

The Artist Business Plan
The Superfair
Advance your art career in 30 minutes or less. Every other week, industry leaders join The Superfair team with proven strategies to help artists like you turn passion into profit.
Episodes
Mentioned books

May 15, 2021 • 21min
Artspiration! Special Episode* with Emily Strulson
Special episode! Welcome to Artspiration! In this special episode of ABP we sit down with newbie to the Superfine family, artist Emily Strulson. She gives us the rundown on recognizing that “aha” moment as an artist, her helpful daily art practices prioritizing wellness and brand building, and pointing out amazing art organizations to join. Tune in and learn!Emily Strulson is an abstract painter. Her art focuses on the exploration of patterns tied to emotions. Specifically, seeing similarities in celebrations and conflict within natural cycles as well as life experiences. The work itself is unstructured, spontaneous and abstract featuring intense colors. Strulson draws from her personal experiences, current events, the natural world and love for other cultures to create her work. She believes that there is an interconnectedness amongst people and the environment. Moreover, that our relationships with each other and the world we live in is paramount to the way in which we experience life.http://www.emilystrulson.com/DC art organization www.chevychaseart.orgFor more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @emilystrulson If you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

May 13, 2021 • 46min
Public Personas with White Hot Magazine's Noah Becker
In this episode of The Artist Business Plan we sit down with notorious polymath Noah Becker of White Hot Magazine, one of the first online art publications. He presents an amazing masterclass on developing a public image as an artist. “There’s an aspect of entertainment to art.” He gives tips on getting peoples attention including paying a publicist, reaching out to writers, and making your work better with helpful self critiques. Amazing class for artists building their public image, all of you!“If you are doing something brave and charismatic and fearless with your art, humanity really responds to that.”- Noah BeckerGuest: Noah Becker is an acclaimed painter with exhibitions at numerous international museums and galleries. Becker is a jazz saxophonist and the founding editor of Whitehot Magazine. Noah Becker has also been a contributing writer for Art in America, Interview Magazine, Canadian Art, the Huffington Post and ARTVOICES over the years. Becker lives and works in New York City and Vancouver Island, British Columbia.https://whitehotmagazine.com/ and http://noahbeckerart.com/ For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @NEWYORKBECKER | @whitehotmagazineIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

May 10, 2021 • 38min
Business Minds and Managers with Brent Estabrook
In this episode of The Artist Business Plan we sit down with career artist Brent Estabrook who abandoned a stable job as a dentist to pursue art full time. This masterclass shows an artist how important the business side of the career is, and if you aren't into business, like Brent, hire a manager you trust! Someone to handle the business side for you because it is so important. He also gives us his top 5 tips including: how to build a social media presence, always working, befriending other successful artists, take extreme care when representing your work digitally, and remember your collectors!! Remember, business is integral, and stay on top of your artist business plan.“The passion is what keeps you propelling forward."- Brent EstabrookGuest: Brent Estabrook is best known for his large-scale oil paintings of stuffed animals. Estabrook approaches his work with a delightful playfulness while maintaining a sedulous painterly technique. He received a BFA from the University of Arizona and a Doctorate of Dental Surgery (DMD) from the University of Louisville. Brent Estabrook currently lives and works in Los Angeles, California where he is represented by James Wright Gallery.https://www.brentestabrook.com/For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @brentestabrookIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

