The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Kylie Kelly | Business Growth Without Social
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Jan 30, 2026 • 10min

My Honest Thoughts About My Skool Experiment [Ep 234]

In this episode, I’m sharing the unexpected lessons from my Skool community experiment - why it’s sparked deeper conversations in days than I’ve had in years, and what it’s reminded me about connection, trust, and sustainable growth.This isn’t about platforms. It’s about depth over noise and building businesses that actually feel good to run.What You’ll Learn in This Episode:Why small rooms create deeper trust than big audiencesHow accessibility beats attendance when it comes to connectionWhy email still matters - and how community expands itThe role fun plays in sustainable business growthHow to build depth without burning yourself outReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jan 22, 2026 • 10min

Why I Don’t Send a Traditional Welcome Sequence Anymore (& What I Do Instead) [Ep 233]

In this episode, I’m sharing why I stopped sending traditional multi-email welcome sequences altogether, and what I do instead to create connection, trust, and momentum from the very first email someone opens.Because here’s the thing: your audience isn’t confused. They’re not unsophisticated. And they definitely know when they’ve entered a funnel.What You’ll Learn in This Episode:Why the delivery email is usually the most-opened email you’ll ever sendWhat’s actually happening with inbox behaviour as we move into 2026How one “Start Here” email can replace an entire welcome sequenceWhat to include in that email so it builds trust and invites actionWhy treating subscribers like adults leads to better long-term resultsResources Mentioned:The “Start Here” email templateEpisode 230: How Julie Tripled Her Income in 60 Days by Finally Getting Strategic SupportReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jan 16, 2026 • 10min

For Everyone Who’s Been Burned by a Mastermind Before [Ep 232]

We’re talking about what happens when your business is being run from a clenched fist and why real growth, clarity, and momentum only come when you soften your grip and lead with intention instead of pressure. If you’ve felt like “just another number” after investing deeply… or if your business feels heavier than it should right now -This episode is for you.What You’ll Learn in This Episode:Why overworking often comes before burnout How being “loyal” to the wrong container can quietly stall your growth The difference between effort and expansion and why pressure isn’t the answer What a clenched fist vs an open hand looks like in business leadership How to rebuild trust with yourself after a disappointing investment Why safety, compassion, and integrity matter more than hype in long-term growthReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jan 8, 2026 • 8min

If Your Email List Feels Quiet Right Now, Here’s Why (And What to Do in January) [Ep 231]

If your email list feels quieter than usual right now, you’re not imagining it, but it’s probably not a problem either.In this episode, I’m breaking down what’s actually happening in inboxes in January, why engagement often dips at the start of the year, and why panic-pivoting your strategy right now can do more harm than good.What You’ll Learn in This Episode:Why January email engagement often feels flat (and why that’s normal)What not to change when your list feels quietHow inbox behaviour shifts at the start of the yearWhy simplifying and recalibrating is a sign of leadership, not failureHow to re-establish trust and rhythm with your email list without pushing harderReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jan 1, 2026 • 19min

How Julie Tripled Her Income in 60 Days by Finally Getting Strategic Support [Ep 230]

Today’s episode is a little different.Instead of a teaching episode, I’m sharing a real, honest conversation with one of my clients - Julie C. Butler, a virtual summit coach who helps women grow their audience without relying on social media.Julie opens up about what it really felt like to be “doing everything right” but still feeling stuck and what changed once she stopped trying to figure it all out alone and got strategic support that actually matched where she was in business.If you’ve been feeling capable-but-stuck, this episode will land.What You’ll Learn in This Episode:Why having all the pieces doesn’t always equal momentumThe danger of trying to self-coach your way through a plateauWhat shifted after Julie attended the Empire Expansion EventHow strategy + support led to fast, sustainable growthWhat it really feels like to have a coach in your cornerGuest Spotlight: Julie C. ButlerJulie C. Butler is a virtual summit coach based in Ottawa, Canada. She helps women grow their audience, build relationships, and create momentum through virtual summits, without relying on social media or constant content creation.Julie's website: https://juliecbutler.comReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Dec 25, 2025 • 26min

How To Nurture Your Email List Using Evergreen Email Sequences with Cheryl Rerick [Ep 229]

