
The Walk Thru
Close out your week with Byron Lazine, The Broke Agent, and a rotating cast of characters as they cover the week’s trending stories.
Latest episodes

Dec 22, 2022 • 1h 1min
Booking A FSBO Appointment LIVE With A Cold Call | The Walk Thru 035
The 2023 housing market, the Ecklund-Gomes team signing with Elliman, what NOT to do during the holidays, 21 irresistible email subject lines, and Tom Toole’s masterful live FSBO call are today’s topics as Dan Oneil and Tom Toole join Byron Lazine and The Broke Agent.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–02:51 Intro
02:51 Topic #1: Where the 2023 housing market is headed
08:14 The one thing Byron is waiting to see in January
14:18 Topic #2: Ecklund & Gomes sign 5 year deal with Douglas Elliman
19:36 There is value in having a great partnership.
28:57 Topic #3: What NOT to post during the holidays
29:26 The Broke Agent reveals the biggest holiday marketing fails
34:34 Yes to DMs, personal videos, and being human
35:11 Topic #4: Email subject lines
37:33 The Broke Agent shares one of his favorites
38:21 Topic #5: Tom Toole’s FSBO call
43:18 Tom’s live FSBO call
49:37 Byron’s big takeaways
Connect with Byron:
Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Dan Oneil: https://www.instagram.com/danoneil_/
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Connect with Tom: https://www.instagram.com/tomtoole3rd/
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Resources: https://www.realestatenews.com/2022/12/20/the-next-few-weeks-will-tell-us-where-the-market-is-headed-in-2023
https://therealdeal.com/2022/12/21/eklund-gomes-signs-5-year-deal-with-elliman/?utm_source=internal&utm_medium=widget&utm_campaign=feature_posts
https://brokeagentmedia.com/what-not-to-post-over-the-holidays/
https://brokeagentmedia.com/21-email-subject-lines-for-agents-to-use-over-the-holidays/
#coldcalling #fsbo #realestatepodcast

Dec 15, 2022 • 52min
The FAKE NEWS Foreclosure Crisis & Powell's Take on Housing | The Walk Thru 034
The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram’s new away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–02:46 Intro
02:46 Topic #1: The bill to ban TikTok
11:28 Cross-over from TikTok to Instagram
13:54 Byron’s question for real estate agents
15:10 Topic #2: Foreclosure Crisis Highly Unlikely
26:52 Young adults living at home and buying luxury items
30:01 Thoughts on the accusation of “rent-shaming”
31:25 Topic #3: Powell’s “Ways to Go” warning
39:45 Why you need a game plan—and not just for your own business
45:26 Topic #4: Instagram Away Messages
46:17 The Broke Agent’s favorite new feature
Connect with Byron: Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Taya: https://www.instagram.com/tayadicarlo/
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Connect with Brooks: https://www.instagram.com/brookslandrygroup/
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Resources:
https://brokeagentmedia.com/the-bill-to-ban-tiktok-and-what-it-means-for-your-business/
https://brokeagentmedia.com/foreclosure-crisis-highly-unlikely-even-with-redfins-predicted-home-price-declines/
https://www.bloomberg.com/news/articles/2022-12-14/fed-downshifts-to-half-point-hike-sees-5-1-rate-next-year
https://brokeagentmedia.com/instagram-updates-away-messages-notes-candids-and-collabs/
https://www.instagram.com/p/CmJcx1vN0xG/?igshid=YmMyMTA2M2Y=
#tiktokban #jeromepowell #realestatepodcast

Dec 8, 2022 • 53min
Using ChatGPT To Write A Listing Description LIVE | The Walk Thru 033
The question of whether real estate has a drinking problem, the release of OpenAI ChatGPT, the number of underwater mortgages, and the Instagram 2023 Trend Report are today’s topics as Troy Palmquist and Dan Oneil join Byron Lazine and The Broke Agent
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–03:27 Intro
03:28 Topic #1: Does the Real Estate Industry Have a Drinking Problem?
11:40 Successful people control themselves.
15:38 Alcohol, branding, and building relationships
20:09 Topic #2: Will AI eliminate agents?
25:18 Great tool for agents who struggle with listing descriptions
29:33 What will this do to disrupt copywriting?
35:08 Topic #3: 8% of homes mortgaged in 2022 are underwater
39:25 The difference between lending standards then vs now
41:25 The long-term impact of a brief dip into negative equity
43:14 Topic #4: Instagram 2023 Trend Report
43:30 Gen Z is prioritizing community and variety
44:32 Increase in Instagram monetization
Connect with Byron:
Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Dan Oneil: https://www.instagram.com/danoneil_/
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Connect with Troy Palmquist: https://www.instagram.com/tpalmquist/
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Resources:
https://brokeagentmedia.com/does-the-real-estate-industry-have-a-drinking-problem/
https://www.forbes.com/sites/ariannajohnson/2022/12/07/heres-what-to-know-about-openais-chatgpt-what-its-disrupting-and-how-to-use-it/amp/
https://brokeagentmedia.com/8-of-homes-mortgaged-in-2022-are-underwater/
https://brokeagentmedia.com/instagrams-2023-trend-report/
#openai #chatgpt #realestatepodcast

Dec 1, 2022 • 53min
This Store Raises Home Values HOW MUCH? | The Walk Thru 032
The best grocery store chains for home values, FHFA’s new conforming loan limit (CLL) values, the BAM Debate: Agents vs Appraisers, and December marketing ideas for agents were today’s topics as Victoria Velazquez and Dustin Brohm, aka the Massive Agent, join Byron Lazine and The Broke Agent.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–01:33 Intro
01:33 Topic #1: Grocery store chains best for home values
13:38 Agents need to go deep on area restaurants & stores
15:27 Topic #2: New Conforming Loan Limits (FHA)
18:40 Each recession, mortgage rates have dropped
26:47 Topic #3: The BAM Debate on Agents vs Appraisers
31:39 The question of market value
40:13 Byron’s message (and invitation) to appraisers
42:35 Topic #4: December marketing
44:11 Victoria’s ideas
45:20 Dustin’s ideas
47:00 Byron’s ideas
50:30 The Broke Agent’s ideas
Connect with Byron: Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Victoria Velazquez: https://www.instagram.com/victoriavelazquez/
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Connect with Dustin Brohm aka the Massive Agent: https://www.instagram.com/massiveagent/
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Resources:
https://brokeagentmedia.com/trader-joes-whole-foods-aldi-which-chain-is-best-for-home-values/
https://brokeagentmedia.com/what-fhfas-new-conforming-loan-limits-mean-for-the-industry/
https://www.youtube.com/watch?v=vjiLepOSnwk
#realestatepodcast #realestatenews #housingmarket

Nov 17, 2022 • 48min
2023 Housing Prediction & Turkeys Of The Year | The Walk Thru 031
A record drop in mortgage rates, Lawrence Yun’s market predictions, click-baity headlines about agents unable to afford rent, two new Instagram features, and turkeys of the year are today’s hot topics as Kat Drerup and Tom Toole join Dan Oneil and The Broke Agent.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–02:43 Intro
02:43 Topic #1 - “Mortgage Rates Fall Sharply…”
06:34 It’s not just the mortgage rate you need to consider.
12:34 Topic #2 - “Lawrence Yun’s 2023 Housing Market Predictions”
13:59 We still have steady buyer demand—and low inventory
20:19 Topic #3 - “37% of real estate agents…couldn’t afford to pay their rent in October”
21:21 Three things agents should be doing right now 30:30
Topic #4 - “Two New Instagram Features”
31:31 You can now add music to a general feed post
35:19 Topic #5 - Our turkeys for the year
Connect with Byron:
Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Dan: https://www.instagram.com/danoneil_/
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Connect with Kat: https://www.instagram.com/unlockchs/
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Connect with Tom: https://www.instagram.com/tomtoole3rd/
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Resources:
https://www.nbcnews.com/business/real-estate/mortgage-rates-fall-sharply-7-inflation-eases-rcna56667
https://brokeagentmedia.com/lawrence-yuns-2023-housing-market-predictions/
https://finance.yahoo.com/news/37-real-estate-agents-us-143000343.html?fr=sycsrp_catchall
https://brokeagentmedia.com/two-new-instagram-features/

