Rehash: A Web3 Podcast

On this episode of Rehash we sat down with Satvik Sethi, Co-founder and CEO of Joincircle, a social media platform for web3. Satvik has been a mental health advocate since he was in middle school when he became the go-to person in his class to talk to when peers were struggling with mental health. He carried this passion for mental health advocacy with him through college and eventually found himself continuing to do so in the web3 space.It’s no secret that those of us who work in and engage with the industry are susceptible to burnout, regardless of market conditions. Satvik addresses this and explains the importance of mental health in general, and specifically how it applies to the web3 space. We discuss the value of open conversation around politics and agree that removing politics from web3 is impossible, as much as we’d sometimes like to. Rather, we should (kindly) embrace sharing the opinions we have in order to move the space forward. We switch gears to talk about SocialFi (which if you haven’t heard of it, don’t worry Satvik has you covered) and we discuss the “ultimate web3 social media platform,” Joincircle. Satvik shares his views on progressive decentralization and sufficient decentralization, saying it’s important for a project to start out centralized in order to be productive, but should still have its sight set on ultimately decentralizing and giving back to the community. During our talk, we also touch on the topics of interoperability, fundraising, and ever-present FOMO. 🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenSatvik: https://twitter.com/sxtvikJoincircle: https://twitter.com/joincirclexyz ⌛ TIMESTAMPS0:00 Intro0:27 Sponsors4:02 Welcome Satvik!4:35 Satvik’s background5:54 Mental Health10:25 Mental health in web313:42 FOMO in web318:09 Politics in web327:32 Destigmatizing mental health31:45 SocialFi33:43 Joincircle38:41 Decentralization of joincircle43:32 Collaboration with other web3 projects45:37 Fundraising for Joincircle50:46 Fun Questions!58:03 Follow Satvik!58:36 Credits 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

On this episode of Rehash, we sat down with Aaron Soskin, founder of Govrn. Govrn is a DAO contribution platform designed to enable DAOs to be defined by their contributors. By recording your contributions and allowing other DAO members to attest to those contributions, you can maintain ownership over your work and keep an on-chain record of the value you provide to DAOs.In this DAO forward episode, we cover a variety of topics from rage quitting and politics to the ways in which Govrn can help DAOs and their contributors. Aaron stresses the importance of DAOs being defined by the emergent properties that arise as the result of contributors providing value, and we discuss how Govrn allows contributors to own their work and get more meaningful validation for the work they do. We discuss the pros and cons of rage quitting, and Aaron explains why he’s a rage quit maxi. He also explains why it’s important for DAOs to enable divergence and convergence and shares that rage quitting doesn’t have to be permanent. We later explore the human aspect of DAOs and discuss the nuances of decentralization, acknowledging that technology can’t solve all human coordination issues. We discuss DAOs in the light of politics and what that intersection could look like. We acknowledge the recent events (FTX) and discuss what the future may hold for DAOs in the coming months and years - agreeing that not all DAOs need to be permanent. Aaron closes with speaking so passionately that his mic crumbles, starting SexySongDAO, answering some fun questions, and leaving  listeners with how to get started using Govrn.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenAaron: https://twitter.com/AaronSoskinGovern: https://twitter.com/GovrnHQ ⌛ TIMESTAMPS0:00 Intro0:28 Sponsors4:03 Welcome Aaron!5:16 Aaron’s background8:56 Contributor first DAOs11:11 Ownership over contributions16:31 Recording contributions18:25 Contribution language20:42 LinkedIn for DAOs24:50 Aaron is a rage quit maxi 29:21 Convergence and divergence in rage quitting34:26 Humans, tech, and decentralization37:34 DAOs and politics41:54 SexySongDAO 45:30 Real life use cases for DAO49:21 Why Diana likes DAOs54:56 DAOs in the current bear market1:03:48 Ephemeral DAOs1:07:54 Fun Questions!1:11:17 Follow Aaron! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

