In this season of 1 Insight, you’ll hear some of the interviews that I have done with some of the most fascinating people I know on their podcasts. I’ll also be sharing with you some of the most popular episodes of this podcast again. I invite you to listen to these episodes for more insight and some things you might have missed the first time. Love. Rich P.S.  Join my next Masterclass where I'll be sharing the steps to create a powerful coaching business that delivers time after time for your clients.

Laurie is an extraordinary woman. She's been a Chief of Staff for a Fortune 10 company and she wants my advice on the book she's writing. But you know me... I don't play that way! You see, a great coach provokes their clients thinking, rather than validating it. A great coach gives their clients bigger questions to live into, rather than answering the questions they have for them. Too many people make the mistake of trying to write a book for a million people. I propose instead that you write a book for ONE person... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Today I'm talking to a woman I find absolutely fascinating. Danielle LoDuca trained to do archery – on horseback. Two of the most challenging sports, put together. Talk about a top performer! She's also the mother of 6 children (yes, SIX!), an author, a blogger and a coach. In this conversation I challenge her thinking from many directions. Instead of answering her question, I dive down deep. Hey, that's the only way I play. I tell Danielle who she is for me – you can feel how moved she is – and today you get to be a fly on the wall as we have this powerful conversation. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Shermain's coaching practice is really successful and he wants tips to take it to the next level. But I don't play the way he thinks I am going to play... Instead of offering strategies to scale his business, I ask him to look back at how he has created success until now. And then I propose that he doubles down on that. He's surprised – and elated – at the simplicity. And then I take him deeper still with a tool that calculates exactly how much money you are paid, per NO you receive! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Tasha was an educator then and a registered nurse, for 16 years. She's Type A by nature – driven, highly organized, ambitious and impatient. She starts the coaching session by asking me about how to do less. You see, she doesn't want to go back to her old ways as she builds a successful coaching practice. I introduce her to a new distinction, “Less but better…” It’s a game changer for her. And in that moment – 90 seconds after we’ve begun – I realize that she needs to practice this, right now. So I tell her we’re done! The best gift you can ever give a client is to create space for insight. The second best gift is to gently push them to turn that insight into action... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

I can promise any client that they will have a life-changing insight as a result of a coaching experience with me – no matter whether our conversation is 10 minutes long or 90 minutes. You see, I am listening to my client's listening of the world. And I am looking for how they see the world and I am witnessing how they speak their world into reality. My client, Soph Chiche, is a journalist, entrepreneur, author and psychologist, who founded a multi-million dollar business and is now building another. In this coaching experience, I listen to her deeply and I see something she cannot see herself. I lean in a little as a share this with her and she leaves with a life-changing insight... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Do you ever feel like you're on the Hamster Wheel of business? The more you do, the more there is to do... The more money you make, the more money you need to make... And as you become more successful, the pressure builds to be even more successful... Richard shows up on this call with a lot on his mind. He's speaking fast. You can feel his energy. I consciously slow him down and suggest the possibility that the less he does, the more he will make. He wants to believe me but I tell him not to believe me but instead cast his mind back over his life to see how this principle is already true. He is surprised at what he finds. And in less than ten minutes, we are there. Sometimes Speed Coaching can have as much impact as Deep Coaching... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Zovig is a member of Project Kairos and has had real success in the first couple of years of her coaching business. Now she's ready for her next level of success... It turns out that Zovig is an expert at helping powerful women find and express their voice. So, it's no coincidence that in this coaching session I help her take her voice to the next level with a new 5 year mission. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

I love it when a client shows up with no problems to be solved. Because that's where the magic of coaching can truly take place... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

One of the most common things I see in top performers is a desire to do more, to create more and to have more impact. However, what makes the biggest difference for high-achievers is to slow down enough to discover the tiniest steps that make the biggest difference. They feel lazy when they operate from their Zone of Genius but it's often the path to their next level of success. Sarah is hugely accomplished and very successful at almost everything she puts her mind to. In this coaching session, you will see me slow her down, to help her make the impact she was born to make... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules