Marketing Meetup Podcast

David Fung is a self-confessed introvert. Nonetheless, his career as a magician  dictates he has to be the centre of attention. How does he get around this and turn his weaknesses into strengths?

Kelly Molson is badass. She's the founder of her own agency, Rubber Cheese, and also Mob Happy - a group of female agency owners brought together to encourage more female owners in the industry.  In this talk, she shares her experience on how to meet anyone. First, this is an opportunity to meet your heroes, but it could also be a route to more business. Listen and apply!

Expos have the potential to be a huge waste of money. While footfall is often high, discerning who is the right customer from the masses is no easy task.  In this interesting talk, Adam shares his tips for taking what could be a large white elephant and turning it into a success.

Having built the worlds largest social media following in the construction industry (c.4.5 million followers), Lee has successfully built an agency off the back of his original idea to create a place for the trades of the UK to meet online. In this episode, Lee talks about how he did this and how you can grow a social media audience to benefit you as a business.

Kay is exposed to a range of different clients and problems. She is therefore really well placed to help you plan your marketing campaign.  In this talk, "Why and how to plan effective campaigns", she covers the tools, tricks and tips on how correct planning can lead to great ROI.

Ash Phillips has successfully grown Yena (A Platform for Founders, Startups & Ambitious Rebels) - over the past few years.  Why? Well firstly, it became apparent at the time to him that the events he was going to weren’t the best experience he felt he could have. They were expensive, intimidating, old fashioned and crucially, attended by people far more senior than he was. This wasn’t a problem when it came to age, but culturally, he wanted something new, something contemporary, something more. In this fireside chat, James interviews Ash, finding out all he can about Ash's journey to date, and how he has grown a movement.

This is a terrific talk.  Google Ads are a massive part of the marketing mix for many, but also a complete mystery for loads more.  In this fascinating and funny talk, Mark Williams-Cook looks to demystify Google Ads, particularly for those working in smaller teams who may consider Google Ads out of their reach, all while maintaining most excellent Lord of the Rings references.

We're all told to create 'great content', but the reality of working in a small team means many marketers don't have the capacity to deliver on the promise of producing good stuff.  In this excellent, well structured and practical talk, Helen Brooks of Further takes you through the stuff you need to know in order to create the elusive 'great content' despite company limitations.

Dave Collins has been 'SEO'ing since 1997. In that time, he's learnt a thing or two about 'the Google'.  In this entertaining podcast, we hear from Dave, very quickly, about his top tips for making Google notice you. 

Rob Lawrence is an audio guy through and through, and in the current age of podcasting being front and centre - it makes a lot of sense to listen to someone who has dedicated their life to audio.  In this podcast, he lists the mistakes he sees many marketers make when launching their own podcast - we'll get our coats now as we've ticked most of them off ourselves!