In this episode of Rehash, we sat down with Steph Alinsug, Media Steward at Seed Club - an accelerator program for DAOs and DAO builders. When Steph first heard about crypto from a podcast, the concept of DAOs and social tokens clicked for her right away. With previous careers as a branding specialist and a community organizer,  she was always looking for a way to bring those two passions together. Web3 offered an opportunity to do just that.Steph’s community-first branding approach lent itself nicely to her role at Seed Club, and she realized that the content she was creating wasn’t just content for the sake of marketing, but media that leveraged storytelling and community building to impact people with aligned values. This key difference is precisely what distinguishes content as we know it in web2 from the decentralized media of web3. We dive into all of the nuances surrounding content, branding, marketing, media, decentralized media, web3 media, media in DAOs, and decentralized content creation. Although we use some of these terms interchangeably, Steph breaks down how she distinctly thinks about them, and we discuss Rafa’s project Folklore - a leading example of community-first media. We double click on the human side of all of this as we discuss the inevitable hierarchy in DAOs, how media DAOs can progressively decentralize, ownership over the media you create, and the role curation plays in the decentralization of media. We also talk more broadly about conflict resolution and how imperative human to human relationships are as we explore new ways to organize ourselves and produce meaningful work in DAOs.We close out our conversation with a few fun questions and Steph tells us how to find her and Seed Club on Twitter.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenSteph: https://twitter.com/cryptohun3ySeed Club: https://twitter.com/seedclubhq ⌛ TIMESTAMPS0:00 Intro0:35 Sponsors!4:11 Welcome Steph4:58 Steph’s background7:14 Web3 media10:10 Web2 vs. web3 media12:39 Web3 media, decentralized media, and media in DAOs16:35 Decentralized media vs. decentralized content creation21:05 Folklore 24:39 Ownership in decentralized media28:16 Progressive decentralization of media36:29 Relationships over actions41:25 Hierarchy in DAOs45:08 Fun Questions!52:30 Follow Steph! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

In this episode of Rehash, we sat down with Julia Rosenberg and Chase Chapman from Metropolis to discuss all things DAOs, governance, and Metropolis.Julia started learning about crypto after being frustrated with web2 scaling models in her startup journey, which eventually led her to co-founding Metropolis (previously Orca Protocol.) Chase fell down the crypto rabbit hole while working in marketing and data analytics. After graduating college she dove headfirst into the DAO ecosystem and started contributing to DAOs full time. She eventually started her own podcast, On the Other Side, where she talks about the human aspects of web3. Eventually she met Julia and fell in love with Orca Protocol (now Metropolis) before joining the team there.Julia and Chase lay some groundwork for the episode by defining governance, not only in the DAO ecosystem, but much more broadly. We compare DAOs to digital cities and discuss the transition from corporate structures to DAOs, which transfers more ownership to members and gives them more autonomy over their work. We touch on the complexity of DAOs, the ways in which they are failing, the ways in which they can benefit humanity, and how Metropolis is enabling them to achieve better governance. Julia and Chase explain the Metropolis rebrand and help listeners understand how the protocol works on a very basic and tangible level. We discuss the importance of organizations being human centric and scalable, and the two share how they have seen DAOs evolve as well as how they think they’ll evolve in the coming years.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenJulia: https://twitter.com/JulzRozeChase: https://twitter.com/chaserchapmanMetropolis: https://twitter.com/0xMetropolisOtherside Pod: https://www.othersidepod.xyz/ ⌛ TIMESTAMPS0:00 Intro0:32 Sponsors!4:07 Welcome Julia & Chase!4:26 Julia’s background5:50 Chase’s background8:32 Governance in digital spaces11:50 Corporate models vs. DAOs13:52 DAO governance is hard17:07 Digital cities23:00 Sovereignty in DAOs27:01 Orca rebranding as Metropolis29:55 Human centricity in DAOs35:04 How Metropolis works38:40 The evolution of DAOs50:17 Fun Questions! 57:54 Follow Julia and Chase! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

Parker Jay-Pachirat is Head of Community and on the Investment Team at Fintech Collective, a DeFi investment firm. She is also part of the Founding Team of Boys Club, a community and DAO helping women and non-binary individuals navigate web3. Parker had a pretty untraditional journey into web3, with a background in humanities and having studied critical theory at a liberal arts college. However, when Parker first learned about blockchain technology, she was so hooked that she decided to pursue a career as a crypto VC, and against all odds, she broke into her dream industry. We dive right into the episode by discussing off chain influences on DAO governance. Parker believes that code isn’t law (despite popular belief) and embraces the nuances of humanity in complex decision making. She believes that by utilizing off chain influences for the greater good of the DAO, you can actually create healthier governance models and more authentically represent the will of the DAO. We discuss the pros and cons of anonymous voting, and issues surrounding social capital, voter apathy, and token voting in general. Parker believes that there’s no one right way to structure a DAO, but instead thinks deeply about how DAO structure and governance can be implemented differently to best serve the unique purpose of individual DAOs. At Boys Club, Parker is directly overseeing the process of turning Boys Club into a DAO and she’s spent the last 11 months researching, creating, and implementing a structure and governance system that is specifically tailored to Boys Club. Parker’s shares what she’s most excited about as a VC - zero knowledge proofs and rollups. We also dive into how Parker distinctly differentiates marketing from community, with marketing being something you can purchase and community being something that is priceless. Parker shares her thoughts on post humanism as it relates to blockchain technology and inadvertently discloses that she is a Neuralink maxi. Through some fun closing questions we learn a little bit more about Parker personally - she loves StarkNet, her job(s), Boys Club forking, and the city of Berlin.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenParker: https://twitter.com/parkerjaypFinTech Collective: https://twitter.com/fintech_ioBoys Club: https://twitter.com/BoysClubCrypto ⌛ TIMESTAMPS0:00 Intro0:40 Sponsors!4:14 Welcome Parker8:35 Nuance in web3 communities5:00 Parker’s background11:16 Social Capital and off chain influence 15:09 Anonymous voting 16:53 Issues with token voting 19:48 The ideal DAO structure24:39 Turning Boys Club into a DAO30:08 How Parker became a VC36:22 Parker’s investment thesis40:23 Marketing vs. Community Building 43:59 Post humanism and blockchain tech 49:16 Diversity in crypto 50:30 Rebrand anything in wbe351:18 Systems first, DAO tools second53:29 Community first, tokens and DAOs second54:54 StarkNet1:01:08 If Boys Club were another entity1:01:30 Boys Club fork!1:02:14  If money were no issue1:02:25 Biohacking1:04:38 If Parker could live anywhere in the world1:06:28 Follow Parker! 1:08:14 Shoutouts! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

Evin McMullen is the CEO of Disco, a toolkit that allows users to own and control their data and digital identity. She’s also an active member of DAO Jones, Boys Club, and one of the OG members of $INK DAO.If you’re interested in digital identity, verifiable credentials, or decentralized identifiers, this episode is for you and Evin has got you covered. We start by defining digital identity to lay the groundwork for listeners who may be new to the space and we cover Kim Cameron’s 7 Laws of Identity and how blockchain companies can improve user experience by implementing them more consciously. Now that we have some context, we hit the ground running and Evin dives deep into off-chain vs. on-chain data storage, off-chain vs. on-chain reputation, Decentralized Identifiers (DIDs), Verifiable Credentials (VCs), and how these technologies can help bring some humanity and understanding to the highly technical world of web3. We discuss identity more broadly and Evin shares her analogy between identity and a disco ball. We touch on topics like social capital, reputation, tattoos, identity in DAOs, and discoverability in web3. Evin shares how disco helps users control and own their digital identity with their personalized disco data backpack, and the ways in which disco is exploring monetization.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenEvin: https://twitter.com/provenauthorityDisco: https://twitter.com/discoxyz ⌛ TIMESTAMPS0:00 Intro5:04 Evin’s background6:43 Defining digital identity7:02 Kim Cameron’s 7 Laws of Identity9:24 How blockchain companies can improve utilizing the 7 Laws of Identity12:24 Off-chain data storage14:41 Decentralized Identifiers (DIDs) 16:03 Verifiable credentials (VCs)19:40 On-chain vs. off-chain reputation25:18 The Disco Ball identity analogy 28:56 Evin’s ERC-721 tattoo31:33 DAOs and identity35:35 Disco and VCs38:01 Social capital and reputation40:08 Launching Disco44:16 How Disco makes money47:54 Discoverability in web350:38 Rebranding seed phrases51:33 I’m not a bot52:50 Britney Spears 53:33 The Metaverse54:13 Follow Evin!54:36 Shoutouts! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