May 6, 2021 • 42min
Learn from a Master with Michelle Sakhai
In this episode of The Artist Business Plan we sit down with Michelle Sakhai, painter, teacher, Reiki master for a class on exploring your artistry. Sakhai gives amazing tips for art students including the number one lesson an art student should learn. Then we dive into painting through your fears (so healing!), clarifying the type of artist you want to be, and detaching yourself from your work to sell it! Such a helpful class for new artists and those who need to refresh their spirit.“If you ever painted your fears you’ll be surprised what happens- Instead of burying trauma, if we can go within ourselves and grab it and paint it not only are we transforming those old emotions and the pain and suffering then we are turning it into something beautiful at the same time. By giving it space we are allowing ourselves to heal.”- Michelle SakhaiGuest: Michelle Sakhai’s art derives influences from her Persian and Japanese roots. In 2004, Sakhai received a Bachelor of Arts degree with high honors, majoring in Art History and minoring in Fine Arts from Hofstra University where she currently serves on the advisory board for the College of Liberal Arts and Sciences. She went on to receive her Masters in Fine Arts in 2010 from the Academy of Art University in San Francisco, CA. She has studied in Venice, Italy, and in Barcelona, Spain. Sakhai also studied at the Marchutz Academy of Fine Art in Aix en Provence. In 2006, she received a grant to attend the Vermont Studio Center as a resident artist. Shortly after receiving her Masters in San Francisco, she taught Fine Art at the University of California, Berkeley. Michelle Sakhai is represented by galleries internationally and in the U.S. https://www.michellesakhai.com/ Check out Awakening by Michelle Sakhai here: https://www.michellesakhai.com/artistbook/awakening/book For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @michellesakhaiart If you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Esteban del Pino

May 3, 2021 • 43min
Art Publications, Tips for Collectors and more with Fine Art Connoisseur's Peter Trippi
In this episode of The Artist Business Plan we sit down with Peter Trippi, editor-in-chief of Fine Art Connoisseur. He leads us in a masterclass in properly reaching out to magazines and writers to give you your best shot at a feature. He also gives some great information to all you art collectors out there including joining a group and listing your collection online, and the benefits of doing so. “Take full advantage of these amazing digital resources that do exist, we often find curators talking to the same old people, the same old dealers, the same artists they happen to know and getting the same names for the show.” Help broaden the art world!“Start planning for the future as if it will look normal... so when we’re all back On we’re ready to go! This is a pause, let’s make the most of it."- Peter TrippiGuest: Peter Trippi is editor-in-chief of Fine Art Connoisseur, the magazine that serves collectors of contemporary and historical realist art. He is also president of Projects in 19th-Century Art, a firm he established to pursue research, writing, and curating opportunities. Based in New York City, Trippi directed the Dahesh Museum of Art and co-curated international touring exhibitions devoted to the 19th-century painters J.W. Waterhouse and Lawrence Alma-Tadema. His current exhibition, Artful Stories: Paintings from Historic New England, is on view at the Eustis Estate in Milton, Massachusetts, through October 2021.www.fineartconnoisseur.comFor more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanWe mentioned https://www.vastari.com/ as a resource for collectors in this episode. We also mentioned Artwork Archive, here is our personal link where you receive a discount on a year's membership: https://www.artworkarchive.com/superfine Go check it out!If you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

Apr 29, 2021 • 38min
Utilizing Your Secret Weapons with Jason Chen
In this episode of The Artist Business Plan we sit down with photographer and animator Jason Chen. We discuss the exploration of time with animation and photography in Jason's work before moving to tips from him as a gallerist. Topics include: how to best present your work, name consistency, portfolios, working solo vs with a team, talking to collectors and more. "Art is like fine wine, you need time to ferment it."- Jason ChenGuest: Jason Chen is a Philadelphia-based photographer who specializes in fashion, editorial, and alternative process photography. He's also the co-founder/co-owner of Paradigm Gallery + Studio and Juggling Wolf. Jason currently practices photo weaving. He began using two images taken within seconds of each other, then cutting and weaving them together. Because of his background in film and animation, Jason explores ways to incorporate the “Fourth Dimension” - Time - into his work. Photo weaving allows him to do this by exploring movement and mutation. His artwork has been featured in galleries across the country and overseas.http://www.jugglingwolf.com/ https://thatchinesekid.com/ https://www.paradigmarts.org/ For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @paradigmgs | @jugglingwolfWe talked about The side project sales checklist in this episode, here it is to help you crush those goals: https://www.sideprojectchecklist.com/If you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

