

Journey to the Sunnyside
Sunnyside
Journey to the Sunnyside" is a top 2% podcast, reaching over 400,000 listeners every week. It’s your guide to exploring mindful living with alcohol—whether you're cutting back, moderating, or thinking about quitting.
While Sunnyside helps you reduce your drinking, this podcast goes further, diving into topics like mindful drinking, sober curiosity, moderation, and full sobriety. Through real stories, expert insights, and science-backed strategies, we help you find what actually works for your journey.
Hosted by Mike Hardenbrook, a #1 best-selling author and neuroscience enthusiast, the show is dedicated to helping people transform their relationship with alcohol—without shame, judgment, or rigid rules.
This podcast is brought to you by Sunnyside, the leading platform for mindful drinking. Want to take the next step in your journey? Head over to sunnyside.co for a free 15-day trial.
Disclaimer: The views expressed in our episodes do not necessarily represent those of Sunnyside. We’re committed to sharing diverse perspectives on health and wellness. If you’re concerned about your drinking, please consult a medical professional. Sunnyside, this podcast, and its guests are not necessarily medical providers and the content is not medical advice. We do not endorse drinking in any amount.
While Sunnyside helps you reduce your drinking, this podcast goes further, diving into topics like mindful drinking, sober curiosity, moderation, and full sobriety. Through real stories, expert insights, and science-backed strategies, we help you find what actually works for your journey.
Hosted by Mike Hardenbrook, a #1 best-selling author and neuroscience enthusiast, the show is dedicated to helping people transform their relationship with alcohol—without shame, judgment, or rigid rules.
This podcast is brought to you by Sunnyside, the leading platform for mindful drinking. Want to take the next step in your journey? Head over to sunnyside.co for a free 15-day trial.
Disclaimer: The views expressed in our episodes do not necessarily represent those of Sunnyside. We’re committed to sharing diverse perspectives on health and wellness. If you’re concerned about your drinking, please consult a medical professional. Sunnyside, this podcast, and its guests are not necessarily medical providers and the content is not medical advice. We do not endorse drinking in any amount.
Episodes
Mentioned books

Jan 20, 2025 • 8min
10-Minute Mondays: Breaking Through Plateaus and Reigniting Growth
Feeling stuck or uninspired on your mindful drinking journey? You’re not alone! In this episode, we’re tackling the all-too-common experience of plateaus—those moments where progress feels stagnant and goals seem less exciting. We’ll explore why plateaus happen, the importance of revisiting your 'why,' and how to assess if it’s time to update your goals. Plus, I’ll share practical tips to shake things up, find new excitement, and push yourself toward growth in a way that feels right for you. Whether you’re feeling bored, unmotivated, or just ready for a fresh start, this episode has everything you need to break through and keep moving forward.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 16, 2025 • 21min
Anticipating Challenges When Sober Curious w/ Hilary Sheinbaum
Welcome back to Journey to the Sunnyside! Today we’re diving into a topic that’s crucial for anyone on a mindful drinking or dry journey: anticipating challenges and building resilience. Our guest, Hilary Sheinbaum, author of Going Dry: A Workbook and The Dry Challenge, is here to share her expertise on navigating the obstacles that can come up when drinking less, like social pressures, cravings, or just staying motivated over time. With her experience as a journalist and advocate for the sober-curious movement, Hilary brings practical insights to help us prepare for these bumps in the road. Let’s get into it with Hilary!Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 15, 2025 • 27min
Setting the Right Goals for Your Drinking Journey w/ Hilary Sheinbaum
Welcome back to Journey to the Sunnyside! Today we’re joined by Hilary Sheinbaum, the author of Going Dry: A Workbook and The Dry Challenge. She’s the founder of GoingDry.co and an advocate for the sober-curious movement since 2017. Hilary has been helping people explore what it means to live with less alcohol. Today, we’re talking about setting the right goals for your drinking journey—whether it’s going completely dry, cutting back, or finding a balance that works for you. Let’s dive in and hear from Hilary about how to make these decisions and create a plan that fits your lifestyle.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 13, 2025 • 7min
10-Minute Mondays: Understanding the Surgeon General’s New Alcohol Warning
Hey everyone, today we’re diving into the Surgeon General’s call for updated alcohol warning labels. We’ll explore the science, the studies, and what this could mean for your habits and the future of drinking.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 9, 2025 • 43min
Turning Rock Bottom into a Movement w/ Carl Radke of Summer House
Welcome back to Journey to the Sunnyside! If you caught part one of our conversation with Carl Radke, you already know his story is one of resilience and reinvention. In this episode, Carl takes us deeper—into the moment he realized he had to make a change, his road to sobriety, and how he’s turning his personal growth into something bigger with SoftBar, an alcohol-free social space that’s breaking new ground. We’re talking about what it takes to walk away from alcohol, why so many people are seeking alternatives, and Carl’s vision for the future. Let’s dive in.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 8, 2025 • 19min
Reality TV, Fame, and Drinking Culture w/ Carl Radke of Summer House
Hey there, and welcome to another episode of Journey to the Sunnyside! Today’s guest has a story that hits close to home for so many of us. You might know Carl Radke from Bravo’s Summer House, but his journey with alcohol goes way beyond what you saw on screen. From his early drinking days in college and fraternity life to how alcohol played into his role as a reality TV personality, Carl’s story is raw, real, and relatable. In this episode, we’re diving into the first chapter of Carl’s journey—the experiences that shaped his relationship with alcohol and set the stage for a transformation you won’t believe. Let’s get into it!Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 6, 2025 • 7min
10-Minute Mondays: Navigating Cognitive Dissonance and Mindful Drinking
Ever felt that tug-of-war between what you want and what you do? That’s cognitive dissonance, and it’s something we all face when cutting back or taking a break from drinking. But here’s the thing—it’s not a bad sign. It means you’re questioning old patterns and creating space for real change. In this episode, we’ll unpack what cognitive dissonance is, why it shows up, and how to handle it without feeling like you’re spinning your wheels. You’ll learn how to recognize the conflict, reconnect with your “why,” and plan ahead to stay on track. It’s all about progress, not perfection. Let’s turn that tension into a tool for growth.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.