In this DAO-heavy episode, we sit down with nintynick, a core contributor at Hats Protocol, to discuss all things decentralization, AI, and coordination.Nick initially got into coding and finance with the goals of working in gaming, but has since pivoted whole-heartedly into the web3 space.To lay some groundwork, he tells listeners how he defines a DAO. We then dive right in by comparing DAOs with traditional companies, analyzing when a traditional company should and should not decentralize, and we flesh out the ins and outs of progressive decentralization. Nick shares his thoughts on how to successfully start and maintain a DAO, emphasizing the need for values alignment. Nick is quite bullish on DAOs and believes that by 2034 (we forced him to pick a date) DAOs will become more effective than traditional organizations. Digging deeper into the intersection of AI and tech, Nick explains agent-based modeling in AI, and we explore the automation of work, automated constrained delegation, Hats Protocol, and compare AI to human capability.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchennintynick: https://twitter.com/nintynick_Hats Protocol: https://twitter.com/hatsprotocol ⌛ TIMESTAMPS0:00 Intro0:31 Sponsors!5:16 Nick’s background8:18 Nick’s DAO definition10:32 Traditional companies becoming DAOs 13:03 Companies that should not decentralize14:54 When are companies better than DAOs?17:51 Progressive decentralization21:27 Progessive decentralization roadblocks23:54 How to DAO successfully25:56 Values alignment28:11 When will DAOs surpass traditional organizations?34:00 Agent based modeling in AI 36:37 Automation of work40:05 Automated constrained delegation42:43 AI and Hats Protocol45:13 Humans vs. AI50:31Fun questions!54:52 Follow Nick! 🤝 SPONSORSLens Protocol: https://lens.xyz/Avenue: https://avenue.place/Govrn: https://govrn.app/ DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

Taylor Monahan is Product Lead at MetaMask, a crypto wallet and gateway to blockchain apps.As an early crypto adopter, Taylor has watched almost every cycle of crypto come and go. About a year after the Ethereum presale, she learned there were real blockchain apps popping up on the Ethereum blockchain. And even in these early days, she recognized the industry’s need for something critical — better wallets. Taylor pivoted into working on creating her own wallet with a more user-friendly interface and….actual buttons and stuff. This turned into MyCrypto, which was later bought by MetaMask. Taylor has been building web3 tooling and working on making wallets easier to use ever since.During our discussion with Taylor, we dive into wallet security and cover basic wallet 101 info. She runs us through some best practices and ways in which your wallet can become compromised, as well as how a recovery phrase/seed phrase works and how to prevent attacks. Taylor also shares how she almost got scammed, Diana shared how her sister did get scammed, and we go over the importance of double checking, triple checking, and gut checking before you sign a transaction. Taylor also informs us of some steps you can take to cross-examine the validity of whatever site you are interacting with. Finally, Taylor shares how the web3 space (and wallets in particular) have evolved over the years of her long and successful career, and she leaves us with some spicy hot takes on the future of web3.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenTaylor: https://twitter.com/tayvano_MetaMask: https://twitter.com/metamask ⌛ TIMESTAMPS0:00 Intro0:30 Sponsors!4:10 Rehash: A Little Pod of Happiness5:43 Taylor’s background9:02 Using Ethereum in the early days11:04 Wallet 10114:48 Wallet security best practices17:10 Wallet compromisation 18:35 MetaMask accounts and recovery phrases 21:24 How to prevent attacks25:00 A scam Taylor almost fell for 28:01 How to double, triple, and quadruple check before you sign a transaction33:00 The evolution from My Ether Wallet to MetaMask38:57 How Taylor’s perspective on web3 safety has changed over the years42:03 Taylor’s hot takes48:54 Follow Taylor!51:47 Shoutouts! 🤝 SPONSORSLens Protocol: https://lens.xyzAvenue: https://avenue.placeGovrn: https://govrn.app DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