Apr 26, 2021 • 56min
All about Art Fairs! Artfairmag’s Pauline Loeb-Obrenan
In this episode of The Artist Business Plan we sit down with Pauline Loeb-Obrenan, founder of Artfairmag, an incredible resource for artists where they can learn anything they need to know about art fairs. She teaches a wonderful masterclass on how to maximize your ability at acceptance into a fair, choosing your perfect fair, increasing your audience and visibility, making connections, and gaining maximum opportunities from your art fair experience. Take notes as this is a class you won't want to miss.Guest: Pauline has always been surrounded by art. Her father was an auctioneer and was bringing her every week to auction houses & museums. She studied art history and worked 8 years in Galerie Kugel, a blue-chip antique art gallery in Paris. During that time she discovered art fairs. She immediately fell in love with their atmosphere and all the possibilities they offer. She then created Artfairmag to promote these fairs, regardless their size or prestige. Since September, she has also interviewed influential art dealers in their field.https://www.artfairmag.com/For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @artfairmagIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

Apr 22, 2021 • 33min
Gen-Z Artists and Buyers with Reilly Clark of Passage Arts
In this episode of The Artist Business Plan we sit down with Reilly Clark of Passage Arts. We dive deep into the importance of mentorship in the artist community, building a legacy, and democratizing the art world. Whew! This is a big one. Reilly offers advice on how to forge your own path, think long term, and making art available for people who want it. There is huge value in diversity and if you want to be involved in the arts, know, you can. "Be deliberate, the exclusion has been deliberate so the inclusion has to be deliberate.”- Reilly ClarkGuest: Reilly Clark is an art dealer and startup founder. Reilly studied art history at Stanford University and works as a founder at Passage Arts, a startup dedicated to expanding access to art and art collecting. Reilly and his partners want to make art accessible for everyone. https://passagearts.com/ For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @reillyjonathanclark | @passage.artsIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

Apr 19, 2021 • 43min
Organize Your Art Career with Artwork Archive's Justin Anthony
In this episode of The Artist Business Plan we sit down with Artwork Archive's Justin Anthony for a super informative masterclass in turning your art practice into a structured, well organized business. In this episode you will learn how to present your work professionally, efficiently manage relationships, double down on what's already working for you and way more. Come geek out with us about organizing your art business!"If you are an artist you are a business owner.”- Justin AnthonyGuest: Justin Anthony is a social entrepreneur driven by his desire to be part of something that measures success not just by a bottom line, but by its contribution to society. His current company, Artwork Archive, has spent the last decade arming artists with the tools they need to get organized, manage their business, and share their art with the world. It is now used by thousands of artists in over 100 countries.Get 20% off your first year of Artwork Archive: https://www.artworkarchive.com/superfine For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @artworkarchiveIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez

Apr 15, 2021 • 27min
Turning Followers into Fans with Karin Brauns
In this episode of The Artist Business Plan we sit down with Hollywood's own Karin Brauns, an actress and fine artist. She gives us the rundown on how she balances a busy acting career and a booming art business. Her main piece of advice: be in the moment and follow your heart! We discuss quality materials and why investing in your business will save you time and energy down the road, how to turn fans into buyers and putting it all out there. #don'tmissthisepisode“The only failure is not to try, so try it!"- Karin BraunsGuest: Karin Brauns is a Swedish American Fine Artist. With artistic inspiration going back to her childhood in Norrkoping, Sweden, Karin's passion and interest in animals is influenced by the Nordic culture's appreciation of the outdoors and nature. The beauty of nature is captured in every Karin Brauns artwork. Karin is also an actress currently living in California.www.karinbrauns.com/For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.comIG: @thesuperfair, @theartistbusinessplanIG: @karinbrauns | @karinbraunsartIf you want to submit a listener question you can email it to abp@thesuperfair.com for a chance of it being answered by Alex, James, and our guest!Hosted and Executive Produced by James Miille and Alexander MitowExecutive Producer/Producer : Kelsey SusinoWritten by: Kelsey Susino, Alexander Mitow, and James MiilleAudio Edited by: Federico Solar Fernandez