Nov 10, 2022 • 52min
Housing Consumer Confidence Has NEVER BEEN WORSE | The Walk Thru 030
Consumer housing confidence, $1.3 Trillion in lost equity, a revealing Zillow survey, and two new Instagram features are today’s trending topics as Katie Clancy, Brooks Landry, and Zachary Foust join Byron Lazine on The Walk Thru
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00-03:30 Intro
03:30 Topic #1 – Fannie Mae report on consumer confidence
06:20 What would you say to those sitting on the sidelines?
17:40 Topic #2 – $1.3 Trillion in lost equity (Black Knight)
26:20 While this chaos is happening, there are opportunities.
27:31 Topic #3 – Zillow Survey on Biggest Misconceptions…
34:15 It boils down to education.
35:09 Topic #4 – Two new Instagram features
35:24 The #1 feature: Instagram users can now schedule their posts
Connect with Byron: Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Katie: https://www.instagram.com/thekatieclancy/

Nov 3, 2022 • 28min
How High Are Interest Rates Going in 2023? | The Walk Thru 029
This week on The Walk Thru, the week’s trending topics revolve around how high mortgage rates will go, Midterm elections, and Elon Musk’s Twitter takeover.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–01:19 Intro
01:20 Topic #1 - Tom Ferry’s 9% post
08:42 The best question to ask buyers in today’s market
10:43 A guest appearance from The Broke Agent’s dog
11:01 Topic #2 - Midterm Elections
15:34 Content ideas surrounding Midterms
18:51 Topic #3 - Elon Takes Over Twitter
Connect with Byron:
Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect with Katie Day: https://www.instagram.com/movemetotx/
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Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
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Resources:
Check out REFER: https://refernetwork.co/
https://www.bloomberg.com/news/articles/2022-11-01/elon-musk-says-twitter-will-verify-people-for-8-a-month https://www.instagram.com/p/CkcZqK8sNum/
https://brokeagentmedia.com/is-the-media-scaring-your-clients-here-are-5-data-points-you-need-to-show-them/
#housingcrash #interestrates2022 #housingmarket

Oct 27, 2022 • 51min
Is Airbnb's Bubble About To Burst? | The Walk Thru 028
The Airbnbust tweet, cooling home prices, longer days on market, and Mark Zuckerberg’s miss are today’s topics as Shannon Gillette and Dustin Brohm join Byron Lazine and The Broke Agent.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–02:32 Intro
02:32 Topic #1 - Behind the Airbnbust tweet
14:31 Why some Airbnb hosts are going out of business
16:36 Topic #2 - “Home Prices Cooled at a Record Pace in August” (CNBC)
20:25 Shannon’s advice to buyers who want to wait and see if the market changes
23:22 Topic #3 - “Time on Market Has Doubled Since Spring”
35:05 Dustin’s take on “Marry the house, date the rate”
39:35 Big changes in social: profile songs on Instagram?
43:26: Topic #4 - Mark Zuckerberg’s miss
44:27 Why TikTok should be a key player in your social strategy
46:12 Why top solo agents are joining teams
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Connect with Byron: Website: https://byronlazine.com
Instagram: https://www.instagram.com/byronlazine
TikTok: https://www.tiktok.com/@byronlazine
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Connect with The Broke Agent Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect With Dustin: https://www.instagram.com/massiveagent/
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Connect With Shannon: https://www.instagram.com/shannon_gillette/
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Resources: https://www.inman.com/2022/10/25/the-airbnbust-is-upon-us-a-tweet-hints-at-airbnbs-fall-but-is-it-right/
https://www.cnbc.com/2022/10/25/home-prices-cooled-at-a-record-pace-in-august-sp-case-shiller-says.html
https://brokeagentmedia.com/time-on-market-has-doubled-since-spring/
https://mashable.com/article/instagram-music-profile-feature https://www.cnbc.com/amp/2022/10/13/mark-zuckerberg-said-he-missed-a-giant-shift-in-social-networking.html
#airbnb #airbnbbusiness #realestatepodcast

