The Deep Wealth Podcast - Unlock Your Deep Wealth—In Business and Life

Deep Wealth by Jeffrey Feldberg
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Jun 11, 2025 • 44min

Digital Advertising Expert John Horn Exposes Why Your Ad Spend Is Failing and How to Fix It Fast (#446)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“What challenges you today makes you strong and better tomorrow.” -John HornExclusive Insights from This Week's EpisodesIn this explosive episode, digital advertising expert John Horn reveals the hidden flaws tanking most campaigns and what to do instead. As the CEO of Stub Group and a top-tier Google Ads partner, John pulls back the curtain on paid media and shows you why even smart entrepreneurs are wasting money without realizing it.00:02:00 — John’s origin story and the founding of Stub Group00:05:00 — Why most businesses struggle with paid digital ads00:09:00 — Why Google isn’t going away—but how it's changing fast00:11:15 — How to reverse-engineer AI search results to dominate00:13:00 — The danger of chasing buzzwords like "AI" without strategy00:18:30 — Raw, authentic video vs. high-end production—what converts00:27:00 — What to look for in a digital agency (and red flags to run from)00:30:15 — The truth about ad KPIs—and the only metrics that really matter00:35:00 — The hidden risk of building your business on a rented platform3Click here for full show notes, transcript, and resources:https://podcast.deepwealth.com/446Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do AUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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Jun 9, 2025 • 53min

Three-Time USA Memory Champion John Graham Exposes The Real Reason You’re Stuck And What To Do About It (#445)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Keep going, you got this.” -John GrahamExclusive Insights from This Week's EpisodesIn this explosive episode, Three-Time USA Memory Champion John Graham reveals the hidden emotional resistance that silently sabotages even the most successful entrepreneurs. From crushing anxiety and panic attacks to elite performance on global stages, John’s journey will change how you view mindset, leadership, and personal freedom.00:05 John Graham’s shocking journey from mental collapse to memory mastery00:08 Why personal willpower is overrated—and what to use instead00:17 The mindset trap that keeps entrepreneurs stuck in a loop00:21 The link between personal relationships and business friction00:26 Why surrendering control unlocks real entrepreneurial power00:33 John’s system for releasing internal pressure and accessing peak flow00:36 The turning point that ended decades of anxiety in 60 days00:40 How to stop being driven by fear and start leading from strength00:45 Forgiveness, fulfillment, and finding peace—on your termsClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/445Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)Unlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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Jun 5, 2025 • 51min

Wall Street Investment Banker Rand Selig Reveals the Dark Side Of Success And How To Crack The Code On Health, Happiness, And Purpose (#442)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Learn from those around you that you love and respect.” -Rand SeligExclusive Insights from This Week's EpisodesRand Selig was a top Wall Street investment banker with over 250 deals under his belt, a Stanford MBA, and a thriving firm named one of the best in the Bay Area. In this powerful episode, Rand shares the dark side of high performance and how the very systems that create success can also destroy fulfillment.00:02:00 How Rand Selig went from Stanford MBA to Wall Street banker00:05:30 The life-changing advice Rand’s mentor gave him—and how it reshaped his path00:08:45 The red flags entrepreneurs miss when chasing growth00:10:15 Why knowing your post-exit life is more important than the deal itself00:13:00 The pivotal decision to build a firm based on life principles00:18:00 Why thriving starts with character, self-awareness, and emotional mastery00:26:00 How Rand Selig redefined success after burning out00:35:00 The one transformational question every entrepreneur should be asking00:44:00 The conversation every entrepreneur must have—before and after a liquidity eventClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/442Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your BusinUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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Jun 4, 2025 • 54min

