In this Greatest Hits episode, Lauren is joined by subscription expert, Matthew Holman. Over the years, Matthew has worked with hundreds of brands to help transform their subscription models. Matthew is also the Head of Growth at QPilot, a platform which ​​offers merchants dynamic and flexible software to manage their repeat orders. During their conversation, Lauren and Matthew discuss what makes the subscription model work, the biggest mistake companies make in the subscription space, and some actionable tips to try for your own subscription model.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with James Laurain, Head of Growth at Aampe. Together, they discuss James’ journey from electrical engineer to marketer, the power of copywriting, and how to use the capabilities of AI for customer retention.James has vast experience in leveraging B2B content strategies and copywriting to engage and retain customers. At Aampe, James spearheads the first truly AI-driven approach to CRM Marketing Automation, which allows apps to create personalized, omni-channel customer experiences to increase customer engagement and retention. A man of many talents, James is the Founder and Chief Storyteller at Kid’s Books for Business, a Conversational Tech Copywriter at James Tech Copywriting, and a Content Strategist at Thought Bakery. To top it off, he’s recently written his first children’s book, Mabel the Chameleon.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Greatest Hits episode of Retain: The Customer Retention Podcast, Lauren DeSouza welcomes Jem Bourouh to the podcast. Jem is a serial entrepreneur from Germany. With his Google Ads agency Adcubator, Jem has spent more than $310M profitably. After being in the DTC space for more than 4 years and bootstrapping his own e-commerce brands, Jem’s is now investing in and acquiring other marketing agencies and ecommerce brands.Over the course of the show, Lauren and Jem discuss how to find the balance between prioritizing retention or growth, ways to find profitability through ad-spending, and how some companies are crushing it with WhatsApp marketing. We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this episode of Retain: The Customer Retention Podcast, Lauren DeSouza speaks with Annette Franz, Founder and CEO of CX Journey. Together, they discuss the importance of culture, predictive analytics, and understanding the needs of employees and customers.Annette is a multi-award winning customer experience expert and author. She has over 30 years of experience helping companies understand their employees and customers, identifying what drives retention, satisfaction, engagement, and the overall experience, and designing employee and customer experience strategies to deliver a better experience for all. Annette is also an official member of the Forbes Coaches Council, an invitation-only organization of leading business and career coaches.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this episode, Lauren is joined by Nicolas Babin, a strategic advisor and consultant. Nicolas’ background as a serial entrepreneur, executive, and board member has spanned from startups to multinational tech giants, such as Sony. Today, Nicolas gets excited by opportunities to help innovative companies achieve profitable growth and key business goals.This time, Nicolas and Lauren discuss why companies need to be prioritizing customer experience, how gamification can help your customer retention marketing strategies, and the ways in which marketing focuses have shifted over the years. We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with Damon Pistulka, the Co-Founder and Managing Director of Exit Your Way. Together they discuss recognizing the need to improve customer retention, the increasing role technology is playing, and what a marketing dream team looks like. Damon is the Co-Founder and managing director of Exit Your Way, where he helps founders increase business value, prepare for sale, and then sell their businesses. His vast experience running businesses and consulting has given Damon a unique perspective on turning businesses around to make them more profitable. We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Greatest Hits episode of Retain, Lauren is joined by Brittany Hodak, an international keynote speaker and award-winning business leader. Brittany is widely regarded as a ‘go-to source’ for generating and retaining superfans. She’s also the co-founder of The Superfan Company, a multimillion-dollar fan-engagement agency that has created successful campaigns and products for the likes of Amazon, Disney and Walmart. This time, Brittany and Lauren discuss how to turn your customers into loyal superfans, why companies must understand what makes them superior to their competition, and how to deal with the threat of apathy.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with Sara Caldwell, newly appointed Head of Customer Success at OpenAI. Together, they discuss the importance of decision-first customer research for retention, staying connected to the customer with customer facing teams, and not forgetting the long-term. At the time of recording, Sara Caldwell was the VP of customer experience at Dovetail, a customer insights hub helping thousands of teams build better products. Sara draws on her 10+ years of experience in customer focused roles as well as her experience as a high-school teacher in San Francisco. Sara has recently been appointed Head of Customer Success at OpenAI.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Greatest Hits episode, Lauren is joined by Adrian Swinscoe, a customer experience consultant and advisor who has been growing and developing customer-focused businesses for over 20 years. Together, Adrian and Lauren discuss what aspects of the customer journey create loyalty, how much control businesses have over customer experience, and highlight that not all customers are the same.Adrian helps companies deliver better customer service and customer experiences in two ways; the first is through acting as an advisor on specific service, experience and engagement issues, and the second is by building internal team and leadership capability via mentoring, thought leadership and masterclasses.We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest

In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with Kris Rudeegraap, the Co-Founder and CEO of Sendoso. Together they unpack the power of personal touches when it comes to customer retention, discussing the importance of humanizing the sales process, and proposing a redefinition of account-based marketing. Kris Rudeegraap is the Co-Founder and CEO of Sendoso, a company that helps businesses engage with customers throughout the buyer's journey. With a focus on trackable, measurable, and scalable strategies, Kris has led Sendoso to provide innovative solutions that enhance marketing ROI and improve customer relationships. Here’s the link to the examples of personalized customer gift ideas that Kris references during the episode. We need your help! We want to know what you enjoy about the podcast, what topics you’d like us to explore, and how we can make Retain even better in the future. So we’ve created this simple feedback form to gather your insights and suggestions. Just click, fill it out, and let us know how we can make Retain even better for you.Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.soPrevious guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.Check out the three most downloaded episodes: Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design SymphonyMastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience MakerThe Game Plan: Demystifying Gamification with Moe Ash, Founder of The CatalystIf you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest