The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Visibility Coach & Audience Growth Strategist
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Aug 21, 2025 • 12min
The 5 Shifts I’m Making to Scale Without Social in Q4 (and How You Can Too) [Ep 211]
Check out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 14, 2025 • 9min
3 Ways to Monetise Your Email List That Aren’t Selling Your Own Offers [Ep 210]
Want to get an email in front of my audience? Click here for the details of my sponsored email spots →Think you need 50,000 subscribers before you can make money from your email list? Nope. Not even close.Whether you’ve got a few hundred subscribers or a few thousand, you can absolutely start charging for access to your audience right now - without selling your soul or spamming your list.In this episode, I’m covering:How I structure my own sponsored email offers (and what I charge)The “win-win-win” approach that keeps your subscribers happy, your sponsors thrilled, and your bank account smilingHow to position your list as the place your audience hangs outThe exact offer I’m running this month (and how you can do the same)If you’ve been looking for a way to monetise without launching something new or working twice as hard, this one’s for you.Check out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 7, 2025 • 10min
How I Got 135 Leads in 30 Days From One Quiz - Without Paid Ads [Ep 209]
Take the quiz I mention in this episode: What Visibility Strategy Matches Your Business Personality? Want to build your own quiz? Start your free trial with Try Interact - affiliate link!In this episode, I’m sharing why quiz funnels aren’t dead - you might just be doing them wrong.I'm diving into the exact strategy I used to create a quiz that brought in 135 leads in 30 days with an 86% conversion rate (without a single ad). I’m walking you through what worked, what I’d change, and how to build a quiz that actually grows your list and leads to sales in 2025.What You’ll Learn in This Episode:Why quizzes still convert in 2025 (especially for coaches, creatives, and personal brands)The 3 things every high-converting quiz must includeBehind-the-scenes of my quiz funnel: how I built it, how it’s performing, and what I’d do differentlyHow to match your quiz topic to your paid offer (this part’s crucial!)The segmentation strategies I’m using to personalise the post-quiz nurtureThe quiz platform I trust and recommend: Try InteractThis episode is part pep talk, part how-to, part funnel breakdown - and if you’ve been thinking about using a quiz to grow your list (or revive one that’s fallen flat), it’s the one to queue up right now.Check out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jul 31, 2025 • 17min
What 4 Days of Silence Taught Me About Business, Burnout & My Body [Ep 208]
In this episode, I’m sharing what really happened when I unplugged from my life, my clients, my business - and even my own voice - for four days of complete silence. No phone. No talking. No reading. Just me, my nervous system, and a whole lot of uncomfortable stillness.If you’ve been holding it all together with duct tape and to-do lists, or wondering why your strategy suddenly feels heavy or hollow, this episode is your gentle - but potent - permission slip to pause. To stop performing productivity. To come back to your body. And to start listening to what your business has been trying to tell you in the silence.What You’ll Learn in This Episode:Why doing less created more clarity than any strategy session ever hasThe nervous system truth behind burnout that no funnel will fixHow embodiment and business growth are way more connected than we admitWhat happened when I stopped filling every moment with “productive noise”Why I’m integrating somatic healing into my next-level business modelHow slowing down actually helped me move forward fasterThe inner spaciousness that’s now guiding every decision I makeWhether you're deep in hustle mode or starting to feel the cracks of over-efforting, this episode invites you to come back home to your body, your truth, and your next-level strategy, one that’s built from alignment, not adrenaline.Check out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jul 24, 2025 • 28min
How to Use Simple Surveys to Finally Understand Your Ideal Client (& Sell More) with Nadine Nethery [Ep 207]
If you’ve ever launched something you knew your ideal client wanted - only to hear crickets, this episode is for you.I’m joined by customer experience strategist Nadine Nethery, who’s here to share how one simple survey can completely change the way you sell. We’re talking about the exact questions to ask, how to get honest answers, and why this is the secret to writing copy that makes your audience feel like you’re reading their mind.If you’re ready to stop guessing what your audience wants and start selling more, this is a must-listen.What You’ll Learn in This Episode:The exact survey strategy Nadine uses to uncover what your audience actually wantsWhy guessing your ideal client’s pain points is keeping you stuckThe 5 open-ended questions that lead to high-converting copyHow to use survey responses to write sales pages, emails, and even plan future offersWhere to find people to survey (even if your email list is tiny!)Guest Spotlight: Nadine NetheryNadine Nethery is an audience-driven copywriter turned customer experience strategist for savvy online business owners who want to intentionally attract, retain and wow their dream customers.Over the past 8+ years, Nadine has given hundreds of industry-disrupting online business owners the words to shine and the strategies to build a sustainable audience-centred business. And she’s on a mission to make mediocre brand experiences a thing of the past!Website: www.candocontent.comInstagram: www.instagram.com/candocontentMastering CX, the FREE private podcast: https://link.candocontent.com/email-growthCheck out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jul 17, 2025 • 15min
Why Your Audience Isn’t Growing (And What to Do Instead) [Ep 206]