Leadership Coach Paul Casey On The Dangerous Lie Of Work-Life Balance (#444)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Go for it and don’t settle for less.” -Paul CaseyExclusive Insights from This Week's EpisodesLeadership Coach Paul Casey is back—and he’s sounding the alarm. Paul pulls back the curtain on the dark side of overcommitment, the hidden ego traps successful leaders fall into, and why chasing “balance” is the wrong goal. You’ll learn Paul’s real-world strategies for boundaries, vision, and team health—plus how to say no without guilt.00:01:00  Paul’s journey from educator to full-time entrepreneur and leadership coach00:09:00 How coaching multiplies impact and why 77% of leaders improve effectiveness00:19:00 Understanding your leadership animal: Lion, Otter, Golden Retriever, Beaver00:24:00 What team conflict really says about your culture—and how Paul solves it00:35:00 Paul’s personal exit strategy from an overwhelming role00:38:00 Work-life balance vs. work-life rhythm, integration, and wellness00:44:00 The “secret sauce” behind Paul’s success as a coach for founders and executivesClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/444Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)Unlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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Jun 2, 2025 • 48min

Think You’re Ready to Sell? M&A Lawyer Matthew Fornaro Reveals Why You’re Not (#443)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Live your life, do the best you can, and always believe in yourself.” -Matthew FornaroExclusive Insights from This Week's EpisodesM&A Lawyer Matthew Fornaro joins The Deep Wealth Podcast to reveal the silent legal traps that kill deals, slash valuations, and send buyers running. Drawing from two decades of experience, including time at top AMLA 200 law firms and his work guiding entrepreneurs through exits.00:01:00 How Matthew Fornaro went from big law to helping entrepreneurs00:09:00 What it really means to work at an AMLA 200 firm—and why Matthew walked away00:12:00 The #1 legal mistake that destroys exits before they begin00:14:00 Why due diligence begins on day one—not deal day00:18:00 Deal maker vs. deal breaker: How the right lawyer protects without killing the deal00:26:00 Why legal generalists put your exit at risk00:30:00 The power of proactive legal planning—and how it pays off in your exit00:40:00 AI, changing laws, and how modern legal risks are evolvingClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/443Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)Book YoUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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May 26, 2025 • 48min

Sales Expert Kayvon Kay Says You're Selling Wrong: Here’s The $375M Playbook That Works (#441)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast TodayHave Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Always take care of your health first and stop worrying about what other people say or think and just do it.” -Kayvon KayExclusive Insights from This Week's EpisodesIn this powerful episode, Kayvon exposes why most businesses are failing at sales, the critical mindset shift that changes everything, and the exact playbook he used to go from zero to $38M in 18 months. 00:04 Kayvon’s journey from being written off in school to building $375M in sales00:07 The moment his life collapsed—and how it launched his entrepreneurial career00:10 The 2 core mistakes killing most sales teams (and how to fix them fast)00:13 Why “build it and they will come” is the fastest path to failure00:18 What separates real sales pros from amateurs—mindset, not pitch decks00:21 Culture as the ultimate multiplier for sales success00:30 When to scale your sales team—and how to avoid overhiring00:36 The single biggest lever to improve sales performance immediately44:00 The one message Scott would tell his younger self—and why it’s everythingClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/441Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)Unlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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May 21, 2025 • 48min

You're Going to Fail After Your Exit: Legacy Expert Scott Couchenour Shares the Strategies You Don't Know (Yet) (#440)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast Today💡🎯 Your Opinion Matters—Help Improve The Deep Wealth Podcast by Taking Our Quick Survey 🙏Have Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Take the time to step back and reflect.” - Scott CouchenourExclusive Insights from This Week's EpisodesIn this episode, Scott shares the overlooked traps that destroy entrepreneurs after their exit—and the exact steps to avoid becoming a statistic. You’ll discover the six-part life reinvention framework, the “moonlight method” for rediscovering your identity, and why your future depends on building beyond your role.03:45 Why 2008 was the beginning of the collapse for Scott’s family business07:15 The project failure that triggered a full shutdown15:55 How to separate your business from your identity18:20 Why most founders fail emotionally and strategically post-exit20:30 The six-pillar framework for designing your next chapter24:00 What a 90-day sprint can do for your clarity and confidence29:40 How Scott’s faith helped him reframe success and failure44:00 The one message Scott would tell his younger self—and why it’s everythingClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/440Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What YoUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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May 19, 2025 • 56min

