The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Business Growth Without Social
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Oct 8, 2026 • 23min
Before You Add Anything Else to Your Q4 Plan… [Ep 270]
In this episode of The Email Growth Show, I'm sharing why I think the advice to "just be consistent" is missing something REALLY important, how I'm approaching Q4 after a busy September, and the three areas I'd look at before deciding where to focus your time and energy.Because you can be incredibly consistent and still not grow your business… if you're consistently working on the wrong things.What You'll Learn in This Episode:Why "just be consistent" isn't actually a business strategyHow to stop treating every new month or quarter like a fresh startWhy your business should have a memory (and what that actually means!)The three areas to assess before planning Q4: Discovery → Relationship → RevenueHow to identify the real bottleneck that's stopping your business from growingHow to focus your consistency on the activities that genuinely move your business forwardPlus, I'm sharing a little behind the scenes of my own September, including launching Black Friday Made Simple and Find CoLab, and why I'm heading into the final quarter of the year focused on making what I've already built work harder.Links Mentioned in This Episode:Black Friday Made Simple: https://bfms.kyliekelly.com✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Oct 1, 2026 • 16min
Your Subscribers Like Your Emails… So Why Don't They Buy? [Ep 269]
In this episode of The Email Growth Show, we're talking about the gap between having an engaged email list and having an email list that actually generates sales.Because being great at nurturing isn't automatically the same as being great at selling - and if you've spent so much time trying not to annoy your subscribers that you rarely tell them what they can actually buy from you, that might be the missing piece.What You'll Learn in This Episode:Why an engaged email list doesn't automatically equal a buying email listHow we can accidentally overcorrect on nurturing and barely sell at allThe difference between mentioning an offer and actually making an offerThe simple Friday sales email rhythm I'm building into my own businessWhat to check before assuming you need a new offer, bigger list or completely different strategyA simple four-week email audit to see whether you're actually giving subscribers enough opportunities to buyBecause if your subscribers love your emails but aren't becoming customers, it doesn't necessarily mean you have the wrong audience or the wrong offer.You might simply be giving them plenty of reasons to read - and not enough reasons to buy.✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 24, 2026 • 46min
Traffic, Hard Seasons & Staying The Course with Mara Riopel [Ep 268]
Mara Riopel and I have never had a catch-up where one of us wasn't walking through something hard. So when we sat down to record this one for both of our podcasts, we went straight to the real stuff.We talk about how to keep building through heavy seasons, why visibility and traffic are two different jobs, how to pick a traffic strategy that fits your actual capacity, and what to do when the program you paid for doesn't give you what you hoped.What You'll Learn in This Episode:Why your business can be your anchor (and your escape) in a hard seasonPivoting your business model when your capacity changesVisibility vs traffic, and the simple filter I use for every taskMara's $23,000 mastermind lesson and what "coach hurt" really looks likeWhy staying the course is the strategy most people skipLinks mentioned:🔗 Mara's website: https://www.marariopel.com or instagram: https://www.instagram.com/marariopel🔗 Mara's free resource: Find Your Fire🔗 Mara's podcast: The Ambitious AF podcastFind the traffic strategy that fits your life: They all work. The trick is picking the one that suits your business and your capacity right now. Take the free Your Next 1,000 Subscribers quiz: https://kyliekelly.com/freeGuest Spotlight: Mara RiopelMara is an online business coach and the founder of The Ambitious Mom Movement. After hitting six figures in corporate insurance sales before 30 and burning out anyway, she built an online business that gave her freedom and fulfilment. Now she helps ambitious women find what lights them up and grow a six-figure coaching or consulting business with time left for life. She hosts the Ambitious AF podcast from Canada.✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 18, 2026 • 14min
The Black Friday That Made The Least $$ (and Grew My List the Most) [Ep 267]
This episode almost stayed tucked away inside a much smaller series. I recorded it as the opening episode of The Black Friday Case Files, a run of interviews I did with other business owners about their real Black Friday sales, wins and flops included. But listening back to it, I realised it didn't belong somewhere only a small group of people would ever hear it.So here it is on the main show.I walk through three real years of my own Black Friday, three completely different strategies, and the honest numbers behind each one, including the year I made the least money and somehow grew my email list more than any other year I've run.What You'll Learn in This Episode:Three different Black Friday approaches I've actually run, not theoryWhy the year with the worst sales numbers did the most for my listWhat I'd tell myself if I were starting this year's Black Friday from scratchLinks mentioned:Black Friday Made Simple: https://bfms.kyliekelly.com✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 10, 2026 • 21min
The 3-Day Launch Strategy I'm Using to Create More Revenue [Ep 266]
In this episode of The Email Growth Show, I'm pulling back the curtain on why I'm launching more often (but for less time), how I'm using these small promotional windows to create injections of revenue, and why Black Friday might be the perfect opportunity to sell something you already have rather than rushing to create something new.What You'll Learn in This Episode: Why a launch doesn't have to mean launching something new How I'm using simple three-day launches in my own business Why your audience probably hasn't seen your offer as much as you think they have What I'd send during a simple three-day promotional window Different ways to create urgency without automatically discounting Why Black Friday is a reason to sell, not necessarily a reason to create Because before you create another course, workshop, template or offer...Maybe you just need to sell the thing you've already made.Links mentioned in this episode:🎧 Join the Black Friday Case Files: https://listen.kyliekelly.com✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 3, 2026 • 28min
The Low-Lift Way I'm Growing My List Right Now [Ep 265]
I ran my first audio pop-up event in years last month, and today I'm giving you the real numbers - including the part that flopped.Back in 2022, these tiny audio pop-ups grew my list by 100–150 people at a time. I brought them back this year as a monthly, low-lift growth engine instead of another giant summit. This episode is the full debrief: what worked, what didn't, and why I'm still calling it a win.What you'll learn in this episode:Why I chose scrappy Voxer-style audio interviews over a big polished summitThe real August numbers - 303 signups, 370+ downloads, and just one $97 season pass saleWhy a "failed" launch metric doesn't mean the event failedHow much the event actually warmed people up for my Break Up With Instagram launch (and what that told me)Exactly how I find new collaborators without cold-pitching strangersLinks mentioned:→ Join the Black Friday Case Files waitlist (Sept 14–18): https://listen.kyliekelly.com✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 27, 2026 • 29min
Claude vs Claude Code vs the Chrome Extension - with Anita Mac [Ep 264]
I thought I was already pretty good at using AI - custom ChatGPT bots, strategic prompts, the whole thing. Then my biz bestie Anita Mac, AI strategist and founder of Biz Bestie Club, showed me what Claude could actually do, and it broke my brain a little. This week Anita joins me to break down the real difference between Claude, Claude Code, and the Chrome extension, why she never lets AI output go out the door without humanising it first, and how she built an entire membership sales page - copy, design and all - in under two hours.What You'll Learn in This Episode:The "human-AI sandwich" - why you should never just copy-paste AI outputThe real difference between Claude.ai, Claude Code, and the Chrome extensionWhy Projects are the one Claude feature most people skip (and shouldn't)The small habits that stop your Claude account running out of tokensHow Anita built a full sales page - copy, design and all - in under two hoursLinks Mentioned: 🔗 Anita's Free AI Bestie Setup Gift (use code FRIENDSOFKYLIE for 100% off): http://www.bizbestieclub.com/setup 🔗 Anita's website: http://www.anitamac.comTry WhisperFlow for free: https://wisprflow.ai/r?KYLIE344Guest Spotlight: Anita MacAbout Anita: Anita Mac is an AI strategist and self-confessed tech unicorn who helps business owners connect the pieces of their business - technology, workflows and AI - so everything finally talks to each other. She's the founder of Biz Bestie Club, teaching women how to build their own AI brain and put AI to work in every part of their business.✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 20, 2026 • 24min
Your Audience Isn't Too Small - You Need More Ways to Be Discovered [Ep 263]
>> Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com <<In this episode, I'm breaking down why "audience size" and "audience security" are two completely different things - and why the fix for a launch that flopped is almost never a new offer. It's my "doors" framework for building a business with more than one way for the right people to find you.What You'll Learn in This Episode:Why "no one wants this" is usually a discovery problem, not an offer problemThe difference between audience size and audience securityMy "doors" analogy for building an ecosystem instead of one giant audienceWhy one touchpoint was never meant to create one sale on its ownWhy email is where the relationship continues - not where discovery happensThe exact action step: how to audit your doors and build just one moreMentioned in this episode:Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 14, 2026 • 33min
Instagram Isn’t Working? Grow Your Email List Like This Instead [Ep 262]
If Instagram feels less reliable than it used to, this episode will show you how to build more front doors into your business - without doing all the things.In this episode, I’m breaking down the visibility options that have absolutely nothing to do with posting another reel or paying for Meta ads… plus the simple two-lane strategy I’d use if I were starting again today. What You’ll Learn in This Episode: Why visibility and social media are not the same thing The two growth lanes I’d choose: borrowed audiences + evergreen discovery How podcast guesting, summits, bundles and freebie swaps can grow your list Why SEO, Pinterest, PR and podcasting can become compounding business assets How your lead magnet turns visibility into actual email subscribers The three questions to ask before choosing your 90-day growth strategy Why audience quality matters more than chasing a giant subscriber number Mentioned in this episode:Your Next 1,000 Subscribers: https://kyliekelly.com/free50 a Day mini course: https://50aday.kyliekelly.com/checkout✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 6, 2026 • 13min
Stop Creating New Offers (Here's What I'd Do Instead) [Ep 261]
In this episode, I'm sharing why I think the online business world has trained us to become incredible creators - but not very good marketers. We dive into why constantly building something new feels safer than promoting what you've already created, and the simple mindset shift that's completely changed the way I'm growing my business.If you've got offers gathering digital dust while you're busy dreaming up the next one, this episode is the wake-up call you didn't know you needed.What You'll Learn in This Episode: Why creating new offers often feels easier than marketing the ones you already have The real reason we keep chasing "the next big idea" How to know whether a new offer is actually your highest-leverage move Why your best-selling offer probably isn't finished—it's just ready to evolve The simple audience growth strategy I'd focus on if I had to start my business from scratch Mentioned in this episode:Episode 259: Why Audience Growth Solves Almost Every Business Problem 50 a Day: Your Email List Can Grow By 50 People A Day... Without One More Instagram Post >>Black Friday Made Simple [coming soon] ✨ This episode is sponsored by Jana O. Media!Want your content to work harder for you without constantly creating something new? Grab Jana Osofsky's free training, 6 Secrets to Signing Clients with a High-Converting Capsule Blog, and discover how a small library of strategic blog posts can help you build trust, showcase your expertise, and attract more clients.👉 Watch the free trainiWant to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLABReady to grow your business without social media or burnout?→ Digital Shop: https://shop.kyliekelly.com→ Free Resource - Your Next 1000 Subscribers→ Free Community - Email Marketing Skoolp.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
