks, and they’re inviting YOU to join them. Inquire today about owning your own F45 Franchise at F45invest.com/fire!

Nir lectured at Stanford's Graduate School of Business and his His first book, Hooked: How to Build Habit-Forming Products, is an international bestseller and taught Silicon Valley how to design behavior. His next book, Indistractable: is How to Control Your Attention and Choose Your Life, reveals the Achilles' heel of distraction and provides a guidebook for getting the best of technology without letting it get the best of us. Nir blogs at: NirAndFar.com. Top 3 Value Bombs: 1. The antidote to impulsiveness is forethought. You can conquer destruction by planning ahead. 2. Everything you do is to escape physical or psychological discomfort, so when you procrastinate you always escape an uncomfortable sensation and if you do not learn how to deal with it you will always get distructed by something. 3. You have more power than you think, you can become indistructible , you can take steps to get the best of technology without letting it get  the best of you. Order your own copy of Nir's next book today: Indistractable: How to Control Your Attention and Choose Your Life - Indistractible.com Sponsors: F45: F45 is one of the world's fastest-growing fitness networks, and they’re inviting YOU to join them. Inquire today about owning your own F45 Franchise at F45invest.com/fire! ClickFunnels: With ClickFunnels’ new One Funnel Away Challenge you can have your funnel up, running, and optimized in just 30 days! Join the next One Funnel Away Challenge for just $100 at EOFire.com/funnel!