Glam & Grow - Beauty Business Podcast

Joey Healy started his career on the forefront of the eyebrow industry, leading him to become one of the most influential and sought-after eyebrow specialists in the field. Joey launched his namesake eyebrow empire over 10 years ago. Since then, he has expanded the brand and grown his team to what it is today.In today's episode, Joey gives insight into how he has become a favorite among celebrities and photographers and his unique methods he uses and recommends to create the perfect brow.Joey also discusses:His custom conversation and consultation approach to client browsBuilding the brand and developing the perfect brow productsWhat sets Joey Healy apart from the competition and how focusing on one category has led to the brand's successThe brand's most effective marketing channelThe most challenging part of building the businessYou'll also hear Joey's favorite current skincare and fashion trends as well as what's next for the brand.This episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Carol Han Pyle founded Nette during the pandemic, shortly after she lost all her marketing clients at the start of the pandemic.Nette is a candle brand that focuses on clean ingredients, sustainable practices, and luxurious materials - going after whitespace in the multi-billion dollar candle industry.In today's episode, Carol gives insight into the inspiration behind the brand, the aesthetic vision for the brand, and how Nette separates themselves from the competition.Carol also discusses:Her unique agency owner and brand owner perspectiveNette's most effective marketing channels and the importance of being an omni-channel brandThe brand's sustainability missionManaging the day to workflow as an agency owner and brand ownerYou'll also hear Carol's advice to her younger self and what's next for Nette.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

After working with top beauty brands, Céline Talabaza was approached by Nobel Prize winner Sir Fraser Stoddart to help start a skincare brand harnessing his scientific discovery of Organic Super Molecular Vessel™ Technology. Thus, NOBLE PANACEA was born. The brand merges science and beauty while emphasizing efficacy, precision, responsible beauty, and naturality.In today's episode, Céline explains the inception of NOBLE PANACEA and the technology behind the brand.Céline also discusses:How the brand communicates the science behind the product to their clientsHow NOBLE PANACEA respects the 12 Principles of Green ChemistryThe core pillars of the brand and how they honor those values with being nobleHer approach to being an omni-channel brand and the brand's most effective marketing channelYou'll also hear what has been Céline's most rewarding part of her career and what's next for NOBLE PANACEA.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

With a background in Chemical Engineering and a love for Greece, Lena Korres co-founded KORRES. The skincare brand leverages Greece's unique plants and herbs to create the most effective natural products possible. KORRES has also focused on sustainability initiatives from day one by owning every step of the product life cycle.In today's episode, Lena explains Greece's biodiversity and what makes it so unique.Lena also discusses:The importance of omni-channel marketing and the success KORRES has had with expanding into hotelsHow the brand communicates its messaging to various marketsThe most challenging part of building the business over the last 26 yearsHow she manages her time and scheduleYou'll also hear Lena's skincare advice to her younger self and what's next for KORRES.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Even after failing out of design school, TA3 Founder and CEO, Leila Shams, still felt called to a career in the fashion industry. While designing for top brands in New York City, she created her own celebrity-loved label which eventually led her to launch TA3 and her mega sculpting patent-pending shaping swimsuits.In today's episode, Leila gives insight into the inspiration behind the brand and its name and a look into some of TA3's successes and challenges since launch.Leila also gives discusses:The process of developing her design and finding the right manufacturing partnerProduct launch strategies currently being used in the fashion industryThe importance of utilizing customer feedback to make product improvementsHer experience preparing for and being on Shark TankThe biggest challenge of growing TA3 over the last two yearsYou'll also hear Leila's advice to her younger self and what new products TA3 is planning for launch over the next year.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Rose Fernandez began her career as a makeup artist, but the founder of Algenist saw her true potential and promoted her to CEO, right at the outset of the pandemic.With no prior c-suite experience, Rose used her 20 years of beauty experience to become the leader she is today and take the brand to new heights.Algenist focuses on ingredient-level innovation with the discovery of their hero ingredient, Alguronic Acid from algae. They promise clinically proven, measurable and visible results in just 10 days.In today's episode, Rose educates us on the tiny but mighty micro-organism Algenist is born from and how the brand was able to stay ahead during the pandemic.Rose also gives insight into:The brand's ability to make their science-backed claimsThe importance of educating customersThe brand's omni-channel marketing strategyHer secret behind building a great teamYou'll also hear Rose's advice to her younger self and what's next for Algenist.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Pure and Cimple Founder, Preeti Luthra combined her passion for skincare and her 20 years of experience in the tech industry to develop a leading-edge minimalist skincare line. Backed by science, Pure and Cimple is natural and effective with pure ingredients and simple formulations.In today's episode, Preeti explains the story behind developing Pure and Cimple's launch product and the strategy behind determining the brand's future plans for expansion.Preeti also gives insight into:The brand's growth and finding a suitable partner for manufacturingThe importance of packaging and ethical sustainabilityPure and Cimple's most effective marketing channelNavigating growing pains as the brand has gained tractionThe brand's experience with AmazonYou'll also hear Preeti's most challenging experience with building Pure and Cimple and what's next for the brand.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

After an extensive career with many notable brands, Veronique Gabai felt called to build a brand inspired by where she spent her childhood years, the Côte d'Azur. Her namesake brand, Veronique Gabai, is an escape to the Mediterranean with products crafted with the best natural ingredients for your well-being.In today's episode, Veronique takes us through how she grew into a creative developer role with a background in operations and went from working with top brands to building her own.Veronique also discusses:How the brand's fragrances are personalized to your unique skin chemistryThe intention behind multiple product categoriesOvercoming challenges faced through the pandemicThe brand's current marketing strategiesYou'll also hear Veronique's advice to her younger self and what's next for the brand.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

After recognizing that the beauty industry was creating unattainable standards for women, Wende Zomnir founded Urban Decay with a mission to knock down the door of the cosmetic world. And she did just that. Now, she's expanded to clean and sustainable beauty with caliray. caliray blends makeup with wellness and creates innovative formulas with innocent ingredients.In today's episode, Wende leads us through the evolution of the beauty industry and how her mission to make beauty a form of self expression helped shape what it is today.Wende also discusses:The marketing evolution from Urban Decay's inception to now with calirayThe importance of partnerships and building a partnership with SephoraBuilding some of the most iconic products in the beauty spacecaliray's distinct brand voiceYou'll also hear Wende's advice for balancing family and running a brand and what's next for caliray.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

MERIT Beauty was launched in January 2021 and has already rapidly grown into a leading beauty brand that is sold in 800+ Sephora stores. Founded by Katherine Power (Founder of WhoWhatWear, Versed), MERIT has raised $20 million in Series A led by L Catterton.How did they achieve such rapid growth with a new brand? Founding SVP of Growth at MERIT, Aila Morin joins us to share exactly that.In this episode you'll learn:The entire brand launch strategyHow building community has been the catalyst for MERIT's successCurrent strategies they are using to acquire new customersInsights into the brand's Sephora partnershipYou’ll also learn the brand’s new product launch strategy and MERIT's new "Great Skin" launch coming soon.Get a behind-the-scenes look at what we've learned over the past 6 years here at Wavebreak, as we share proven growth strategies you can use in Q4 at https://bfcmwebinar.comThis episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue.Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co