The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Kylie Kelly | Visibility Coach & Audience Growth Strategist
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Nov 27, 2025 • 31min

How To Transform Your Customers Into Your Biggest Cheerleaders with Madelyn Furlong [Ep 225]

Today I’m joined by Madelyn Furlong, a marketing strategist and ShowIt website designer who helps service providers grow through smarter messaging, intentional client experience, and websites that actually convert.With 8+ years in digital marketing, Madelyn has seen it all - and she’s here to share the simple shifts that turn “happy clients” into raving fans.What You’ll Learn in This Episode:How to create memorable client experiences (even if you’re not a “hospitality” person)The underrated power of personalisation in a noisy online worldSmall systems that make your clients feel seen, supported, and valuedWhy going the extra mile doesn’t have to mean more workGuest Spotlight: Madelyn FurlongMadelyn Furlong is a marketing strategist and ShowIt website designer who helps service providers grow with clear messaging, intentional strategy, and high-converting websites. With 8+ years in digital marketing, she’s known for simplifying marketing, building trust through strong foundations, and creating websites that quietly do the heavy lifting.Links & Resources:Madelyn's website: https://madelynvictoriaco.com (the content kit resource can be found 1/2 down the homepage) Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Nov 20, 2025 • 9min

4 Steps I'm Taking This Month to Plan for 2026 [Ep 224]

Today, we’re talking all about planning ahead - because let’s face it, the end of the year has a way of sneaking up on us, and before we know it, January is here. That’s why this is the perfect time to hit pause, reflect, and map out a strategy that actually feels good for 2026.In this episode, discover:Life First, Business Second: Learn to map out personal priorities first, ensuring your business supports your lifestyle rather than the other way around.Leveraging Data & Reflections for Better Decisions: Understand how to use data from 2025 to inform your strategies and set goals.Crafting Revenue Goals with Flexibility: Set income targets without feeling locked in, leaving room for new opportunities and inspiration.Sync Your Life & Business Calendar: Find out how aligning your calendar with personal events and business goals prevents burnout and keeps motivation high.Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Nov 14, 2025 • 10min

I Got More From a $44 Audit Than a $5K Mastermind [Ep 223]

[If you want to book a Business Breakthrough Audit with me - click here]In this episode, I’m pulling back the curtain on why smaller, more personal offers are often the ones that create the biggest transformations and what that means for the future of how we lead, sell, and serve.We’ll talk about:Why clarity often beats complexity (and what “big programs” tend to miss)How intimacy and attention create real transformation, not just more informationWhat these $44 audits have taught me about leadership, generosity, and depthWhy sometimes the simplest offer you create ends up being your most powerful oneIf you’ve been overcomplicating your business, chasing “bigger,” or feeling pressure to package everything perfectly - this episode is going to feel like a breath of honesty.Because sometimes, less really does create more!Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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7 snips
Nov 6, 2025 • 13min

The Email Strategy No One’s Talking About [Ep 222]

Discover the power of authentic connections in email marketing. The host challenges the myth that bigger lists equal better results, highlighting the success of intimate networking events. Learn how to transform your email list from a transactional tool into a vibrant community. Key insights include the importance of personalization, consistency, and reciprocity in deepening relationships. Get actionable tips to foster meaningful interactions and elevate your business without overwhelming growth tactics. Embrace connection over metrics for happier results!
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Oct 31, 2025 • 40min

What Your Website Is Really Saying (Hint: It’s Not What You Think) with Laura Kendrick [Ep221]

Today I’m joined by Laura Kendrick, the copywriter and strategic partner high-performing founders call when their business is thriving - but their systems (and website) have stopped keeping up.In this episode, we dive into how to make your website actually do the talking for you. From crafting copy that converts to removing friction in your buyer’s journey, Laura shares how to create a site that works while you sleep.If you’ve ever wondered why your website feels legit but doesn’t sell, this episode is your roadmap to fixing it.What You’ll Learn in This Episode:The biggest mistakes business owners make with their website copyWhy your homepage should be designed for cold audiences (and what to say above the fold)The difference between clever copy and clear copy - and why clarity always convertsHow to remove friction from your sales pages and make it easy for people to buyWhat your website should do differently when you have multiple offersGuest Spotlight: Laura KendrickLaura Kendrick is the copywriter and strategic partner behind Cheeky Copy Co. She helps high-performing founders elevate their copy and conversions through thoughtful UX strategy and messaging clarity. She’s also the creator of the Clarity Compass, a tool to help you uncover the messaging gaps keeping your website from converting.🎧 Learn more or grab your Clarity Compass here: https://www.cheekycopy.co/clarity-compass Links & Resources:Laura’s website: https://www.cheekycopy.co/Get the Clarity Compass free resource: cheekycopy.co/clarity-compassReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Oct 23, 2025 • 12min