Oct 20, 2022 • 46min
Gary Keller Predicts Housing Market DOOM | The Walk Thru 027
Dan Oneil once again steps in to host, joining The Broke Agent, Robert Mack, and Paige Steckling to discuss the 2022 Great Recession, Zillow’s revised forecast for 2023 home prices, new TikTok features, and what agents are doing for Halloween.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00 – 02:02 Intro
02:03 TOPIC #1: 2022 Great Recession
08:18 This is the time to pick up the pieces and kill it
10:34 TOPIC #2: Zillow’s future of home prices
13:20 The right time to buy is when it’s the right time for you
20:31 TOPIC #3: New TikTok features
29:28 Biggest changes for 2023
35:20 TOPIC #4: What agents are doing for Halloween
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Connect with The Broke Agent Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect With Dan Oneil: https://www.instagram.com/danoneil_/
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Connect With Robert Mack: https://www.instagram.com/whyrobertmack/
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Connect With Paige Steckling: https://www.instagram.com/utahrealestatepaige/
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Resources: https://www.inman.com/2022/10/18/gary-keller-2022-poised-to-become-second-worst-deal-year-in-history/
https://fortune.com/2022/10/15/where-home-prices-your-local-housing-market-headed-2023-zillow-revised-forecast/
https://brokeagentmedia.com/new-tiktok-features-you-should-know-about/
#garykeller #zillownews #housingmarket2022

Oct 13, 2022 • 34min
Should Real Estate Agents Have Read Receipts On? ? | The Walk Thru 026
With Byron Lazine on suspension, Dan Oneil steps in to host, joining The Broke Agent, Jason Cassity, and Brooks Landry to answer this question. Plus, conversations on ‘marry the house, date the rate’ advice, Robert Reffkin’s office tour, and Instagram Subscriptions.
Stand out as the go-to real estate agent with our easy-to-share blog posts, social media graphics, videos, guides, and more with
KCM ➡️ https://www.trykcm.com/BAM
Grab your FREE copy of BAM and KCM’s ebook, Combine the Power of Data and Video: https://brokeagentmedia.lpages.co/combine-the-power-of-data-and-video-kcm/
Subscribe to this channel: https://tinyurl.com/aatxhaka
Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn
Check out Broke Agent Media: https://brokeagentmedia.com/
Timestamps:
00:00–01:29 Intro
01:30 Topic #1 - First-time homebuyers are back
8:03 ‘Marry the House, Date the Rate’ advice
9:58 Topic #2 Robert Reffkin’s World Tour
14:43 Topic #3 Should real estate agents have read receipts on?
21:01 Topic #4: Instagram Subscriptions: Is the commitment worth the money?
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Connect with The Broke Agent
Instagram: https://www.instagram.com/thebrokeagent/
TikTok: https://www.tiktok.com/@thebrokeagent
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Connect With Dan Oneil: https://www.instagram.com/danoneil_/
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Connect With Jason Cassity: https://www.instagram.com/jason_cassity/
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Connect With Brooks Landry: https://www.instagram.com/brookslandrygroup/
Resources:
https://www.inman.com/2022/10/13/always-a-bridesmaid-rarely-a-bride-first-time-buyers-make-big-return/
https://therealdeal.com/2022/10/04/there-will-be-blood-inside-compass-wartime-playbook/
https://brokeagentmedia.com/a-brilliant-real-estate-agent-instagram-ad/
#clientcommunication #instagramstrategy #realestatepodcast