Jan 3, 2025 • 35min
How Bill Shufelt Built a Non-Alcoholic Movement with Athletic Brewing pt. 2
Bill Shufelt, the Co-founder and CEO of Athletic Brewing Company, discusses the remarkable growth of his non-alcoholic beverage brand. He shares insights on the cultural shift towards sobriety and how customer feedback shapes this movement. Bill highlights the rising popularity of non-alcoholic beers, especially among younger audiences, and emphasizes the importance of mission-driven growth in a competitive market. Tune in for a deep dive into transforming public perceptions of alcohol and the future of beverage choices!

Jan 2, 2025 • 21min
How Bill Shufelt Built a Non-Alcoholic Movement with Athletic Brewing pt. 1
In this engaging chat, Bill Shufelt, Co-founder and CEO of Athletic Brewing Company, shares his inspiring journey from a stable career to creating a movement around non-alcoholic beer. He discusses the initial challenges he faced while carving out a niche in the beverage industry and the innovative strategies that helped reshape perceptions of non-alcoholic options. Bill emphasizes the importance of community support and his mission to normalize moderation, making social drinking healthier and more enjoyable for everyone.

Dec 30, 2024 • 7min
10-Minute Mondays: Is Alcohol Part of Your Identity?
Have you ever wondered if alcohol is tied to how you see yourself? Maybe it’s part of being the life of the party, feeling fun, or finding a way to relax. In this episode, I explore how alcohol can shape our identity and why stepping back—whether it’s cutting back or taking a break—can feel like such a big shift. I’ll share why those qualities you value most, like being fun or outgoing, are already within you, and how rediscovering them without alcohol can lead to a more authentic, confident version of yourself. Let’s uncover what’s really driving your spark.Want to drink less with no pressure to quit? Go to https://ctbk.co/4doo5dq for a free 15-day trial.--Listen to Journey to the Sunnyside Podcast: https://bit.ly/4bxCqT3Subscribe to Sunnyside’s YouTube Channel: https://bit.ly/3zuoID4CONNECT WITH SUNNYSIDE:- Instagram: https://www.instagram.com/joinsunnyside/- Facebook: https://www.facebook.com/joinsunnyside/- Twitter: https://x.com/joinsunnyside- TikTok: https://www.tiktok.com/@joinsunnysideABOUT SUNNYSIDE: Sunnyside is the #1 alcohol moderation app that helps you drink less without any shame, guilt, or pressure to quit. Optimize your alcohol habits to achieve benefits like sleeping better, losing weight, feeling more energy, and saving money. We know that an all-or-nothing approach doesn’t work for everyone, so we focus on helping you set your own goals, celebrate small wins, and build a lasting system of accountability. As a result, 96.7% of our members see a big drop in their drinking after 90 days.Disclaimer: This podcast is not intended as medical advice, and the views of the guests may not represent the views of Sunnyside. If you’re concerned about your health or alcohol use, please consider seeking advice from a doctor.