Today I’m joined by email automation strategist and deliverability expert Cheryl Rerick to unpack one of the most overlooked parts of email marketing - what happens after someone joins your list.In this episode, we talk about how evergreen email sequences help you nurture subscribers long-term, sell without burnout, and stop relying solely on launches to make money.If you’ve ever thought “I should be doing more with my email list… but I don’t know what,” this conversation is your roadmap.What You’ll Learn in This Episode:Why most email lists aren’t cold - they’re under-nurturedWhat evergreen email sequences actually are [and what they’re not]Why customer research matters more than copy tricksHow to choose the right offer to sell on automationHow to repeat your core message without boring yourself to deathGuest Spotlight: Cheryl RerickCheryl Rerick is an email strategist, automation engineer, and deliverability expert who helps online business owners turn their email list into a long-term sales engine. She specialises in evergreen email sequences that nurture, connect, and convert, without hustle or hype.Links & Resources:Cheryl's website: https://cherylrerick.comTime To Conversion Calculator: https://cherylrerick.com/calculator-df/Ready to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Dec 18, 2025 • 12min

3 Visibility Moves to Scale in 2026 [Ep 228]

A lot of smart, capable business owners aren’t failing - they’re just quietly stuck.In this episode, I’m breaking down the three visibility shifts I believe will define sustainable growth in 2026. Not hustle. Not hype. But clarity, trust, and intentional visibility that actually leads somewhere.If you’re visible but tired… this episode is your permission slip to do things differently.What You’ll Learn in This Episode:Why being “everywhere” is slowing your growthThe difference between audiences and rooms - and why trust matters more than reachHow to create visibility that leads to momentum instead of burnoutWhat it really takes to build a calm, scalable business in 2026Links & Resources:Apply for the Empire Expansion EventReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Dec 11, 2025 • 12min

Workshops Are the Most Underrated Conversion Event in Online Business [Ep 227]

In today’s episode, I’m breaking down why workshops work so well and why they’re often the conversion event no one realises they’re missing!In This Episode You'll Learn:Why workshops outperform almost every other conversion event (even if you’re early in business)The psychology behind why they build trust faster than funnelsThe difference between running a class and running a conversion eventHow workshops help you grow your list, validate your offers, and strengthen your messaging - all at onceWhat to say after your workshop to turn interest into actual salesWhy workshops will be one of the smartest strategies heading into 2026If you’ve ever wondered why your freebie isn’t converting… why your launches feel heavy… or why people aren’t taking the next step with you - this episode will change the way you think about visibility and sales.Workshops are simple.They’re intimate.They’re wildly effective.And it might just be the move your business has been waiting for.Ready to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Dec 4, 2025 • 12min

Are You Being Loyal to Your Coach… or to Your Future Self? [Ep 226]

The Empress Mastermind - $1,000 off + December freeBlack-and-white honesty time: staying in a coaching container you’ve outgrown isn’t loyalty - it’s fear wearing a responsible mask. In this episode, we’re talking about the uncomfortable, liberating truth behind loyalty, integrity, and choosing rooms that actually grow the future version of you.If you’ve been feeling the whisper that it’s time for something different, this is your permission slip.What You’ll Learn in This Episode:The difference between loyalty and self-abandonmentWhy women stay in containers long after the growth stopsHow the sunken cost fallacy keeps you stuckSigns you’ve outgrown a coach, room, or programHow to choose support aligned with your next-level selfMentioned in this episode:The Empress Mastermind - $1,000 off + December freeReady to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Nov 27, 2025 • 31min

How To Transform Your Customers Into Your Biggest Cheerleaders with Madelyn Furlong [Ep 225]

Today I’m joined by Madelyn Furlong, a marketing strategist and ShowIt website designer who helps service providers grow through smarter messaging, intentional client experience, and websites that actually convert.With 8+ years in digital marketing, Madelyn has seen it all - and she’s here to share the simple shifts that turn “happy clients” into raving fans.What You’ll Learn in This Episode:How to create memorable client experiences (even if you’re not a “hospitality” person)The underrated power of personalisation in a noisy online worldSmall systems that make your clients feel seen, supported, and valuedWhy going the extra mile doesn’t have to mean more workGuest Spotlight: Madelyn FurlongMadelyn Furlong is a marketing strategist and ShowIt website designer who helps service providers grow with clear messaging, intentional strategy, and high-converting websites. With 8+ years in digital marketing, she’s known for simplifying marketing, building trust through strong foundations, and creating websites that quietly do the heavy lifting.Links & Resources:Madelyn's website: https://madelynvictoriaco.com (the content kit resource can be found 1/2 down the homepage) Ready to grow your business without social media or burnout? Join my NEW Skool group - Online Biz Without Social here:https://www.skool.com/online-biz-growth/about NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $97 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

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