Not only is Simon De La Rouviere the founder of Untitled Frontier, which explores the intersection of storytelling and web3, but he is also an early Ethereum developer who worked on creating the ERC-20 token standard. He’s also a science fiction writer and author of “The Hoperunners of Gridlock” which you can check out in the links below. We dive into the intersection of web3 and the creator economy, and Simon shares his thoughts on the ways in which web3 technology can empower creators to more directly interact with their fans. We touch on Li Jin’s theory of the 100 true fans, and Simon describes what he would like the future creator economy to look like. We discuss CC0, and the ways in which web3 is changing IP models for the benefit of creators. We also talk about creator royalties and how they should be utilized correctly. Simon shares his first hand experience as a creator when he wrote “Hoperunners of Gridlock” and we compare web2 and web3 creator monetization models. Simon shares his thoughts on the current narrative of web3 and highlights what he thinks web3 marketers should focus on.We get the inside scoop on Simon’s latest project, Untitled Frontier, which is a platform for fiction writers to sell NFTs related to their stories, and something SImon is so passionate about that even if he had all the money in the world and never had to work another day in his life, he would still be dedicating his time to it.  🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenSimon: https://twitter.com/simondlrUntitled Frontier: https://twitter.com/un_frontier ⌛ TIMESTAMPS0:00 Intro0:38 Sponsors!4:47 Simon’s background9:39 Web3 and the creator economy13:33 Web3 creators16:45 CC017:42 The BAYC IP model19:29 CC0 benefiting creators23:40 Royalties25:00 Simon on writing The Hoperunners of Gridlock novel28:54 Web2 vs. web3 creator monetization models30:54 The web3 narrative35:27 Untitled Frontier 40:49 Rebranding web3, what Simon needs you to build, eagles and more!43:49 Follow Simon!44:17 Shoutouts! 🤝 SPONSORSLens Protocol: https://lens.xyz/Avenue: https://avenue.place/Govrn: https://govrn.app/ 📚 The Hoperunners of Gridlockhttps://www.amazon.com/Hope-Runners-Gridlock-Simon-Rouviere-ebook/dp/B08GY96CFR/ref=sr_1_fkmr1_1?crid=21V93ABGQCVR2&keywords=The+Hoperunners+of+Gridlock+by+Simon+De+La+Rouviere&qid=1664393542&qu=eyJxc2MiOiIxLjEyIiwicXNhIjoiMC4wMCIsInFzcCI6IjAuMDAifQ%3D%3D&sprefix=the+hoperunners+of+gridlock+by+simon+de+la+rouviere%2Caps%2C97&sr=8-1-fkmr1 DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.

Daisy Alioto is the co-founder of Dirt, a daily(ish) newsletter about entertainment online that uses NFTs for community participation and governance. With over a decade of experience working in audience development at tech startups and companies like Time Inc, Daisy is well versed in content, editorial, marketing, community building, and more. This background prepped her to see the potential in web3 early on, as she was already familiar with the wide breadth of media structures that have popped up throughout the digital media boom. So when she decided she wanted to start a digital media project of her own, she and co-founder Kyle Chayka brought those traditional building blocks together with NFTs and web3 tech. Dirt was born.Today, Dirt consists of a newsletter, NFT art editions and a growing community of readers and token-holders. The project is carving out a space for ‘weird but intelligent’ content and giving community members options for how deeply involved they want to be - from occasional consumers to collectors and curators. During our conversation with Daisy, she walks us through the rapidly changing digital media landscape. She explains the troubles with our reliance on digital ads and platforms, the idea of product-audience fit, and the opportunities in web3 for media to be more community supported. While she is deeply familiar with digital media’s current issues, she is optimistic about its future. We also discuss being a media-first brand, decentralized content creation, and the role that traditional marketing techniques play in web3. Finally, Daisy gives us her thoughts on where she sees media and social networks heading, and gives us a reason to go back and play Candyland again. 🔗 FOLLOW USRehash: https://twitter.com/rehashweb3Diana: https://twitter.com/ddwchenDaisy: https://twitter.com/daisandconfusedDirt: https://twitter.com/dirtxyz ⌛ TIMESTAMPS0:00 Intro0:30 Sponsors!4:40 Daisy’s Background6:43 Web3 media9:21 New revenue models13:14 NFT analytics & Bello16:43 Web3 tech in the background20:51 Dirt’s audience & Dirt Wire 23:58 NFT projects need content27:33 Building media into your brand30:20 The value of media32:08 Dirt’s NFTs and DAO36:31 Community tastemaking40:03 Decentralized content42:33 Future media models and social networks45:36 Rebranding “soulbound”47:11 Daisy isn’t a hater48:46 Twitter NFT bots, mud monsters, and following what you love53:00 Follow Daisy! 🤝 SPONSORSLens Protocol: https://lens.xyz/Avenue: https://avenue.place/Govrn: https://govrn.app/ DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional. DISCLAIMER: The information in this video is the opinion of the speaker(s) only and is for informational purposes only. You should not construe it as investment advice, tax advice, or legal advice, and it does not represent any entity's opinion but those of the speaker(s). For investment or legal advice, please seek a duly licensed professional.