In this episode, I’m pulling back the curtain on exactly why your email list might not be growing - even though you’re doing all the things. You’re collaborating, creating content, showing up on stories… and still hearing crickets? I promise, it’s not you but it is time to ditch outdated tactics and recalibrate what growth looks like in 2025.We’re in a different digital world now. Reels are saturated, trust is low, and your dream clients can spot a templated “value-packed” freebie from a mile away. In this episode, I’m walking you through the exact reset I give my clients inside the Email Growth Club and my mastermind when growth feels stagnant. Spoiler alert: it’s not about doing more, it’s about doing what works now, with more clarity and less noise.If you’re feeling invisible online or like your lead magnet has stopped pulling its weight, this one’s your wake-up call (with love, and a little spice!)What You’ll Learn in This Episode:Why your audience growth might be stalling and why it has nothing to do with your offerThe 3 questions I ask every client stuck in an audience plateauHow to reposition your lead magnet without starting from scratchThe visibility strategies that are no longer working (and what to do instead)Why one aligned collaboration beats five random bundlesHow to simplify your call to action so your audience actually clicksWhether you're in a growth sprint or deep in a season of recalibration, this episode will help you sharpen your message, focus your visibility, and build a list of buyers, not browsers.Links Mentioned:Listen to [Episode 187] for my spicy take on the trust recession → CLICK HERECheck out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jul 10, 2025 • 17min
How I'm Planning Q3 Without Burnout (and Still Growing My Email List) [Ep 205]
In this episode, I’m pulling back the curtain on exactly how I’m planning Q3 inside my business - and spoiler alert: I’m not launching anything new. Instead, I’m focusing on doing fewer things, better. Because just because you can do more… doesn’t mean you should.After a big season of visibility (Inside the Inbox, turning 40, and launching a quiz funnel), I’m intentionally shifting gears. This quarter is all about conversion, consolidation, and rest - without taking my foot off the gas entirely. If you’re craving more strategy with space, you’ll love this peek behind the scenes.What You’ll Learn in This Episode:Why Q3 is my “conversion and consolidation” quarter and not a growth sprintWhat I’m focusing on instead of launches or new offersThe exact visibility strategies I’m using this quarter (guesting, freebie swaps, SEO)How I’m soft-selling my membership and prepping for a mastermind push in Q44 powerful prompts to help you map your own 90-day plan with less stressWhat I’m not doing (and why saying no is part of my strategy)How to anchor your quarter to your actual energy, life season, and long-term goalsWhether you’re fully booked, freshly burned out, or somewhere in between - this episode will give you full permission to do things differently this quarter.Links Mentioned:Grab my free strategic planner GPT, Sally → CLICK HERECheck out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jul 4, 2025 • 34min
Fix Your Freebie: The Psychology of Lead Magnets That Convert with Jillian Leslie [Ep 204]
Jillian Leslie, an OG blogger and tech founder, joins to discuss the psychology of lead magnets. She reveals the six buying triggers that can boost your conversion rates. Listeners learn how to create must-have freebies that genuinely solve problems and avoid the trap of boring PDFs. Jillian offers insights on simplifying tech challenges for new entrepreneurs and emphasizes the importance of pre-selling and emotional connections in marketing. Tune in to discover how to refine your lead generation strategy for better results!
Jun 27, 2025 • 14min
How I Personally Nurture New Subscribers & How You Can Too! [Ep 203]
In this episode, I’m pulling back the curtain on what actually matters after a big list growth moment - whether it’s a summit, bundle, podcast feature, or your own launch. Because here’s the truth:List growth isn’t the problem. It’s what you do next that matters.So if you’ve just had a wave of new subscribers join your world, this episode will walk you through the exact nurture strategy I use to turn fresh leads into warm, ready-to-buy humans.What You’ll Learn in This Episode:The biggest mistake most business owners make after growing their listHow I personally onboard and nurture new subscribers after a bundle or summit3 things you must do within 7 days of someone joining your listWhy trust (not automation) is your most powerful conversion toolHow to shift from “list-building mode” to sustainable connection and conversionPlus, I’ll share why I’ve swapped out traditional welcome sequences for a “Start Here” email - and how that one simple change has created deeper engagement right from the start.If your list just grew (yay!) - let’s make that growth mean something.Links Mentioned:Ep 144: How To Nurture Your Email List & Start Conversations with Sophia ParraCheck out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jun 20, 2025 • 10min
What If Pausing Isn’t Quitting... & Why It Might Be the Most Strategic Move You Can Make [Ep 202]
Today I’m peeling back the curtain on something we don’t talk about enough in online business...What if the answer isn’t to try harder… but to pause?If your last launch flopped, your content feels heavy, or you’ve been whispering “maybe I’m just not cut out for this” - this one’s for you.What You’ll Learn in This Episode:Why we don’t talk enough about the in-between seasons of business (& how they impact your mindset)What I learned from a client who swapped urgency for a Pause Plan - and finally started breathing againWhat a Pause Plan could look like (real examples + low-pressure ideas)How to know if you’re truly in burnout - or just disconnected from your own voiceWhy pausing isn’t quitting (and how to reconnect with your business without pushing harder)This episode isn’t another strategy session or productivity hack. It’s a love note to the part of you that’s quietly craving space and permission to rest without guilt.Because sometimes the most powerful thing you can do for your business… is pause.Check out The Growth Collective here:thecompletebusiness.com/growReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