Why Black Friday Won’t Save Your Business (And What To Do Instead) [Ep 220]

Black Friday doesn’t build trust - it just shines a spotlight on whether your audience already trusts you or not. And if that trust isn’t there yet? No discount, bundle, or flash sale will fix it.In this episode, I share why Black Friday won’t magically save your business (or your sales) - and how to use this season strategically to grow, nurture, or sell in a way that actually feels aligned.What You’ll Learn in This Episode:Why discounting isn’t the shortcut you think it isThe three real reasons your Black Friday sale isn’t convertingHow to know if you have a volume or messaging problemThe 3 ways to approach Black Friday: Lead, Nurture, or SellMentioned in this episode:My 2023 Black Friday Numbers Revealed - & How You Can Plan For Your Own Black Friday Success This Year [Ep 159]Black Friday Toolkit - $37Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Oct 16, 2025 • 9min

Your Email List Won’t Convert If Your Positioning Isn’t Clear [Ep 219]

Listen to this episode if:You’ve been growing your list but struggling to get clicks, engagement, or sales - and you’re ready to find out what’s really missing.In this episode, I’m breaking down why your email list won’t convert (no matter how many subscribers you have) if your positioning isn’t crystal clear - and how to fix it.What You’ll Learn in This Episode:The real reason engagement drops even when your list is “growing”How unclear positioning confuses your audience and kills conversionsWhy the way you grow your list determines how well it performs later Simple questions to audit your positioning and message clarityI’ll share how one of my clients, while hosting a summit, compared two lists - one big and quiet, one smaller but wildly responsive - and how that one conversation perfectly illustrates the power of clear brand positioning.Because here’s the truth: people don’t buy from the most consistent sender… they buy from the clearest communicator.Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Oct 9, 2025 • 11min

What I Wish Women on Stage Would Do Differently [Ep 218]

This week’s episode is part truth bomb, part love letter to women in business.I just got back from a beautifully run event - but after sitting through keynote after keynote that started with “Let me tell you about when I hit rock bottom…” I couldn’t help but wonder… have we not evolved?Today I’m breaking down why the “rock bottom to breakthrough” story has become the default setting for female entrepreneurs - and why it’s keeping so many of us stuck waiting for our own tragedy before we feel worthy of being seen.What You’ll Learn in This Episode:Why vulnerability ≠ credibilityHow we’ve confused drama with depthAnd what authentic storytelling looks like nowIt’s time to retire the trauma template and make room for real stories of growth, nuance, and leadership.This one’s equal parts rant and revelation - and I have a feeling it’ll hit home.Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Oct 2, 2025 • 11min

Stop Hiding Your Expertise: How to Be Seen Without Feeling Braggy [Ep 217]

So many brilliant women downplay their expertise because they’re terrified of looking braggy, arrogant, or “too much.”Here’s the truth: hiding your brilliance doesn’t serve anyone - not you, not your clients, and not the people desperately waiting for the transformation you can bring.What You’ll Learn in This Episode:Why staying small and quiet is keeping you invisible (and broke)The difference between bragging and owning your brillianceMy own journey from “I’m just an introvert” to stepping into my Big Deal Energy (with thanks to my biz bestie Leanne Sia) Practical ways to start being seen without feeling gross or ego-drivenIf you’ve been waiting for someone else to pat you on the back and shine the spotlight your way, here’s the reality: it’s probably never going to happen. It’s your job to claim your space and own the empire you’re building.Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Sep 25, 2025 • 23min

How To Declutter Your Digital Space as a Business Owner with Tracey Hoth [Ep216]

Today I’m joined by professional organizer and life coach Tracy Hoth who helps people reclaim calm and clarity in their home, business, and digital world. With more than 16 years of organizing experience, Tracy applies her signature 5-step framework to everything from messy downloads to overloaded calendars - and she believes organization is about creating space to do your best work, not just making things look pretty. If you’re sick of cluttered files, chaotic Canva accounts, endless open browser tabs, or to-do lists that feel like they’re screaming at you - this episode is for you.What You’ll Learn in This Episode:The 5 steps to organize anything - sort, purge, assign homes, set limits, maintain.How to use just five file folders (operations, marketing, content, education, clients) to anchor your digital system.Why naming files and being consistent is more powerful than colour-coding perfection.How Tracy manages her schedule and to-do list to reduce overwhelm.Guest Spotlight: Tracy HothTracy Hoth (rhymes with “both”) is the heart behind Simply Squared Away. Since launching her organizing business in 2008, she’s guided hundreds of clients - from homes to offices - and mentors coaches and entrepreneurs on creating order in their work and life. Links & ResourcesWebsite: https://simplysquaredaway.com/Learn her 5 file folder system (on-demand class): CLICK HEREMy podcast episode with Tracey:  108 | Tired of Social Media? Grow Your Audience Like This Instead With Kylie KellyReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

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