

eCommerce Scaling Secrets by Alex Fedotoff
Alex Fedotoff
Alex Fedotoff is a founder of D2C brands- 8 figure D2C Brands portfolio and e-learning company eCommerce Scaling Secrets.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
Episodes
Mentioned books

Aug 14, 2021 • 20min
147: 1 mindset shift that will change your life
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
I wanna share with you JUST ONE THING today…
But I GUARANTEE - it will change your life!
Just a few hints on what that’s gonna be:
the typical approach to life in Eastern Europe
there are JUST FEW people who care about you
script for your life
Elon Musk - is he a hero or a villain?
What should you dedicate AT LEAST 15 mins/day to?
What makes people unhappy
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 12, 2021 • 35min
147: How to dominate Amazon with your products
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Many of you keep on asking about Amazon marketing...aaaand I got this GENIUS Amazon entrepreneur for you today!
Meet Fernando - the guy who’ll help you SCALE your biz on Amazon, WITH EASE…
He and his team can help with EVERYTHING from product launches to optimizing the campaigns...the way they helped others ALREADY to make OVER 100 mil...
We will talk about some great things today, such as:
how to BEAT COMPETITORS on Amazon
GIVEAWAYS and how to do them properly
the ENDGAME strategy on Amazon
how to protect your brand from unauthorized resellers
channel diversification vs focused strategy
a sneak peek into the MARKETING strategy that Fernando and his team utilize
Based on the past changes with Fb, diversifying and finding the new customer acquisition strategies is great…
Make sure you watch this and give Amazon a thought as well!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 10, 2021 • 9min
147: How to spend $100k mo after IOS update with 30% profit
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
A LOT of you ASKED ME FOR THAT...you def have been waiting for this one!
Today, I will break down and explain the IMPLICATIONS OF iOS update…
Aaaand, the ways we DEAL with this update EFFECTIVELY
if your performance WENT DOWN since the update
if you are losing from 30% to 70% of PUR events tracked by Fb
if you don’t know HOW TO TRACK your metrics anymore
if you don’t know how to OPTIMIZE your accounts anymore
Then, this is 100% for you! I really do hope this will help you grow your biz!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 7, 2021 • 20min
146: The future of dropshipping (It's scary lol)
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Today, I’ll share with you something REALLY VALUABLE - my MINDSET on the development of dropshipping…
In particular, I will talk about:
evolving from a standard dropshipping model to a mixed one
ad accounts and business pages - safeguarding your infrastructure
USE the loopholes, but think about SUSTAINABILITY as well
dropshipping 5 YEARS FROM NOW - WHO will survive
innovation vs modelling after competitors
Your thoughts and input in the comments are more than welcome...I love the topic and would like to hear your opinion!
Enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 5, 2021 • 1h
145: eCom Merchant processing - how to scale to 9 fig with payment
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Today, I’ve got a HUGE VALUE BOMB for you! Something really unique on this channel...
Meet Travis Gomez - the VP of business development at Cambridge Commerce - the guy who will fix YOUR merchant issues…
Travis and I will talk about many things you WANT TO HEAR about:
the STANDARD payment processing options you should have
disputes, refunds, chargebacks, holds - how to deal with them
what if your merchant account GOES DOWN
risk managers - how to talk to them and get them HELP you
the rules of the game
Like Travis said, “if you don’t know the rules, how are you gonna win the game?” Come and find out how to safeguard your biz…
Enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 3, 2021 • 22min
144: How Casely Profitably Spends $500k On Facebook Each Month
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Today, I’ll share with you something YOU LOVE - a BRAND CASE STUDY…
So, the FULL BREAKDOWN of Casely’s business model - front end with Fb ads, subscription, and influencers…
In particular, I’ll talk about:
listening to the CUSTOMER’S FEEDBACK to improve your offer
UGC and the EXACT ads CAsely is running
the BIGGEST MISCONCEPTION about Fb ads
Metrics to look at when advertising
Infrastructure - team building, suppliers, scaling
This and NOT ONLY - what the LARGE brands do to grow...Find out HERE!
Aaaand...Enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Aug 3, 2021 • 21min
143: 3 hiring mistakes I made (don't do them)
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Today, I wanna make you a BETTER LEADER…
In particular, I will talk about the 3 hiring mistakes I made so that YOU WILL NOT make them…
First off, what differentiates an 8-9-figure brand from a 7-figure one? Better talent within a team…
So, what will I talk about?
Match between a skill set and a position.
The level of expectations.
Delegation vs abdication.
Trust me, you want to learn this, coming directly from my mindset to yours!
Enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Jul 29, 2021 • 1h 13min
142: Scaling BEYOND 8-figures with unique products [Sam Olawale Interview]
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
This guy DOES NOT NEED an introduction...If you follow me, YOU KNOW HIM!
Welcome Sam Olawale - one of the SUPERSTARS from our community…
https://www.youtube.com/channel/UCptb... - Sam Olawale
You might know this already - Sam is using a unique Kickstarter/Indiegogo strategy for scaling his brand
Today, he will SHARE with you the SECRETS that helped him move BEYOND 8 figures within 6! months
him FANTASTIC team and the POWER OF COMMUNICATION
BOOKCLUB - what is this and why do you need it?
the CEO strategy - WHAT the real CEO HAS to do for the team
how to AUTOMATE and properly OPTIMISE your team
the business model Sam is following
how to create a new concept that CANNOT BE COPIED
Sam’s EVERGREEN product criteria
Sam is THE MAN - a mentor you want to learn from! Share your thoughts, comments…
Aaaand enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Jul 27, 2021 • 22min
141: $100 mil Brand IG strategy Snackable Content and Inclusive Instagram Language
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
If you are a dropshipper, you know THIS PRODUCT...aaaand, probably, you could not make it work…
These guys could - with the POWER OF A BRAND - I’m talking about Therabody!
These guys are VALUATED at 100+ mil right now, and they are just WARMING UP!
Aaand, the leverage they used is quite interesting - IG influencers and branded content:
Inclusiveness - the power of COMMUNITY
Content strategy - spark CONVERSATION
Speak TO, not AT the audience
Constant interaction through comments
IG content planning strategy and tools to use
This and NOT ONLY - in my new CASE STUDY vid you will enjoy for sure!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Jul 24, 2021 • 21min
140: How to deal with stupid people in your life
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Do you know HOW to deal with stupid people?
Well, I’ll tell you how TODAY! Trust me, this is important…
In particular, I’ll touch the topics of:
Constructive criticism and hatred you get as a famous person
Elon Musk and the hedge fund manager
Taking negativity personally
The sign of success
What YOU consider important
Yeah, this is NOT EXACTLY about stupidity...It’s more about how to KEEP CALM and MOVE UP
And that’s my mindset...Enjoy!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...