Post-Exit Entrepreneurs AJ Wasserstein & Jeff Swearingen Reveal 6 Critical Decisions You MUST Make After Selling Your Business (Or Else You’ll Regret It) (#439)

AJ Wasserstein, a senior lecturer at Yale and former entrepreneur, teams up with Jeff Swearingen, who achieved a significant exit after selling his own businesses. They delve into the critical decisions every entrepreneur faces post-exit and highlight that 80% fail to plan for life after selling. The duo warns against common pitfalls like the loss of structure and purpose, and they advocate for simple investment strategies over complex ones. Ultimately, they urge listeners to proactively define their new identity and goals to avoid regret.
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May 14, 2025 • 37min

You’re Hiring Wrong And It’s Costing You Millions (Here's How to Fix It) (#438)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast Today💡🎯 Your Opinion Matters—Help Improve The Deep Wealth Podcast by Taking Our Quick Survey 🙏Have Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Hire right today so you prosper tomorrow.” -Jeffrey FeldbergExclusive Insights from This Week's EpisodesIn this powerhouse solo episode, 9-figure post-exit entrepreneur Jeffrey Feldberg exposes the hidden hiring traps that silently destroy enterprise value—and how to avoid them.You’ll learn how to spot frauds before they touch your bottom line, the question that instantly filters out bad fits, and how to build a team your future buyer will love. 00:01 Hiring the wrong person: the invisible cancer that kills exits00:03 One bad hire cost Jeffrey $10K in 3 weeks—and created the Hero Hire System00:05 The #1 mistake most founders make in hiring00:09 Why cultural fit is more important than resumes00:15 Why vagueness attracts losers—and clarity attracts winners00:22 What buyers look for in a self-managing team00:25 How to create a culture of ownership that multiplies valuation00:28 From chaos to clarity: how one client took a real vacationClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/438Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your BusinessUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐
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May 12, 2025 • 39min

Scale Smarter, Not Harder: Ahuva Gruen Reveals The CFO Secrets To Maximize Value Before Exit (#437)

Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast Today💡🎯 Your Opinion Matters—Help Improve The Deep Wealth Podcast by Taking Our Quick Survey 🙏Have Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!“Believe in your dreams and go for it!” -Ahuva GruenExclusive Insights from This Week's EpisodesIn this powerhouse episode, fractional CFO Ahuva Gruen joins the Deep Wealth Podcast to pull back the curtain on what’s really happening in your books—and how to fix it before it’s too late. Ahuva brings over two decades of CFO experience, exposing the silent killers of business valuation and how smart entrepreneurs can turn things around fast.03:15 Why most entrepreneurs are flying blind with their numbers06:45 What a fractional CFO actually does—and why it’s a game-changer17:10 Why mixing personal and business expenses will destroy your valuation25:15 What investors and buyers actually want to see in your financials30:45 Why clarity—not more revenue—is the ultimate growth driver34:10 How expenses silently destroy your business if left unchecked36:00 Ahuva’s life lesson: Believe in your dreams and finish what you startClick here for full show notes, transcript, and resources:https://podcast.deepwealth.com/437Essential Resources to Maximize Your Business ExitLearn More About Deep Wealth MasteryFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do AUnlock Your Lucrative Exit and Secure Your Legacy 🚀 Ready to maximize your business's value for a successful exit? The Deep Wealth Podcast is your ultimate resource to extract deep wealth and master the strategies that led our founders to a 9-figure exit. 👉 Start Your Journey Game-Changing Exit 👈 Exclusive Resources for Your Success: 🏆 Client Testimonials 🗺️ Deep Wealth Strategy Map 🎧 Subscribe to The Deep Wealth Podcast 📘 Free eBook: "From a 7-Figure Offer to a 9-Figure Exit" 📞 Book Your FREE Strategy Call 💡 Have questions about maximizing your exit? Click here to have them answered on our podcast! 🎯 Your Opinion Matters—Help Improve Our Podcast by taking our Quick Survey 🙏 💬 Love our content? Leave a review to help us keep delivering top-tier insights for your business success! ⭐

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